In this Issue:

• Letter From the Editor
• Chapter Breakfast Meetings
  
• RSVP: IMC SoCal Evening Meeting March 20, 2012  Speaker: Mark Goulston, M.D.
• IMC SoCal Member News
• IMC SoCal Chapter News
• “Get to Know…” Pete Crosby
• Get Knowledge, Get Known – Case Study
• Special Feature: IMC SoCal’s “Social Media Source”
• Wanted: IMC Volunteers
• Next Newsletter Deadline

Do we have a winner?

To encourage readership of our newsletter – and awareness of upcoming events — IMC SoCal is sponsoring a contest:  “Where in LA is that? “  The winner will be drawn from all accurate guesses emailed to: martha@marthaspelman.com within 24 hours of the newsletter’s online publication.  You must guess the city location and closest cross street to the photo’s location to be eligible.  The winner will receive a $25. gift certificate to Office Depot!

This month’s newsletter, in addition to member and chapter news, includes IMC members’ “Social Media Source” (a listing of member’s blogs and social media platforms) – please send us yours! and a “Get To Know…” interview with IMC board member, Pete Crosby.  As well, Jerry Savin has submitted a recent case study describing his work as an expert witness.

IMC SoCal continues to offer the educational component of its overall mission via the LAX, SFV and OC breakfast meetings.  To find out more, please visit new local IMC website (http://www.imcsocal.org) which allows members and those interested in IMC to more easily find IMC SoCal online, view upcoming events and keep abreast of important IMC news!

Please be sure to email me any news about your practice – upcoming events, noteworthy accomplishments, etc. to share with other readers.

IMPORTANT:  PLEASE ADD “MAILCHIMP” TO YOUR EMAIL WHITELIST

Be Sure to Join the LA Chamber!:  IMC SoCal is also pleased to announce that members may now join the LA Chamber of Commerce as an Associate Member for only $100. per year.  See below for more information.

Important:  Join the IMC Southern California LinkedIn Group and participate in the discussions – or start one of your own!

– Martha Spelman

Newsletter Editor / Marketing Chair

Contact: Phone (310) 670.5300 or email at martha@marthaspelman.com

Deadline for the next newsletter: February 28, 2011

For more information, contact: Chuck Kiskaden: chuck@grouphealthbid.com

The San Fernando Valley (SFV) Breakfast is held the third Friday of each month with the exception of the summer months or if there is a conflicting holiday.  The meeting is held at Carrow’s Restaurant in Tarzana.  Cost – Members: $15.00, Non-Members: $20.00

For more information, contact: Lynda Roth: lynda@ljrcs.com

Please RSVP to:
Lauisa Palomares
Juárez and Associates
12139 National Boulevard
Los Angeles, CA  90064
(310) 478-0826, ext 203
lpalomares@juarezassociates.com

Mark Goulston, M.D. is a business advisor, consultant, trainer, author and coach licensed as a clinical psychiatrist who honed his skills as an FBI/police hostage negotiation trainer.  Mark increases people’s ability to get through to anyone.

Topic: How to Turn a Conversation into an Engagement

How often does a conversation or one of your presentations to a prospect spontaneously lead to: “When can you start?” or “Do you accept credit cards?” We’re guessing your answer is somewhere between rarely and never.

Let’s face it.  We can help many more companies than just the ones who hire us.  Let’s also face it… There is probably something we are doing or failing to do that is contributing to that.  Unfortunately, by definition, you can’t see a blind spot.

At our March 20 IMC meeting, that is going to change forever.  YOU WILL SEE!

You will discover your blind spots, how and where you are getting in your own way and in the way of getting hired more frequently and how to overcome them.

You will also learn the secret to getting through to prospects, clients and absolutely anyone.

Introverted or not, you will also come out of your shell in this highly interactive presentation and learn from our presenter, Dr. Mark Goulston, but more importantly from each other.  So when you come, be prepared to share some of your secrets with each other.  That is what the spirit of IMC is about.

Dr. Mark Goulston is a nationally-renowned speaker, executive coach, and the author of five books including, Get Out of Your Own Way at Work and the #1 international and kindle bestselling book, “Just Listen” Discover the Secret to Getting Through to Absolutely Anyone (you can read the first chapter at: Who’s Holding You Hostage?).  Mark is currently Vice Chairman of the strategic advisory and management firm, Steele Partners, and is Chairman and co-founder of Xtraordinary Outcomes. He writes a weekly Tribune syndicated career advice column that appears in the Sunday Los Angeles Times, and blogs for Fast Company, Business Insider, Psychology Today and the Huffington Post.  Trained as a clinical psychiatrist and as a UCLA professor for more than twenty five years, he honed his skills as an FBI/police hostage negotiation trainer.  A partial list of clients he has worked with or companies he has spoken to include: GE, Goldman Sachs, Bank of America, Accenture, ESPN, Sodexo, British Airways, FedEx, UCLA, USC, Pepperdine, Abbott, Eli Lilly, Astra Zenica, YPOWPO.

To get a taste of Dr. Goulston, check out his keynote: “Change Your Thinking Forever in 8 Minutes” that he gave to 200+ executives last year.

New Professional Members:

Jeffrey Fox (email)
Pearl A. Hilliard (info)
Anthony J. Mulkern (email)

New Student Members:

Bryan Whited (email)
Laura Fisher (email)

Member News:

• Anita S. Katzenbach, CMC, will be speaking at a panel organized by Pepperdine’s Graziadio School of Business Alumni Networks for their Small Business Breakfast Series: Essential Tips on Managing Day-to-Day Operations. The event is on Thursday, February 23 from 7.30AM – 9AM at Santa Monica College, 3171 S Bundy Drive, Los Angeles, CA 90066. Anita can be reached at (310) 428-4563 or katzenbachanita@gmail.com.For more information and to register please go to: http://bschool.pepperdine.edu/events/?trumbaEmbed=view%3Devent%26eventid%3D97787106
• Daniel Feiman is teaching Fundamentals of Corporate Budgeting online for UCLA Extension through March 21^st. This course is open to all IMC members at https://www.uclaextension.edu/r/Course.aspx?reg=W8901 for $605. He was also interviewed for Dustin Mattison’s blogcast on Kinaxis – Supply Chain Expert Community. You can listen/read it at  https://community.kinaxis.com/people/dustinmattison1974/blog/2012/01/18/new-book-gives-perfect-model-for-beginning-optimization-of-supply-chain. He is Managing Director of Build It Backwards, a consulting & training firm Turning Roadblocks into Roadmaps^(SM) based in Redondo Beach, CA. He can be reached at dsfeiman@BuildItBackwards.com or 310.540.6717