iMedia Connection: Research & Metrics

iMedia Connection: Research & Metrics http://www.imediaconnection.com/ iMedia Connection http://www.imediaconnection.com/email/images/logo-rss.gif iMedia Connection http://www.imediaconnection.com/ en-us Copyright 2006 iMedia Communications, Inc. The contents of this feed are available for non-commercial use only. Sun, 29 Aug 2010 19:30:20 PST <![CDATA[Best ways to acquire user data]]> http://www.imediaconnection.com/content/27476.asp <![CDATA[The first simple steps to integrating your marketing data]]> http://www.imediaconnection.com/content/27340.asp <![CDATA[Useless online metrics you might be tracking ]]> http://www.imediaconnection.com/content/27368.asp <![CDATA[A primer for marketers who are scared of analytics ]]> http://www.imediaconnection.com/content/27304.asp <![CDATA[OPA study sheds light on why environments matter]]> http://www.imediaconnection.com/content/27121.asp <![CDATA[Counting what counts]]> http://www.imediaconnection.com/content/26931.asp <![CDATA[Better brand marketing through attribution analytics]]> http://www.imediaconnection.com/content/26893.asp <![CDATA[Dead internet ideas: Optimizing click rates]]> http://www.imediaconnection.com/content/26840.asp <![CDATA[Fight ad agency obsolescence with SaaS]]> http://www.imediaconnection.com/content/26778.asp <![CDATA[How to find the best research tool for your campaign]]> http://www.imediaconnection.com/content/25994.asp <![CDATA[Do your tests measure for success?]]> http://www.imediaconnection.com/content/26166.asp <![CDATA[3 offline tools that can teach us about online data]]> http://www.imediaconnection.com/content/26675.asp <![CDATA[A call for leaner, meaner data]]> http://www.imediaconnection.com/content/26066.asp <![CDATA[3 metrics for evaluating site performance]]> http://www.imediaconnection.com/content/25730.asp <![CDATA[5 new things marketers should know about analytics ]]> http://www.imediaconnection.com/content/25893.asp <![CDATA[How iAds will revolutionize advertising ]]> http://www.imediaconnection.com/content/26578.asp <![CDATA[The missing link in online metrics]]> http://www.imediaconnection.com/content/26562.asp <![CDATA[A solution for managing multiple campaign elements]]> http://www.imediaconnection.com/content/26561.asp <![CDATA[How web analytics can help you avoid a PR disaster]]> http://www.imediaconnection.com/content/26453.asp <![CDATA[Lessons learned from using targeted data]]> http://www.imediaconnection.com/content/26285.asp <![CDATA[6 ways to implement more accurate metrics]]> http://www.imediaconnection.com/content/25568.asp <![CDATA[The click is dead; long live the click ]]> http://www.imediaconnection.com/content/25125.asp <![CDATA[How to overhaul online brand measurement]]> http://www.imediaconnection.com/content/24892.asp <![CDATA[The growing importance of consumer data]]> http://www.imediaconnection.com/content/24793.asp <![CDATA[Corporate responsibility: Good for the soul, great for the brand]]> http://www.imediaconnection.com/content/25224.asp <![CDATA[A CMO's guide to picking the right market research]]> http://www.imediaconnection.com/content/24782.asp <![CDATA[A foolproof formula for repeating campaign wins]]> http://www.imediaconnection.com/content/24718.asp <![CDATA[5 tips for tracking beyond the click]]> http://www.imediaconnection.com/content/24651.asp <![CDATA[Why your conversion rates no longer matter]]> http://www.imediaconnection.com/content/24545.asp <![CDATA[Why it's too soon to give up on counting clicks]]> http://www.imediaconnection.com/content/24370.asp <![CDATA[Ending the marketer-agency tug of war for data]]> http://www.imediaconnection.com/content/24207.asp <![CDATA[Why digital needs better competitive tools]]> http://www.imediaconnection.com/content/24151.asp <![CDATA[5 reasons marketers hate web analytics]]> http://www.imediaconnection.com/content/24017.asp <![CDATA[Structuring your metrics for cross-campaign comparisons]]> http://www.imediaconnection.com/content/23943.asp <![CDATA[Web analytics for marketers who hate numbers ]]> http://www.imediaconnection.com/content/23935.asp <![CDATA[How Twitter is confounding predictive modeling]]> http://www.imediaconnection.com/content/23824.asp <![CDATA[Tips for boosting the value of existing customers]]> http://www.imediaconnection.com/content/23610.asp <![CDATA[Why you shouldn't fear custom analytics]]> http://www.imediaconnection.com/content/23459.asp <![CDATA[10 signs you don't understand web analytics ]]> http://www.imediaconnection.com/content/23436.asp <![CDATA[How to gain greater insight from analytics]]> http://www.imediaconnection.com/content/23418.asp <![CDATA[4 costly metrics misconceptions]]> http://www.imediaconnection.com/content/23034.asp <![CDATA[Web analytics: How to avoid a wild goose chase]]> http://www.imediaconnection.com/content/22952.asp <![CDATA[Unified audience measurement is closer than you think]]> http://www.imediaconnection.com/content/22939.asp <![CDATA[3 solutions to common web analytics problems]]> http://www.imediaconnection.com/content/22643.asp <![CDATA[Understanding changes in your web analytics options]]> http://www.imediaconnection.com/content/22534.asp <![CDATA[Hitwise: Celebrity Baby Photos]]> http://www.imediaconnection.com/content/10062.asp <![CDATA[Are web metrics telling you the truth?]]> http://www.imediaconnection.com/content/21998.asp <![CDATA[Don't settle for any old ROI]]> http://www.imediaconnection.com/content/21940.asp <![CDATA[Finding value beyond the click]]> http://www.imediaconnection.com/content/21957.asp <![CDATA[The lingering value in display ads]]> http://www.imediaconnection.com/content/21906.asp <![CDATA[Why customer retention trumps new business]]> http://www.imediaconnection.com/content/21782.asp <![CDATA[The data debate: Why agencies need to listen closely]]> http://www.imediaconnection.com/content/21467.asp <![CDATA[Look beyond basic analytics]]> http://www.imediaconnection.com/content/21098.asp <![CDATA[How web analytics can cripple your campaign]]> http://www.imediaconnection.com/content/20833.asp <![CDATA[How analytics can protect your budget]]> http://www.imediaconnection.com/content/20738.asp <![CDATA[4 startups you can't ignore]]> http://www.imediaconnection.com/content/20602.asp <![CDATA[4 wish list items for improving digital reach]]> http://www.imediaconnection.com/content/20511.asp <![CDATA[Are you failing to mobilize your metrics?]]> http://www.imediaconnection.com/content/20421.asp <![CDATA[The X Factor: What you don't measure will hurt you ]]> http://www.imediaconnection.com/content/20349.asp <![CDATA[How valuable is engagement for marketers?]]> http://www.imediaconnection.com/content/19896.asp <![CDATA[Agency arsenal: what you need to increase performance]]> http://www.imediaconnection.com/content/19576.asp <![CDATA[Uncover an easier way to hit your numbers]]> http://www.imediaconnection.com/content/19679.asp <![CDATA[How Google's TV analytics will change the industry]]> http://www.imediaconnection.com/content/19661.asp <![CDATA[How much do the numbers matter?]]> http://www.imediaconnection.com/content/19615.asp <![CDATA[Competitive secrets: is the truth out there?]]> http://www.imediaconnection.com/content/19546.asp <![CDATA[Measuring engagement is not the same for all]]> http://www.imediaconnection.com/content/19425.asp <![CDATA[3 new services to help streamline your life]]> http://www.imediaconnection.com/content/19406.asp <![CDATA[Before you abandon that click�]]> http://www.imediaconnection.com/content/19084.asp <![CDATA[Give web analytics the human touch]]> http://www.imediaconnection.com/content/18905.asp <![CDATA[Metrics: your mileage may vary]]> http://www.imediaconnection.com/content/18849.asp <![CDATA[Spin visitor feedback into site gold]]> http://www.imediaconnection.com/content/18680.asp <![CDATA[Dear Dawn: metrics make me crazy]]> http://www.imediaconnection.com/content/18788.asp <![CDATA[The rise of performance-based advertising]]> http://www.imediaconnection.com/content/18800.asp <![CDATA[Online customers: how we are failing them]]> http://www.imediaconnection.com/content/17718.asp <![CDATA[The counting controversy: a user's guide]]> http://www.imediaconnection.com/content/17409.asp <![CDATA[Enhance marketing research with netnography]]> http://www.imediaconnection.com/content/17211.asp <![CDATA[Improve your campaign's results in 5 steps]]> http://www.imediaconnection.com/content/17110.asp <![CDATA[Analytics standards set, sort of]]> http://www.imediaconnection.com/content/16691.asp <![CDATA[Google Analytics changes tack]]> http://www.imediaconnection.com/content/16342.asp <![CDATA[Call Tracking for Campaign Longevity]]> http://www.imediaconnection.com/content/15939.asp <![CDATA[How to Avoid Overpaying Affiliates]]> http://www.imediaconnection.com/content/15693.asp <![CDATA[3 Key Skills for Web Analysts]]> http://www.imediaconnection.com/content/15446.asp <![CDATA[How Long Tail Economics Will Improve Web Analytics]]> http://www.imediaconnection.com/content/14814.asp <![CDATA[Make Imperfect Metrics Work for You]]> http://www.imediaconnection.com/content/14863.asp <![CDATA[Web Analytics Nightmare]]> http://www.imediaconnection.com/content/14857.asp <![CDATA[A Step-by-Step Guide to Data Integration]]> http://www.imediaconnection.com/content/14869.asp <![CDATA[Take Action with Interactive Data]]> http://www.imediaconnection.com/content/14053.asp <![CDATA[Worst Website Measurement Mistakes]]> http://www.imediaconnection.com/content/13737.asp <![CDATA[How to Fix Your Traffic Measurement]]> http://www.imediaconnection.com/content/12585.asp <![CDATA[Why Google AdWords is Always Right]]> http://www.imediaconnection.com/content/11821.asp <![CDATA[Google AdWords Under the Microscope]]> http://www.imediaconnection.com/content/11264.asp <![CDATA[Setting the Standard in Web Analytics]]> http://www.imediaconnection.com/content/14455.asp <![CDATA[The Best Website Metrics Are...]]> http://www.imediaconnection.com/content/14160.asp <![CDATA[Get Web Analysis Fundamentals Right]]> http://www.imediaconnection.com/content/14065.asp <![CDATA[Web Analytics Pitfalls to Avoid]]> http://www.imediaconnection.com/content/14009.asp <![CDATA[Use Data to Influence the Future]]> http://www.imediaconnection.com/content/13090.asp <![CDATA[Analytics-- Not Just for E-Commerce]]> http://www.imediaconnection.com/content/12821.asp <![CDATA[The Score: Home Furnishings]]> http://www.imediaconnection.com/content/10018.asp <![CDATA[Measurement: A Tale of Two Adages]]> http://www.imediaconnection.com/content/12542.asp <![CDATA[2004 Ended on a High Note]]> http://www.imediaconnection.com/content/5697.asp <![CDATA[SEM Spend Surges]]> http://www.imediaconnection.com/content/8651.asp <![CDATA[Increase Sales by Piggybacking News]]> http://www.imediaconnection.com/content/8441.asp <![CDATA[When Metrics Lead to Bad Decisions]]> http://www.imediaconnection.com/content/11769.asp <![CDATA[The Top 5 Web Analytics Problems]]> http://www.imediaconnection.com/content/11548.asp <![CDATA[Functionalism: Metrics to Believe in]]> http://www.imediaconnection.com/content/11200.asp <![CDATA[Merge Metric Systems for Better Results]]> http://www.imediaconnection.com/content/11134.asp <![CDATA[Searching Your Customer's Mind]]> http://www.imediaconnection.com/content/8148.asp <![CDATA[Searching MySpace and Its Competitors]]> http://www.imediaconnection.com/content/8554.asp <![CDATA[Yahoo Tops Google in Purchase Influence]]> http://www.imediaconnection.com/content/8275.asp <![CDATA[Prime Time for Video Games]]> http://www.imediaconnection.com/content/7745.asp <![CDATA[What Drives Purchase Decisions?]]> http://www.imediaconnection.com/content/7097.asp <![CDATA[Reach + Influence = Increased ROI]]> http://www.imediaconnection.com/content/7042.asp <![CDATA[The Score: NBA Draft]]> http://www.imediaconnection.com/content/10234.asp <![CDATA[Hitwise: Britney Spears]]> http://www.imediaconnection.com/content/10180.asp <![CDATA[Hitwise: World Cup and Soccer Searches]]> http://www.imediaconnection.com/content/9926.asp <![CDATA[The Score: Technorati's Meteoric Rise]]> http://www.imediaconnection.com/content/9934.asp <![CDATA[Behavioral Targeting Online Ad Spend]]> http://www.imediaconnection.com/content/9236.asp <![CDATA[Marketing Technology Online]]> http://www.imediaconnection.com/content/8972.asp <![CDATA[2006 Online Marketing Plans]]> http://www.imediaconnection.com/content/8834.asp <![CDATA[Hitwise: Basketball Searches]]> http://www.imediaconnection.com/content/8774.asp <![CDATA[Podcasting: Who's Tuning In?]]> http://www.imediaconnection.com/content/8600.asp <![CDATA[Do It Yourselfers Turn to eBay]]> http://www.imediaconnection.com/content/8728.asp <![CDATA[Online Theft and Fraud]]> http://www.imediaconnection.com/content/8737.asp <![CDATA[Online Retail: Who's Not Buying?]]> http://www.imediaconnection.com/content/8704.asp <![CDATA[Demand for Mobile Video Rising]]> http://www.imediaconnection.com/content/7367.asp <![CDATA[Hitwise: Insurance Searches]]> http://www.imediaconnection.com/content/8692.asp <![CDATA[The Score: Teens Highly Engaged Online]]> http://www.imediaconnection.com/content/8691.asp <![CDATA[Recover Unfinished Sales through Email]]> http://www.imediaconnection.com/content/8657.asp <![CDATA[MapQuest Ranks Top Visited Travel Site]]> http://www.imediaconnection.com/content/8649.asp <![CDATA[The Score: Movie-Related Activities]]> http://www.imediaconnection.com/content/8576.asp <![CDATA[Hitwise: IMDB Searches]]> http://www.imediaconnection.com/content/8582.asp <![CDATA[Which Page Improvements Boost Response?]]> http://www.imediaconnection.com/content/8564.asp <![CDATA[It's a Wonderful World for Disney]]> http://www.imediaconnection.com/content/8551.asp <![CDATA[Traditional Retailers and Ecommerce]]> http://www.imediaconnection.com/content/8502.asp <![CDATA[Content Channel Preferences]]> http://www.imediaconnection.com/content/8552.asp <![CDATA[Hitwise: "Dancing with the Stars" Data]]> http://www.imediaconnection.com/content/8485.asp <![CDATA[The Score: Boomers' Interests Online]]> http://www.imediaconnection.com/content/8480.asp <![CDATA[The Move to Broadband]]> http://www.imediaconnection.com/content/8444.asp <![CDATA[Where America Gets its News]]> http://www.imediaconnection.com/content/8417.asp <![CDATA[Where is Ecommerce Headed?]]> http://www.imediaconnection.com/content/8411.asp <![CDATA[Hitwise: Bank and Financial Data]]> http://www.imediaconnection.com/content/8388.asp <![CDATA[The Score: Looking for Jobs Online]]> http://www.imediaconnection.com/content/8394.asp <![CDATA[Music is Hotter than Sports Online]]> http://www.imediaconnection.com/content/8327.asp <![CDATA[Digital Music Sales Grow]]> http://www.imediaconnection.com/content/8358.asp <![CDATA[Google Takes Third Place]]> http://www.imediaconnection.com/content/8287.asp <![CDATA[Hitwise: Travel Search Data]]> http://www.imediaconnection.com/content/8302.asp <![CDATA[The Score: It's Tax Time Online]]> http://www.imediaconnection.com/content/8314.asp <![CDATA[The Rise of the Retail Chains]]> http://www.imediaconnection.com/content/8284.asp <![CDATA[Super Bowl Ads Searched Online]]> http://www.imediaconnection.com/content/8220.asp <![CDATA[College Students Embrace the Web]]> http://www.imediaconnection.com/content/8237.asp <![CDATA[Hitwise: Superbowl Search Data]]> http://www.imediaconnection.com/content/8130.asp <![CDATA[The Score: Crowding Out MySpace?]]> http://www.imediaconnection.com/content/8214.asp <![CDATA[Cultural Choices of Video Game Platforms]]> http://www.imediaconnection.com/content/8129.asp <![CDATA[1st Stop for Car Buyers: 3rd Party Sites]]> http://www.imediaconnection.com/content/8139.asp <![CDATA[Finding an Audience in Western Europe]]> http://www.imediaconnection.com/content/8144.asp <![CDATA[The Score: Super Bowl Fans Online]]> http://www.imediaconnection.com/content/8128.asp <![CDATA[Income Tax Prep Gears Up]]> http://www.imediaconnection.com/content/8077.asp <![CDATA[Windows Media Player Dominates]]> http://www.imediaconnection.com/content/8052.asp <![CDATA[The Score: Getting Fit Online]]> http://www.imediaconnection.com/content/7993.asp <![CDATA[Hitwise: Entertainment Awards Data]]> http://www.imediaconnection.com/content/7976.asp <![CDATA[CareerBuilder Topples the Monster]]> http://www.imediaconnection.com/content/7954.asp <![CDATA[Hitwise: Automotive Data]]> http://www.imediaconnection.com/content/7889.asp <![CDATA[The Score: Satellite Radio]]> http://www.imediaconnection.com/content/7881.asp <![CDATA[Clicking on Mickey]]> http://www.imediaconnection.com/content/7823.asp <![CDATA[Hitwise: Video Search]]> http://www.imediaconnection.com/content/7811.asp <![CDATA[The Score: The Tune of Online Music]]> http://www.imediaconnection.com/content/7803.asp <![CDATA[eBay Has It]]> http://www.imediaconnection.com/content/7739.asp <![CDATA[Hitwise: Music Snapshot]]> http://www.imediaconnection.com/content/7729.asp <![CDATA[The Score: Online Trading Site Trends]]> http://www.imediaconnection.com/content/7731.asp <![CDATA[Get Real]]> http://www.imediaconnection.com/content/7700.asp <![CDATA[Motorola Leads Mobile Category]]> http://www.imediaconnection.com/content/7705.asp <![CDATA[Google Doesn't Top Portal/Net Services Lists]]> http://www.imediaconnection.com/content/7680.asp <![CDATA[Satellite Radio: The Howard Stern Factor]]> http://www.imediaconnection.com/content/7673.asp <![CDATA[The Score: Ticket Buying Online]]> http://www.imediaconnection.com/content/7657.asp <![CDATA[Hitwise: Holiday Shopping Snapshot]]> http://www.imediaconnection.com/content/7653.asp <![CDATA[Land Mail More Popular Than Cyber Mail]]> http://www.imediaconnection.com/content/7607.asp <![CDATA[The Score: Jewelry, Luxury Goods]]> http://www.imediaconnection.com/content/7564.asp <![CDATA[Wikipedia Tops Information Sites]]> http://www.imediaconnection.com/content/7565.asp <![CDATA[Scripps: Top Home & Fashion Brand]]> http://www.imediaconnection.com/content/7539.asp <![CDATA[The Score: Online Classifieds]]> http://www.imediaconnection.com/content/7496.asp <![CDATA[Hitwise: Health & Beauty Snapshot]]> http://www.imediaconnection.com/content/7498.asp <![CDATA[People Ask for Directions Online]]> http://www.imediaconnection.com/content/7469.asp <![CDATA[IM Accounts on the Rise]]> http://www.imediaconnection.com/content/7456.asp <![CDATA[The Work Force is Surfing]]> http://www.imediaconnection.com/content/7068.asp <![CDATA[Online Shoppers Branch Out]]> http://www.imediaconnection.com/content/7066.asp <![CDATA[Americans Seek Health Information]]> http://www.imediaconnection.com/content/7056.asp <![CDATA[Where the Money Is]]> http://www.imediaconnection.com/content/6592.asp <![CDATA[Nielsen//NetRatings' Week in Review (07/17/05)]]> http://www.imediaconnection.com/content/6433.asp <![CDATA[The Score: Mapping it Out]]> http://www.imediaconnection.com/content/5988.asp <![CDATA[Nielsen//NetRatings� Week in Review (05/08/05)]]> http://www.imediaconnection.com/content/5897.asp <![CDATA[Who Moved My Cookie?]]> http://www.imediaconnection.com/content/5996.asp <![CDATA[eMarketer Quick Fact: Fast Access]]> http://www.imediaconnection.com/content/5968.asp