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    <title>In Women We Trust</title>
    
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    <id>tag:typepad.com,2003:weblog-336985</id>
    <updated>2009-11-20T15:29:03-08:00</updated>
    <subtitle>About Women who are creating products, services and the connections needed for a sustainable world. </subtitle>
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    <link rel="self" href="http://feeds.feedburner.com/InWomenWeTrust" type="application/atom+xml" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com" /><entry>
        <title>Promoting healthy eating causes the corn syrup folks to come-a-calling...</title>
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        <id>tag:typepad.com,2003:post-6a00d83452bd6269e20120a6bd1a51970b</id>
        <published>2009-11-20T15:29:03-08:00</published>
        <updated>2009-11-20T15:21:19-08:00</updated>
        <summary>Over the past three years, this blog has connected me to many world-changing women. One of my favorites is Taiha Wagner who lives near Minneapolis. Like many of us, she's tried on several business projects centered on helping women have better lives and found her biz-soul-match with www.Just One Bite.net. Even the Minneapolis Star Tribune recently took notice with this article including Taiha and other local women on the same track. Taiha's a nurse by education and a caretaker by choice. Just One Bite is the blend between her profession, her mission and her passion - organic food. She's seen...</summary>
        <author>
            <name>InWomenWeTrust</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Colorful Women" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="culture" />
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        <category scheme="http://sixapart.com/ns/types#tag" term="fatty liver disease" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Justonebite.net" />
        <category scheme="http://sixapart.com/ns/types#tag" term="metabolic syndrome" />
        <category scheme="http://sixapart.com/ns/types#tag" term="organic food" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Taiha Wagner" />
        


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    <entry>
        <title>Recycling never looked so good on our countertops</title>
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        <id>tag:typepad.com,2003:post-6a00d83452bd6269e20120a6a2605c970b</id>
        <published>2009-11-15T09:49:04-08:00</published>
        <updated>2009-11-15T09:49:04-08:00</updated>
        <summary>Recycling never looked so good on your counter</summary>
        <author>
            <name>InWomenWeTrust</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="marketing to women" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Sustainable Products" />
        
        


    </entry>
    <entry>
        <title>Does Maria Shriver's Women's Nation Lack a Massive Segment?</title>
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        <link rel="replies" type="text/html" href="http://inwomenwetrust.typepad.com/in_women_we_trust/2009/10/maria-shrivers-womens-nation-is-lacking-real-women.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00d83452bd6269e20120a66e6b5c970c</id>
        <published>2009-10-23T05:34:38-07:00</published>
        <updated>2009-10-23T06:08:23-07:00</updated>
        <summary>It's been a long while since I've tapped into my inner women's circle of pals. Work has consumed me and I've had to put this blog in simmer mode. This morning, however, Yvonne DiVita's blog post cranked up the burner. Yvonne is a long-time blog pal and my publisher, she's also been a long-time voice for the everyday gal who's just trying to make a mark in a world that generally ignores her contributions. In her post, she takes on Maria Shriver's Women's Nation Report for two reasons: 1. Her site focuses on Maria's pals who are only women at...</summary>
        <author>
            <name>InWomenWeTrust</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="BlogHer" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Community" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="marketing to women" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="social change" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="BlogHer" />
        <category scheme="http://sixapart.com/ns/types#tag" term="green moms" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Lipsticking" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Maria Shriver" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Melanie Notkin" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Savvy Auntie" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Terry Gamer" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Womego" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Women's Nation" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Yvonne DiVita" />
        


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    <entry>
        <title>A Mindful Momma is more than "Practically Green"...</title>
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        <id>tag:typepad.com,2003:post-6a00d83452bd6269e20120a66226f3970c</id>
        <published>2009-10-20T20:44:13-07:00</published>
        <updated>2009-10-21T07:15:07-07:00</updated>
        <summary>Micaela Preston intro's Practically Green - a book of fun-tips to help your family live lighter and greener. </summary>
        <author>
            <name>InWomenWeTrust</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Book Tour" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="climate change agents" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Colorful Women" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="One less thing to recycle" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Sustainable Products" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="Micaela Preston" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Mindful Momma" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Practically Green" />
        


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    <entry>
        <title>Sustainable Standards: What are the Consumer's Opinions?</title>
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        <id>tag:typepad.com,2003:post-6a00d83452bd6269e20120a611f782970c</id>
        <published>2009-10-13T20:13:53-07:00</published>
        <updated>2009-11-02T06:42:25-08:00</updated>
        <summary>Women bloggers question why consumers aren't allowed to be at the sustainability index table... at least at an affordable price.</summary>
        <author>
            <name>InWomenWeTrust</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Greenwash Marketing" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Interviews with Leaders of Women's Groups" />
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        <category scheme="http://www.sixapart.com/ns/types#category" term="Power of the Post" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="social change" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="15 questions" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Best of Mother Earth" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Beth Terry" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Big Green Purs" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Diane MacEachern" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Eco baby steps" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Fake Plastic Fish" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Green Mom Carnival" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Karen Hanrahan" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Organic mania" />
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        <category scheme="http://sixapart.com/ns/types#tag" term="Sustainability Index" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Tippecanoegreen" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Wal Mart" />
        


    </entry>
    <entry>
        <title>Begging Works!</title>
        <link rel="alternate" type="text/html" href="http://inwomenwetrust.typepad.com/in_women_we_trust/2009/09/begging-works.html" />
        <link rel="replies" type="text/html" href="http://inwomenwetrust.typepad.com/in_women_we_trust/2009/09/begging-works.html" thr:count="2" thr:updated="2009-10-10T06:56:15-07:00" />
        <id>tag:typepad.com,2003:post-6a00d83452bd6269e20120a58da495970b</id>
        <published>2009-09-22T09:53:07-07:00</published>
        <updated>2009-09-22T09:53:07-07:00</updated>
        <summary>Dan Zarella nailed it with the Science of Retweeting. </summary>
        <author>
            <name>InWomenWeTrust</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="social change" />
        
        


    </entry>
    <entry>
        <title>First do no harm... Conserve!</title>
        <link rel="alternate" type="text/html" href="http://inwomenwetrust.typepad.com/in_women_we_trust/2009/09/first-do-no-harm.html" />
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        <id>tag:typepad.com,2003:post-6a00d83452bd6269e20120a5b67351970c</id>
        <published>2009-09-22T09:44:24-07:00</published>
        <updated>2009-09-22T09:45:57-07:00</updated>
        <summary>Dedicated to this month's Green Mom Carnival on resource conservation. You'll find it hosted over on Mindful Momma who has a new book coming out soon. A big welcome to the newest members of the carnival! What if we all took the eco-version of the hippocratic oath and then put some action behind it. Eat less, but real food that comes in it's own little skin. Use less energy (and buy cleaner energy). Use less water, but without giving up showers, cooking or gardening. Less wine, but the really good stuff when I do splurge... Conservation doesn't mean doing without,...</summary>
        <author>
            <name>InWomenWeTrust</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="climate change agents" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="One less thing to recycle" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="social change" />
        
        


    </entry>
    <entry>
        <title>We're not the Problem, We're the Solution...</title>
        <link rel="alternate" type="text/html" href="http://inwomenwetrust.typepad.com/in_women_we_trust/2009/08/changing-the-world-one-rupel-at-a-time.html" />
        <link rel="replies" type="text/html" href="http://inwomenwetrust.typepad.com/in_women_we_trust/2009/08/changing-the-world-one-rupel-at-a-time.html" thr:count="1" thr:updated="2009-08-26T11:57:17-07:00" />
        <id>tag:typepad.com,2003:post-6a00d83452bd6269e20120a55c6b53970c</id>
        <published>2009-08-19T13:29:32-07:00</published>
        <updated>2009-08-19T13:29:33-07:00</updated>
        <summary>From the Special Section in the NY TIMES - "There’s a growing recognition among everyone from theWorld Bank to the U.S. military’s Joint Chiefs of Staff to aid organizations like CARE that focusing on women and girls is the most effective way to fight global poverty and extremism. That’s why foreign aid is increasingly directed to women. The world is awakening to a powerful truth: Women and girls aren’t the problem; they’re the solution." It's good to see that the guys aren't threatened in this scenario, in fact, they are embracing it. Read the full report here. "Nicholas D. Kristof...</summary>
        <author>
            <name>InWomenWeTrust</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="social change" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="Half the Sky: Turning Oppression into opportunity for Women Worldwide" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Nicholas Kristof" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Sheryl WeDunn" />
        


    </entry>
    <entry>
        <title>Where are All the Women Ad Agency Leaders?</title>
        <link rel="alternate" type="text/html" href="http://inwomenwetrust.typepad.com/in_women_we_trust/2009/08/where-are-all-the-creative-women.html" />
        <link rel="replies" type="text/html" href="http://inwomenwetrust.typepad.com/in_women_we_trust/2009/08/where-are-all-the-creative-women.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00d83452bd6269e20120a500bc65970b</id>
        <published>2009-08-18T05:59:54-07:00</published>
        <updated>2009-08-18T05:59:55-07:00</updated>
        <summary>Women to Watch - leaders in the ad world and in the blog world.</summary>
        <author>
            <name>InWomenWeTrust</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="BlogHer" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Colorful Women" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="culture" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="marketing to women" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="social media" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="Adversitising Age" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Blogher" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Tiffany Kosel" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Top Women to Watch" />
        


    </entry>
    <entry>
        <title>New Global Stats on Women's Wants, Needs and Roles</title>
        <link rel="alternate" type="text/html" href="http://inwomenwetrust.typepad.com/in_women_we_trust/2009/08/shopping-doesnt-make-us-happy-go-figure.html" />
        <link rel="replies" type="text/html" href="http://inwomenwetrust.typepad.com/in_women_we_trust/2009/08/shopping-doesnt-make-us-happy-go-figure.html" thr:count="2" thr:updated="2009-10-03T08:01:53-07:00" />
        <id>tag:typepad.com,2003:post-6a00d83452bd6269e20120a54693bb970c</id>
        <published>2009-08-13T09:29:52-07:00</published>
        <updated>2009-08-13T09:48:07-07:00</updated>
        <summary>New Marketing-to-women research on the future of women's impact on the global economy and culture.</summary>
        <author>
            <name>InWomenWeTrust</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="culture" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="marketing to women" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Peers" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Power of the Post" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="social change" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="Boston Consulting Group" />
        <category scheme="http://sixapart.com/ns/types#tag" term="marketing to women" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Martha Stewart" />
        <category scheme="http://sixapart.com/ns/types#tag" term="The Humane Societ" />
        


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