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    <title>ISITE Insight</title>
    <link>http://www.isitedesign.com/insight-blog/archives</link>
    <description>Web strategy, sage advice and delight from the cavernous depths of our intuitive agency. Step inside and join the discussion.</description>
    <language>en</language>
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    <title>Digital Disruption in the Age of the Customer</title>
    <link>http://feedproxy.google.com/~r/IsiteInsight/~3/5rXBc8POSaA/digital-disruption-age-customer</link>
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                    J. Boye Conference 2013        &lt;/div&gt;
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&lt;h2&gt;J. Boye Conference 2013&lt;/h2&gt;
&lt;p&gt;This week, ISITE Design&amp;#39;s Jeff Cram and Dave Wieneke will be speaking at and attending J.Boye Conference in Philadelphia, a conference focused on web and intranet strategy. Dave&amp;#39;s session, Digital Disruption in the Age of the Customer, will complement Jeff&amp;#39;s digital experience workshop and provide seven imperatives for creating delightful digital experiences.&lt;/p&gt;
&lt;p&gt;Below, Dave outlines several key points and takeaways his session will cover in a quick 2-minute preview:&lt;/p&gt;&lt;p&gt;&lt;a href="http://www.isitedesign.com/insight-blog/13_05/digital-disruption-age-customer" target="_blank"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
     <comments>http://www.isitedesign.com/insight-blog/13_05/digital-disruption-age-customer#comments</comments>
 <category domain="http://www.isitedesign.com/insight-blog/strategy">Strategy</category>
 <pubDate>Mon, 06 May 2013 18:27:08 +0000</pubDate>
 <dc:creator>ISITE Design</dc:creator>
 <guid isPermaLink="false">1334 at http://www.isitedesign.com</guid>
  <feedburner:origLink>http://www.isitedesign.com/insight-blog/13_05/digital-disruption-age-customer</feedburner:origLink></item>
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    <title>Responding to Responsive</title>
    <link>http://feedproxy.google.com/~r/IsiteInsight/~3/y76nx7qpqNU/responding-responsive</link>
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                    Sitecore experts discuss design, development, and strategy for mobile experiences        &lt;/div&gt;
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&lt;h2&gt;Sitecore experts discuss design, development, and strategy for mobile experiences&lt;/h2&gt;
&lt;p&gt;What&amp;#39;s the best way to design and deliver an experience that scales from the smallest mobile phone to the highest resolution, high bandwidth desktop?&lt;/p&gt;
&lt;p&gt;Can you retrofit an existing broad and deep content site for devices that didn&amp;#39;t even exist when it was first built?&lt;/p&gt;
&lt;p&gt;Why has it taken the web so long to get beyond the design expectations set by the printed page and embrace flexibility?&lt;/p&gt;&lt;p&gt;&lt;a href="http://www.isitedesign.com/insight-blog/13_04/responding-responsive" target="_blank"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
     <comments>http://www.isitedesign.com/insight-blog/13_04/responding-responsive#comments</comments>
 <category domain="http://www.isitedesign.com/insight-blog/content-management">Content Management</category>
 <category domain="http://www.isitedesign.com/insight-blog/technology">Technology</category>
 <pubDate>Fri, 26 Apr 2013 01:50:24 +0000</pubDate>
 <dc:creator>John Eckman</dc:creator>
 <guid isPermaLink="false">1320 at http://www.isitedesign.com</guid>
  <feedburner:origLink>http://www.isitedesign.com/insight-blog/13_04/responding-responsive</feedburner:origLink></item>
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    <title>Personas as a decision-making framework</title>
    <link>http://feedproxy.google.com/~r/IsiteInsight/~3/VI39xPHSU4A/personas-decision-making-framework</link>
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&lt;h2&gt;Personas as a decision-making framework&lt;/h2&gt;
&lt;div&gt;This month the Portland chapter of the &lt;a href="http://www.ixda.org/local/ixda-portland"&gt;Interaction Design Association&lt;/a&gt; (IxDA) presented a workshop on agile personas in experience design. Facilitator Patricia Colley (UX practitioner and doyenne of improv techniques for storytelling and creativity) and Francis Storr (UX consultant) led the group through a discussion of personas and agile persona construction.&lt;/div&gt;&lt;p&gt;&lt;a href="http://www.isitedesign.com/insight-blog/13_04/personas-decision-making-framework" target="_blank"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
     <comments>http://www.isitedesign.com/insight-blog/13_04/personas-decision-making-framework#comments</comments>
 <category domain="http://www.isitedesign.com/insight-blog/user-experience">User Experience</category>
 <pubDate>Thu, 18 Apr 2013 16:24:42 +0000</pubDate>
 <dc:creator>Barbara Holmes</dc:creator>
 <guid isPermaLink="false">1312 at http://www.isitedesign.com</guid>
  <feedburner:origLink>http://www.isitedesign.com/insight-blog/13_04/personas-decision-making-framework</feedburner:origLink></item>
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    <title>IxDA Portland Interaction '13: Redux Recap</title>
    <link>http://feedproxy.google.com/~r/IsiteInsight/~3/5iAmGF9Xqhk/ixda-portland-interaction-13-redux-recap</link>
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&lt;p&gt;&lt;span style="color: rgb(77, 77, 79); font-family: Georgia, 'Times New Roman', Times, serif; font-size: 1.75em; line-height: 1.2;"&gt;IxDA Portland Interaction 13 Conference Redux Party&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://www.isitedesign.com/insight-blog/13_03/ixda-portland-interaction-13-redux-recap" target="_blank"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
     <comments>http://www.isitedesign.com/insight-blog/13_03/ixda-portland-interaction-13-redux-recap#comments</comments>
 <category domain="http://www.isitedesign.com/insight-blog/user-experience">User Experience</category>
 <pubDate>Wed, 27 Mar 2013 17:02:05 +0000</pubDate>
 <dc:creator>Barbara Holmes</dc:creator>
 <guid isPermaLink="false">1299 at http://www.isitedesign.com</guid>
  <feedburner:origLink>http://www.isitedesign.com/insight-blog/13_03/ixda-portland-interaction-13-redux-recap</feedburner:origLink></item>
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    <title>Why Digital Experience Is the Ring that Rules Them All</title>
    <link>http://feedproxy.google.com/~r/IsiteInsight/~3/9iJIQTZUc48/why-digital-experience-ring-rules-them-all</link>
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&lt;h2&gt;Why Digital Experience Is the Ring that Rules Them All&lt;/h2&gt;
&lt;p&gt;(&lt;em&gt;This post was originally published on &lt;a href="http://econsultancy.com/us/blog/62411-the-end-of-channels-how-digital-experiences-trump-shiny-objects"&gt;eConsultancy&lt;/a&gt;.&lt;/em&gt;)&lt;/p&gt;
&lt;p&gt;If you&amp;rsquo;re like me, you&amp;rsquo;ve seen a long progression of &amp;ldquo;bright shiny objects&amp;rdquo; in the digital space. Each have their own ecstatic pundits who proclaim it&amp;rsquo;s time to embrace a transformative new channel or be left behind.&lt;/p&gt;&lt;p&gt;&lt;a href="http://www.isitedesign.com/insight-blog/13_03/why-digital-experience-ring-rules-them-all" target="_blank"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
     <comments>http://www.isitedesign.com/insight-blog/13_03/why-digital-experience-ring-rules-them-all#comments</comments>
 <category domain="http://www.isitedesign.com/insight-blog/strategy">Strategy</category>
 <pubDate>Tue, 26 Mar 2013 18:33:11 +0000</pubDate>
 <dc:creator>Dave Wieneke</dc:creator>
 <guid isPermaLink="false">1297 at http://www.isitedesign.com</guid>
  <feedburner:origLink>http://www.isitedesign.com/insight-blog/13_03/why-digital-experience-ring-rules-them-all</feedburner:origLink></item>
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    <title>Launch 2013: The fine art of starting up</title>
    <link>http://feedproxy.google.com/~r/IsiteInsight/~3/SS7JCmm27Nc/launch-2013-fine-art-starting</link>
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&lt;h2&gt;&lt;strong style="font-size: 1.085em; line-height: 1.4em;"&gt;Launch 2013: The fine art of starting up&lt;/strong&gt;&lt;/h2&gt;
&lt;p&gt;Let&amp;#39;s get the obvious out of the way up front: startups are difficult and risky. The mix of inspiration, skill, hard work, complementary founder personalities, initial conditions, market forces, and sheer dumb luck required to result in a runaway startup success makes the lottery look like a sure thing by comparison.&lt;/p&gt;&lt;p&gt;&lt;a href="http://www.isitedesign.com/insight-blog/13_03/launch-2013-fine-art-starting" target="_blank"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
     <comments>http://www.isitedesign.com/insight-blog/13_03/launch-2013-fine-art-starting#comments</comments>
 <category domain="http://www.isitedesign.com/insight-blog/strategy">Strategy</category>
 <pubDate>Fri, 22 Mar 2013 13:55:42 +0000</pubDate>
 <dc:creator>Gene Ehrbar</dc:creator>
 <guid isPermaLink="false">1288 at http://www.isitedesign.com</guid>
  <feedburner:origLink>http://www.isitedesign.com/insight-blog/13_03/launch-2013-fine-art-starting</feedburner:origLink></item>
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    <title>Experiential Makeover</title>
    <link>http://feedproxy.google.com/~r/IsiteInsight/~3/UN9Av_BFAJw/experiential-makeover</link>
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                    We Can Haz Your Phygital Interspaces        &lt;/div&gt;
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&lt;h2&gt;We Can Haz Your Phygital Interspaces&lt;/h2&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;I recently attended the March Computer Human Interaction Forum of Oregon (CHIFOO) meeting, &lt;a href="http://www.isitedesign.com/news/chifoo-isite-design-hosts-march-meeting"&gt;Experiential Makeovers: Transforming &amp;quot;Killing time&amp;quot; into &amp;quot;Making memories&amp;quot;&lt;/a&gt;.&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;a href="http://www.isitedesign.com/insight-blog/13_03/experiential-makeover" target="_blank"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
     <comments>http://www.isitedesign.com/insight-blog/13_03/experiential-makeover#comments</comments>
 <category domain="http://www.isitedesign.com/insight-blog/user-experience">User Experience</category>
 <pubDate>Wed, 20 Mar 2013 07:00:00 +0000</pubDate>
 <dc:creator>Barbara Holmes</dc:creator>
 <guid isPermaLink="false">1287 at http://www.isitedesign.com</guid>
  <feedburner:origLink>http://www.isitedesign.com/insight-blog/13_03/experiential-makeover</feedburner:origLink></item>
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    <title>10 Ways to Improve Your Digital Experience Strategy</title>
    <link>http://feedproxy.google.com/~r/IsiteInsight/~3/2ikIcQYvHt4/10-ways-improve-your-digital-experience-strategy</link>
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                    Download the Forrester Report        &lt;/div&gt;
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&lt;h2&gt;Learn the Top 10 Ways to Improve Your Digital Experiences&lt;/h2&gt;
&lt;div&gt;Download a complimentary 30-page Forrester report full of advice and case studies on how to take your experiences to the next level.&lt;/div&gt;
&lt;div&gt;&amp;nbsp;&lt;/div&gt;
&lt;ul&gt;
	&lt;li&gt;How and where to use mobile to deliver contextual experiences&amp;nbsp;&lt;/li&gt;
	&lt;li&gt;Understanding the role of customer research&amp;nbsp;&lt;/li&gt;
	&lt;li&gt;How to build ROI models with example metrics you can use&lt;/li&gt;
&lt;/ul&gt;
&lt;p&gt;&amp;nbsp;&lt;/p&gt;
&lt;p&gt;The report features research completed by Kerry Bodine, an analyst at Forrester Research, Inc.&lt;/p&gt;&lt;p&gt;&lt;a href="http://www.isitedesign.com/insight-blog/13_01/10-ways-improve-your-digital-experience-strategy" target="_blank"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
     <comments>http://www.isitedesign.com/insight-blog/13_01/10-ways-improve-your-digital-experience-strategy#comments</comments>
 <category domain="http://www.isitedesign.com/insight-blog/strategy">Strategy</category>
 <pubDate>Fri, 25 Jan 2013 22:43:01 +0000</pubDate>
 <dc:creator>Katie Del Angel</dc:creator>
 <guid isPermaLink="false">1259 at http://www.isitedesign.com</guid>
  <feedburner:origLink>http://www.isitedesign.com/insight-blog/13_01/10-ways-improve-your-digital-experience-strategy</feedburner:origLink></item>
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    <title>Will Marketers make 2013 the Year of Optimization?</title>
    <link>http://feedproxy.google.com/~r/IsiteInsight/~3/Wap7NRbTAg8/will-marketers-make-2013-year-optimization</link>
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&lt;h2&gt;Will Marketers make 2013 the Year of Optimization?&lt;/h2&gt;
&lt;h3&gt;Four key trends point to a breakout year for data-driven testing&lt;/h3&gt;
&lt;p&gt;&lt;em&gt;This story was originally published on &lt;a href="http://www.fastcompany.com/3004365/will-marketers-make-2013-year-optimization"&gt;Fast Company&lt;/a&gt;&lt;/em&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://www.isitedesign.com/insight-blog/12_12/will-marketers-make-2013-year-optimization" target="_blank"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
     <comments>http://www.isitedesign.com/insight-blog/12_12/will-marketers-make-2013-year-optimization#comments</comments>
 <category domain="http://www.isitedesign.com/insight-blog/analytics">Analytics</category>
 <pubDate>Fri, 28 Dec 2012 20:44:00 +0000</pubDate>
 <dc:creator>Jeff Cram</dc:creator>
 <guid isPermaLink="false">1237 at http://www.isitedesign.com</guid>
  <feedburner:origLink>http://www.isitedesign.com/insight-blog/12_12/will-marketers-make-2013-year-optimization</feedburner:origLink></item>
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    <title>Delight.us has arrived</title>
    <link>http://feedproxy.google.com/~r/IsiteInsight/~3/fwUp3bIad7E/delightus-has-arrived</link>
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&lt;p&gt;Announced for the first time at Delight 2012 on October 18th, our much-anticipated Delight.us blog is here at last.&lt;/p&gt;
&lt;p&gt;Focused on bringing together the people, processes, and systems that deliver exceptional experiences, Delight.us is not just a site -- it&amp;#39;s a linchpin in the customer experience movement.&lt;/p&gt;
&lt;p&gt;Gathering passionate brands and thought leaders in the experience design discipline, our new site aims to inspire change within organizations seeking to delight through differentiation.&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;a href="http://www.isitedesign.com/insight-blog/12_11/delightus-has-arrived" target="_blank"&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
     <comments>http://www.isitedesign.com/insight-blog/12_11/delightus-has-arrived#comments</comments>
 <category domain="http://www.isitedesign.com/insight-blog/user-experience">User Experience</category>
 <pubDate>Wed, 28 Nov 2012 21:14:32 +0000</pubDate>
 <dc:creator>Katie Del Angel</dc:creator>
 <guid isPermaLink="false">1223 at http://www.isitedesign.com</guid>
  <feedburner:origLink>http://www.isitedesign.com/insight-blog/12_11/delightus-has-arrived</feedburner:origLink></item>
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