I was looking though Dell’s Outlet on their site and seen an overwhelming number of laptops with a whole range of prices. I did not want to break the bank, and I did not want an overkill of features that I would never use. I’m not much of a gamer, so I wasn’t looking for a gaming laptop. The dual cores were still fairly new and I wanted that as feature for sure and needed a decent sized hard drive. Also, RAM was a factor so I had that in mind as I was looking through the available stock.

The laptop I decided on in the outlet was a 1525 Dell Inspiron. It had the Intel dual-core processor, 2 gigabytes of RAM, and a 160 gigabyte hard drive. The bonus was that it had a yellow case. For those that know me, I have an admiration for the color yellow, hence the yellow Pontiac Aztek. So, I called Dell to order the item because I prefer to do larger purchases with some human interaction. The Dell rep was very helpful and she offered me a new Inspiron with 4 gigabytes RAM for $50 dollars less that the item listed in the outlet. Score!

I’ve had the laptop for 3 years and have since upgraded the operation system to Windows 7 Ultimate and replace the stock battery with a ridiculously huge 9-cell battery. Honestly, aside for a lack-luster video card, I couldn’t be happier. It has all the inputs and outputs I need for media. The HDMI out is great for playing movies right to the TV. Also, I run virtual machines for my different development environments without considerable lag. All and all it’s been a nice laptop and I’m going to hold onto it and has a critical hardware failure. It’s been good to me.

Negative comments can affect your business and can drive away potential customers before they even reach your web site. A bad opinion can also be systemic when a person tells a friend, which further damages your reputation. You need a company that can help you in every aspect of maintaining a positive online reputation. Reputation.com offers everything a person or business needs to make sure negative content does turn away potential clients and keeps their client’s private information out of public view.

Reputation.com not only monitors your current online reputation, they work to correct outdated, misleading, and inaccurate information. If someone posts your private information such as bankrupcy information, your home address, or even your social security number on a public facing site, Reputation.com can work to get that information removed from the site to maintain your privacy. Sometimes pages with negative content cannot be completely removed for a variety of reasons. If that is the case, they work to push web pages with negative content off of the first page of the SERPs(search engine result pages). They use their patented technology to virtually bury the negative content by pushing it even further down in result set with positive results.

Protecting and maintaining your online reputation is something that every marketer or professional needs if they are serious about their perception to new and existing customers. Years of positive effort can be tarnished with a piece of bad content. Thankfully, there are companies like Reputation.com who specialize in restoring and keeping your reputation positive.

Email marketing is a tried and true method of targeting specific audiences, tracking engagements, getting referrals, opening a direct line of communication with the customer, and even saving money on postage and printing. Other benefits of an effective email strategy can increase sales conversions, gain feedback from existing customers, and generate repeat sales. Emails can also encourage offline sales by directing recipients to a product or service.

Reaching customers via email also helps to put a personal touch on a campaign because the email is customized for that particular customer. This can include content customized for to the individual. Also, the marketers can analysis usage statistics to gauge their campaign’s effectiveness. Some email marketing services even allow for tracking usage to the user.

Jumping right into email marketing can be a daunting. That is why it is important for marketers to use a reputable internet marketing company to assist in setting up and executing a profitable email marketing strategy.

Via: Trend Micro

Sorezki has developed Linkr their own all-inclusive link building platform. This web service allows SEOs and online marketers to log in and choose the type of method they’d like to use to promote their site. Once they choose and method and provide a URL, the Sorezki team works to fulfill the order. One popular method is forum posts link building. They work to build links on relevant pages high in TrustRank. Also, the Sorezki team does not take short cuts or use automation software to complete your link placement. They work to make sure their content is original and there are no duplicate links. Besides building forum links, they also offer a wide range of methods to increase your site’s relevance in the search engines such as press releases, directory submissions, articles, Q&A, blog comments, and bookmarks. Sorezki also understands that link building is something that is a gradual process, so their customer orders will not be rushed through. Rather, they will be spread out over a reasonable period of time.

Another powerful feature of Linkr is the tracking and analysis. Their multi-faceted link tracking software lets the SEO or online marketer see their project links, where they are place, what the Page Rank is, and also see over SERP position. These can all be viewed over a timeline so users can see the effectiveness of their placements.

Representatives from Sorezki will be happy to show you around the Linkr application and other ways they can help you to boost your site’s ranking with quality links.

If your smartphone has a GPS, you are essentially walking around with a tracking device. When Apple unveiled their new iCloud service, they included a phone finder feature which used cloud computing services to track down your phone no matter where it is. It seems as though if you want to use any type of new technology, you have to five up a lot of valuable personal information.

Here are some of the ways your social media accounts are using your identity that you might not be aware of:

Facebook ID

One of the strangest things about surfing the Internet is browsing through a webpage, getting ready to post in the comment section, and seeing your photo already posted and your information ready for you to post. Many websites that used to require you to register and create a unique username and password are beginning to use Facebook, Twitter, and Google in order to do the registering for you.

This practice raises concerns because third party websites can gain access to your information very easily. On the other hand, this practice allows website owners to generate more traffic by eliminating the tedious registration process.

Google Ads

We all know that Google is the king of all the search engines. The company has made its name by providing its users with free access to the search engine, email, documents, and even a new social network. What most people don’t realize is that Google makes their money by collecting your search history and personal data and then advertising to you.

Teacher Communications

By using dedicated servers at schools, teachers have gained an unbelievable amount of access into their student’s social media sites. This can be used for good by implementing things like class discussion and homework help. It can also be abused by teachers when they constantly monitor students and cause them to fear what they post about.

In Missouri, governor Jay Blunt has recently passed legislation that nullifies a law that regulated the amount of contact teachers could have with their students who are under 18. This shows that social media privacy is still a growing issue with no clear legal definition.

Malware and Virus’

If you use third party apps on Facebook for games, quizzes, or other services, there is a good chance that you could be infecting your system with malware, viruses, and trojans. App development is an unregulated area and very easy to hack into and scam people out of personal information and money. Be weary before giving access to any of these programs.

The only way to keep your information completely private online is to simply not use the Internet. This is not a reality in our modern society, so we have to take extra precautions to keep ourselves safe. If you have children, monitor them closely and install protective software for them. You can even install protective software for yourself if you are frightened.

Creating a Facebook Fan Page

First you need a Facebook fan page. Once you have created the page, fill in as much information as you can such as wall settings, fan permissions, country, logo, description, applications etc. If you are a brick and mortar business, do not forget to put your address in the description, so it is visible. Regardless of your business type, you should still put a contact phone number or general email address in the description for people who arrive at your fan page who want to contact you. This also helps to grow trust with your visitors.

Primary Fan Page Promotion

Once you have your fan page created and filled out, you need increase the number of “likes”. The numbers of “likes” are people who have selected to see your fan page’s wall postings on their own stream. This means whenever you make a new post on your own “wall” those people will see your latest content.

You can increase the number of “likes” by doing the following:

• Click “Invite Friends” to select from your existing friends
• Click “Import Contacts” to sent invites to email contacts and up to 5,000 email addresses from a .csv
• Put a “Like Box” on your website

These people who “like” your page will be those who are the most likely people to add to your website traffic because not only do they have an interest in your site, they will be the first to see your new posts. These people are also important when you understand that they have friends of their own and can be mouthpieces for your site by sharing your links and talking about your site.

Secondary Fan Page Promotion

Not only do you want to attract Facebook users directly, you also want to leverage your presence on other sites to push people to your Facebook fan page and ultimately to your web site. If you have a Twitter account with a fair amount of followers then you should not only tweet the creation of your new Facebook fan page, but also tweet posts that appear on your wall with a link to the wall post. Also with Twitter, put the fan page URL in your background image. YouTube is a massive audience as well. If you have a YouTube channel, link to your fan page in the description. Include the fan page URL in your videos if possible in the beginning, end or as a bug throughout your videos. Social Media can be time-consuming and use resources that some businesses just don’t have. ThinkBIGsites can develop a social media package which includes development, management, and strategy tailored to your needs!

Next, include your fan page URL where ever you can. This includes in email signatures, on business cards, and print media, if applicable. Blogging about your new fan page whether it be on your own site or a guest spot can increase your reach to get people interested in your website.

Aside from purchasing PPC ads through Facebook, look into other PPC networks such as Google Adwords, Yahoo Publisher Network, and Bing Search Adverting. Other networks could be cheaper for cost per click, but their reach is not as vast as the three listed. For expert PPC Management, ThinkBIGsites can their employ their expert techniques to maximize traffic to your web site.

Conclusion

These recommendations and techniques will help you create a credible Facebook fan page and attract fans. With relevant wall posts linking back to your web site, you will certainly increase web traffic to your product, service or content site.

It’s a Matter of Hours and Minutes Not Weeks and Days

Many folks new to SEO and link building in general fail to appreciate the enormous level of content competition that exists on the Internet. The 24 hour news cycle, never-ending global market operations, and constant updates makes every second of web existence a whole new experience than the previous moment. If you were to have one web page list every major link currently being discussed over the web, a quick refresh would see a complete transition to new links.

Bit.ly determined link longevity by figuring it’s half-life: the moment when half the clicks that link will ever see are clicked. According to their findings, shared Twitter links reach half their total clicks in less than three hours. Links shared on Facebook last slightly longer, reaching their half-life in a little over three hours. Emailed links and those texted fared only slightly longer.

It’s interesting to note that shared Youtube video links lasted nearly seven hours, while news stories maxed out half their life in less than 15 minutes.

What This Means for SEOs

It’s important to know the truth about link life. Link sharing is important, but don’t let your sweat and blood outweigh the fruits of your labor. Posting on sites that focus on interests related to your service is smart, but the lasting affect of those links are likely to be minimal. Instead you may want to refocus your independent effort on the actual content creation yourself. Link sharing, in affect, should be something done primarily by the people who visit your site. Organic link sharing is truly the only way the method works in your favor. Otherwise you’re wasting too much time doing it yourself.

Open your eyes about the true shelf life of shared links. Understand their value before making serious investments in particular SEO strategy. If you’re creating original content on a daily basis, then intensive link sharing is a smart move. But if you’re only in the business of re-tweeting important news, skip the links in favor of more long-lasting methods of boosting your search engine optimization.

Pagerank is Determined Differently

The ranking of sites in a mobile device’s search engine is determined by more than just the standard SEO list of qualifiers. It also incorporates whether or not a site is itself designed for mobile browsers. Sites that are not tend to rank lower, simply because over time users are going to continue to appreciate being linked to sites with smooth interfaces. Don’t shrug off the importance of making sure your site is considerate of mobile visits as its own form of traffic. Because of the seemingly fledgling attention being paid to the importance of making websites functional for all web-enabled devices, you can use this to stay ahead of the competition if you start now.

Links Are All the Rage

People are using their mobile Internet access predominantly for social networking and emailing apart from web browsing. Touch-based ways of accessing links means that encouraging visits through newsletters and other alerts has never been easier. Typical desktop web use is click-heavy, but selective because the user is provided a much larger window of opportunity to do what they wish with a pointer.
On a mobile device accessing a link can be an accidental misplacement of a finger. It’s worth it to diversify link-building as much as possible through communications between you and customers.

Consider Mobile Access in Your Web Design

If the service is one that is expected to be sought on-the-go, such as a restaurant or a recreational venue, then the website design must not only be oriented with information in mind, but the restrictions of the mobile device as well. Overindulgence in graphics and Flash animation can drastically reduce your mobile traffic. In addition, failing to provide basic information about your business can upset potential patrons. This all ultimately contributes to lack of web presence as mobile traffic increasingly starts to dictate the way in which websites are ultimately ranked.

What is the Future of Mobile Web-Use?

No one can be certain what the exact fate of mobile SEO will be, but it’s obvious that it’s going to take a dominating role in the way search optimization is performed. Successful SEO has to on some level encourage organic activity. The organic nature of the technology of tomorrow is hard to predict. But it’s without a doubt that mobile search trends are going to trump traditional trends if the two deviate. More importantly it’s a certainty that there’s money in it: nearly half of mobile Internet users last year made a purchase while online through their mobile device.

Where will you be? Either you’ll be accessible through a mobile device or you won’t exist to half the web-browsing population. The decision to act now before the 400% increase spurs everyone else to do so is entirely up to you.

One of the disadvantages of downloadable SEO software is that it takes time to generate your current metrics, and if your application does not have a scheduler feature, you may not have accurate information to share with your clients over time. The SheerSEO seo tool does all the heavy lifting for you. Metrics can be updated either weekly or daily depending on your service level.

Search Engine Metrics

When you first sign up on the SheerSEO site, you provide your domain and then you are presented with a list of keywords from your home page that you wish to track. Aside from the suggested keywords, you can add ones that are not listed. These keywords are then analyzed for their position in the SERPs of Google, Yahoo and Bing. The ranking data can be charted and exported in either .csv or .pdf format. Google’s Page Rank the number of backlinks are also tracked.

Social Media Tracking

Social media has become a vital facet of site promotion an SheerSEO provides a powerful tool to track your Web site’s mentions on Facebook and Twitter. Site mentions on the social bookmarking sites Digg and Delicious are also available. Links on Facebook are found and analyzed for shares, likes, and comments. The twitter mentions are shown with the user and tweet in which the Web site was mentioned. Actively monitoring social media mentions can be a good source of fresh inbound links and site visitors.

Webmaster Metrics

There are also a number of Webmaster-oriented features that analyze keyword density, number of indexed pages and number of site pages in Google’s dreaded supplemental index. Another feature is a back-link monitor to make sure your link appears on an external URL that it’s suppose to. Webmasters can also submit their sites to link directories with an easy-to-use feature that does all the busy work. Once a profile is provided, you only need to provide the needed CAPTCHA.

SheerSEO takes the excuses out of not kicking the tires on their software because they offer a 90-day trial of their seo software tool. That be more than enough time to monitor your site’s metrics without limitations.