Jessica Rosengard Designs |

If it sounds too good to be true, it probably is.

Jessica Rosengard — Sat, 12 Nov 2011 18:39:40 +0000

Society today is officially in the middle of a massive "get as much as you can for as little as you can" mentality. Between the "buy one get one" offers, Groupon, Livingsocial, and the like, someone is always looking for their next bargain.... Read full article >>

It’s Not Personal, It’s Business.

Jessica Rosengard — Wed, 12 Oct 2011 19:34:18 +0000

All freelancers, at one time or another, are faced with the "working with a friend or family member" situation. You know, that friend who needs help with their website or a family member who needs a website, logo or brochure created. I like to call... Read full article >>

Most commonly used internet browsers & OS

Jessica Rosengard — Thu, 08 Sep 2011 06:29:48 +0000

The freedom of choice. It's great to have so much to choose from and yet, sometimes we have no idea which is the best choice. Is there even such a thing a "best choice" when it comes to a website browser? Some say yes. Some say no. There are so... Read full article >>

Landslide

Jessica Rosengard — Thu, 25 Aug 2011 03:20:50 +0000

I've been singing since I was a little girl. I remember having dreams about wanting to be Annie. I held the lead in my Junior High musical as Sister Sarah Brown in Guys & Dolls and performed solos in my High School Variety Shows. Despite these... Read full article >>

10 Things to Avoid When Creating a Website

Jessica Rosengard — Sat, 26 Mar 2011 22:58:58 +0000

Developing a website for your business has become a virtual necessity these days. Even the cupcake shop down the street has a website. My accountant has a website. So does the dog groomer I use. It is your 24/7 marketing tool. People will look up... Read full article >>

Why ad banners can ruin your website design

Jessica Rosengard — Mon, 21 Mar 2011 03:23:43 +0000

Television and print ads are waning. People are fast forwarding through commercials on their DVRs and purchasing fewer printed publications. This is a problem for advertisers. If your ads aren't being seen, then your brand isn't getting exposure.... Read full article >>

8 Website Navigation Best Practices

Jessica Rosengard — Wed, 06 Oct 2010 03:25:57 +0000

Developing and organizing your website content can be a daunting task. Depending on how large your site is, it can take a lot of preparation to pull all of your content together. Once you do that, you need to figure out on which page(s) all the... Read full article >>

Contact me… if you can.

Jessica Rosengard — Mon, 30 Aug 2010 03:32:24 +0000

You only get one chance to make a good first impression. When a company spends the time and money to have a custom website developed, one would think that "Contact" would be a crucial aspect of the site. One would think that driving sales or... Read full article >>

Supersize me? No Thank you!

Jessica Rosengard — Mon, 30 Aug 2010 03:29:02 +0000

Every company wants their website to look fantastic. The goal is not only to create a portal from which people can obtain information, but also to impress the visitor with graphics. Something is going on in the meta-verse that I need to address:... Read full article >>

When NOT to Use Flash

Jessica Rosengard — Tue, 24 Aug 2010 03:34:55 +0000

There was a time when having a Flash intro on your website was really cool. Creating a custom animated intro for your website made your website look more high-tech and it was thought this would engage visitors. Those days have passed. What has... Read full article >>

4 Reasons Not to Use Free Email for Business

Jessica Rosengard — Tue, 24 Aug 2010 03:33:26 +0000

Almost everyone I know has a personal email address (aside from a business or work email address). Some people even have an aol email address, if you can believe that. The amazing part, is that many people are still using these email addresses for... Read full article >>

How to tell if you are overselling ad space on your blog

Jessica Rosengard — Fri, 13 Aug 2010 03:36:55 +0000

Alright. This is a major bone of contention with me. I can't even report how many times I have been sent a link (or found one via Google) for a website that hopefully has the tutorial, article, or other information I need. If you're like me, it's in... Read full article >>

How to overcome the Naysayers & Pessimists

Jessica Rosengard — Fri, 23 Jul 2010 03:38:26 +0000

At least once in your life, you have probably encountered a NAYSAYER. You know, that person who may tell you that your idea won't work, or the friend or family member who tells you that you can't do something. Sometimes, the naysayer is a... Read full article >>

To have succeeded…

Jessica Rosengard — Sat, 27 Feb 2010 04:39:44 +0000

To laugh often and much, to win the respect of intelligent people and the affection of children, to earn the appreciation of honest critics and endure the betrayal of false friends, to appreciate beauty, to find the best in others, to leave the... Read full article >>

5 Basic Rules to Follow in Website Design

Jessica Rosengard — Sat, 26 Dec 2009 04:41:01 +0000

Occasionally, a company (or individual) will attempt to design his or her own website. Sometimes, this works. Sometimes it doesn't. The most common opinion I hear from people is "The more graphics, colors and typefaces, and styles... the more it... Read full article >>

Email Marketing Dos & Don’ts

Jessica Rosengard — Wed, 23 Dec 2009 04:42:23 +0000

Internet and email marketing is growing like wildfire, more and more companies (large and small) send periodic email campaigns to their customers (or potential customers). As we all know, the more you put information in someone's face, the more... Read full article >>

10 Ways to Remain Professional

Jessica Rosengard — Wed, 09 Dec 2009 04:43:55 +0000

Although no one is perfect (including myself), we can only strive to be the best we can be. We will make mistakes along the way. It's what we do to correct those mistakes and how we handle ourselves that really matters. As many people are jumping on... Read full article >>

Copyright Infringement Requests

Jessica Rosengard — Wed, 18 Nov 2009 04:45:44 +0000

Every now and then, clients ask designers to "copy" a design that they have seen elsewhere. As innocent as this may sound (to some), it is a straight up violation of our international copyright laws. It is important to handle (and/or decline)... Read full article >>

Back to Basics – Appreciate How Far You’ve Come

Jessica Rosengard — Sun, 15 Nov 2009 04:47:23 +0000

After all the years of working as an artist, I have always tried to evolve and improve my skill-set. I do much more efficient work today than I did 5 years ago. However, tonight I decided to go back to the basics and build a display box by hand.... Read full article >>

A few FREE social networking icons

Jessica Rosengard — Sat, 14 Nov 2009 04:48:48 +0000

I decided to design a few of my own social networking links for Twitter, Linkedin, Facebook and AIM (instant messenger). If you would like to use these on your site, you may download these icons for free, by clicking on the "download" button below.... Read full article >>