I will be one of several guest panelist talking about social media and other topics.

The event will take place at:
301 Whiting Criminal Justice Building

The keynote speaker will be:
Rebecca Renard
ALA 2011 Mover and Shaker National Award Recipient

Hosted by: IMLS Diversity Scholarship Recipients 2011-2012

This is really an interesting article. I was recently gifted with a Nook. I must say the Nook is very nice. No, it is not an iPad, but it can compete very well since it is no longer fundamental an e-reader.

So far, from what I can tell, I am missing my Netfllix, Time Warner Cable, CNN, and ESPN apps among few others. However, the Nook’s Pocket Express app is sufficient for replacing news, sports and some entertainment aspects of content. Essentially, for consumption and minor document creation needs, the Nook (like the Kindle Fire I am sure) is comparable.

As an example of “life imitating art” and the productivity of the Nook, I created this blog post using a WordPress Nook app that is integrated with Pocket Express.

• Affiliate Marketing
• Google adsense (blogger – “Monetize” feature)
• Paid per post
• Direct advertising

Thank you to everyone that participated in today’s session.  If you participated, or once you have watched the recorded session, please take a moment to complete a brief evaluation.  Access the evaluation at http://www.surveymonkey.com/s/TTCmobileapps.

Many thanks to our presenters!  Stephen X. Flynn is a 2009 Spectrum Scholar and Emerging Technologies Librarian at the College of Wooster Andrews Library, he can be reached for additional questions at sflynn@wooster.edu.  Jamal L. Cromity is a 1998 Spectrum Scholar and UX Specialist of Platform Management at ProQuest Dialog, he can be reached for additional questions at Jamal.Cromity@dialog.com.

Previously recorded webinars in this series:
Engaging Under-served Users With Your Digital Initiatives –  access the recording at: http://connectpro72403849.adobeconnect.com/p8wu80bcbwe/. Once you have watched the recorded session, please take a moment to complete a brief evaluation.  Access the evaluation at http://www.surveymonkey.com/s/TTCdigitalinitiatives. Contacting the Presenters: Angela Nolet is a 2000 Spectrum Scholar and the Online Services Project Specialist/Children’s Librarian at King County Library System, she can be reached for additional questions at anolet@kcls.org.  Rebecca “Nicci” Westbrook is a 2009 Spectrum Scholar and the Coordinator of Digital Operations for the University of Houston Libraries, she can be reached for additional questions at rnwestb@Central.UH.EDU.

Save the Date for the next webinar in this series:

March 13 @ 11amCT/ 12pm ET – 2011 Public Library Funding & Technology Access Study: Results, Trends, and Resources presented by John Carlo Bertot, Co-Director, Information Policy & Access Center, University of Maryland and Judy Hoffman, Project Manager, American Library Association, Office for Research & Statistics.

About Technology Transforms Communities

The Office for Diversity, with support from the Bill and Melinda Gates Foundation, has initiated a new project, “Technology Transforms Communities.”  Through this project we plan to pilot enhancements to the Spectrum Scholarship Program that will better incorporate technology into Spectrum’s leadership development offerings.  We seek to develop a cohort of Spectrum alumni and new scholars with sophisticated technological skills and experience in leading technology policy and decision-making to serve as information technology trainers and advocates in traditionally underserved communities.  For the most part, we are relying on the expertise of our alumni community to develop our technology and advocacy training.  Special thanks to Stephen X. Flynn–2009 Spectrum Scholar, Gates Millennium Scholar and Emerging Technologies Librarian at the College of Wooster–for serving as the Curriculum Coordinator for the Technology Transforms Communities initiative.

Gwendolyn Prellwitz
Office for Diversity & Spectrum
American Library Association
50 E. Huron St.
Chicago, IL 60611
gprellwitz@ala.org
800.545.2433 ext 5048

www.ala.org/diversity

Andriole, Stephen J.; Schiavone, Vincent J.

Advances in the components of computing have enabled massive social media sites and application tools like Facebook and Google. It is the scale of these platforms that makes social networking interesting and economically viable, politically potent, and of great interest to businesses….

Read more at:
http://www.cutter.com/content/itjournal/fulltext/2012/01/itj1201a.html

Here is some good background reading, if you’re interested:
http://techcrunch.com/2012/02/06/when-will-the-post-pc-era-arrive-it-just-did/

Smartphones in Libraries: How to Take Charge of Delivering Mobile Services to Your Patrons

Wednesday, February 15^th at Noon Central

Instructions for logging in will be sent in February, no pre-registration required

5 years ago Apple released the iPhone, dramatically changing the mobile technology landscape for the general public, and for library patrons. As the number of smartphone owners rises every year, libraries must increasingly deliver their services to mobile patrons. Participants in this webinar will receive an overview of the mobile landscape, focusing on the usage patterns of underserved populations. This session will provide a tutorial on helping you plan to implement mobile library services. All skill levels will be addressed, from adapting a mobile ILS plugin to writing your own mobile library app from scratch.  Participants will also be given a list of model libraries providing mobile services. Presented by Stephen X. Flynn and Jamal L. Cromity.  Stephen X. Flynn is a 2009 Spectrum Scholar and Emerging Technologies Librarian at the College of Wooster Andrews Library and Jamal L. Cromity is a 1998 Spectrum Scholar and UX Specialist of Platform Management at ProQuest Dialog.

About Technology Transforms Communities

The Office for Diversity, with support from the Bill and Melinda Gates Foundation, has initiated a new project, “Technology Transforms Communities.”  Through this project we plan to pilot enhancements to the Spectrum Scholarship Program that will better incorporate technology into Spectrum’s leadership development offerings.  We seek to develop a cohort of Spectrum alumni and new scholars with sophisticated technological skills and experience in leading technology policy and decision-making to serve as information technology trainers and advocates in traditionally underserved communities.  For the most part, we are relying on the expertise of our alumni community to develop our technology and advocacy training.  Special thanks to Stephen X. Flynn–2009 Spectrum Scholar, Gates Millennium Scholar and Emerging Technologies Librarian at the College of Wooster–for serving as the Curriculum Coordinator for the Technology Transforms Communities initiative.

Previously recorded webinars in this series:

Engaging Under-served Users With Your Digital Initiatives –  access the recording at: http://connectpro72403849.adobeconnect.com/p8wu80bcbwe/. Once you have watched the recorded session, please take a moment to complete a brief evaluation.  Access the evaluation at http://www.surveymonkey.com/s/TTCdigitalinitiatives

Students have a clear preference for smart, mobile devices (nearly nine in 10 students own laptops, more than half own smartphones, and one in 10 owns an iPad or other tablet).  There is a strong correlation between the technologies that students value most and the technologies their instructors use—and use effectively—to teach, mentor, and communicate.

The role of social networking tools for academic purposes is complicated. Many students say they are comfortable using social networking as a way to communicate and connect with other students, and even professors, about coursework. Some students draw a line between their academic and social lives, however, saying they like to keep them separate.

One consistent finding is that e-mail remains a potent form of communication, both widely and frequently used—and the tool students most wish instructors would use more often.

1. 90% of US students use Facebook, with frequent users (58%) logging in 13 times a day.
2. 55% of US students have a smartphone
3. 73% use a course management system
4. 51% use web-based citation or bibliography tools

For more, see:

ECAR National Study of Undergraduate Students and Information Technology, 2011 Report

http://www.educause.edu/Resources/ECARNationalStudyofUndergradua/238012

• As of Q2, 39% of all sign-ins occurring via Facebook, compared to 30% for Google. Yahoo! and Twitter have held steady as the third and fourth most popular choices.

• Yet, despite Facebook’s popular status across multiple verticals, our data indicates that uniform preference among social media providers does not exist. Over 60% of online users prefer to use a social identity other than Facebook to login to a website. Providing a choice for registration and login will accommodate broader range of users.

• On media and digital publisher sites, Facebook is the most popular choice. Yahoo!’s share has declined 6% during the past year and half, but its popularity as a sign-in provider is still more pronounced in this space than in any other vertical. For the first time, Google has eclipsed Yahoo! as the second most popular choice.
• For retail Facebook’s share of social sign-ins on retail sites has stabilized at a shade under 50%.
• On entertainment and gaming sites, Facebook’s share has declined a bit. We continue to be most intrigued by the relative popularity of Windows Live as a sign-in provider on gaming sites.
• For mobile access Facebook’s growth in this segment came mostly at the cost of Google, which dropped 7%, and Twitter, which dropped 6%.
• In Europe, Facebook remains atop the list at 43%, with Google maintaining its place as the second most popular option.

It is interesting to see the preferences across various types of media and read about the implications for marketers. For more, visit:
http://www.janrain.com/blogs/social-login-and-social-sharing-trends