http://www.kantar.com/enTue, 17 Nov 2009 10:37:30 +0000here.]]>http://www.kantar.com/#/whats-new/latest/millward-brown-launches-solution-that-matches-celebrities-and-brandshttp://www.kantar.com/#/whats-new/latest/millward-brown-launches-solution-that-matches-celebrities-and-brandsTue, 17 Nov 2009 00:00:00 +0000here.]]>http://www.kantar.com/#/whats-new/latest/futures-company-unveils-white-paper-on-the-recovery-consumer-marketplacehttp://www.kantar.com/#/whats-new/latest/futures-company-unveils-white-paper-on-the-recovery-consumer-marketplaceMon, 16 Nov 2009 00:00:00 +0000http://www.kantar.com/#/whats-new/latest/competecannondale-alliance-offers-joined-up-insight-from-online-to-in-store-purchasehttp://www.kantar.com/#/whats-new/latest/competecannondale-alliance-offers-joined-up-insight-from-online-to-in-store-purchaseTue, 10 Nov 2009 00:00:00 +0000http://www.kantar.com/#/whats-new/latest/global-tgi-network-sees-surge-in-expansionhttp://www.kantar.com/#/whats-new/latest/global-tgi-network-sees-surge-in-expansionThu, 05 Nov 2009 00:00:00 +0000TM. The 5000 Series is a proven measurement tool with 57,000 meters already deployed in 35,000 homes across the world. The contract will also see the Turkish industry adopting TNS' InfoSys+. InfoSys is the world's leading TV analysis software. Arzu Kumar, managing director of TNS Turkey commented: "We welcome TIAK's decision to appoint TNS to this prestigious service with enthusiasm and excitement. We are fully committed to ensure the new industry currency exceeds the expectations of the Turkish media industry when it goes live in 2011." This latest win follows TNS winning the UK BARB TV measurement service in 2008 and contract renewals in Denmark (2008), Norway (2008) and Slovakia (2009).]]>http://www.kantar.com/#/whats-new/latest/tns-lands-turkish-tv-audience-measurement-contract-2009http://www.kantar.com/#/whats-new/latest/tns-lands-turkish-tv-audience-measurement-contract-2009Thu, 15 Oct 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/millward-brown-appoints-new-ceo-at-greenfield-consultinghttp://www.kantar.com/#/whats-new/latest/millward-brown-appoints-new-ceo-at-greenfield-consultingWed, 14 Oct 2009 00:00:00 +0100here). Combining the companies creates the UK's leading custom market research business, which will be led by Paul Edwards as chairman and Andrew Czarnowski as CEO. Both businesses bring with them a long heritage and high level of expertise in areas such as brand & communication, stakeholder management and retail & shopper, as well as an expanded suite of innovation and product development solutions. Andrew Czarnowski, CEO commented: "We are extremely excited about how complementary our two research businesses are to each other and all the benefits merging the companies will offer our clients, employees and the business. We have taken industry leading products like Microtest Nouveau and eValuate and built-in other supporting solutions to expand their reach across the entire product life cycle. We will also be launching some exciting new solutions to the market in the near future." The UK business will be structured by industry sectors including Consumer, Technology, , Finance, Business & Consumer Services and Travel & Tourism. Also from today, TNS Custom's UK Social sector and the social team from BMRB will be merging to become TNS-BMRB and will be headquartered at More London Place. The new business, the largest commercial provider of social research and insight to Whitehall, will be led by Michelle Harrison as CEO. This combined business will have an even stronger random probability survey capability, and will be extending its offer in the social marketing and polling.]]>http://www.kantar.com/#/whats-new/latest/tns-custom-and-ri-complete-uk-mergerhttp://www.kantar.com/#/whats-new/latest/tns-custom-and-ri-complete-uk-mergerMon, 12 Oct 2009 00:00:00 +0100TM and Needscope^TM products. Paul Baker, project director for TNS Mercury, explained: "The beauty of Mercury is that it is very fast, robust and yet low-cost. It lets users respond to competitor ads or make changes to their own creative quickly, based on early consumer response. By testing and then comparing against ads that have already aired, advertisers get really meaningful benchmarks - not just some anonymous norm. A ten-day turnaround gives them the flexibility to respond far more easily than with traditional tracking. "In the run-up to Christmas, for instance, being able to tweak or even rework a suite of creatives based on accurate early response to the launch ad has the potential to massively improve effect on sales," he added.]]>http://www.kantar.com/#/whats-new/latest/tns-launches-early-warning-system-for-client-and-competitor-adshttp://www.kantar.com/#/whats-new/latest/tns-launches-early-warning-system-for-client-and-competitor-adsFri, 09 Oct 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/efrain-ribeiro-to-lead-lightspeed-researchs-global-operationshttp://www.kantar.com/#/whats-new/latest/efrain-ribeiro-to-lead-lightspeed-researchs-global-operationsTue, 06 Oct 2009 00:00:00 +0100Added Value's newly-launched global website.]]>http://www.kantar.com/#/whats-new/latest/added-value-launches-global-marketing-initiativeshttp://www.kantar.com/#/whats-new/latest/added-value-launches-global-marketing-initiativesThu, 01 Oct 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/tns-magasin-launches-shopper-research-focused-on-non-purchasershttp://www.kantar.com/#/whats-new/latest/tns-magasin-launches-shopper-research-focused-on-non-purchasersTue, 29 Sep 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/imrb-wins-agency-of-the-year-prize-for-fourth-year-runninghttp://www.kantar.com/#/whats-new/latest/imrb-wins-agency-of-the-year-prize-for-fourth-year-runningSat, 26 Sep 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/andrew-cayton-named-ceo-of-lightspeeds-emea-businesshttp://www.kantar.com/#/whats-new/latest/andrew-cayton-named-ceo-of-lightspeeds-emea-businessWed, 23 Sep 2009 00:00:00 +0100Millward Brown's website.]]>http://www.kantar.com/#/whats-new/latest/millward-brown-shows-strong-brands-recover-from-recession-fasterhttp://www.kantar.com/#/whats-new/latest/millward-brown-shows-strong-brands-recover-from-recession-fasterTue, 22 Sep 2009 00:00:00 +0100here. Kim Dedeker, appointed earlier this year as Chair, Americas for Kantar, received the ESOMAR Excellence Award for Standards of Performance (the John Downham Award), which recognises the highest contributions to the market research industry. The judges praised Dedeker "for showing leadership, pro-activeness and passion in driving 'online quality', putting this at the forefront of the agenda for clients and suppliers". ESOMAR is the world organisation for enabling better research into markets, consumers and societies.]]>http://www.kantar.com/#/whats-new/latest/tns-indonesia-and-kantars-dedeker-win-top-awards-at-the-2009-esomar-congresshttp://www.kantar.com/#/whats-new/latest/tns-indonesia-and-kantars-dedeker-win-top-awards-at-the-2009-esomar-congressMon, 21 Sep 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/kantar-strengthens-client-service-line-up-with-two-senior-appointmentshttp://www.kantar.com/#/whats-new/latest/kantar-strengthens-client-service-line-up-with-two-senior-appointmentsThu, 13 Aug 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/tns-media-wins-australian-pay-tv-contract-with-ground-breaking-new-producthttp://www.kantar.com/#/whats-new/latest/tns-media-wins-australian-pay-tv-contract-with-ground-breaking-new-productThu, 06 Aug 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/added-value-acquires-saffron-hill-to-augment-its-capabilities-in-south-east-asiahttp://www.kantar.com/#/whats-new/latest/added-value-acquires-saffron-hill-to-augment-its-capabilities-in-south-east-asiaFri, 17 Jul 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/lightspeed-research-and-tns-6th-dimension-merge-to-create-on-line-panels-leaderhttp://www.kantar.com/#/whats-new/latest/lightspeed-research-and-tns-6th-dimension-merge-to-create-on-line-panels-leaderWed, 01 Jul 2009 00:00:00 +0100TM Top 100 Most Valuable Global Brands 2009, published annually by Millward Brown Optimor, is available as a free application on the iPhone. This is the first time that a major research study has been available in this format. The iPhone app, created by iconmobile, makes the information easily accessible and fun to use. As well as the standard listings for the Top 100 and 17 categories, the app contains all the information from the main report. By shaking the iPhone, the user is presented with a brand cluster for a particular category, which they can then drill down into for further detail. Joanna Seddon, Global CEO of Millward Brown Optimor said: "The BrandZ Top 100 study is an essential benchmark for business leaders about the value of their brands. I'm delighted that by partnering with iconmobile, we are able to put our research into people's pockets in this new and innovative format." Steve Griffiths, UK Managing Director of iconmobile said: "The iPhone is a phenomenon for the mobile industry and much attention has been given to application development. However, there has been less focus on the B2B sector, and what I think this application shows is that there is great scope to create useful tools for the business sector. We believe that this app creates a new benchmark for the industry." Plans are now in place to develop the application for other platforms including BlackBerry. The iPhone app can be found by searching "BrandZ Top 100" on the iPhone/iTouch, or by visiting the iTunes app store.]]>http://www.kantar.com/#/whats-new/latest/millward-brown-optimor-embraces-iphone-technology-to-share-brandz-study-resultshttp://www.kantar.com/#/whats-new/latest/millward-brown-optimor-embraces-iphone-technology-to-share-brandz-study-resultsFri, 26 Jun 2009 00:00:00 +0100Cath Booth European Director and Client Officer Elizabeth Brownhill European Director and Chief Financial Officer Juan Ferrer-Vidal European Director and Managing Director, Southern Europe Krzysztof Kruszewski European Director and Managing Director, Central and Eastern Europe Janet Ogundele European Director and Talent Officer Jan Oostveen European Director and Managing Director, North Western Europe Tim Wragg European Director and Managing Director, UK and Ireland Commenting on the re-organization, Eileen Campbell, Chief Executive Officer of Millward Brown, stated: "I am very excited about our new approach to the European business. It strikes the right balance between building teams that are locally responsive to our clients' needs, while also delivering access for all to the many resources housed throughout our European businesses. It means that our business structure is more closely aligned with that of our clients."]]>http://www.kantar.com/#/whats-new/latest/millward-brown-restructures-in-europehttp://www.kantar.com/#/whats-new/latest/millward-brown-restructures-in-europeFri, 12 Jun 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/kantar-announces-senior-management-changes-at-lightspeed-researchhttp://www.kantar.com/#/whats-new/latest/kantar-announces-senior-management-changes-at-lightspeed-researchMon, 08 Jun 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/asia-storms-ahead-of-europe-and-us-in-mass-uptake-of-mobile-multi-mediahttp://www.kantar.com/#/whats-new/latest/asia-storms-ahead-of-europe-and-us-in-mass-uptake-of-mobile-multi-mediaFri, 22 May 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/kantar-partners-with-omniture-to-launch-integrated-measurement-platformhttp://www.kantar.com/#/whats-new/latest/kantar-partners-with-omniture-to-launch-integrated-measurement-platformFri, 15 May 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/dedeker-to-join-kantar-in-new-role-as-chair-americashttp://www.kantar.com/#/whats-new/latest/dedeker-to-join-kantar-in-new-role-as-chair-americasWed, 06 May 2009 00:00:00 +0100TM Top 100 Most Valuable Global Brands ranking published today by Millward Brown Optimor reveals that brands sustain their value, despite the tough economic environment. The BrandZ Top 100 ranking identifies the dollar value of brands. It does this by combining financial data with research on consumers and business-to-business users from BrandZ, the world's largest brand equity study. The value of the top 100 brands has held its value at $1.95 tn (a marginal increase of 1.7 percent). Google is number one with a value of $100 bn, Microsoft is number two at $76.2 bn, and Coca-Cola enters the top three for the first time at $67.6 bn. "In the current environment, where the value of many businesses has fallen, brand has become even more important because it can help to sustain companies in tough times," said Joanna Seddon, CEO Millward Brown Optimor. "Those who continue to invest in their brand will be better positioned for business growth as the economic situation starts to improve than those who have cut spend." There are 15 new brands entering the ranking this year. Pampers is the highest entrant at no. 31, followed by Nintendo (no.32) and VISA (no.36). Trends identified from this year's rankings are: Value - Brands that represent good value for money have done well, this is about quality as much as price, for example Wal-Mart (+19 percent), ALDI (+49 percent) and Auchan (+48 percent). H&M (+8 percent) is now the number one apparel brand. Vice - People still reward themselves with little treats when money is tight. Brands such as McDonald's (+34 percent), Marlboro (+33 percent) and Budweiser (+23 percent) have all done well. At Home - Brands that can be experienced at home have shown strong growth. This includes home shopping: Amazon (+85 percent) and eBay (+16 percent); Coffee that can be prepared at home: Nespresso (+27 percent) and Nescafe (+23 percent); and gaming - Nintendo jumped into the ranking for the first time at no. 32. Wireless - The increased popularity of using the internet on the move through devices such as the iPhone and BlackBerry has led to huge increases for the mobile operators category as a whole, driven by demand for data services. Vodafone enters the top 10 for the first time this year (+45 percent). Commenting on the ranking, Eileen Campbell, Global CEO of Millward Brown said: "It is a fantastic achievement to be one of the most valuable brands in the world, and we congratulate all brands that are featured in this ranking. At a time when marketing spend is under greater scrutiny than ever, this ranking is a way for marketers to identify the value that their brand is creating for the business." For full information about this year's survey, click here.]]>http://www.kantar.com/#/whats-new/latest/millward-brown-unveils-fourth-annual-brandz-ranking-of-most-valuable-global-brandshttp://www.kantar.com/#/whats-new/latest/millward-brown-unveils-fourth-annual-brandz-ranking-of-most-valuable-global-brandsWed, 29 Apr 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/lightspeed-ceo-to-co-chair-major-industry-initiative-on-data-qualityhttp://www.kantar.com/#/whats-new/latest/lightspeed-ceo-to-co-chair-major-industry-initiative-on-data-qualityMon, 27 Apr 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/mattson-jack-hires-ex-procter-marketer-to-boost-development-expertisehttp://www.kantar.com/#/whats-new/latest/mattson-jack-hires-ex-procter-marketer-to-boost-development-expertiseWed, 22 Apr 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/compete-provides-marketers-with-industrys-first-crowd-sourced-digital-analyticshttp://www.kantar.com/#/whats-new/latest/compete-provides-marketers-with-industrys-first-crowd-sourced-digital-analyticsThu, 16 Apr 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/tns-political-and-social-beats-three-to-secure-65m-euros-eurobarometer-businesshttp://www.kantar.com/#/whats-new/latest/tns-political-and-social-beats-three-to-secure-65m-euros-eurobarometer-businessTue, 07 Apr 2009 00:00:00 +0100http://www.kantar.com/#/whats-new/latest/tns-appoints-neuhaus-as-global-head-of-finance-research-practicehttp://www.kantar.com/#/whats-new/latest/tns-appoints-neuhaus-as-global-head-of-finance-research-practiceMon, 30 Mar 2009 00:00:00 +0100click here.]]>http://www.kantar.com/#/whats-new/latest/google-and-wpp-marketing-research-awards-programme-bestows-11-grantshttp://www.kantar.com/#/whats-new/latest/google-and-wpp-marketing-research-awards-programme-bestows-11-grantsThu, 26 Mar 2009 00:00:00 +0000http://www.kantar.com/#/whats-new/latest/tns-announces-senior-global-management-teamhttp://www.kantar.com/#/whats-new/latest/tns-announces-senior-global-management-teamMon, 23 Mar 2009 00:00:00 +0000http://www.kantar.com/#/whats-new/latest/emerging-markets-by-pass-fixed-line-services-as-mobile-gains-global-dominancehttp://www.kantar.com/#/whats-new/latest/emerging-markets-by-pass-fixed-line-services-as-mobile-gains-global-dominanceMon, 16 Mar 2009 00:00:00 +0000www.yankelovich.com.]]>http://www.kantar.com/#/whats-new/latest/deep-discounting-damages-brands-reveals-new-study-from-yankelovichhttp://www.kantar.com/#/whats-new/latest/deep-discounting-damages-brands-reveals-new-study-from-yankelovichThu, 12 Mar 2009 00:00:00 +0000http://www.kantar.com/#/whats-new/latest/coca-cola-nike-and-adidas-top-brands-for-teens-globally-tru-study-findshttp://www.kantar.com/#/whats-new/latest/coca-cola-nike-and-adidas-top-brands-for-teens-globally-tru-study-findsWed, 04 Mar 2009 00:00:00 +0000http://www.kantar.com/#/whats-new/latest/added-value-appoints-mcgowan-as-cmo-with-global-brand-development-briefhttp://www.kantar.com/#/whats-new/latest/added-value-appoints-mcgowan-as-cmo-with-global-brand-development-briefMon, 02 Mar 2009 00:00:00 +0000http://www.kantar.com/#/whats-new/latest/kantar-group-announces-major-re-organisation-to-streamline-client-offeringhttp://www.kantar.com/#/whats-new/latest/kantar-group-announces-major-re-organisation-to-streamline-client-offeringMon, 23 Feb 2009 00:00:00 +0000http://www.kantar.com/#/whats-new/latest/pay-rises-and-worklife-balance-still-bigger-concerns-than-redundancy-shows-tns-studyhttp://www.kantar.com/#/whats-new/latest/pay-rises-and-worklife-balance-still-bigger-concerns-than-redundancy-shows-tns-studyThu, 19 Feb 2009 00:00:00 +0000http://www.kantar.com/#/whats-new/latest/tns-compete-forms-alliance-with-on-line-automotive-research-specialisthttp://www.kantar.com/#/whats-new/latest/tns-compete-forms-alliance-with-on-line-automotive-research-specialistFri, 13 Feb 2009 00:00:00 +0000http://www.kantar.com/#/whats-new/latest/kantar-group-acquires-red-dot-square-a-leading-virtual-reality-companyhttp://www.kantar.com/#/whats-new/latest/kantar-group-acquires-red-dot-square-a-leading-virtual-reality-companyWed, 04 Feb 2009 00:00:00 +0000TM Service, an advanced TV ratings analytics tool that is the largest national audience measurement service in the U.S. DIRECTView, which leverages Return Path Data (RPD) from the digital set-top boxes of 100,000 DIRECTV satellite television subscribers, enables measurement of the entire spectrum of live and time-shifted (DVR) audience viewing behaviors at a second-by-second level across more than 350 channels. The data is projectable to DIRECTV's entire 17.3 million customer base. "This is the type of transparent audience ratings data that advertisers, TV networks and agencies have been seeking - research that truly reflects the programming and advertising services consumed by viewers," says Dean DeBiase, CEO, TNS Media. Leading U.S. advertising agencies and programmers have already signed on to use DIRECTView's live and time-shifted audience ratings at a second-by-second interval to help navigate the complexities of the digital TV landscape. "With the level of granular insights available from the DIRECTView Service, clients can better understand why programs and commercials are watched or not, and gain greater confidence in their marketing decision-making," says George Shababb, President, TNS Media Research North America.]]>http://www.kantar.com/#/whats-new/latest/tns-media-research-partners-with-directv-to-launch-cutting-edge-measurement-systemhttp://www.kantar.com/#/whats-new/latest/tns-media-research-partners-with-directv-to-launch-cutting-edge-measurement-systemThu, 29 Jan 2009 00:00:00 +0000here.]]>http://www.kantar.com/#/whats-new/latest/kantar-groups-new-chief-privacy-officer-discusses-the-challenges-facing-the-industryhttp://www.kantar.com/#/whats-new/latest/kantar-groups-new-chief-privacy-officer-discusses-the-challenges-facing-the-industryThu, 22 Jan 2009 00:00:00 +0000http://www.kantar.com/#/whats-new/latest/sandberg-steps-up-to-global-cfo-role-at-millward-brownhttp://www.kantar.com/#/whats-new/latest/sandberg-steps-up-to-global-cfo-role-at-millward-brownMon, 19 Jan 2009 00:00:00 +0000here.]]>http://www.kantar.com/#/whats-new/latest/majority-of-consumers-fear-a-global-recession-says-new-tns-financial-crisis-studyhttp://www.kantar.com/#/whats-new/latest/majority-of-consumers-fear-a-global-recession-says-new-tns-financial-crisis-studyThu, 15 Jan 2009 00:00:00 +0000