kdepin

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email@hidden () — Tue, 15 Feb 2011 16:49:59 +0000

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email@hidden () — Tue, 15 Feb 2011 16:48:57 +0000

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email@hidden () — Tue, 15 Feb 2011 16:47:12 +0000

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email@hidden () — Tue, 15 Feb 2011 16:44:52 +0000

Librariesin the digital age
Ridding ourselvesof Advocacy -Laying Claimto Marketing
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With library visits totaling 1.4 billion in 2005 and library visits increasing 61% from 1994 to 2004, why are so many in our profession concerned over the demise of the public library? Circulation of materials increased 28% in the last decade. More and more people are walking through library doors than ever before - but why are we always fighting for funding?
It's tempting to look for scapegoats or cultural mores or lack of appreciationby the public at large. No doubt the answer to our problems must be difficult,time consuming and financially cost prohibitive. However,after reviewingstatistics, viewingliterature and reflecting, I have concluded that our answer lies 'Not in the stars, but in ourselves.' It may involve a culture change with one of the biggest advocacy programs for libraries, but I believe that it is necessary culture change as libraries continue to evolve in the 21st century.
Get rid of advocacy. Now.
Let's take a good look at the term advocacy.

edited FrontPage

email@hidden () — Tue, 15 Feb 2011 16:43:37 +0000

Librariesin the digital age
Ridding ourselvesof Advocacy -Laying Claimto Marketing
Subscribe">http://feedburner.google.com/fb/a/mailverify?uri=Kdepin&loc=en_US">Subscribe to kdepin by Email
With library visits totaling 1.4 billion in 2005 and library visits increasing 61% from 1994 to 2004, why are so many in our profession concerned over the demise of the public library? Circulation of materials increased 28% in the last decade. More and more people are walking through library doors than ever before - but why are we always fighting for funding?
It's tempting to look for scapegoats or cultural mores or lack of appreciationby the public at large. No doubt the answer to our problems must be difficult,time consuming and financially cost prohibitive. However,after reviewingstatistics, viewingliterature and reflecting, I have concluded that our answer lies 'Not in the stars, but in ourselves.' It may involve a culture change with one of the biggest advocacy programs for libraries, but I believe that it is necessary culture change as libraries continue to evolve in the 21st century.
Get rid of advocacy. Now.
Let's take a good look at the term advocacy.

edited FrontPage

email@hidden () — Mon, 14 Feb 2011 19:15:13 +0000

User edited Ideas and Resources

email@hidden (User ) — Tue, 04 Dec 2007 15:41:01 +0000

I think the best first place to start is by reading the OCLC's report on Perceptions of Libraries and Information Resources. You can read it section by section for free or order it online from OCLC for $19.95
Another excellent article isRe-Defining the Library by Lynne Brindley, the Director of the British Library in London. It was the keynote speech at the Bielefeld Conference in 2006. References the OCLC report and articulates the challenges faced by libraries. (I've provided a link, however, you need to go through a subscription database to review it.)
A very interesting blog that contains info about the past, present and future of library's can be found at http://librarytenses.blogspot.com.

User commented on Ideas and Resources

email@hidden (User ) — Mon, 03 Dec 2007 12:51:42 +0000

Hi Kelly, Having a degree in business, I completley understand the need for marketing - no business can survive without effective marketing, and after all, isn't that what a library is? The library is in the "business" of information. And as you very effectively pointed out, since libraries are a fiscal drain on community funds, we need to prove our importance and show that funding the library is money well spent. Thanks! Sharon

User commented on Ideas and Resources

email@hidden (User ) — Mon, 03 Dec 2007 12:51:41 +0000

User edited SideBar

email@hidden (User ) — Sat, 01 Dec 2007 17:35:52 +0000

User commented on Ideas and Resources

email@hidden (User ) — Fri, 30 Nov 2007 02:15:05 +0000

Kelly - Great site! The informal tone was a perfect choice for making a persuasive voice that really spoke to the reader. You make a lot of key points about how advocacy is not working or helping libraries. I agree that positive marketing is incredibly important to the future of libraries. We need to reach out to the general public and make them more aware of the fact that we are not a community of shushers who spurn anything but moldy classics. Thanks for your entertaining and informative paper!

User edited SideBar

email@hidden (User ) — Fri, 30 Nov 2007 02:11:17 +0000

I'd like your input!
your ~~imput,~~ input, especially on the What do you think when I say ~~libraryand~~ library and Ideas and ~~Resourcespage!The~~ Resources page! The login password is KKD

User edited SideBar

email@hidden (User ) — Fri, 30 Nov 2007 01:51:45 +0000

I'd like your input!
and ~~Resourcespage!~~ Resourcespage!The login password is KKD

User edited What do you think when I say library

email@hidden (User ) — Wed, 28 Nov 2007 16:16:48 +0000

User edited SideBar

email@hidden (User ) — Wed, 28 Nov 2007 01:51:37 +0000

I'd like your input!
and ~~Resourcespage!~~ ~~The~~ ~~password~~ ~~is...~~ ~~KKD.~~ Resourcespage!

User edited Sources

email@hidden (User ) — Wed, 28 Nov 2007 01:27:08 +0000

Brindley, L. (2006). Re-defining the library. Library Hi-Tech, 24(4), pg. 484-495.
Castelli, D. (2006). Digital libraries of the future - and the role of libraries. Library Hi-Tech, 24(4), p. 496-503.
Chute, A. & Kroe, P. (2007). Public libraries in the United States: Fiscal year 2005. Washington, D.C. : National Center for Education Statistics, NCES# 2008301.
Ericson, J. & Peterson, A., (2007). Old school marketing for the digital age. ILA Reporter. August, p.20-22.
Estabrook, L. (1997). The Benton report: a response. Library Trends, 46(1), p. 168-178.

User edited Sources

email@hidden (User ) — Wed, 28 Nov 2007 01:22:57 +0000

Oldenburg, R. (1989). The Great good place. New York: Paragon House.
Oldenburgm R., ed. (2001). Celebrating the third place: Inspiring Stories about the "Great good places" at the heart of our communities. New York: Paragon House.
Online Computer Library Center (OCLC) (2005). Perceptions of libraries and information resources:A report to the OCLC membership. Dublin, OH: OCLC, Inc.
Salo, D., (2006). Design speaks. Library Journal 131, p. 4 -6.
Sass, R., (2002). Marketing the worth of your library. Library Journal 127(11), p. 37-38.

User edited Sources

email@hidden (User ) — Wed, 28 Nov 2007 01:19:02 +0000

American Library Association (2007). The state of American's libraries: a report from the ALA
see report here
Benton Foundation. (1997). Buildings, books and bytes: libraries and communities in the digital age. Library Trends, 46(1), p. 178 (46p.)
Brindley, L. (2006). Re-defining the library. Library Hi-Tech, 24(4), pg. 484-495.
Castelli, D. (2006). Digital libraries of the future - and the role of libraries. Library Hi-Tech, 24(4), p. 496-503.
Ericson, J. & Peterson, A., (2007). Old school marketing for the digital age. ILA Reporter. August, p.20-22.
Estabrook, L. (1997). The Benton report: a response. Library Trends, 46(1), p. 168-178.
Heeger, P. (2006). A tie for third place. School Library Journal, 57(7). p 27.
Lankes, R.D., Silverstein, J.L., Nicholson, S., & Marshall, T. (2007). Participatory networks: the library as conversation. Information Research, 12(4), paper colis05. %5BAvailable at
InformationR.net/ir/12-4/colis05/html%5D.
Lougee, W. (2002). Diffuse libraries: Emerging roles for the research library in the digital age. Washington, D.C.: Council on Library and Information Services.
Miller, P. (2006). Coming together around library 2.0. D-Lib Magazine, 12(4),
Oldenburg, R. (1989). The Great good place. New York: Paragon House.
Oldenburgm R., ed. (2001). Celebrating the third place: Inspiring Stories about the "Great good places" at the heart of our communities. New York: Paragon House.
Salo, D., (2006). Design speaks. Library Journal 131, p. 4 -6.
Sass, R., (2002). Marketing the worth of your library. Library Journal 127(11), p. 37-38.

User edited Sources

email@hidden (User ) — Wed, 28 Nov 2007 01:10:02 +0000

Sources:
These are the sources used while researching this topic. This wiki was started in response to a project for URI LSC 533 Digital Resources for Children and Youth. I hope this wiki will be visited and used by others outside of the LSC 533 class...
~~Articles:~~Articles/Books:
American Library Association (2007). The state of American's libraries: a report from the ALA
see report here
Brindley, L. (2006). Re-defining the library. Library Hi-Tech, 24(4), pg. 484-495.
Castelli, D. (2006). Digital libraries of the future - and the role of libraries. Library Hi-Tech, 24(4), p. 496-503.
Ericson, J. & Peterson, A., (2007). Old school marketing for the digital age. ILA Reporter. August, p.20-22.
Estabrook, L. (1997). The Benton report: a response. Library Trends, 46(1), p. 168-178.
Lankes, R.D., Silverstein, J.L., Nicholson, S., & Marshall, T. (2007). Participatory networks: the library as conversation. Information Research, 12(4), paper colis05. %5BAvailable at
InformationR.net/ir/12-4/colis05/html%5D.
Oldenburg, R. (1989). The Great good place. New York: Paragon House.
Oldenburgm R., ed. (2001). Celebrating the third place: Inspiring Stories about the "Great good places" at the heart of our communities. New York: Paragon House.
Salo, D., (2006). Design speaks. Library Journal 131, p. 4 -6.

User edited Sources

email@hidden (User ) — Wed, 28 Nov 2007 00:59:33 +0000

Articles:
American Library Association (2007). The state of American's libraries: a report from the ALA
see report here
Brindley, L. (2006). Re-defining the library. Library Hi-Tech, 24(4), pg. 484-495.
Castelli, D. (2006). Digital libraries of the future - and the role of libraries. Library Hi-Tech, 24(4), p. 496-503.
Lankes, R.D., Silverstein, J.L., Nicholson, S., & Marshall, T. (2007). Participatory networks: the library as conversation. Information Research, 12(4), paper colis05. %5BAvailable at
InformationR.net/ir/12-4/colis05/html%5D.
~~http://www.ala.org/ala/pressreleases2007/march2007/SAL_AnnualReport-FINAL.pdf~~

User edited Sources

email@hidden (User ) — Wed, 28 Nov 2007 00:57:30 +0000

These are the sources used while researching this topic. This wiki was started in response to a project for URI LSC 533 Digital Resources for Children and Youth. I hope this wiki will be visited and used by others outside of the LSC 533 class...
Articles:
American Library Association (2007). The state of American's libraries: a report from the ALA
Brindley, L. (2006). Re-defining the library. Library Hi-Tech, 24(4), pg. 484-495.
Castelli, D. (2006). Digital libraries of the future - and the role of libraries. Library Hi-Tech, 24(4), p. 496-503.

User edited Sources

email@hidden (User ) — Wed, 28 Nov 2007 00:54:40 +0000

Articles:
Brindley, L. (2006). Re-defining the library. Library Hi-Tech, 24(4), pg. 484-495.
~~Lankes,~~Castelli, D. (2006). Digital libraries of the future - and the role of libraries. Library Hi-Tech, 24(4), p. 496-503.
Estabrook, L. (1997). The Benton report: a response. Library Trends, 46(1), p. 168-178.
Lankes, R.D., Silverstein, J.L., Nicholson, S., & Marshall, T. (2007). Participatory networks: the library as conversation. Information Research, 12(4), paper colis05. %5BAvailable ~~atInformationR.net/ir/12-4/colis05/html%5D.~~ at
InformationR.net/ir/12-4/colis05/html%5D.
http://www.ala.org/ala/pressreleases2007/march2007/SAL_AnnualReport-FINAL.pdf

User edited Sources

email@hidden (User ) — Wed, 28 Nov 2007 00:50:47 +0000

Articles:
Brindley, L. (2006). Re-defining the library. Library Hi-Tech, 24(4), pg. 484-495.
%5BAvailable at
~~InformationR.net/ir/12-4/colis05/html%5D.~~ atInformationR.net/ir/12-4/colis05/html%5D.
http://www.ala.org/ala/pressreleases2007/march2007/SAL_AnnualReport-FINAL.pdf

User edited Sources

email@hidden (User ) — Wed, 28 Nov 2007 00:50:20 +0000

Articles:
Brindley, L. (2006). Re-defining the library. Library Hi-Tech, 24(4), pg. 484-495.
Lankes, R.D., Silverstein, J.L., Nicholson, S., & Marshall, T. (2007). Participatory networks: the library as conversation. Information Research, 12(4), paper colis05. %5BAvailable at
InformationR.net/ir/12-4/colis05/html%5D.
http://www.ala.org/ala/pressreleases2007/march2007/SAL_AnnualReport-FINAL.pdf

User edited Sources

email@hidden (User ) — Wed, 28 Nov 2007 00:46:55 +0000

Articles:
Brindley, L. (2006). Re-defining the library. Library Hi-Tech, 24(4), pg. 484-495.
Lankes, R. D., et al., (2007). Participatory networks: the library as conversation. InformationResearch, 12(4).%5BAvailable at
div style="padding-left: 1em; text-indent: -1em" minmax_bound="true">http://InformationR.net/ir/12-4/colis05.html
http://www.ala.org/ala/pressreleases2007/march2007/SAL_AnnualReport-FINAL.pdf
~~Websites:~~