KDT Management Blog

Outdoor ad revenues on the rise

2012-02-27T09:43:00.001-08:00

Outdoor ad revenues rose by 1.4% year on year in the final quarter of 2011, led by growth at some of the smaller digital media owners, according to figures from the Outdoor Media Centre.

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Ginger Joe steps up

2011-11-08T04:02:00.000-08:00

Ginger Joe, the alcoholic ginger beer brand, has stepped up its launch drive with a £2m ad
campaign in outdoor, press and online.

View article:

http://www.brandrepublic.com/outdoor/article/1100213/ginger-joe-kicks-off-2m-campaign/

Outdoor ad revenue up 1.1% in third quarter

2011-11-08T03:58:00.000-08:00

The outdoor industry has returned to growth in Q3, posting a 1.1% increase in revenue, according to the latest figures from the Outdoor Media Centre (OMC).

View article:

http://www.brandrepublic.com/outdoor/article/1102054/outdoor-ad-revenue-11-third-quarter/

Bowled over by banner

2011-11-02T07:18:00.000-07:00

The KDT Oval banner made it to the SGN National Newspaper. Their campaign to raise awareness on the dangers of Carbon Monoxide (CO) was not only seen by millions during the Test but also continued through to their national newspaper and competitions to schools.

Vans lands in Brighton

2011-10-07T03:48:00.000-07:00

Vans lands in Brighton on the largest outdoor advertising site in the city, The Phoenix Arts Centre.

Biggest outdoor site in Brighton

2011-08-25T07:57:00.000-07:00

A new outdoor site sourced and project managed by KDT is currently being built. This stands as the largest banner site in Brighton and supports the Phoenix Arts Centre. This is a great location on the A23 by St Peter’s Church.

Cricket at the Oval Banner

2011-08-25T07:54:00.000-07:00

KDT services have been used to arrange for a 25 x 13 metre display on the gas tower overlooking the Oval Cricket Ground for the England v India match. The initial assessment of this site was made only one week before and therefore the operational requirement for this site was difficult to achieve by the due date but using the company expertise and experiences the site was installed by the 12^th August.

Outdoor industry to grow to £1.15bn | News | Marketing Week

2011-07-25T06:58:00.001-07:00

Advertisers will spend £1.15bn on out of home (OOH) media by 2020 - up from £880m in 2010, according to a new report by outdoor media agency Kinetic. View article