Kevin P Burke

Our Model for Thinking About Health is Broken

KB — Fri, 17 Feb 2012 17:18:16 +0000

Have you wondered why the US healthcare system seems so broken? I saw Jay Walker speak at Social Media Week in NYC and he broke it down in a very interesting way in his presentation, To Change Faster, We Must Decide Better. The core issue, our model for thinking about health is broken. See what that means by watching the presentation on Livestream. At the 1hr 1min marketing, I ask him a question about holistic health.

Susan Niebur’s passing

KB — Tue, 07 Feb 2012 17:08:04 +0000

I met her just once in person. I felt embarrassed after asking about her arm in a sling when she told me why it was. But she instantly put me at ease and we went on to have a nice chat.

Goodbye

Ladies: Please see your doctor regularly. We need you.

Everyone a Voice

KB — Mon, 06 Feb 2012 15:46:23 +0000

I find Zuckerberg to be a bit of an odd duck (although brilliant one), but this quote of his resonates, “There is a huge need and a huge opportunity to get everyone in the world connected, to give everyone a voice and to help transform society for the future.”

Huge Solar Eruption Sparks Radiation Storm

KB — Tue, 24 Jan 2012 14:25:37 +0000

Reminds us that we are on this tiny little planet and vulnerable to the complexity that surround us.

A powerful solar eruption is expected to blast a stream of charged particles toward Earth today (Jan. 24).

On the National Oceanic and Atmospheric Administration scale of radiation storms, this one ranks S3, which means it could cause isolated reboots of computers onboard Earth-orbiting satellites and interfere with polar radio communications. So no big deal, but glad it is not an S5.

Mashable on Mom Marketing

KB — Mon, 02 Jan 2012 21:37:57 +0000

I had the fortune of being interviewed & quoted for this story Mashable.com story, “7 Tips for Marketing to Moms” where I talk about a Hallmark television ad, Tinyprints marketing campaign, mom stereotypes, Facebook, Klout, and social media influence.

What did we search for in 2011? Google tells us.

KB — Fri, 16 Dec 2011 14:01:53 +0000

Google has assembled the most popular and the fastest rising terms—the terms with the highest growth in 2011—in many, many categories.

Lots of surprise for me. That being said, I’m not exactly ‘Mr. Pop Culture’. But to find out that Rebecca Black was the #1 fastest rising query globally was disappointing.

Here’s a sample of the categories.

USA – Sports / Fastest Rising in Sports
1. Mayweather Vs Ortiz
2. NCAA Bracket 2011
3. Dan Wheldon

USA – Sports / Athletes
1. Manny Pacquiao
2. Tiger Woods
3. Lebron James

USA – Lifestyle / Fastest Rising Workouts

1. Thor Workout
2. Ryan Gosling Workout
3. Chris Hemsworth Workout

USA – Lifestyle / Fastest Rising Diets

1. Dukan Diet
2. Four Hour Diet
3. 17 Days Diet

USA – Tech & Gadgets / Fastest Rising Technology
1. iCloud
2. OSX Lion
3. Ipad 2

More can be found on Google Zeitgeist.

Time Lapse View of Earth from Space

KB — Sun, 11 Dec 2011 15:34:42 +0000

I’ve never seen images like this from space. So cool.

Time lapse sequences of photographs taken by the crew of expeditions
28 & 29 onboard the International Space Station from August to October,
2011

Shooting locations in order of appearance:

1. Aurora Borealis Pass over the United States at Night
2. Aurora Borealis and eastern United States at Night
3. Aurora Australis from Madagascar to southwest of Australia
4. Aurora Australis south of Australia
5. Northwest coast of United States to Central South America at Night
6. Aurora Australis from the Southern to the Northern Pacific Ocean
7. Halfway around the World
8. Night Pass over Central Africa and the Middle East
9. Evening Pass over the Sahara Desert and the Middle East
10. Pass over Canada and Central United States at Night
11. Pass over Southern California to Hudson Bay
12. Islands in the Philippine Sea at Night
13. Pass over Eastern Asia to Philippine Sea and Guam
14. Views of the Mideast at Night
15. Night Pass over Mediterranean Sea
16. Aurora Borealis and the United States at Night
17. Aurora Australis over Indian Ocean
18. Eastern Europe to Southeastern Asia at Night

Thanks to Matt for sharing.

Wholesome beta-launch

KB — Thu, 03 Nov 2011 21:21:32 +0000

I’m a co-founder of a new web business called Wholesome. I’m excited about how it can help people discover more natural and active ways to live a healthy, happy life. Our tag line is “Natural. Active. Life.” You can read more about our beliefs here.

Three stories that were just published on the site are:

Possible Scandal Exposed in Autism-Mercury Study

Does Baby Shampoo Pose a Cancer Risk?

A Simple Tool for Strengthening Your Core

At this early stage, we’re just telling family and friends, and seeking their support and feedback. The web site ‘soft-launched’ on Tuesday, so you are one of the first people to know. There is a lot more that will be built into the site, but any impressions you have at this early stage, I’d love your opinion. Please leave a comment below. Thank you.

If you were to….

Become a Facebook Fan

Follow on Twitter

Subscribe via RSS or email

…that would be outstanding!

And if you were to tell friends that you think would be interested that would really be terrific!

Thanks for your support and feedback.

Best…KB

first questions to Siri

KB — Fri, 14 Oct 2011 19:03:33 +0000

Got my new iPhone 4s today. Siri is the much ballyhooed virtual assistant that responds to voice commands on the 4S. I gave it a try.

KB, “Siri, what are the nearest golf courses?”
Siri, “I have found 9 golf courses that are nearby”

KB, “Who is my wife?”
Siri, “I don’t even know who you are. Go to your Settings to tell me.”

Made me laugh.

Torrey Pines

KB — Fri, 26 Aug 2011 20:37:39 +0000

#3, par3

I was in San Diego for business and before things got started, I snuck over to play Torrey Pines, South – site of the 2008 U.S. Open Golf Championship, where Tiger won in a playoff against Rocco Mediate.

The place was beautiful, having wonderful practice putting greens and friendly staff. And it is clearly a municipal public golf facility. No pretense or prestige. Welcoming to all.

Loved the course and the views of the pacific. It reminder me a lot of Kingsbarns. Playing from the Whites, measuring 6,628 yards, doesn’t seem all that long, but the prevailing breeze off the ocean can really make for some long tough shots.

The element that struck me as the most challenging, were the numerous and strategically placed bunkers. Off the tee, I was consistently try to avoid one, but had another to consider. The greens are well bunked too. And huge & deep.

travel case: drive, 5wood, 4, 6, 8, pw, sw, putter

Greens were in good shape, and putts broke a lot more than I could ever figure out. My only complaint is that there is very little drinking water on the course. There is only a dinky fountain at the turn, and no where else.

I paid $183 and walked on as a single after only waiting 60-minutes at mid-day on a Thursday. I think I was a little bit lucky. Shot 90 with one birdie, a few pars, and a lot of bogies and doubles.