KNOW HOW JAPAN

Consumer Electronics / FY2008

2009-12-10T02:22:00.007+09:00

Market Share

Domestic Air Conditioning

According to the Japan Refrigeration and Air Conditioning Industry Association(JRAIA), shipment volume in 2008 has increased 4.9% to 7,749,000 units.

1	Panasonic	24.4%	24.4%
2	Daikin Industries	18.0%	18.0%
3	Mitsubishi Electric	14.8%	14.8%

IH Cooking Heater

According to the Japan Electrical Manufacturers’ Association (JEMA), domestic shipment volume in 2008 has increased 4.1% to 884,000 units.

1	Panasonic	52.0%	52.0%
2	Hitachi Appliances	18.1%	18.1%
3	Mitsubishi Electric	17.7%	17.7%

Photocopier

According to Japan Business Machine and Information System Industries Association(JBMIA), domestic shipment volume in 2008 decreased 5.2% to 599,102 units.

1	Canon	28.2%	28.2%
2	Richo	27.1%	27.1%
3	Fuji Xerox	22.7%	22.7%

Refrigerator

According to the Japan Electrical Manufacturers’ Association (JEMA), domestic shipment volume in 2008 decreased 2.1% to 4,099,000 units. However, domestic shipment of large refrigerator (400L or more class) increased 4.7% to 368.8 billion JPY, and it accounts for 40% of total value.

1	Panasonic	23.2%	23.2%
2	Sharp	19.4%	19.4%
3	Toshiba Home Appliances	15.9%	15.9%

Washing Machine

Domestic shipment volume in 2008 decreased 2.4% to 4,540,000 units, according to the Japan Electrical Manufacturers’ Association (JEMA).

1	Toshiba Home Appliances	26.1%	26.1%
2	Panasonic	21.5%	21.5%
3	Hitachi Appliances	19.0%	19.0%

Source: National Diet Library Research Navi

Audio and Visual Equipment / FY2008

2009-11-29T23:23:00.000+09:00

[Market Share]

FPD (Flat Panel Display) TV
Shipment volume in 2008 has increased 15.8% to 9,703,000 units (of which LCD TV increased 17.0% to 8,633,000 units and Plasma Display Panel TV increased 10.8% to 1,070,000 units), according to Japan Electronics and Information Technology Industries Association (JEITA).

1	Sharp	38.8%	38.8%
2	Panasonic	22.8%	22.8%
3	Sony	13.0%	13.0%

Digital Audio Player (Portable Media Player)
Shipment volume in 2008 has increased 9.7% to 6,800,000 units, according to Nikkei Sangyo News. Along with the newly developed multi-functional players, variety of low-priced players with limited functionality have been put onto the market recently. This has increased the replacement demands and purchases of the "second player".

1	Apple Japan	56.1%	56.1%
2	Sony	29.4%	29.4%
3	Toshiba	3.8%	3.8%

Blu-ray Disc Record Player
Shipment volume in 2008 has increased to 1,580,000 units, according to Nikkei News.

1	Panasonic	36.4%	36.4%
2	Sony	32.1%	32.1%
3	Sharp	30.0%	30.0%

SLR (Single Lense Reflex) Camera
Shipment volume in 2008 has increased 17.4% to 1,250,000 units, according to Camera & Imaging Products Association.

1	Canon	40.1%	40.1%
2	Nikon	39.9%	39.9%
3	Sony	9.2%	9.2%

Video Camera
Shipment volume in 2008 has increased 1.5% to 1,366,000 units, according to Japan Electronics and Information Technology Industries Association.

1	Sony	31.0%	31.0%
2	Victor Company of Japan	25.9%	25.9%
3	Panasonic	17.9%	17.9%

DVD Recorder
Shipment volume in 2008 has increased 18.6% to 3,820,000 units, according to Nikkei News.

1	Panasonic	35.4%	35.4%
2	Sharp	30.0%	30.0%
3	Toshiba	15.2%	15.2%

Digital Camera
Shipment volume of digital camera (includes SLR and compact camera) in 2008 has increased 1.1% to 11,110,000 units, according to Camera & Imaging Products Association. Shipment volume of compact camera which occupies 90% of the digital camera market dropped 0.6%, while that of SLR camera increased 17.4%.

1	Canon	20.1%	20.1%
2	Panasonic	15.5%	15.5%
3	Casio	14.0%	14.0%

Source: National Diet Library Research Navi

Research Aid:

JEITA (Japan Electronics and Information Technology Industries Association)
CIPA (Camer & Imaging Products Association)

Finance Industry

2009-11-25T07:04:00.010+09:00

[Average Annual Salary]

Bank

	Sumitomo Mitsui Financial Group	1,301 m	(USD $ 117,090 apx.)
	Mitsubishi UFJ Financial Group	1,134 m	(USD $ 102,060 apx.)
	Kiyo Holdings	1,059 m	(USD $ 95,310 apx.)
4	Mizuho Financial Group	1,054 m
5	Chuo Mitsui Trust Holdings	1,002 m
6	Resona Holdings	957 m

* in Japanese Yen, m=million, (1 USD= 90 JPY)

Investment Bank

	Citigroup Japan Holdings	1,284 m	(USD $ 115,560 apx.)
	Astmax	1,260 m	(USD $ 113,400 apx.)
	Nomura Holdings	1,135 m	(USD $ 102,150 apx.)
4	Sparx Group	1,044 m
5	Okasan Securities	989 m

* in Japanese Yen, m=million, (1 USD= 90 JPY)

Futures

	Astmax	1,260 m	(USD $ 113,400 apx.)
	Monex Group	926 m	(USD $ 83,340 apx.)
	Traders Securities	742 m	(USD $ 66,780 apx.)
4	Himawari Securities	696 m
5	Kurokawakitoku Securities	666 m
6	Okato Holdings	663 m

* in Japanese Yen, m=million, (1 USD= 90 JPY)

Non-Life Insurance (General Insurance)

	Tokio Marine Holdings	1,445 m	(USD $ 130,050 apx.)
	Mitsui Sumitomo Insurance Group Holdings	1,416 m	(USD $ 127,440 apx.)
	Sony Financial Holdings	864 m	(USD $ 77,760 apx.)
4	Toa Reinsurance	849 m
5	Aioi Insurance	746 m
6	Nipponkoa Insurance	727 m

* in Japanese Yen, m=million, (1 USD= 90 JPY)

Note: The data is compiled from company's securities report and EDINET(Electronic Disclosure for Investors' NETwork by Financial Services Agency, The Japanese Government).

Electronic Components / FY2008

2009-11-17T01:21:00.010+09:00

[Market Share]

Solar Cell
Shipment volume in 2008 has increased 6.9% to 225,670 kilo watt and it will continue to grow with increasing demands from schools, according to the Japan Photovoltaic Energy Association (JPEA).

1	Sharp	40.3%	40.3%
2	Kyocera	28.7%	28.7%
3	SANYO Electric	22.2%	22.2%

Memory Card
Shipment volume in 2008 has increased 3.3% to 63,000 thousands units, according to Japan Recording-media Industries Association (JRIA).

1	Panasonic	21.1%	21.1%
2	SanDisk	20.8%	20.8%
3	Hagiwara Sys-Com	8.4%	8.4%

Source: National Diet Library Research Navi

Research Aid:

Sports Equipment

2009-11-09T06:51:00.011+09:00

[Market Share]

Golf Club
Shipment value in 2008 decreased 2.1% to 103.8 billion JPY, according to Nikkei Sangyo Newspaper. The figure fell for 6 consecutive years.

1	SRI Sports	22.6%	22.6%
2	Taylor Made Golf	13.9%	13.9%
3	Bridgestone Sports	11.6%	11.6%

*Based on shipment value

Tennis Racket (Regulation-ball Tennis)
Shipment value in 2008 decreased 5.3% to 7.2 billion JPY, according to Nikkei Sangyo Newspaper. The figure fell for 4 consecutive years.

1	Amer Sports Japan	22.3%	22.3%
2	Yonex	21.5%	21.5%
3	SRI Sports	20.1%	20.1%

*Based on shipment value

Source: National Diet Library Research Navi

Research Aid:

Sports Industry White Paper 2010 by Sasakawa Sports Foundation

Advertising Industry / FY2008

2009-11-09T05:07:00.011+09:00

[Market Share]

Advertising Sales
Total sales has decreased 4.7% from 2007 to 6,692.6 billion JPY, according to Nikkei Sangyo Newspaper. But mobile advertising seems promising. Market volume of mobile advertising has jumped by 47% from 2007, according to Dentsu.

1	Dentsu	22.4%
2	Hakuhodo	10.5%
3	ADK	5.4%

*Based on volume of business

Source: National Diet Library Research Navi

Research Aid:

Information Appliance / FY2008

2009-11-09T04:39:00.014+09:00

[Market Share]

Personal Computer
Shipment volume in 2008 is 14,250,000 units (+0.8%), according to IDC Japan..

1	NEC	19.3%	19.3%
2	Fujitsu	17.7%	17.7%
3	Dell	14.2%	14.2%

*Based on shipment value

Ink Jet Printer
Shipment volume in 2008 is 6,451,000 units (-3.3%), according to Gartner Japan.

1	Seiko Epson	41.9%	41.9%
2	Canon	41.7%	41.7%
3	Hewlett-Packard	6.9%	6.9%

*Based on shipment value

Mobile Phone
Shipment volume in 2008 is 35,890,000 units (-29.3%), according to MM Research Institute.

1	Sharp	23.0%	23.0%
2	Panasonic Mobile Communications	17.8%	17.8%
3	NEC	13.0%	13.0%

*Based on shipment value.

Server
Shipment value in 2008 is 595.2 billion JPY (-7%), according to Nikkei Sangyo Newspaper.

1	Fujitsu	21.4%	21.4%
2	NEC	20.2%	20.2%
3	IBM Japan	18.9%	18.9%

*Based on shipment value.

Source: National Diet Library Research Navi

Research Aid:

Pet Industry

2009-11-09T02:14:00.035+09:00

[Market Size]

FY2005

Total: 1,055.1 billion JPY
Pet Service: 482.9 billion JPY
Pet Foods: 394.6 billion JPY
Pet Goods: 177.6 billion JPY
*Pet Service includes Vetrinary, Pet hotel, and pet trimmer

Souce: National Diet Library Research Navi

Communications Industry / FY2008

2009-11-05T08:43:00.076+09:00

[Market Share]

ADSL Service
1	Soft Bank BB	38.3%	38.3%
2	eAccess	22.8%	22.8%
3	NTT East	18.3%	18.3%

* Based on the number of subscribers.

Mobile Phone Service

1	NTT Docomo	50.8%	50.8%
2	KDDI (au)	28.7%	28.7%
3	Soft Bank Mobile	19.2%	19.2%

Internet Service Provider (Brand Share)
Number of service subscribers increased 6.4% to 30,110,000, among which the number of fiber-optic service subscribers increased dramatically to 14,410,000 (+27%), according to Nikkei Sangyo News.

1	OCN (by NTT Communications)	21.3%	21.3%
2	Yahoo! BB (by Soft Bank)	14.9%	14.9%
3	Plala (by NTT Plala)	7.9%	7.9%

Fiber-Optic Communications

1	NTT East	41.9%	41.9%
2	NTT West	32.2%	32.2%
3	KDDI	7.3%	7.3%

Source: National Diet Library Research Navi

[Average Annual Salary]

Mobile Phone Service

	KDDI	904 m	(USD $ 100,444 apx.)
	NTT Docomo	807 m	(USD $ 89,666 apx.)
	Okinawa Cellular	736 m	(USD $ 81,777apx.)
4	Soft Bank Mobile	680 m
5	E Access	661 m
6	Willcom	648 m

* in Japanese Yen, m=million, (1 USD= 90 JPY)

Internet Service

	LDH	904 m	(USD $ 100,444 apx.)
	So-net M3	860 m	(USD $ 95,555 apx.)
	Carenet	828 m	(USD $ 92,000 apx.)
4	Broadmedia	725 m
5	So-net Entertainment	713 m
6	Nifty	710 m

* in Japanese Yen, m=million, (1 USD= 90 JPY)

Note: The data is compiled from company's securities report and EDINET(Electronic Disclosure for Investors' NETwork by Financial Services Agency, The Japanese Government).

Watch and Jewelry / FY2008

2009-11-05T08:20:00.009+09:00

[Market Share]

Watch

1	Citizen Holdings	62.5%	62.5%
2	Seiko Group	33.0%	33.0%
3	Richo Elemex	1.5%	1.5%

*Production Value

Source: National Diet Library Research Navi

Research Aid:

Japan Clock and Watch Association (JCWA)
Statistics, Shipment value and volume, etc.

Paper Industry / FY2008

2009-11-05T03:56:00.008+09:00

[Market Share]

Industry Total

1	Nippon Paper Industries	29.5%	29.5%
2	Oji Paper Company	22.5%	22.5%
3	Daio Paper	11.3%	11.3%

Source: National Diet Library Research Navi


Research Aid:

● Japan Paper Association
   Statistics on paper and paperboard (More data in Japanese page)

Car Industry / FY2008

2009-11-05T03:49:00.020+09:00

[Market Share]

Domestic Car Sales

1	Toyota Motor	47.0%	47.0%
2	Nissan Motor	16.6%	16.6%
3	Honda Motor	15.0%	15.0%

Light Automobile
1	Daihatsu Motor	34.0%	34.0%
2	Suzuki	31.6%	31.6%
3	Honda Motor	10.7%	10.7%

Light Truck

1	Hino Motors	33.2%	33.2%
2	Isuzu Morors	30.3%	30.3%
3	Mitsubishi Fuso Truck and Bus	21.1%	21.1%

Two-Wheeled Vehicle

1	Honda Mortor	43.0%	43.0%
2	Suzuki	22.9%	22.9%
3	Yamaha Motor	21.0%	21.0%

Source: National Diet Library Research Navi

[Average Annual Salary]

Car Manufacturer

	Toyota Motor	811 m	(USD $ 90,111 apx.)
	Honda Motor	793 m	(USD $ 88,111 apx.)
	Nissan Motor	728 m	(USD $ 80,888 apx.)
4	Isuzu Motors	679 m
5	Nissan Diesel Motor	670 m
6	Mazda Motor	664 m

* in Japanese Yen, m=million, (1 USD= 90 JPY)

1	Honda Motor	Fit
2	Toyota Motor	Carola
3	Toyota Motor	Corolla

Source: National Diet Library Research Navi

Research Aid:

Housing Industry / FY2008

2009-11-04T07:18:00.005+09:00

[Market Share]

Detached House

1	Sekisui House	4.2%	4.2%
2	Tama Home	2.6%	2.6%
3	Daiwa House Industry Company	2.5%	2.5%

Apartment

1	Daikyo	4.2%	4.2%
2	Mitsui Fudosan Residential	4.1%	4.1%
3	Anabuki Construction	3.9%	3.9%

Source: National Diet Library Research Navi

Research Aid:

Hotel & Tourism / FY2008

2009-11-04T07:02:00.002+09:00

[Market Share]

International Travel

1	JTB	22.7%
2	H.I.S	12.6%
3	Hankyu Travel International	8.8%

Domestic Travel

1	JTB	25.2%
2	Kinki Nipon Tourist	7.3%
3	Nippon Travel Agency	7.2%

Hotel

1	Prince Hotel	10.4%
2	Tokyu Group	4.6%
3	Hankyu Hanshin Hotels	4.2%

Source: National Diet Library Research Navi

Research Aid:

Textile and Apparel / FY2008

2009-11-04T06:35:00.007+09:00

[Market Share]

Men's Clothing
1	Sanyo Shokai	2.7%	2.7%
2	Onward Kashiyama	2.5%	2.5%
3	Renown	1.6%	1.6%

Women's Clothing

1	Onward Kashiyama	3.1%	3.1%
2	World	3.0%	%
3	Cross Plus	2.4%	22.8%

Carbon Fiber

1	Toray Industries	68.9%	68.9%
2	Mitsubishi Rayon	17.3%	17.3%
3	Toho Tenax	13.8%	13.8%

Women's Underware

1	Wacoal	30.2%	30.2%
2	Triumph International	12.7%	12.7%
3	Gunze	4.3%	4.3%

Source: National Diet Library Research Navi

[Average Annual Salary]

Apparel Industry

	Onward Holdings	945 m	(USD $ 85,050 apx.)
	Fast Retailing	902 m	(USD $ 81,180 apx.)
	Wacoal HD	781 m	(USD $ 70,290 apx.)
4	Levi Strauss	762 m
5	World	725 m

* in Japanese Yen, m=million, (1 USD= 90 JPY)

Note: The data is compiled from company's securities report and EDINET(Electronic Disclosure for Investors' NETwork by Financial Services Agency, The Japanese Government).

Research Aid:

● Japan Apparel Technology and Research Association (JATRA)
Statistics, Manufacturer ranking, Household expenditure, etc.

Beverage / FY2008

2009-11-03T23:35:00.038+09:00

[Market Size]

	Value (billion JPY)	From FY2007	Volume (million case)*	From FY2007
Beer			482.7	-2.7%
Third Beer			1740.0	-1.0%
Soft Drinks (Incl. Mineral Water)			114.2	+13.8%
Mineral Water			2,515,290 (kilo litter)	+0.4%
Energy Drinks	190.0			-5.0%

* 1 case contains 20 large bins.
** Market size is by shipment value and volume.

[Market Share]

Beer

1	Asahi Beer	37.8%	37.8%
2	Kirin Beer	37.2%	37.2%
3	Suntory Liquors	14.2%	14.2%

Third Beer / Third Category Beer

1	Kirin Beer	41.7%	41.7%
2	Suntory Liquors	23.2%	23.2%
3	Asahi Beer	20.9%	20.9%

* Market share by shipment volume.

Soft Drinks

1	Coca Cola Group	29.4%	29.4%
2	Suntory Food	20.3%	20.3%
3	Kirin Beverage	11.1%	11.1%

* Market share by sales volume.

Mineral Water
1	Suntory Food	23.4%	23.4%
2	Kirin Beverage	19.6%	19.6%
3	Coca Cola Group	14.9%	14.9%

* Market share by shipment volume.

Energy Drinks
1	Taisho Pharma	40.8%	40.8%
2	Sato Pharma	11.3%	11.3%
3	Taiho Pharma	7.9%	7.9%

Source: National Diet Library Research Navi

Research Aid:

● Who Drinks What: Identifying International Drinks Consumption by Euromonitor
Beverage consumption trends across 52 key countries for the past seven years. Per capita consumption, expenditure trends and top five brand shares for 15 beverage markets.

Food Industry

2009-11-03T21:31:00.018+09:00

[Market Size]

According to the national statistics survey, total shipment value of

food manufacturer in 2006 is 22,673.2 billion JPY. Sales value of

food & beverage wholesaler in 2007 is 75,649.0 billion JPY.

	Value (billion JPY)	From FY2007	Volume (kilo tonnes)	From FY2007
Snack Food	396.2	+5.6%	-	-
Ham and Sausage	-	-	539.4	+1.8%
Frozen Food	888.5	-5.3%
Instant Noodles	5.2	-1.9%
Ice Cream	384.5	+3.8%
Pauch Packed Curry	76.5	+7.7%

*Shipment value

[Market Share]

Ham and Sausages

1	Nippon Meat Packers	21.0%	21.0%
2	ITO Ham Foods	18.1%	18.1%
3	Marudai Food	17.0%	17.0%

Frozen Food
1	Nichirei	20.2%	20.2%
2	Japan Tabacco Incorporated	16.7%	16.7%
3	Maruha Nichiro Holdings	15.0%	15.0%

Instant Noodles
1	Nissin Food Products	39.3%	39.3%
2	Toyo Suisan	20.4%	20.4%
3	Sanyo Foods	12.8%	12.8%

Ice Cream
1	Lotte Ice Cream	17.1%	17.1%
2	Morinaga Milk	13.1%	13.1%
3	Ezaki Glikp	12.1%	12.1%

Source: National Diet Library Research Navi

Research Aid:

●Ministry of Agriculture, Forestry, and Fisheries
News, Statistics and Annual report.

WELCOME!

2009-11-03T08:34:00.006+09:00

This website gives you the indepth insights into the economic trends in various industries in Japan. Here, you will have an access to up-to-date industry data including market size and market share. You will also find a variety of research aids as you scrawl. Hope it helps your research needs!

Game Industry / FY2008

2009-11-02T00:08:00.032+09:00

[Market Size]

Console Game	Value (billion JPY)	From FY2007	Volume (million units)	From FY2007
Hardware	231.5	-27.1%	12.3	-23.5%
Software	332.1	-7.9%	66.5	-12.9%

[Market Share]

Console Game / Hardware
1	Nintendo	56.6%	56.6%
2	Sony Computer Entertainment	40.8%	40.8%
3	Microsoft	2.6%	2.6%

Console Game / Software
1	Nintendo	28.9%	28.9%
2	Bandai Namco	13.0%	13.0%
3	Capcom	8.1%	8.1%

Source: National Diet Library Research Navi

RESEARCH AID:

●　CESA Gaming Industry White Paper〈2008〉
Statistics, Market size and share, Marketing data by segment, industry trends.

Chemical & Oil / FY2008

2009-11-01T09:51:00.027+09:00

[Market Share]

Ethylene
1	Mitsui Chemicals	16.7%	16.7%
2	Mitsubishi Chemical	15.6%	15.6%
3	Idemitsu Kosan	12.2%	12.2%

Gasoline
1	Nippon Oil	23.3%	23.3%
2	Exxon Mobil	16.9%	16.9%
3	Showa Shell Sekiyu	16.3%	16.3%

Source: National Diet Library Research Navi

Cosmetics & Toilettries / FY2008

2009-11-01T03:34:00.054+09:00

[Market Size]

Toilettries (billion JPY)

Laundry detergents	177.3
Skincare	112.8
Toothpaste	89.7
Household	79.7
Bath products	422.3
Oral care	143.3
Toilet products	180.4
Baby care	55.2
Kitchen products	173.4
Outdoor	20.5
Insecticide	69.3
Sanitary	410.6
Sanitary paper	-*
Kitchen detergent	49.2
Men`s hair styling	37.0

* 1,804.7 kilo tonnes

Cosmetics (billion JPY)

Cosmetics *	1290.1	-0.2%**
Hair tonic	33.5	+1.5%
Hair shampoo and rinse	216.9	-0.2%
Men's face care	15.0	+5%
Tooth paste	89.7	+2.5%

*This is a shipment value.
* Ratio to FY2007

[Market Share]

Cosmetics
1	Shiseido	23.6%	23.6%
2	Kanebo	16.9%	16.9%
3	Kose	10.1%	10.1%

Hair Tonic (Hair restorer)

1	Taisho Pharma	34.3%	34.3%
2	Kao	19.2%	19.2%
3	Shiseido	10.4%	10.4%

Hair Shampoo and Rinse

1	Kao	25.4%	25.4%
2	Shiseido	20.6%	20.6%
3	Unilever Japan	19.0%	19.0%

Toothpaste
1	Lion	30.8%	30.8%
2	Kao	18.3%	18.3%
3	Sunstar	16.9%	16.9%

Laundry Detergent

1	Kao	40.3%	40.3%
2	Lion	32.3%	32.3%
3	P and G	26.0%	26.0%

Sanitary Paper

1	Daio Paper	14.0%	14.4%
2	Nippon Paper Krecia	12.5%	12.5%
3	Oji Nepia	11.1%	11.1%

Kitchen Detergent

1	Kao	34.9%	34.9%
2	P and G	31.7%	31.7%
3	Lion	20.5%	20.5%

Source: National Diet Library Research Navi

Research Aid:

●　World Cosmetics and Toiletries Marketing Directory 2007/2008
Published by Euromonitor PLC

Pharmaceutical Industry / FY2008

2009-11-01T03:29:00.033+09:00

[Market Size]

(billion JPY)

Prescription drugs	8,370.0	+2.9%
Generic products	390.0	+8.3%
Multiple cold medicine	60.5	-3.2%
Anti-obesity medicine*	12.0	+4.0%
Cancer related*	707.5	+8.0%
Digestive medicine	61.5	-3.0%

*expected figure for FY2009.

Sales Ranking:

1. Anti-hypertensive (Renin-Angiotensin )

2. Anti-cancer

[Market Share]

Prescription Drugs
1	Takeda Pharma	7.9%	7.9%
2	Astellas Pharma	7.1%	7.1%
3	Daiichi-Sankyo Pharma	6.1%	6.1%

Generic Medicine
1	Sawai Pharma	10.6%	10.6%
2	Nichiiko Pharma	9.7%	9.7%
3	Towa Pharma	9.2%	9.2%

Multiple Cold Medicine
1	Taisho Pharma	29.6%	29.6%
2	Daiichi Sankyo Healthcare	18.6%	18.6%
3	Takeda Pharma	10.0%	10.0%

Source: National Diet Library Research Navi, Nikkei News


Research Aid:

● Japan Pharmaceutical Manufacturers Assosiation (JPMA) (English)
   Data Library (National health insurance system outlined, ethical pharmaceutical market, R&D expenditure by companies, etc)

How is Coca Cola penetrating the Japanese market?

2008-11-16T22:42:00.000+09:00

How is Coca Cola penetrating the Japanese market?