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	<title>Leads Club Blog</title>
	
	<link>http://www.leadsclubblog.com</link>
	<description>Providing An Effective Means To Increasing Your Business Success</description>
	<pubDate>Thu, 02 Jul 2009 21:16:01 +0000</pubDate>
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		<title>Westside Women’s Networking Mixer</title>
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		<comments>http://www.leadsclubblog.com/mixers/westside-womens-networking-mixer/#comments</comments>
		<pubDate>Thu, 02 Jul 2009 21:16:01 +0000</pubDate>
		<dc:creator>Lisa Bentson</dc:creator>
		
		<category><![CDATA[Mixers]]></category>

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		<description><![CDATA[
The Westside Women&#8217;s Networking Chapter of Leads Club

invites you 

to a networking mixer on Thursday, July 9th from 6 to 8 pm.&#160;  
This will be an opportunity for local business people to meet, network and  exchange business cards.&#160; 
So bring a co-worker, a friend, or come alone  but bring plenty of business [...]]]></description>
			<content:encoded><![CDATA[<div align="center">
<p><u><font size="3"><font face="Verdana,Geneva,Arial,Helvetica,sans-serif" color="#2d465a" style="font-family: Verdana,Geneva,Arial,Helvetica,sans-serif; color: rgb(45, 70, 90); font-size: 10pt;"><span style="font-weight: bold;">The Westside Women&#8217;s Networking Chapter of Leads Club</span></font></font></u><br />
<em><font><font face="Verdana,Geneva,Arial,Helvetica,sans-serif" color="#2d465a" size="2" style="font-family: Verdana,Geneva,Arial,Helvetica,sans-serif; color: rgb(45, 70, 90); font-size: 10pt;"><span style="font-weight: bold;"><br />
invites you </span></font></font></em><br />
<font><font face="Verdana,Geneva,Arial,Helvetica,sans-serif" color="#2d465a" size="2" style="font-family: Verdana,Geneva,Arial,Helvetica,sans-serif; color: rgb(45, 70, 90); font-size: 10pt;"><span style="font-weight: bold;"><br />
to a networking mixer on Thursday, <font color="#0000ff">July 9th from 6 to 8 pm.&nbsp;  </font></span></font></font><font><font face="Verdana,Geneva,Arial,Helvetica,sans-serif" color="#2d465a" size="2" style="font-family: Verdana,Geneva,Arial,Helvetica,sans-serif; color: rgb(45, 70, 90); font-size: 10pt;"></p>
<p></font></font>This will be an opportunity for local business people to meet, network and  exchange business cards.&nbsp; </p>
<p>So bring a co-worker, a friend, or come alone  but bring plenty of business cards.<br />
<font><font face="Verdana,Geneva,Arial,Helvetica,sans-serif" color="#2d465a" size="2" style="font-family: Verdana,Geneva,Arial,Helvetica,sans-serif; color: rgb(45, 70, 90); font-size: 10pt;"><br />
So bring a co-worker, a friend, or come alone  but bring plenty of business cards.</p>
<p>Wonderful appetizers, prepared by the  yacht club&#8217;s chef, will be served</p>
<p>Cost: $10.00 per person.</p>
<p>RAFFLE  PRIZES WILL BE GIVEN!!!!!</p>
<p>Reservations requested: <br />
e-mail <a target="_blank" href="mailto:jeanniemkc@gmail.com">jeanniemkc@gmail.com </a><br />
Or  call Jeannie Schwulst (310) 397-5002</p>
<p></font><span styleclass="style_ArticleHead" style="font-family: Verdana,Geneva,Arial,Helvetica,sans-serif; color: rgb(64, 91, 129); font-size: 12pt;"><font face="Verdana,Geneva,Arial,Helvetica,sans-serif" color="#405b81" size="3" style="font-family: Verdana,Geneva,Arial,Helvetica,sans-serif; color: rgb(64, 91, 129); font-size: 12pt;"><strong>Location</strong></font></span>  </p>
<p><font size="2" style="color: rgb(45, 70, 90);"><span style="font-weight: bold;">Santa Monica Windjammers Yacht Club</span><br />
<span style="font-weight: bold;">13589 Mindanao Way,&nbsp; </span><br />
<span style="font-weight: bold;">Marina del Rey</span></p>
<p></font></font><font><font size="2" style="color: rgb(45, 70, 90);">The club is located at the end of Mindanao Way and next to Burton Chase park.  </p>
<p>Plenty of FREE PARKING, just pull up to the entry gate of the club and  press the buzzer.</font><br />
</font><font><br />
<font face="Verdana,Geneva,Arial,Helvetica,sans-serif" color="#2d465a" size="2" style="font-family: Verdana,Geneva,Arial,Helvetica,sans-serif; color: rgb(45, 70, 90); font-size: 10pt;"><br />
</font></font></p>
</div>
<p>&nbsp;</p>
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		<title>Best Business Networking Tip Contest</title>
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		<comments>http://www.leadsclubblog.com/networking-contest/best-business-networking-tip-contest/#comments</comments>
		<pubDate>Fri, 19 Jun 2009 21:43:50 +0000</pubDate>
		<dc:creator>Lisa Bentson</dc:creator>
		
		<category><![CDATA[Networking Contest]]></category>

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		<description><![CDATA[Please share with us your best Networking Tip!&#160;
We&#8217;ll be letting our readers vote for the Best Tip and the top two winners will&#160;receives a Free copy of &#34;Focused Networking&#34;&#160; the Eight Principals of 21st Century Marketing.&#160;
Post your thought now, winners will be chosen July 17th.&#160;
To your Success!
Lisa
]]></description>
			<content:encoded><![CDATA[<p>Please share with us your best Networking Tip!&nbsp;</p>
<p>We&#8217;ll be letting our readers vote for the Best Tip and the top two winners will&nbsp;receives a Free copy of &quot;Focused Networking&quot;&nbsp; the Eight Principals of 21st Century Marketing.&nbsp;</p>
<p>Post your thought now, winners will be chosen July 17th.&nbsp;</p>
<p>To your Success!</p>
<p>Lisa</p>
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		<item>
		<title>The Generation Test</title>
		<link>http://feedproxy.google.com/~r/LeadsClubBlog/~3/uwtI1NAAbvM/</link>
		<comments>http://www.leadsclubblog.com/young-professional/the-generation-test/#comments</comments>
		<pubDate>Fri, 05 Jun 2009 23:48:24 +0000</pubDate>
		<dc:creator>Traci Smith</dc:creator>
		
		<category><![CDATA[Young Professional Liason]]></category>

		<guid isPermaLink="false">http://www.leadsclubblog.com/?p=88</guid>
		<description><![CDATA[THE GENERATION TEST
By Traci Smith
To get started on our journey of Marketing Leads Club to &#8220;Gen Y&#8221;, it&#8217;s probably best if we understand a little more about each of the modern day generations:
1946-1954 (8 years)

The Baby Boomers (Boom Generation) were the generation born just after World War II, a time that included a 14-year increase [...]]]></description>
			<content:encoded><![CDATA[<div style="margin: 12pt 0in 3pt;"><strong><font size="4"><span style="font-weight: normal; font-size: 16pt;">THE GENERATION TEST</span></font></strong></div>
<div style="margin: 0in 0in 0pt;">By Traci Smith</div>
<div style="margin: 12pt 0in 3pt;"><strong><font size="4"><span style="font-weight: normal; font-size: 12pt;">To get started on our journey of Marketing Leads Club to &ldquo;Gen Y&rdquo;, it&rsquo;s probably best if we understand a little more about each of the modern day generations:</span></font></strong></div>
<div><strong>1946-1954 (8 years)</strong></div>
<ul type="disc">
<li style="margin: 0in 0in 0pt; color: black;"><strong>The <a href="http://en.wikipedia.org/wiki/Baby_Boomers" title="Baby Boomers"><span style="color: black;">Baby Boomers</span></a></strong> (Boom Generation) were the generation born just after <a href="http://en.wikipedia.org/wiki/World_War_II" title="World War II"><span style="color: black;">World War II</span></a>, a time that included a 14-year increase in birthrate worldwide. Baby Boomers in their teen and college years were characteristically part of the 1960s <a href="http://en.wikipedia.org/wiki/Counterculture" title="Counterculture"><span style="color: black;">counterculture</span></a>, but later became more conservative. Have also described as self involved or yuppies.</li>
</ul>
<div><strong><span style="color: black;">1955-1964 (10 years)</span></strong></div>
<ul type="disc">
<li style="margin: 0in 0in 0pt; color: black;"><strong><a href="http://en.wikipedia.org/wiki/Generation_Jones" title="Generation Jones"><span style="color: black;">Generation Jones</span></a></strong> was the heretofore lost generation between the Boomers and GenXers, which has emerged now as a bona fide distinct generation. The election of <a href="http://en.wikipedia.org/wiki/Barack_Obama" title="Barack Obama"><span style="color: black;">Barack Obama</span></a> to the U.S. Presidency created significantly increased awareness of this generation as many prominent sources referred to Obama as specifically a member of Generation Jones.</li>
</ul>
<div><strong><span style="color: black;">1965-1979 (14 years)</span></strong></div>
<ul type="disc">
<li style="margin: 0in 0in 0pt; color: black;"><strong><a href="http://en.wikipedia.org/wiki/Generation_X" title="Generation X"><span style="color: black;">Generation X</span></a></strong> is the generation born between approximately 1965 to 1979, and connected to the pop culture of the 1980s and 1990s they grew up in. Other names used interchangeably with Reagan Generation, Generation X are 13th Generation and Baby Busters. Most of this generation are children of The Baby Boomers and The Silent Generation. Also know as the &ldquo;Slacker Generation&rdquo;. Those born before 1973 spent most of their teen years in the 1980s.</li>
</ul>
<div><strong><span style="color: black;">1980-1995 (14 years)</span></strong></div>
<ul type="disc">
<li style="margin: 0in 0in 0pt; color: black;"><strong><a href="http://en.wikipedia.org/wiki/Generation_Y" title="Generation Y"><span style="color: black;">Generation Y</span></a></strong> or &quot;Millennials&quot; are the largest generation in American history.&nbsp;<sup>&nbsp;</sup>Born between 1980 and 2000, they are 95 million strong, compared to 78 million Baby Boomers. <a href="http://en.wikipedia.org/wiki/Generation_Y" title="Generation Y"><span style="color: black;">Generation Y</span></a>.&nbsp;Also known as the &ldquo;Trophy Generation&rdquo; They have been nurtured and pampered, programmed with a slew of activities as children, high performance, high maintenance and &ldquo;tech&rdquo; savvy.&nbsp;They believe in their own worth.</li>
</ul>
<div style="margin: 0in 0in 0pt;">&nbsp;</div>
<div style="margin: 0in 0in 0pt;">&nbsp;</div>
<div style="margin: 0in 0in 0pt;">&nbsp;</div>
<div style="margin: 0in 0in 0pt;">Have you figured out which generation category you fall into? &nbsp;Ok great!&nbsp;Now you may be saying to yourself, well what the heck do I have in common with a Gen Y? &nbsp;How can I easily communicate with someone that is so much younger or different than me?&nbsp;Well, you probably have a little more in common than you think, especially when it comes to technology.</div>
<div style="margin: 0in 0in 0pt;">&nbsp;</div>
<div style="margin: 0in 0in 0pt;">Take the following test and add up your points at the end.&nbsp;You will see that you may have actually &ldquo;moved up&rdquo; a few generations and hopefully this will make you feel a little more comfortable with approaching a Gen Y with regards to becoming a part of Leads Club and also marketing your products or services.</div>
<div style="margin: 12pt 0in 3pt;"><strong><font size="6"><u><span style="font-weight: normal; color: black;"><font size="5">The Test </font></span></u></font></strong></div>
<div style="margin: 0in 0in 0pt;">based on a test by Martha Weigel, Harvard &amp; MIT</div>
<div><span style="color: black;">Do you have your own web page? (1 point)</span></div>
<div><span style="color: black;">Have you made a web page for someone else? (2 points)</span></div>
<div><span style="color: black;">Do you IM your friends? (1 point)</span></div>
<div><span style="color: black;">Do you text your friends? (2 points)</span></div>
<div><span style="color: black;">Do you watch videos on YouTube? (1 point)</span></div>
<div><span style="color: black;">Do you remix video files from the Internet? (2 points)</span></div>
<div><span style="color: black;">Have you paid for and downloaded music from the Internet? (1 point)</span></div>
<div><span style="color: black;">Do you know where to download free (illegal) music from the Internet? (2 points)</span></div>
<div><span style="color: black;">Do you blog for professional reasons? (1 point)</span></div>
<div><span style="color: black;">Do you blog as a way to keep an online diary? (2 points)</span></div>
<div><span style="color: black;">Do you communicate with friends on Facebook? (2 points)</span></div>
<div><span style="color: black;">Are you on Twitter? (1 point)</span></div>
<div><span style="color: black;">Do you use email to communicate with your relatives or business associates?</span></div>
<div><span style="color: black;">&nbsp;(1 point)</span></div>
<div><span style="color: black;">Did you text to communicate with your relatives or business associates? </span></div>
<div><span style="color: black;">(2 points)</span></div>
<div><span style="color: black;">Do you take photos with your phone? (1 point)</span></div>
<div><span style="color: black;">Do you share your photos from your phone with your friends? (2 points)</span></div>
<div><span style="color: black;">Now add up your points and find your NEW GENERATION!</span></div>
<div><strong><u><span style="font-size: 14pt; color: black;">What&rsquo;s Your Score?</span></u></strong></div>
<div><span style="color: black;">Tally your points and find out what Generation you are really a part of now!</span></div>
<div><strong><span style="color: black;">0-1 point - <a href="http://en.wikipedia.org/wiki/Baby_boomer"><span style="color: black;">Baby Boomer</span></a></span></strong></div>
<div><strong><span style="color: black;">2-6 points - <a href="http://en.wikipedia.org/wiki/Generation_Jones"><span style="color: black;">Generation Jones</span></a></span></strong></div>
<div><strong><span style="color: black;">6- 12 points - <a href="http://en.wikipedia.org/wiki/Generation_X"><span style="color: black;">Generation X</span></a></span></strong></div>
<div><strong><span style="color: black;">12 or over - <a href="http://www.brazencareerist.com/"><span style="color: black;">Generation Y</span></a></span></strong></div>
<div style="margin: 0in 0in 0pt;">How did you do?&nbsp;Did you surprise yourself with the amount of technology you use? It&rsquo;s impressive since most of us did not even have a computer in our home growing up, which is completely opposite of Gen Y in most cases.&nbsp;Well give yourself a pat on the back if you jumped up a few generations, you are doing a great job at moving yourself and your business forward with use of modern technology.</div>
<div style="margin: 0in 0in 0pt;">&nbsp;</div>
<div style="margin: 0in 0in 0pt;">Next week, I will be discussing some very unique characteristics of Gen Y, giving you incite into why they are who they are, why the act the way they do and how we can utilize this information to attract them to become a member of Leads, because the largest number of new entrepreneurs in our society are members of Gen Y.&nbsp;They are our new target market!&nbsp;</div>
<div style="margin: 0in 0in 0pt;">&nbsp;</div>
<div style="margin: 0in 0in 0pt;">Speaking of marketing, don&rsquo;t forget to check out Lisa Bentson&rsquo;s&nbsp;&ldquo;Focused Networking&rdquo; book, available on the this site and l<strong><span style="font-weight: normal;">earn the eight principles of 21st Century Marketing.&nbsp;This book will give you great information that can be used when marketing to anyone, including Gen Y.</span></strong></div>
<div style="margin: 0in 0in 0pt;"><strong>&nbsp;</strong></div>
<div style="margin: 0in 0in 0pt;"><strong><span style="font-weight: normal;">See you next week&hellip;Oh, and if you have a chance, drop me an email with your test results&hellip;I would love to see how you scored!</span></strong></div>
<div style="margin: 0in 0in 0pt;"><strong>&nbsp;</strong></div>
<div style="margin: 0in 0in 0pt;"><strong><span style="font-weight: normal;">Traci Smith</span></strong></div>
<div style="margin: 0in 0in 0pt;"><strong><span style="font-weight: normal;">Young Professional Liaison &amp; Chapter Consultant </span></strong><strong><span style="font-weight: normal;">Los Angeles</span></strong></div>
<p><strong><span style="font-weight: normal; font-size: 12pt;"><a href="mailto:traci@traciwithatoolbelt.com"><font color="#0000ff">traci@traciwithatoolbelt.com</font></a></span></strong></p>
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		<item>
		<title>Marketing Leads Club To “Gen Y”</title>
		<link>http://feedproxy.google.com/~r/LeadsClubBlog/~3/ENjQsRPZ4qE/</link>
		<comments>http://www.leadsclubblog.com/young-professional/marketing-leads-club-to-%e2%80%9cgen-y%e2%80%9d/#comments</comments>
		<pubDate>Thu, 23 Apr 2009 22:44:22 +0000</pubDate>
		<dc:creator>Traci Smith</dc:creator>
		
		<category><![CDATA[Young Professional Liason]]></category>

		<category><![CDATA[young professionals]]></category>

		<guid isPermaLink="false">http://www.leadsclubblog.com/?p=79</guid>
		<description><![CDATA[As a Leads Club chapter consultant for Los Angeles and member of the Burbank networking group, two of my most important goals for 2009 are to start new chapters and increase the membership of existing chapters.  
I had the opportunity to meet with Lisa Bentson a few months ago and discuss some ideas regarding [...]]]></description>
			<content:encoded><![CDATA[<p><img height="215" align="left" width="144" alt="Leads Club Markets to Gen Y" src="http://www.leadsclubblog.com/wp-content/uploads/image/genY.jpg" />As a Leads Club chapter consultant for Los Angeles and member of the Burbank networking group, two of my most important goals for 2009 are to start new chapters and increase the membership of existing chapters.  </p>
<p>I had the opportunity to meet with Lisa Bentson a few months ago and discuss some ideas regarding my goals as well as my observations. Having been a member of several different chapters over the past 10 plus years, the first thing that I have noticed is that I have usually been one of the youngest entrepreneurs in my Leads Club Chapter. This never bothered me and the other members always seem to &ldquo;take me under their wing&rdquo;, show me the ropes of their group, act as mentors, and many have even become dear friends.   <br />
<span id="more-79"></span><br />
Now the concept of Leads was easy for me to grasp. The meetings typically run like a well oiled machine, with an easy to follow program along with the help of current members as mentioned above, I was able to start &ldquo;working it&rdquo; with business referrals almost immediately after my first lunch meeting.  Many years later, networking is pretty much a way of life for me now. If you have been in Leads for any length of time I think you can relate.  In the same way you use your skills to refer your Leads partners; you can use those skills to build your membership!    </p>
<p>As you already know, the success of every business depends on maintaining loyalty of existing customers, while enticing new, perhaps, younger clients to buy your products or use your services. In the same respect, Leads Club needs to continue to attract new members. Not just people that have been in business for years or seasoned professionals, but new entrepreneurs that are fresh out of college, just starting out with a great idea and have no clue about the benefits of business networking. This will not only contribute to the continued success of Leads Club, but also our individual businesses. Sometimes this can be a little overwhelming, especially if you feel that it may difficult for you to relate to a more youthful crowd of consumers. Have you ever said the phrase, &ldquo;I don&rsquo;t understand these kids today&rdquo;? lol.  On the flip side, the younger set finds it difficult to understand our business practices as they seem to perceive anyone born before 1980 as &ldquo;technologically challenged&rdquo;, lol.   </p>
<p>Now, since we are the more &ldquo;mature&rdquo; side of the equation, it is up to us to take the first step to bridge the gap between our generations. This new crop of Gen Y&rsquo;ers that are coming onto the business scene are rapidly becoming the most entrepreneurial generation in our nation&rsquo;s history.  Enrolling these young entrepreneurs in Leads Club will require some forethought and incite.</p>
<p>Lisa has asked me to do extensive research on the subject and has actually created a position for me with the Leads Club organization, the Young Professionals&rsquo; Liaison.  I am thrilled to take on this new challenge and I look forward to sharing all of the information I have gathered and studied by bringing you monthly blogs.  Topics will include: comparisons of modern day generations; discussions of why this new generation is so different than its predecessors; how you have been able to transcend your generation&rsquo;s perceived limitations; things you should know about Gen Y such as goals, challenges, values and characteristics; understanding younger generation&rsquo;s favorite technologies, social networking sites, entertainment events and how we can use these as tools to attract Gen Y.</p>
<p>I hope to thoroughly inform you, assist you in your efforts and possibly entertain you in the process.  It would also be fun to interact with you during this experience. If you are interested in communicating with me, maybe we can use this as an opportunity to try some of the new technologies available like instant messaging on Facebook perhaps, (search Traci Smith, Los Angeles). Why not, right? Let&rsquo;s really have some fun with this! But if you&rsquo;re not quite comfortable with that stuff yet, you can just email me: traci@traciwithatoolbelt.com</p>
<p>The only down side I can see here is that I will no longer be one of the younger members of a Leads Chapter, it was bound to happen eventually I guesss&hellip; lol! </p>
<p>Traci Smith<a target="_blank" href="http://www.traciwithatoolbelt.com"><br />
Traci With A Toolbelt</a><br />
Los Angeles, CA</p>
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		<item>
		<title>Illinois Regional Networking Progressive Luncheon</title>
		<link>http://feedproxy.google.com/~r/LeadsClubBlog/~3/sRwd6lOwzL8/</link>
		<comments>http://www.leadsclubblog.com/uncategorized/illinois-regional-networking-progressive-luncheon/#comments</comments>
		<pubDate>Thu, 09 Apr 2009 23:22:59 +0000</pubDate>
		<dc:creator>Lisa Bentson</dc:creator>
		
		<category><![CDATA[Uncategorized]]></category>

		<guid isPermaLink="false">http://www.leadsclubblog.com/?p=77</guid>
		<description><![CDATA[
Join Leads Club Members throughout the Illinois Region 
For a
Regional Networking Progressive Luncheon!!!

Special Guest - Lisa Bentson, President of Leads Club International
On
Tuesday, April 21
11:30 am - 1:30pm
At 
Volare Restaurant
1919 S. Meyers Road, Oak Brook Terrace
(On Meyers Road, 1 Block North of Butterfield Rd)

Cost: In Advance (by April 16th) 
- Members - $20, Non-Members - $25
At [...]]]></description>
			<content:encoded><![CDATA[<div align="center">
<p><font size="3"><font size="4">Join Leads Club Members throughout the <strong>Illinois Region </strong><br />
For a<br />
Regional Networking Progressive Luncheon!!!</font><br />
</font></p>
<p><strong><font size="3">Special Guest - Lisa Bentson, President of Leads Club International</font></strong></p>
<p><font size="3">On<br />
<strong>Tuesday, April 21</strong><br />
11:30 am - 1:30pm</font><font size="3"></p>
<p>At <br />
<strong>Volare Restaurant</strong><br />
1919 S. Meyers Road, Oak Brook Terrace<br />
<font size="2">(On Meyers Road, 1 Block North of Butterfield Rd)</font><br />
</font></p>
<p><font size="3"><strong>Cost:</strong> <strong>In Advance (by April 16th) </strong><br />
- Members - $20, Non-Members - $25<br />
At the Door - Members - $25, Non-Members - $30</font></p>
<p><font size="3">For more information and Registration Form <a href="http://www.leadsclubblog.com/wp-content/uploads/file/Regional Mixer ProgressiveLuncheon.pdf" target="_blank">Click here</a></p>
<p></font></p>
</div>
<p align="center"><font size="3"></p>
<p></font></p>
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