tag:blogger.com,1999:blog-831377307215970657Wed, 01 Oct 2014 06:03:57 +0000leaflet printingLeafletPrinting.info - your essential guide to leaflet printing in the UKhttp://www.leafletprinting.info/noreply@blogger.com (TomThePrinter)Blogger9125tag:blogger.com,1999:blog-831377307215970657.post-6781738823891559414Sat, 27 Oct 2007 15:14:00 +00002011-07-19T01:58:09.989-07:00leaflet printingWould you like to HALVE the cost of your next leaflet printing campaign? That's right, cut a whole 50% off the cost?No problem... it's easy!The secret lies in establishing a partnership with a company or organisation that offers a complementary product or service to your own. You can then advertise both companies within the leaflet and split the cost!For instance, if you sell double glazing you http://www.leafletprinting.info/2007/10/instantly-halve-cost-of-your-next.htmlnoreply@blogger.com (TomThePrinter)tag:blogger.com,1999:blog-831377307215970657.post-1724634362148231143Fri, 26 Oct 2007 15:23:00 +00002009-02-06T08:06:56.466-08:00leaflet printingIf you are creating artwork for a leaflet printing project you should always consider including some imagery.Full colour photographs or illustrations which help to support your marketing messages will draw attention and add interest to your leaflet design.If you own a digital camera then you may wish to take your own photographs and import them into your word processing or desktop publishing http://www.leafletprinting.info/2007/10/finding-images-for-your-leaflet.htmlnoreply@blogger.com (TomThePrinter)tag:blogger.com,1999:blog-831377307215970657.post-8363979759939937457Fri, 26 Oct 2007 10:53:00 +00002011-07-19T02:01:14.880-07:00leaflet printingCreating artwork for a leaflet printing project used to mean employing the services of a graphic designer or advertising agency. Not any more! If you know your way around a word processing solution such as Microsoft Word, a desktop publishing package such as Microsoft Publisher or a photo editing application such as Photoshop then you can create your own artwork and upload it via the internet to http://www.leafletprinting.info/2007/10/creating-artwork-for-your-leaflet.htmlnoreply@blogger.com (TomThePrinter)tag:blogger.com,1999:blog-831377307215970657.post-2939692869333747763Thu, 25 Oct 2007 15:44:00 +00002009-02-06T08:07:28.323-08:00leaflet printingLeaflets are a great way to boost sales just when you need them.A one-off leaflet printing project is great for getting your message out in a hurry. Ideal for promoting a new store opening, a limited time special offer, a sale or a one off event.However, the real power of leaflets is when you use them as part of an on-going campaign.It has been proven that most customers will only make a purchasehttp://www.leafletprinting.info/2007/10/need-sales-now-turn-to-leaflet-printing.htmlnoreply@blogger.com (TomThePrinter)tag:blogger.com,1999:blog-831377307215970657.post-7970245503468145632Thu, 25 Oct 2007 15:28:00 +00002009-02-06T08:09:27.075-08:00leaflet printingLeaflets are an extremely effective marketing tool. That's why almost all companies and organisations embark on a leaflet printing project at some time or another.If you need any proof that leaflet campaigns work you need look no further than your front door mat. The major corporates use leaflets as a major part of their marketing efforts. Why? Because they work!One of the benefits of a leaflet http://www.leafletprinting.info/2007/10/why-are-leaflet-printing-projects-so.htmlnoreply@blogger.com (TomThePrinter)tag:blogger.com,1999:blog-831377307215970657.post-1149645134825543030Thu, 25 Oct 2007 15:12:00 +00002009-02-06T08:07:51.477-08:00leaflet printingWhen specifying a leaflet for printing there are many different types of paper to choose from. Leaflet printing companies sometimes refer to paper as 'stock'.Coated paper has a thin coating of clay which gives it a very smooth finish. Coated papers reproduce colours extremely well and are ideal for leaflet printing designs which include full colour photographs or illustrations. Coated paper is http://www.leafletprinting.info/2007/10/choosing-paper-for-your-leaflet.htmlnoreply@blogger.com (TomThePrinter)tag:blogger.com,1999:blog-831377307215970657.post-6360287183059772989Thu, 25 Oct 2007 15:09:00 +00002009-02-06T08:08:19.172-08:00leaflet printingA few facts you may not know about leaflet printing...A leaflet usually consists of a printed sheet of paper not larger than international standard A4 in size. Leaflets are used to convey information and are commonly used by companies, organisations and individuals to advertise, products, services, events and activities.Leaflets can take many forms and are described in various ways. Small http://www.leafletprinting.info/2007/10/leaflet-printing-did-you-know.htmlnoreply@blogger.com (TomThePrinter)tag:blogger.com,1999:blog-831377307215970657.post-5288494567995538314Thu, 25 Oct 2007 14:00:00 +00002009-02-06T08:10:34.167-08:00leaflet printingBefore you begin to write copy for your leaflet printing project you first need to identify your target audience.Your target audience are the people you are trying to reach with your leaflet campaign.Many people make the mistake of aiming their leaflets at anybody and everybody. As a result, their marketing messages tend to get very diluted. The reader doesn't feel as if the product or service onhttp://www.leafletprinting.info/2007/10/writing-copy-for-your-leaflet-printing.htmlnoreply@blogger.com (TomThePrinter)tag:blogger.com,1999:blog-831377307215970657.post-7780212630780641664Thu, 25 Oct 2007 11:53:00 +00002009-02-06T08:08:48.373-08:00leaflet printingLeaflet printing can be an extremely complex subject to understand. Leaflet printing companies like to use all sorts of technical jargon which can add to the confusion. Before you embark on your leaflet printing project you will need to understand the basics of choosing a leaflet size/format, deciding how many colours to use, selecting a paper type, writing copy, creating or obtaining photos or http://www.leafletprinting.info/2007/10/leaflet-printing-essentials.htmlnoreply@blogger.com (TomThePrinter)