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	<description>Clever retail thinking for the digital age</description>
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		<title>Top tips for moving your business online</title>
		<link>https://www.leapfrogg.co.uk/froggblog/2020/04/top-tips-for-moving-your-business-online/</link>
					<comments>https://www.leapfrogg.co.uk/froggblog/2020/04/top-tips-for-moving-your-business-online/#respond</comments>
		
		<dc:creator><![CDATA[Rosie Freshwater]]></dc:creator>
		<pubDate>Thu, 30 Apr 2020 14:51:10 +0000</pubDate>
				<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[Customer insight]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[Featured post]]></category>
		<category><![CDATA[Online retail strategy]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Tips and tit-bits]]></category>
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					<description><![CDATA[Due to the impact of COVID-19 a huge number of independent brands who are traditionally wholesale are rushing to take their business online. As retail shops remain shut across the UK those brands with an online presence have been able to maintain or even grow their business in recent weeks. Whilst the demand for certain [&#8230;]]]></description>
		
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		<title>A look at the future of influencer marketing</title>
		<link>https://www.leapfrogg.co.uk/froggblog/2020/01/a-look-at-the-future-of-influencer-marketing/</link>
					<comments>https://www.leapfrogg.co.uk/froggblog/2020/01/a-look-at-the-future-of-influencer-marketing/#comments</comments>
		
		<dc:creator><![CDATA[Rosie Freshwater]]></dc:creator>
		<pubDate>Tue, 07 Jan 2020 15:15:52 +0000</pubDate>
				<category><![CDATA[Content]]></category>
		<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[Featured post]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Social media]]></category>
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		<guid isPermaLink="false">http://www.leapfrogg.co.uk/?p=9686</guid>

					<description><![CDATA[In 2019 we witnessed some wobbles and uncertainty in the influencer world, so what can we expect in 2020 when it comes to influencer marketing? Firstly let’s take a look at what happened in 2019………………. &#160; &#160; Is the worry over? At the beginning of the year there were a lot of questions around trust. [&#8230;]]]></description>
		
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			<slash:comments>1</slash:comments>
		
		
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		<title>Preparing for the festive season</title>
		<link>https://www.leapfrogg.co.uk/froggblog/2019/09/preparing-for-the-festive-season/</link>
					<comments>https://www.leapfrogg.co.uk/froggblog/2019/09/preparing-for-the-festive-season/#respond</comments>
		
		<dc:creator><![CDATA[Rosie Freshwater]]></dc:creator>
		<pubDate>Tue, 24 Sep 2019 10:20:53 +0000</pubDate>
				<category><![CDATA[Content]]></category>
		<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[Customer insight]]></category>
		<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[Featured post]]></category>
		<category><![CDATA[Online retail strategy]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Tips and tit-bits]]></category>
		<guid isPermaLink="false">http://www.leapfrogg.co.uk/?p=9675</guid>

					<description><![CDATA[If you are a retail business then I’m sure plans are well under way for the upcoming festive season. As a smaller, boutique retailer there is often a great deal at stake around this time of year, you have huge competition and it’s hard to compete on heavy discounts and offers especially around days such [&#8230;]]]></description>
		
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			<slash:comments>0</slash:comments>
		
		
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		<title>How to build trust as part of the customer experience</title>
		<link>https://www.leapfrogg.co.uk/froggblog/2019/07/how-to-build-trust-as-part-of-the-customer-experience/</link>
					<comments>https://www.leapfrogg.co.uk/froggblog/2019/07/how-to-build-trust-as-part-of-the-customer-experience/#respond</comments>
		
		<dc:creator><![CDATA[Rosie Freshwater]]></dc:creator>
		<pubDate>Thu, 25 Jul 2019 11:25:07 +0000</pubDate>
				<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[Customer insight]]></category>
		<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[Online retail strategy]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Tips and tit-bits]]></category>
		<guid isPermaLink="false">http://www.leapfrogg.co.uk/?p=9655</guid>

					<description><![CDATA[Would YOU buy from someone that you just didn’t trust? One of the foundations of excellent customer experience is trust. Consumers are savvier, more unpredictable and increasingly ethically minded these days especially when it comes to saving the big rock we live on! &#160; &#160; Retail brands that are transparent about their story, supply chain [&#8230;]]]></description>
		
					<wfw:commentRss>https://www.leapfrogg.co.uk/froggblog/2019/07/how-to-build-trust-as-part-of-the-customer-experience/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
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		<title>Customer experience needs to be exceptional as standard</title>
		<link>https://www.leapfrogg.co.uk/froggblog/2019/03/customer-experience-needs-to-be-exceptional-as-standard/</link>
					<comments>https://www.leapfrogg.co.uk/froggblog/2019/03/customer-experience-needs-to-be-exceptional-as-standard/#respond</comments>
		
		<dc:creator><![CDATA[Gwen Tredinnick]]></dc:creator>
		<pubDate>Thu, 14 Mar 2019 14:56:59 +0000</pubDate>
				<category><![CDATA[Content]]></category>
		<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[Customer insight]]></category>
		<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[Multichannel]]></category>
		<category><![CDATA[Online retail strategy]]></category>
		<category><![CDATA[Retail]]></category>
		<guid isPermaLink="false">http://www.leapfrogg.co.uk/?p=9633</guid>

					<description><![CDATA[Customer experience has been at the forefront of retail marketing for years, but 2019 brings a new shift for all brands. Exceptional customer experience is no longer an optional extra for retailers, it should be a given. Giving your customers a great experience no longer sets you apart from the competition, simply put without out [&#8230;]]]></description>
		
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			<slash:comments>0</slash:comments>
		
		
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		<title>Do you have your Christmas 2018 Strategy in place?</title>
		<link>https://www.leapfrogg.co.uk/froggblog/2018/08/christmas-2018-strategy/</link>
					<comments>https://www.leapfrogg.co.uk/froggblog/2018/08/christmas-2018-strategy/#respond</comments>
		
		<dc:creator><![CDATA[Rosie Freshwater]]></dc:creator>
		<pubDate>Thu, 02 Aug 2018 15:51:38 +0000</pubDate>
				<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[Customer insight]]></category>
		<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[eCommerce]]></category>
		<category><![CDATA[Featured post]]></category>
		<category><![CDATA[Online retail strategy]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Tips and tit-bits]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<guid isPermaLink="false">http://www.leapfrogg.co.uk/?p=9621</guid>

					<description><![CDATA[As we sit in a baking hot office in the middle of another heat wave, we long for cold winter nights, wrapped up by the fire, sipping mulled wine and snuggling under a thick duvet. You might think it’s too soon to start thinking about Christmas 2018, but it’s not, especially if you’re in retail. [&#8230;]]]></description>
		
					<wfw:commentRss>https://www.leapfrogg.co.uk/froggblog/2018/08/christmas-2018-strategy/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
			</item>
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		<title>5 Top Tips to Tackle GDPR</title>
		<link>https://www.leapfrogg.co.uk/froggblog/2018/03/5-top-tips-to-tackle-gdpr/</link>
					<comments>https://www.leapfrogg.co.uk/froggblog/2018/03/5-top-tips-to-tackle-gdpr/#respond</comments>
		
		<dc:creator><![CDATA[Libby Carpenter]]></dc:creator>
		<pubDate>Thu, 15 Mar 2018 16:36:48 +0000</pubDate>
				<category><![CDATA[Customer insight]]></category>
		<category><![CDATA[Featured post]]></category>
		<category><![CDATA[Industry]]></category>
		<category><![CDATA[Miscellaneous]]></category>
		<category><![CDATA[Tips and tit-bits]]></category>
		<guid isPermaLink="false">http://www.leapfrogg.co.uk/?p=9582</guid>

					<description><![CDATA[GDPR can be a little daunting, especially to small businesses that don’t have the resource to analyse and implement a compliant procedure. There is so much information out there it’s hard to define what needs to happen. However, the main concepts and principles of the current data protection act don’t differ too greatly to the [&#8230;]]]></description>
		
					<wfw:commentRss>https://www.leapfrogg.co.uk/froggblog/2018/03/5-top-tips-to-tackle-gdpr/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
			</item>
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		<title>Onwards and Upwards</title>
		<link>https://www.leapfrogg.co.uk/froggblog/2018/02/onwards-and-upwards/</link>
					<comments>https://www.leapfrogg.co.uk/froggblog/2018/02/onwards-and-upwards/#respond</comments>
		
		<dc:creator><![CDATA[Rosie Freshwater]]></dc:creator>
		<pubDate>Tue, 13 Feb 2018 11:51:34 +0000</pubDate>
				<category><![CDATA[Customer experience]]></category>
		<category><![CDATA[Customer insight]]></category>
		<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[Featured post]]></category>
		<category><![CDATA[Google]]></category>
		<category><![CDATA[Retail]]></category>
		<guid isPermaLink="false">http://www.leapfrogg.co.uk/?p=9573</guid>

					<description><![CDATA[And just like that January was over, we’re all eating pancakes and love is in the air! It’s safe to say that it’s been a bit doom and gloom in the world of retail last month. Looking back at 2017 in a haze as many retailers (but not all!) report a disappointing end to the [&#8230;]]]></description>
		
					<wfw:commentRss>https://www.leapfrogg.co.uk/froggblog/2018/02/onwards-and-upwards/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
			</item>
		<item>
		<title>WANTED talented and professional digital marketing freelancers</title>
		<link>https://www.leapfrogg.co.uk/froggblog/2017/10/wanted-talented-and-professional-digital-marketing-freelancers-to-join-our-sister-company-digital-team-on-demands-consultant-network/</link>
					<comments>https://www.leapfrogg.co.uk/froggblog/2017/10/wanted-talented-and-professional-digital-marketing-freelancers-to-join-our-sister-company-digital-team-on-demands-consultant-network/#respond</comments>
		
		<dc:creator><![CDATA[Gwen Tredinnick]]></dc:creator>
		<pubDate>Wed, 18 Oct 2017 08:57:25 +0000</pubDate>
				<category><![CDATA[Careers]]></category>
		<guid isPermaLink="false">http://www.leapfrogg.co.uk/?p=9552</guid>

					<description><![CDATA[WANTED talented and professional digital marketing freelancers to join our sister company Digital Team on Demand&#8217;s consultant network. At Digital Team on Demand we work with interesting and exciting brands advising them on the digital talent they need to achieve their targets. Join our team for the chance to work with those brands as an [&#8230;]]]></description>
		
					<wfw:commentRss>https://www.leapfrogg.co.uk/froggblog/2017/10/wanted-talented-and-professional-digital-marketing-freelancers-to-join-our-sister-company-digital-team-on-demands-consultant-network/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
			</item>
		<item>
		<title>Using Christmas 2017 trends to grow sales</title>
		<link>https://www.leapfrogg.co.uk/froggblog/2017/10/using-christmas-2017-trends-to-grow-sales/</link>
					<comments>https://www.leapfrogg.co.uk/froggblog/2017/10/using-christmas-2017-trends-to-grow-sales/#respond</comments>
		
		<dc:creator><![CDATA[Gwen Tredinnick]]></dc:creator>
		<pubDate>Wed, 11 Oct 2017 07:13:52 +0000</pubDate>
				<category><![CDATA[Digital strategy]]></category>
		<category><![CDATA[Retail]]></category>
		<category><![CDATA[Tips and tit-bits]]></category>
		<guid isPermaLink="false">http://www.leapfrogg.co.uk/?p=9549</guid>

					<description><![CDATA[As well as keeping on top of developments in retail strategy, our many years living and breathing retail has made the Leapfrogg team keen design trend spotters. Although not always relevant to a consistent or seasonal product strategy, understanding how design and visual trends are developing is important when helping us make recommendations on how [&#8230;]]]></description>
		
					<wfw:commentRss>https://www.leapfrogg.co.uk/froggblog/2017/10/using-christmas-2017-trends-to-grow-sales/feed/</wfw:commentRss>
			<slash:comments>0</slash:comments>
		
		
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