LICENSING INTERNATIONAL EXPO

The Doctor Gets Some Retro Treatment

Licensing International Expo — Wed, 11 Nov 2009 15:12:58 +0000

BBC Worldwide has agreed to new deals with Bravado and Half Moon Bay to develop retro-style products inspired by the golden ages of TV series “Doctor Who.”

With artwork inspired by the iconic fourth and fifth doctors, Bravado’s adult T-shirts and hoodies will hit shelves in selected retailers, including HMV, in time for Christmas. With the retro themes appealing to both the fashion-conscious, as well as those who remember the Doctor’s adventures back in the late ’70s and ’80s, the range is tipped for strong sales. Half Moon Bay also uses retro visuals for gifting items such as mugs, bags, wallets and key chains, set to launch by spring 2010.

HMV and online retailers have been targeted as initial stockists, with partners planning to expand the range of outlets to include clothing stores in spring/summer 2010.

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Retail Forward: Holiday Shoppers Cautious, Less Pessimistic

Licensing International Expo — Wed, 11 Nov 2009 15:04:26 +0000

Consumers plan to cut holiday spending habits by 45 percent this holiday season, compared to the 53 percent who planned cutbacks last year, according to Retail Forward’s ShopperScape results for October.

Meanwhile, shoppers surveyed also said they plan to increase their near-term spending by 9 percent versus last October’s reported 8 percent.
Retail Forward reports that the more positive feelings toward holiday spending this year could be attributed to its survey findings on household financial health, which says more shoppers are better off in terms of their credit card debt levels, monthly mortgage and car payments than are worse off. However, other data points to consumer indecisiveness with 42 percent saying they don’t how much they will spend and 20 percent saying they don’t know how much of their budget they’ve spent so far.

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Toys“R”Us Opens In-Store Cartoon Network Boutiques

Licensing International Expo — Wed, 11 Nov 2009 14:57:18 +0000

Dedicated Cartoon Network boutiques are popping up in Toys“R”Us stores this month, offering licensed product from hit properties Ben 10 Alien Force, Bakugan and The Secret Saturdays.

Ben 10 toy highlights include Alien Creation Chamber figure six-pack and four-inch Alien Heroes four-pack, both from Bandai America; Ben 10 Alien Force Vilgax Attacks video game from D3Publisher; as well as apparel, consumer electronics and publishing.

Meanwhile, Bakugan offerings include New Vestoria Maxus Helios seven-in-one and Bakubelt, both from Spin Master; and Bakugan: Battle Brawlers video game from Activision. Apparel, consumer electronics and video games accessories are also featured.

And finally, the TRU in-store shops feature a full toy line for The Secret Saturdays from Mattel, including an action figure two-pack and the Cryptid assortment four-pack, as well as The Secret Saturdays Beasts of the 5th Sun video game from D3Publisher and books.

The boutique also touts nine episodic DVDs from Warner Home Video from all three Cartoon Network shows.

“Toys“R”Us continues to be a terrific, long-standing retail partner for us and our brands, and we are proud to showcase this chainwide Cartoon Network retail destination as we kick off the holiday shopping season,” says Christina Miller, senior vice president of Cartoon Network Enterprises. “The unique, multi-category shopping experience we have created is guaranteed to generate strong excitement around our brands and the must-have products from our licensing partners.”

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HIT Attraction to Open 2012 in Malaysia

Licensing International Expo — Tue, 10 Nov 2009 14:35:35 +0000

A HIT Entertainment-licensed indoor theme park is in development for 2012 at Puteri Harbour in Nusajaya, Malaysia. The children’s entertainment producer signed a multi-million dollar deal with Themed Attractions and Resorts, a wholly owned subsidiary of Khazanah Nasional Berhad.

The more than 60,000-square-foot attraction, to be called The Little Big Club, will feature five themed zones, including one designed across two floors, with a third level focused on ticketing and retail—all based on HIT properties Thomas & Friends, Barney, Pingu, Bob the Builder and Angelina Ballerina.

“It is an honor for us to form this strategic alliance with HIT Entertainment who has a deep understanding of the industry of entertaining young children,” says Tunku Ahmad Burhanuddin, chief executive officer and managing director of Theme Attractions and Resorts. “I am confident that the presence of The Little Big Club in our family indoor theme park will draw visitors, not just from Malaysia but also other countries in the region. Through this partnership, TAR will be able to offer a unique family experience to our visitors, particularly families traveling with children under 12. These families will have a common center to spend quality time and forge closer ties while experiencing Malaysia’s culture via the local food offered at the first themed restaurant by the country’s most popular cartoonist, Lat.”

HIT’s other attractions include full-scale Thomas Lands in the U.K. and Japan, as well as four outdoor Thomas Towns in the U.S. The entertainment company recently opened a mall-based family entertainment center Thomas Town Shinmisato in Tokyo.

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SGI Apparel Signs New Properties with Marvel, Scholastic

Licensing International Expo — Tue, 10 Nov 2009 14:34:22 +0000

Scholastic’s Goosebumps and a co-branding deal with Marvel and Harley-Davidson are the latest to partner with SGI Apparel.

The apparel maker has been tapped to produce a Marvel/Harley-Davidson co-branded boys’ and girls’ range of sportswear, outerwear, swimwear, T-shirts, sweatshirts, belts and belt buckles, headwear, underwear, sleepwear/loungewear, luggage, handbags, messenger bags, gym bags, lunch bags, stationery, backpacks and duffle bags, as well as a newborn, infant and toddler line of infant layette, diaper bags and more. Both ranges will be available beginning mid-November at worldwide Harley-Davidson dealers.

Meanwhile, the boys’ and girls’ line for Scholastic’s Goosebumps will include pajamas, nightgowns, robes, sleep pants, blanket sleepers, boxer shorts and underwear sets. It will hit all U.S. retailers and related territories this spring.

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Winx Club Fairies in New Feature Film

Licensing International Expo — Tue, 10 Nov 2009 14:32:15 +0000

The Magic is Back is the working title of the next Winx Club feature film, due for a back-to-school 2010 release in Italy.

It will be the first film to be produced in Italy using 3-D stereoscopic technology and has been produced entirely in Rainbow’s studio in Rome. It’s the Winx Club’s second feature. The first was called The Secret of the Lost Kingdom, which earned $8 million in Italy with distribution in all major European markets.

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European Retail Sales Up in October

Licensing International Expo — Tue, 10 Nov 2009 14:28:40 +0000

The BDO High-Street Sales Tracker has indicated mid-market retailers have seen a 2.1 percent uplift in like-for-like sales in October, based on good footfall. Homewares improved significantly, but demand for winter clothing has been held back by the very warm weather.

Retailers such as John Lewis recorded its best month of the year so far in October. Its online sales grew by a third with fashion the fastest growing area online. Electricals and home technology was the strongest performing buying group.

In other European retail news, Victoria’s Secret has unveiled plans to expand into strategic markets, including the U.K., as part of an international expansion drive over the next few years. This will include an online operation for Europe. Its owner Limited Brands is also looking for a “best in continent” franchise partner to launch the cosmetics chain Bath and Body Works. Retail research house Verdict values the U.K. women’s underwear market at £3.4 billion ($5.6 billion) a year.

And, finally, the first venture from former Woolworths’ exec Andy Latham, called Alworths, has opened in Didcot in Oxfordshire, stocking everything from toys to garden equipment, and pick-and-mix sweets.

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Hasbro Studios Taps Samuels as Executive Producer

Licensing International Expo — Tue, 10 Nov 2009 14:27:00 +0000

Kathy Samuels, who’s worked for both CBS and NBC, has been named executive producer of the newly formed Hasbro Studios.

Samuels will manage production on the L.A.-based studio’s creative projects. She most recently served as senior vice president at CBS Television Distribution Group, where she worked on shows such as “Rachel Ray,” “The Doctors,” “Entertainment Tonight” and “The Insider.” Samuels’ former roles have also included senior broadcast producer at NBC, among others.

“Kathy comes to Hasbro Studios with a solid track record as a top producer and has been closely involved with some of television’s most successful and enduring franchises,” says Stephen J. Davis, Hasbro Studios’ president. “The studio is establishing itself as a home for great talent—and Kathy’s vision and creativity complements the talented group of professionals we have been putting in place here.”

Hasbro Studios plans to create worldwide programming across all platforms based on its popular brands, including Romper Room, Trivial Pursuit, Scrabble, Cranium, My Little Pony, G.I. Joe, Game of Life, Tonka and Transformers. The studio will also produce programming from third-party content creators. Many of the programs will air on the upcoming Hasbro-Discovery joint venture TV network (fall 2010), as well as other channels.

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Magic Lantern Signs $10M Film Funding Deal, Heathcliff Movie

Licensing International Expo — Tue, 10 Nov 2009 14:25:36 +0000

TF2 Ventures’ Innovation Entertainment label has teamed up with Magic Lantern Entertainment to produce up to 20 films over the next three to five years. The development funding arrangement is worth $10 million.

The first feature film to come out of the partnering, Bad Kitty, based on the Heathcliff character, is slated for a 2011 theatrical release. The CGI-animated comedy-adventure is currently in active pre-production with the script being written by 14-time Emmy-winning animation writer Tom Ruegger.

“Our primary criteria will be that all of the films in our slate are ‘pre-sold’ in the market—a remake, sequel, adaptation of a book, comic book, graphic novel, musical play, video game, toy property, whatever,” says Jeff Segal, president of Magic Lantern Entertainment. “The pre-sold quality of our titles mitigates our risk and jump-starts our marketing and promotional campaigns in support of each release.”

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FAB/Starpoint Scores Deals with Sanrio, Disney and More

Licensing International Expo — Fri, 06 Nov 2009 14:20:56 +0000

A number of new lines of tween, teen and junior accessories from FAB/Starpoint will roll out based on Disney’s upcoming Alice In Wonderland and more.

The latest licensed partners include:

Sanrio’s Keroppi for fashion and home products (spring 2010)
Disney’s Alice In Wonderland for gifts and stationery (select stores for holiday, full launch in spring 2010)
Art Impressions’ Skelanimals for bags, stationery and gifts (debuted at Target for Halloween, Toys“R”Us for holiday and expanded launch in 2010)

“FAB/Starpoint has long been a leader in licensed accessory products, particularly in bags, stationery and gift,” says Steve Russo, president and chief executive officer of FAB/Starpoint. “These latest properties carry a tremendous brand equity among customers and nicely complement our powerhouse of other products.”

Disney’s Alice In Wonderland hit theaters March 5, 2010.

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U.S. Sees Uptick in October Retail Sales

Licensing International Expo — Fri, 06 Nov 2009 14:19:04 +0000

Same-store sales, excluding Walmart, improved in October, increasing by 2.3 percent and topping last month’s 0.8 percent rise, according to Retail Forward’s monthly report of about 30 retailers.

Among the biggest gains: TJX (10 percent); Ross (9 percent); Nordstrom (6.5 percent) and Buckle (4.3 percent).

Among the biggest declines: Abercrombie & Fitch (-15 percent); Zumiez (-8.9 percent), Dillard’s (-8 percent); and Neiman Marcus (-6 percent).
Target’s October same-store sales declined 0.1 percent; Macy’s declined 0.8 percent and Hot Topic declined 2.6 percent.

Kohl’s and Walgreens posted increases in comps for October, 1.4 percent and 4.9 percent, respectively.

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Sony Acquires Film Rights to Hasbro’s Risk

Licensing International Expo — Fri, 06 Nov 2009 14:14:27 +0000

Hasbro has tapped Sony Pictures Entertainment to produce a film based on classic board game Risk.

The movie will be developed by Hasbro’s Brian Goldner and Bennett Schneir and Overbrook Entertainment’s James Lassiter.

“We are thrilled to be working with tremendous partners like Sony Pictures and Overbrook Entertainment on Risk,” says Brian Goldner, president and chief executive officer of Hasbro. “Like so many of Hasbro’s brands, Risk resonates with consumers of multiple generations around the world. We can’t wait to re-imagine this brand into a motion picture.”

The game Risk originated in 1957 by French filmmaker Albert Lamorisse under the name The Conquest of the World. Parker Brothers eventually published the game in the U.S. as Risk. Hasbro has since developed a number of variations to the game, featuring movie themes, the moon as well as various periods from world history.

“Hasbro has already seen tremendous success with Transformers and G.I. Joe and audiences have shown a great desire for films that bring to life everything that has made these franchise properties stand the test of time,” says Doug Belgrad, co-president of Columbia Pictures. “The strategic thinking and the tactical gambles that players must take in the game are what make Risk a classic, thoroughly engaging game. Those elements translated into an action-packed, thrilling story are what will make this a uniquely exciting movie.”

Columbia Pictures is part of the Columbia TriStar Motion Picture Group owned by Sony Pictures Entertainment.

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Coppertone to Brand Headwear Line

Licensing International Expo — Thu, 05 Nov 2009 14:32:41 +0000

Schering-Plough HealthCare Products has signed InnoVision’s IV Gear to produce a range of headwear under the Coppertone brand for this spring.
The line from IV Gear, exclusive to the U.S. and Canada, will include 23 styles from bucket hats, cadet hats, women’s and girls’ floppies to caps. The ranges will be released in three branded categories: Coppertone for adults, Coppertone Sport (golf headwear) and Coppertone Kids, featuring the iconic logo of the little girl and dog. The hats will be made with an UPF 50+ fabric.

The headwear, retailing between $9.99 and $24.99, will hit mass, grocery, drug store chains and department stores this spring, with expansion potential in specialty retail and online.

Schering-Plough’s licensing agent Nancy Bailey & Associates brokered the deal.

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CBS Show-Inspired Video Games for 2010

Licensing International Expo — Thu, 05 Nov 2009 14:26:43 +0000

A number of new video games based on popular CBS series are in development for 2010.

CBS Consumer Products will release The Amazing Race from Ludia, Survivor from Mindscape, Diagnosis Murder from Merscom, Criminal Minds from Legacy Interactive, Ghost Whisperer from Legacy Interactive and Hollywood Squares from Ludia. The video games will be available on a variety of platforms, including PC/Mac, Xbox 360, Wii, Nintendo DS, iPhone and iPod touch.

CBS-licensed games already available for the holidays include CSI: Crime Scene Investigation: Deadly Intent and CSI: Deadly Intent: The Hidden Cases for Nintendo DS—both from Ubisoft.

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Disney Moves Forward with Shanghai Theme Park

Licensing International Expo — Thu, 05 Nov 2009 14:25:24 +0000

Further steps have been made to launch a Walt Disney theme park in Shanghai. The central government of China recently approved a project application report submitted by the entertainment company.

If the final deal is permitted, Disney would begin development work on a Magic Kingdom-style park with Shanghai characteristics, as well as services similar to the company’s other worldwide attractions.

“China is one of the most dynamic, exciting and important countries in the world, and this approval marks a very significant milestone for The Walt Disney Company in mainland China,” says Robert A. Iger, president and chief executive officer of The Walt Disney Company.

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Pampers Signs Infant Products Partner

Licensing International Expo — Wed, 04 Nov 2009 18:43:49 +0000

Crown Crafts is on board to produce a wide range of Pampers-branded infant products to hit retailers this spring.
The Pampers partner will develop and distribute infant bedding, blankets, bibs, bath goods and slings. The disposable diaper brand is owned by Procter & Gamble.

“More and more, Pampers is evolving from a diaper brand to a true parenting company with products, resources and services to help parents care for the happy, healthy development of their children,” says Patrick Kraus, marketing director of Pampers, North America.

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Merry Madagascar Merch to Hit Walmart Exclusively

Licensing International Expo — Wed, 04 Nov 2009 18:39:54 +0000

DreamWorks Animation is releasing a “Merry Madagascar” DVD and offering licensed merchandise only at Walmart stores.

The DVD (standard for $5, deluxe for $8) will hit the retailer on Nov. 18, the day after the 30-minute animated Christmas special airs on NBC. The Merry Madagascar-themed items—all for under $9—include pajamas, slippers, socks, throw blankets, games, food and other holiday gifts. The merchandise is hitting shelves this week. At www.walmart.com/merrymadagascar, a family holiday game and special sneak peaks are available.

This is the first time Walmart has paired with a movie studio and a national TV company for a holiday-specific program. It’s also a first for DreamWorks to be teaming up with an exclusive retailer on a TV property and a new DVD.

“DreamWorks Animation’s Madagascar continues to be a phenomenal entertainment property and this TV movie is a wonderful opportunity for Walmart to help families create memorable family moments in very affordable ways,” says Greg Hall, vice president of media services for Walmart. “We are proud that our exclusive, kid-friendly products for Merry Madagascar offer customers another great value to enjoy this holiday season.”

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Twilight-Dedicated Boutiques Arrive at TRU

Licensing International Expo — Wed, 04 Nov 2009 18:36:54 +0000

Toys“R”Us has opened in-store Twilight boutiques in stores nationwide. Its Web site is also featuring exclusive merchandise based on the teen vampire franchise, which will see its second film New Moon hit theaters on Nov. 20.

The in-store shops are currently carrying action figures, games, books, gift packs, accessories and a special re-release of the
Twilight DVD. Product highlights include:

Edward gift set from NECA (exclusively at TRU), featuring a translucent carrying case with a decorative Edward throw pillow, matching fleece blanket and cotton canvas tote
figure two-packs from NECA (exclusively at TRU), featuring an Edward and Alice Cullen set or Bella and Jacob set—both include posters
all four books from the series, as well as updated versions of Twilight and New Moon with film-inspired covers and titles dedicated to the film’s actors

“At Toys“R”Us, we’re committed to providing kids—and kids at heart—with the products they crave most,” says Karen Dodge, chief merchandising officer of Toys“R”Us, U.S. “In anticipation of the upcoming theatrical debut of The Twilight Saga: New Moon, we’re offering customers a wide assortment of Twilight saga merchandise in special, dedicated shops. We are proud to bring one of the defining properties of the year to our stores with terrific products, including many items that can only be found at Toys“R”Us, and we expect reactions to be ‘other-worldly.’”

Meanwhile, www.toysrus.com/newmoon is offering merchandise, as well as downloadable wallpaper options and a TRU exclusive cut of the New Moon trailer. A New Moon sweepstakes also launches this week, in which fans can enter for a chance to win one of seven prizes such as a robe worn during a Volturi scene, a New Moon poster signed by talent from the film and more.

On Nov. 19, TRU’s Times Square store will feature a selection of apparel from Hot Topic and other movie merchandise. Fans will also get the opportunity to take their photo against a backdrop featuring the characters from the movie and participate in a trivia quiz. A VIP autograph session will feature Nikki Reed (“Rosalie”) and Kellan Lutz (“Emmett”). Props and scenery from the New Moon set will also be on display.

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More Holiday Toy Rollbacks at Walmart

Licensing International Expo — Tue, 03 Nov 2009 14:33:00 +0000

Walmart has added more toys to its more than 100 toys for $10 promotion and other discounts, which lasts throughout the holiday shopping season.

Licensed toy add-ons include Bakugan starter pack ($8), Littlest Pet Shop online pets ($10 each) and Transformers figures ($10 each), as well as price rollbacks on Buzz Lightyear talking action figure ($29), Star Wars light saber ($15), Barbie “I Can Be” play sets with doll ($15) and FurReal Friends Lulu My Cuddlin’ Kitty ($38).

“We’ll offer aggressive pricing on toys this season to ensure moms can afford the gifts that help create a holiday their kids will remember,” says Laura Phillips, vice president of toys at Walmart. “We believe moms are looking for toys that not only fulfill their children’s holiday wishes, but also create opportunities for role play, pretend and family togetherness.”

Meanwhile, Walmart’s Christmas Toy Guide will be arriving at homes nationwide next week. The retailer’s Web site is also offering free shipping with site-to-store on thousands of online toys such as bikes, scooters and ride-ons.

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Terminator IP to Be Sold, Rumored Buyers

Licensing International Expo — Tue, 03 Nov 2009 14:32:15 +0000

Halcyon, the recently bankrupt production company, is reportedly putting the Terminator IP up for auction this month.

According to the Financial Times, rumored contenders include Sony Pictures, Summit Entertainment, Media Rights Capital and Platinum Equity. The rights to the IP will include new films, TV series and other spin-offs. It will not include rights to the earlier films.

Halcyon acquired the Terminator franchise, including films and licensing rights, in May 2007. The company filed for Chapter 11 in August and appointed FTI Capital Advisors as its bankruptcy counsel. FTI will handle the Terminator sale.

This year, the property saw its fourth film installment Terminator Salvation release in May, which earned $371.4 million worldwide. A TV series “Terminator: The Sarah Connor Chronicles” debuted in 2008, but was not renewed for a third season in 2009.

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Redbox Signs Distribution Deals with Summit, NCircle

Licensing International Expo — Tue, 03 Nov 2009 14:27:30 +0000

Movie and TV titles from Summit Entertainment and NCircle Entertainment will soon be available at more than 15,000 Redbox self-service kiosks nationwide.

Redbox has signed two-year deals with both of the entertainment companies. Consumers will be offered releases such as Twilight and the upcoming The Twilight Saga: New Moon from Summit Entertainment, as well as the studio’s direct-to-DVD titles. NCircle properties will include The Jim Henson Company’s “Sid The Science Kid,” Dr. Seuss’ “The Cat in the Hat Knows a Lot About That,” “Dive Olly Dive!,” “WordWorld” and Richard Scarry’s “Busytown Mysteries.”

Redbox Automated Retail is a wholly owned subsidiary of Coinstar.

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PGA Tour Co-Brands Apparel, Gifts for M&S

Licensing International Expo — Tue, 03 Nov 2009 14:23:49 +0000

More than 70 of the U.K.’s Marks & Spencer stores will be rolling out co-branded PGA Tour apparel and more.

The PGA Tour line will include men’s knitwear, jackets, pants, sweatshirts and hosiery, as well as scarves, gloves, cufflinks, towels and bags. There will also be gift items such as playing cards, golf balls, range finders and key rings. The merchandise will also be available at the retailer’s Web site.

“We are delighted to be the U.K.’s exclusive high-street retailer for PGA Tour co-branded clothing and other select merchandise,” says Richard Price, Marks & Spencer’s trading director for menswear. “Our customers have always appreciated the high quality, authenticity and great value of our product offer. The addition of the PGA Tour merchandise, which speaks the same values, will be a fantastic complement to this. We are confident that this collaboration will be a great success.”

The PGA Tour’s international licensing agent Global Brands Group brokered the deal.

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Pre-Black Friday Deals, Extended Hours at Sears

Licensing International Expo — Tue, 03 Nov 2009 14:21:25 +0000

This past weekend, Sears began rolling out pre-Black Friday deals and extended store hours in a campaign called “Black Friday Doorbuster.”
Besides weekly specials, which will rotate each week, the retailer will also open stores two hours earlier every Saturday through Thanksgiving. The day following Thanksgiving is traditionally referred to as “Black Friday,” the kickoff to the holiday shopping season.

Other major retailers continue to push their holiday offerings, including Walmart with its toys for under $10, as well as special discounts at Target and Amazon.com.

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Shrek Forever After Scores European Master Toy Deal

Licensing International Expo — Tue, 03 Nov 2009 14:20:35 +0000

Vivid Imaginations has been tapped as multi-territory European master toy partner by DreamWorks Animations for the upcoming Shrek Forever After.

The toy line from Vivid will include regular and interactive plush, coupled with Playmates Toys, as well as figures, play sets and role-play accessories. The range will retail from £5.99 ($9.88) to £24.99 ($41.22). The toys will roll out at retail in early June to coincide with Shrek Forever After’s big screen premiere in mid-July 2010.

“Vivid has enjoyed huge toy success with Shrek in the past so we are delighted to be partnering with DreamWorks Animation again for Shrek Forever After,” says Emma Sherski, Vivid’s licensing and marketing director. “Awareness and affection for Shrek in Europe is remarkably high, and our focused and well-priced toy line will be a welcome boost for summer sales for our retailers.”

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Transformers Sequel DVD, Blu-ray Sales Top 2009

Licensing International Expo — Fri, 30 Oct 2009 17:55:13 +0000

Paramount Home Entertainment has reported 7.5 million DVD and Blu-ray disc units sold of Transformers: Revenge of the Fallen, making it the biggest-selling 2009 title in debut-week sales.

The number is nearing what was done in 2007 with the first film installment, which sold 8.3 million North American units in the first week.
Transformers: Revenge of the Fallen, from Paramount Pictures and DreamWorks and in association with Hasbro, hit big screens worldwide in June and made more than $400 million in the U.S.

The licensing program for the second film installment, led by a complete toy line from Hasbro, also included an apparel line with Jem Sportswear; watches, clock and backpacks with F.A.B. Starpoint; and Activision for a game (Xbox 360, Playstation 2 and 3, Wii, Playstation Portable, Nintendo DS and Windows PC). It also had promotions with Kmart, Burger King and Mars Snackfood U.S.

Transformers 3 is currently in development and is slated for a July 2011 release.

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