Lightform Media & Marketing

Simplicity Counts

2012-10-01T01:27:00.001-07:00

In everything, simplicity is beautiful! Why make things complicated while you can make things simple and yet beautiful!

We (with my hubby, of course) met Ekaterina and found the beauty in her simplicity. She has beautiful and tantalizing eyes! At a glance, she looks shy and yet she's a jolly lady. I didn't have the chance to know her more, but I can see through her eyes what she has a warm heart.

It was a pleasure meeting her husband, Benjamin who has the same personality

as her! Both of them have a very charming and loving nature.

A very lovely couple!

You can just feel the love in the air!

So sweet!

Lightform Media & Marketing: Thoughts You Choose to Think & Believe Right Now.....

2011-07-06T08:27:00.000-07:00

Lightform Media & Marketing: Thoughts You Choose to Think & Believe Right Now.....: "I'm Back....after 5 months! To start with my blog...allow me to share positive thoughts that have helped us to survive in life! It gives..."

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Thoughts You Choose to Think & Believe Right Now...

2011-07-06T08:24:00.000-07:00

I'm Back....after 5 months!

To start with my blog...allow me to share positive thoughts that have helped us to survive in life! It gives me an inspiration to share them to you as I ponder them myself!

"The thoughts you choose to think and believe right now are creating your future. These thoughts form your experiences tomorrow, next week, and next year". By: Louise Hay

Is there any truth in this statement? Why not post for a moment and ponder the given words. Or should we say....we need to start and try to practice them right now! Are we really aware of what's going on in our life on a daily basis? Or we just let the day pass by....

Since I lost my father when I was just 12 years old, nobody has shared these thoughts to me. My Mom was still young and so sad losing my Dad at the age of 40 yrs old. As she struggled life on a daily basis on how to feed her 7 siblings! She lost her hope and did not believe in creating her own future!

Being young, I do not understand what was happening and do not even know how to face life's battles and struggles...I felt life is not fair at all! Life did not treat us well...as we walked our journey! But life should go on and with God's love and grace, my family and I are so blessed having such experiences and turmoil in our early age. Those experiences made us stronger people and able to face life more positively!

Without knowing, we are already practicing positive thinking during those days. Even without anyone sharing those words of Ms Louise Hay, author of "Everyday Positive Thinking"!

Guess, it's all within us...we just need to know that it's there...and for us to search them within us!

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Why Wake Up Early?

2011-02-07T10:45:00.000-08:00

This silhouette photo image is taken at 5:45am during our trip in Khorfakkan in the year 2007.

Photo by: myranderson

Do you know that the best time to photo shoot landscape is sunrise or sunset? An aspiring Photographer, need to train himself in waking up early morning to capture some magical images of the day. This should never be missed out on such a moment, just because of laziness! Waking up early to take lovely picture is one of the most spectacular and challenging types of photography. The beauty of the sun during sunrise is so magnificent that every Photographer should not miss out to capture in his lens.

In order to prepare the newbies in your First Outdoor Photography, you need to do some preparations.

1) Sleep Early – no late night out!

2) Pack all you need before going to bed.

3) Ensure that all your batteries is charged

4) Check your camera bag – ensure that all the equipment you need is inside.

a. Camera with correct lens

b. CF / SD Card

c. Exposure Log Book

d. Student ID

e. T-shirt

Lastly, when you are ready to go in the morning and before you close your camera bag…pick up your camera and take a quick shot of anything around your house. You will be able to know instantly if you put the memory card, whether your battery is inside already, and whether your camera is in good working order. Obviously, you do not want to be disappointed arriving at the location knowing that you forget something that you need. You rather know while you are at home and have enough time to grab a memory card, charge your battery or fix whatever problem prior to leaving your house.

Just a simple tip to remember for those who seriously want to become a good Photographer.

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Dedication & Comittment - A Saintly Act!

2011-01-29T02:52:00.000-08:00

Very strong words which describe self-sacrifice or a devotion for a particular cause. These are exactly what a person's heart desires whenever he wants to dedicate and make a commitment to a voluntary community service.

Lightform International Photographers Guild is so blessed to have Members who volunteer themselves to unselfishly share their acquired knowledge and skills in the field of photography. It would take a person to desire from within his heart to give unconditionally what he has and to share it with others no matter what it takes. Even if it means giving up their weekend or rest day, they sacrifice this... just to show forth their selfless desire to share. And that's most likely a saintly act.

Kudos to all Lightform volunteer Trainers and Members!

Messrs Jayson Mayugba & Bernard Anduyon giving lecture on Flash Photography to Advance Photography Class of Level 1.

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Fashion & Portraiture Photography

2011-01-22T01:48:00.000-08:00

Despite the heavy rain experienced in Dubai, U.A.E., on 21 Jan. 2011, Members that attended the Photographers Monthly Assembly were stormed by the presence and presentation of Mr. Paul Aiken featuring his top collections in Fashion & Portraiture Photography. He shared various tips & techniques in taking fashion & portraiture photography that has been appreciated by 40 Attendees. He exclusively offered his workshop to Lightform Members and will be accepting 4 participants per workshop. The event was held at Movepick Hotel, Deira.

Every Cameras Best Friend - CF & SD Card

2011-01-16T23:27:00.000-08:00

On January 12, 2011, Lightform International Photographers Guild (LIPG) has been invited to witness the partnership of SanDisk Middle East and Africa (MEA) and JK National Stores held at Sheraton Deira Hotel, Dubai.

SanDisk M.E. is the global leader in flash memory cards, today discussed its channel and retail strategy for 2011 at an event held to align its plans with National Store, the recently announced SanDisk distribution partner in the United Arab Emirates (UAE), and retailers in the country. SanDisk officials stated that the company achieved a 57 percent growth rate in units sold for 2010 over the previous year.

In the UAE, SanDisk MEA plans to bolster its presence through National Store's extensive dealer network of over 150 major retail outlets across the country's seven Emirates. National Store is the official distribution partner for Canon, a world leader in imaging products and solutions, which will significantly propel SanDisk's presence in the imaging market.

SanDisk’s product portfolio includes flash memory cards for mobile phones, digital cameras and camcorders; digital audio/video players; USB flash drives for consumers and the enterprise; embedded memory for mobile devices; and solid state drives for computers.

Photographers Monthly Assembly - Kick Off!

2011-01-08T07:07:00.000-08:00

Last Friday, 7th January 2011 has successfully launched 'Photographers Monthly Assembly' which was organized by Lightform International Photographers Guild. It is indeed great to know that every participant did not walk away after the event without knowing 5-10 persons. Importance of social networking and sharing common passion was emphasized among other photography enthusiasts. Attendees were so overwhelmed to get connected with their social network after experiencing the speed networking and gaining additional friends, that they were asked to connect in various social medias such as Facebook, Twitter, Blog, LinkedIn, Flicker, etc.

Next event is scheduled on 21st January (Friday) with presentation of Mr. Paul Aiken portfolio in Fashion & Portraiture Photography. All photography enthusiasts (both amateur or professional) is welcome to attend.
For more information, please send email to lightform@eim.ae

Social Networking with Common Passion!

2011-01-04T08:16:00.000-08:00

Myrna Anderson

Social Networking...it is commonly heard nowadays!

What comes to your mind, when you first hear the word?

As per Wikipedia, A social network service is an online service, platform, or site that focuses on building and reflecting of social networks or social relations among people, e.g., who share interests and/or activities. A social network service essentially consists of a representation of each user (often a profile), his/her social links, and a variety of additional services.

In simple laymen terms, it is simply a group of people that share common interests or activities! That is the reason why people get so addictive and in love with Facebook, Twitter and LinkdeIn. They find themselves socializing online and find people with their own likes, hobbies, passion etc and free to talk about almost anything online.

Initially the idea of social networking was to meet new people, broaden your horizons, engage with existing friends and make new friends. On a general level they offer us a great ways of connecting with people under a social communicative interest.

Social Networking simply connects people with specific and common interests. Whether you are timid or shy, this will all change when you start to socialize and network with people and visit various places where you can usually communicate with like-minded individuals. It offers them the opportunity to explore and discover themselves in a new horizon from the saturated world of traditional social networking and network with people with whom they share common attributes.

It is with great pride that Lighform International Photographers Guild will be launching its 'Photographers Monthly Assembly' on 7th January (Friday) when all Photographer Aficionado will start to meet every second week of every month. This will enable both amateur and professionals to come together to share, explore their own horizons and learn from each other. So far, it is the only social networking of Photographers in Dubai & Northern Emirates.
Every photographer at heart is welcome to join!
Hope that this will grow nationwide and globally!
For more information, you can send an email to: lightform@eim.ae

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http://www.facebook.com/pages/Lightform-Media-Marketing/160780973956325

http://twitter.com/Lightform_UAE

http://lightformmediamarketing.blogspot.com/

Follow Us on Social Media!

2011-01-04T07:56:00.000-08:00

Follow Us
:
Facebook for the Guild:
http://www.facebook.com/LightformInternationalPhotographersGuildUAE
Facebook for Lightform Media & Marketing
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Twiiter for Lightform:
http://twitter.com/Lightform_UAE
Lightform Blog:

http://lightformmediamarketing.blogspot.com

See You All There!

Cheers
Myrna

Guest Blogger: Don’t make your blog a slog!

2010-12-31T07:32:00.000-08:00

John McGrann - Drive Social Media

Everybody’s doing it or threatening to do it. Some are personal blogs and some are written about interests or hobbies. These are relatively straight forward and it’s easier to write about things we like so much. Business blogging tends to be dreaded a little more. It shouldn’t be. It’s time to take a more relaxed view. Don’t make you’re bog a slog.

There are five areas to address to overcome any anxiety:
• Fundamentals of business blogging
• Getting Started
• Using a blogging platform
• Attracting followers
• Business benefits of blogging

It’s useful to understand some of the fundamentals around business blogging. These are best highlighted in answering a number of questions:

• Can it be used as a marketing tool?
• Are there any personal benefits?
• Who is my audience?
• Is it cost effective?
• What’s the difference between a website and a blog?
• What is a blog?
• Does the Google search engine like blogs?
• What are the common mistakes of business blogging?
• Any good tips?

We’ll try to find answers to these questions in my next blog post.

The first step is always the hardest. So how do we get started? Is there any help available? What are those first few steps? For many people the biggest issue is what to blog about. We’ll go into more details later. But for now writing about your expertise or those subjects you are passionate about will inspire you more. Tell great stories – we all love story tellers. Also try to answer those issues that commonly arise from customers and employees for example. More later...

Do you need to be a geek to set up your blog? I’ve set up a few blogs at Blogger.com – a popular blogging platform. The answer is no. You can set up a nice design with images, embedded videos and social media links without any technical skills. More later...

Once we have a blog set up and we are posting content how do we get people to follow our regular posts? It’s all about creating good content, interaction with other bloggers, leveraging your connections on social media sites and utilising specialist blog search engines. More later...

Is it all worth the time and effort? As a social media marketing tool business blogging can add value is several ways. The benefits come from the interaction with stakeholders, building trust with prospective buyers, search engine optimisation and sharing with your network. More later...

We’ll have a look in more detail at all five areas to address to overcome any anxiety business blogging in the next few posts.

Would you like to be known as a thought leader in your industry?

A simple yes or no please.