I logged in today and found I’ve been added to TEN (10) lists!  Yay for me!  Is 10 good? I have no clue.  I’ll give it a resounding maybe.  But they like me, they really really like me.

The cool thing is, lists are public and totally fair game.  So not only can you easily follow anyone’s lists of amazingly cool wonderful people who tweet better than the likes of you or I, but you can also easily find out what lists someone is on.  Why would you want to do this?  Well, other than the obvious game of figuring out who is the coolest kid in school, it could be a great way to find lists of people that are relevant to you/your industry pretty quickly.  Here’s the simple 3 step-process to find out what lists someone is on…

1. Get the twitter name of the person you want to stalk know more about.  E.g. “jtoeman”.
2. Cut a hole in the box.
3. Go to the URL http://twitter.com/that twitter name you got in step 1 above/lists/memberships. For example: http://twitter.com/jtoeman/lists/memberships
4. Read list.
5. Think about the words you are reading.
6. Enjoy a cup of coffee with some freshly steamed milk (organic from sustainably farmed cows if possible).
7. Watch an episode of Glee.
8. Try to remember why you were looking up people on Twitter in the first place.
9. Profit.

Hope this was helpful!

But I saw a tweet today claiming it’s real, and I did a quick Amazon search, and lo-and-behold – it’s real! But to think that there’s a market out there for a Twitter-only device is just plain puzzling.

Let me break it down a bit:

1. Twitter use is, for the most part, technologists and some celebrities.  Both groups have smartphones, primarily iPhones and BlackBerries, which have fairly rich Twitter integration.  Neither will purchase a new device that does Twitter only.
2. New-to-Twitter people are still getting warm on the concept (well actually mostly they are just dropping the service), and wouldn’t buy a new gadget.
3. This leaves us to the “if and when Twitter gains mass acceptance” market.  Let’s discuss some more…

I’m still far from sold that Twitter hits mainstream adoption. Granted it’s being splattered across virtually every media one comes across, it’s still lacking in its ability to get widespread use by widespread users.  This is very different from “people know about this Twitter thing because of Oprah”.  Right now, most people who encounter the service do not become regular users.  It’s still quite a few steps away from the masses actually using it.

Which makes it even more steps away from the masses buying a device that does nothing but Tweet.  Sorry to poo-poo on a new gadget (again), but I can’t help but feel that this is yet another case of a lack of market definition prior to building something (costly).

By the way, on the chance/assumption that this is exactly the same Peek as before, only more Twitterized, then at least I feel a little bit better that there wasn’t a crazy amount of time investment to build this thing.  But if that’s the case I can’t understand why they’d turn off the email service?  Too much crazy going on for me here to comprehend.

As a last p.s. – whomever was supposed to launch this thing shouldn’t have let Amazon list it early… Kinda spoils the surprise.

This was my first year going to the TC40/50 event, and I had a pretty good time.  The demopit was full of a lot of interesting (some not-so-much) companies.  I watched a few of the on-stage presentations as well, and it’s clearly a “sign of the times” that there were no Earth-shattering new startups unveiled. No offense intended, there were some very good startups, but I didn’t see anything that I thought was going to change the way I think about the world or technology…

But that said, here are some of the demo’s I had a chance to record:

oDesk:

yourversion:

360desktop:

h2tran:

moonit:

ecycler:

yourtour:

sulantra:

I took a handful of pictures as well, here they are.

There weren’t way too many other ways to do exactly this AND it weren’t another single purpose device! This thing seems like it was dreamed up in a lab by someone back in 2004 and brought to market 5 years later. What’s next, CitySearchEr and PocketEvite? There’s such a radical amount of momentum in favor of multi-purpose devices that I am stunned this got to market. Here’s a list of all the other devices that already do the exact same thing, and more:

• ANY smartphone. Not just the 40 million iPod touch/iPhones, but all the BlackBerries, Windows Mobile devices, and oodles of Symbian, Android, and other phones.
• Many dumbphones. It may be a terrible experience, but even my little Samsung Alias has a Web browser and EVDO connectivity.
• The Kindle.
• The Sony PSP and Nintendo DS.
• All netbooks and laptops.

In fact, the only two categories of devices I can even think of that do NOT have Wikipedia access (the real kind, through the Internet) are most GPS units and the misbegotten Peek. Neither of which are exactly the industries I’d be betting on either.

So how about analysis from another perspective – potential market. By the way, since I managed to anger the entire tablet community with a recent post (all dozen of you! hah, i kid, i kid!!), please note that when I say “no market potential” what I *actually* mean is “extremely slim” but that just sounds silly if you repeat it often enough..

• College Students – nope. They all have or want iPhones and/or laptops. At any time when they’d need such a device, they have another device that will do the same thing. And it’s just not sexy enough to win for materialistic/emotional appeal.
• High school students – nope, see above.
• Travelers – nope. They rent GPS devices and have phones.
• Businessmen – what? come on.
• Mommies – per the wife: “and why do i need that??”
• Reality show contestants, zookeepers, and carnies – hmmm

For my final point on this topic, if i consider the $99 for a WikiReader vs $199 for the “small” iPod Touch, it’s basically a no-brainer.  While one could argue the Touch is 2x the price, the reality is those who are dealing with the discretionary income to buy an portable Wikipedia device are barely, if at all, impacted by its price point.

I’m sorry to be such “a hater” on the product, and recognize that there are a bunch of people out there who put a crazy amount of effort in making this happen. I just wish organizations like yours would seek external product marketing counsel before bringing something like this to the market.  Someone, somewhere should have been making a go-nogo decision once you had the concept figured out, but before investing the actual energy in finalizing things.

For example, products are being placed in video games, movies, TV shows, magazines, etc, with little-to-no disclosure to consumers.  When I see a character in a movie using a Dell laptop (or MacBook, etc), I wonder how it got there. I wonder how much screen time it’s “supposed” to have.  I wonder if the camera pauses on the Dell logo if that was in a contract, or an artistic decision.  I shouldn’t have to wonder.  Paid placements should be disclosed somewhere (hint: end credits), for all media, not just blogs, facebook and inevitably tweets. By the way, here’s a handy-dandy guide to paying for placements in a movie.

I think it’s even more relevant for mainstream media than for new/personal media.  In the personal media landscape, say this blog for example, it is the individual’s burden to build trust.  We have to earn it by our content, thoughtfulness, tone, frequency of writing (oops), etc.  The moment we break trust, it becomes hard to rebuild it.  So if a new mommy blog comes into the public eye, then it turns out the whole thing is a paid advertisement by a big brand, with no disclosure, odds are there will be a significant drop/plummet in readership.  This, in turn, will cause the brand to end their association with the blogger (no traffic = no ad spend), thus ending the cycle.

Further, to what end must we carry disclosure? Does a film critic need to state they were given free tickets to the movie?  If so, why? Do people out there really think a free movie ticket is going to change the tone of the review?? Of course not. But what if that critic works for a TV network who carries advertising by a studio (or magazine, etc), when those huge ad dollars are at stake? Maybe it’s more important to disclose the blatant paid relationship and clear conflict of interest there, as opposed to the remote possibility that some movie blogger  got a free bag of popcorn.

I’m much less concerned about pay-to-post/tweet than virtually any other medium. Which is why I really call foul on the FTC policies.  It seems to me like yet another example of the government creating watchdog efforts on individuals and small businesses, but letting the huge players continue to get away with shenanigans. I highly recommend reading Jeff Jarvis’ commentary here (disclosure: I was not paid to include the link to his website. ah, now didn’t that just help make the post flow so much better?).

Accordingly, here are the official LIVEdigitally disclosure policies:

Disclosure Policies

• At no time in the past, nor at any time in the future will LIVEdigitally accept payment to write a blog post. Unless said payment is sufficient to cover the outstanding balance of Jeremy’s mortgage, in which case we will take the check (and disclose it). Please, big brands, send this check!
• Due to deep industry connections, it is safe to assume that many of the products reviewed or discussed were given to us for free. That said, at no point in the past nor future is there an exchange of “product for post”.
• At some times LIVEdigitally will write about clients of Stage Two Consulting, however this is not a part of any business relationship, it is entirely at the discretion of the individual writer. NO incentives whatsoever are associated with these blog posts.  These relationships are always disclosed in the post.
• At all times we attempt to identify 100% of disclosures where any potential relationship or perceived conflict of interest would arise.  Failing to do so should be considered an oversight, not deliberate, and you are welcome to leave a comment on any post if you’d like clarification.

I’ve been thinking a lot recently about the demise/impending demise of newspapers (an event some people seem almost giddy about), and I’ve come to realize that it does far more than sadden me, I find it pretty scary.  You see, the one thing a newspaper did unique to all other news media is it effectively “pushed” stories on you, like it or not. Sure you can turn the page or even a whole section, but the process of reading the format necessitated people reading content they would not otherwise choose to read.

Online readers and aggregation services do a good job at pulling together the content sources an individual selects, but they do nothing to deliver unasked for content. This is a problem.  As people are becoming increasingly dependent on these tools, they are becoming increasingly resistant to consume any content which does not appropriately hit their filter.  Further, the ability to simply click click click away makes it all-too easy that readers will abandon content mid-stride (how many readers did I lose in that sentence alone).

Analogy time!  Giving people the ability to complete select, filter, control and govern their news streams and sources is like giving children the ability to select the food for their meals. Just as in news people are flocking to gossip rags, trade publications/blogs, and other narrowly filtered selections, children would eat meals consisting of sweets and snacks.  Neither are healthy.  Just as children need their brussel sprouts, cauliflower, spinach, broccoli and other never-selected items, adults need to be exposed to news content other than of their “liking”.

We live in an era with unprecedented access to information, yet at a time when people are considered less informed than in recent generations.  And to be clear, this problem is spanning multiple generations (not just the youth), multiple geographies (yes coastal folks, you’re probably worse off than your “flyover” state cousins), and all other demographics. If I can make one simple recommendation it’s to pick a given news source you might not naturally prefer, on a topic (hint: international news) you might not always care about, and insert it into your news streams.  I may not have liked that creamed spinach my grandmother made, but thankfully my parents had enough good sense to make sure a few bites of it did not get hidden under the tablecloth.

You debate the merits of various URL shorteners.

Hearing that teenagers think Twitter is stupid, yet they send ~500 texts per day is somehow disconcerting to you, and challenges some core beliefs you have about the world.

You (a) have a tag cloud on your blog and (b) it actively contains any one of: Louis Gray, Scobleizer, Cloud Computing.  (note: it was pointed out to me that this seems like a possible slam on Louis/Robert – it’s not. Having their names in your tag cloud means you write about them a lot as a topic. So unless you are them, it’s echochambery)

You think you are “good at Twitter”.

You believe that writing a blog on a topic for more than 6 months makes someone an expert at that topic.

You think the iPhone sucks and the gPhone rocks in comparison (note: I may not personally own an iPhone, and I may make jokes about it, but even I know it doesn’t suck).

You tell friends or family when someone more popular than you retweets something you wrote (whether they care or not).

You can easily define the difference between the types of posts written on ReadWriteWeb, VentureBeat, TechCrunch, and Mashable.

You are surprised to learn that AOL has over 10 million paying subscribers.

You lament over the failure of the “Semantic” Web.

When you hear the following first names, in your mind they have direct associations with specific individuals: Mike, Jeff, Pete, Erick, Marshall, Rafe, Justine, Brian, Fred, Ron, Louis, Robert, Chad, Veronica, Jeremiah, and Gabe. You might also guess at a Paul, a Dave, a Sarah, and a Chris.  And, of course, a Jeremy.

You believe yourself to be “very” aware of news as it happens. But this is specifically because of Twitter trending topics.

You still say “(subject) two point oh”.

You see absolutely no reason whatsoever not to put all of your personal information into sites like Facebook, Google Health, Mint, Dopplr, or LinkedIn.

You can name one (or multiple) competitors to Twitter.

You (a) have more than 500 twitter followers and (b) know exactly how many you have at this moment (+/- 10 people).

You use terms like “Tweeple”, “Social Graph”, “Real-Time Web”, “Microsyntax”.

You look around very carefully before dissing “industry heavyweights” out loud (though rarely ponder why they are so powerful).

You think Spymaster, KDice, and Tap Tap Revenge are “popular video games”.

You know precisely what Google Wave is.

You know how much FriendFeed and iLike were acquired for, but cannot (without research) answer questions like “how much does the war in Iraq cost US taxpayers?” or “in a nutshell, what is the conflict in Darfur actually about?”.

My basic assertion is we’ve reached a plateau in the cycle of improving computer/OS/Internet experiences, and the investment should be more oriented on basic performance and reliability, as well as dramatic improvements in simple ease of use. As a simple assertion, it’s my belief that the average computer user (PC and Mac) is still challenged to perform tasks as “basic” as locating downloaded files, upgrading software, and virtually any kind of networking function.  And for those of you reading and slowly sticking your nose in the air in a mocking fashion, your snobbery does not benefit those who use computers day-in and day-out, and in the long run is costing you time and money.

Here’s my target list of what fixes would help the bulk of computer users today and tomorrow:

• Expert Mode.
  The steepest challenge in most systems is helping novices while empowering expert users.  When it comes to as big a system as the core OS to a computer, the challenge is close to insurmountable.  As a result, features that many people would want to use are buried into hard-to-find places or unknown keyboard shortcuts (command-shift-3 to screenshot? come on). In the short term, letting a user “flip a switch” to go into expert mode after getting comfortable with basic OS usage could be the easiest way to improve overall usability.  Then, all sorts of helpful tooltips, modal alerts, and more could be used to help new/novice users learn the basics.
• The Download – Save – Install sequence.
  Good examples: Firefox extensions and AIR applications.
  Bad examples: everything else.
  I am still stunned at the complexity of most installers, and I’m not even talking about the poorly designed installation wizards.  The number of ZIPs, SITs, DMGs, RARs, and more that sit on desktops and download folders without getting opened is awful and reflects poorly not on users, but on the developers who built these systems.  I get it that we need protection against viruses and malware, but can’t there be a smarter way to deal with this?  Yes we can.
• Taking Screenshots.
  If making screenshots was as simple for people to use as it should be, my hunch is tech support costs for application developers would drop dramatically.  Instead, it’s a highly buried feature in both Windows and OS X, and it doesn’t look like that’s going away anytime soon.
• Integrated support for removable storage (semi-permanent vs not).
  There are literally hundreds of millions of removable storage drives, both USB thumb sticks and external hard drives.  Yet almost no basic set of applications have native support for the concept of a “semi-permanent” drive (one that sits on your office desk, for example, but not at home).  Sure most apps can use data on these drives, but it’s always in a semi-dysfunctional manner.  iPhoto, for example, retains thumbnails on the local hard drive, but at no point informs the user that the full resolution image won’t be available until the drive is reconnected.  There should be utter clarity to the user, at all times, as to which files are where, and how to properly manage stuff.  For a follow-up example with iPhoto, I should be able to “move” folders/events to removable drives (as my iPhoto Library is the biggest space consumer on my hard drive), and it should act smartly about it.
• Browser speed!
  Okay, this is happening in Snow Leopard anyway, but I still wanted to iterate it.  The bulk of time spent on computers is inside the browser these days, so the more the browser can natively be fast, the more productivity we have.
• File sharing.
  I fundamentally believe that Finder and File Explorer still represent the worst aspect of computing. Watching people try to upload photos to sites like Tumblr is such an easy example of the brokenness of it all. The analog of folders/file folders is simply broken, as is the entire concept of what files, shortcuts, applications, etc are. If tied in to my earlier comment on “expert mode”, then the creation of a “novice” file browser could be a huge step forward.  In the interim, the more the OS can help promote local search, the better.
• Webcams.
  Everybody (and I use the term fairly literally now) wants to use webcams. Whether its for dating, remote working and productivity (disclosure: Team Apart is a client of Stage Two Consulting), or staying in touch with friends or family, the webcam is probably the most useful accessory I can think of.  So why did it take me over an hour to get my father’s working with Skype? Whatever needs to happen in regards to drivers, API, and other common technology components to make Webcams work all the time needs to happen, and soon.
• Backups.
  Both Windows and OS X include backup capabilities.  Both are better than they’ve ever been.  Neither are good enough.  If I had to make a wager on impending individualized technology crises, I’d bet that a lot of good people are going to suffer some serious data loss in the coming years.  Backup should be more than just “an option”, but an annoying, pestering reminder that prevents users from doing much without properly configuring backups.  Further, backup should be enabled on a per-file, per-folder, per-application basis (like Time Machine does, but even moreso).
• Automatic Document Saving & Versioning.
  Technically this really lies within Office applications more than the OS, but it could happen at any level.  The entire concept of “saving” a file is ridiculous.  When you write on a piece of paper, it’s “saved”.  You can opt to discard it, which you’d have to pro-actively do.  If you want to easily retrieve it from a stack of others, you might put some special tag or label on it, or put it in a specific drawer or file cabinet that you have, which you’ve probably organized fairly easily.  Electronic files must work the same way! The entire concept that one could write a document, then accidentally click a single button to destroy hours of work is utterly idiotic. The mere act of typing a new document should save, and every edit you make should also save, and every version of every edit should be retrievable (especially considering apps like Stickies and sites like WordPress do this natively).  Instead of renaming documents, there should simply be a visual timeline and an easy-to-use slider that lets you use Time Machine-like visuals to see prior versions.
• e-Wallets.
  If the computer guys want to stop the mobile guys and social networking guys from owning my transactions, they need to step it up soon.  A built-in wallet to more rapidly enable e-commerce and microtransactions is a logical evolution of the operating system, not a third-party Website.

Unfortunately there seems to be a bit too much energy into “video desktop backgrounds” instead.  Ah well, one can dream.  Any other “basic wants” people have to improve computing, please share in the comments!