Living Green Institute

How to Manage Your Social Media Strategy

Dina Lima — Thu, 04 Mar 2010 16:14:16 +0000

Once you have selected the tools and technologies to increase your online presence, how do you manage your strategy? You may find it difficult to squeeze one more item on your already hectic schedule. Here are some tips for you manage your online presence. Giants Unite First, let me mention something about partnerships. You probably have seen [...]

Learning the Social Media Lingo

Dina Lima — Mon, 15 Feb 2010 15:46:46 +0000

The social media networking and bookmarking universe has a world of its own when it comes to terminology. Facebook, Friends, Fans, Pages, Twitter, Tweets, Followers, YouTube, Flickr, Digg, Blogging, CMS―and many other acronyms and lingo can be overwhelming and difficult to understand. We have put together a Social Media Dictionary for you to familiarize yourself and [...]

4 Social Media Marketing Strategies To Attract Your Customers

Dina Lima — Tue, 02 Feb 2010 13:31:27 +0000

It is no longer business as usual in the home industry business. It is a totally different ballgame! Today’s savvy homebuyers are using the internet first to search for their new home and builder, green builder that is! The top 4 Social Media Marketing Strategies is your key to: Enhance your online presence Boost your company brand Attract your [...]

What is a Green Home?

Dina Lima — Sun, 03 Jan 2010 13:10:28 +0000

There is no exact definition for a green home, but the U.S. Green Building Council has defined it as: “A green home uses less energy, water, and natural resources; creates less waste; and is healthier for the people living inside.” There are some key characteristics that make a green home very appealing. A high-performance home: 1. Uses building [...]

How to Find Your Eco-Builder

Dina Lima — Wed, 02 Dec 2009 12:34:41 +0000

Home buyers in Texas are increasingly growing interested in a green-built home. If you are looking for an eco-builder, here are some tips to guide you in your search. 1. Get educated - by learning what green building is, what is a green-built home, what are some of the green building practices for your climate zone. Once [...]