looking fit Articles

Adding Sunless to Your Salon: Tips for launching airbrush/spray tan services

Tue, 24 Aug 2010 13:59:20 PDT

We see a lot of posts on TanToday.com from salon owners who want to add airbrush/spray tan to their salons. In our opinion, it is a great money maker; however, there are some folks that try to jump in without studying the proper way to apply the different types of ...(964 words)

How to Write a Press Release (That Will Actually Get Read)

Fri, 20 Aug 2010 16:31:01 PDT

You might think the most important thing in a press release about your salon is that it gets printed. Wrong – if doesn’t even get read in the first place, it never has a chance to make it to print or on air or online.Or maybe you’ve never considered writing ...(377 words)

High Pressure Tanning Beds: The best way to improve your tanning salon and add to your bottom line

Wed, 18 Aug 2010 10:48:08 PDT

If you have an existing salon or are planning on opening a new tanning salon, adding a high pressure tanning bed to your line up will put you ahead of the curve in most areas as well as add to your bottom line. High pressure tanning beds are all the ...(264 words)

ITA Restructures Board; Now Accepting Nominations

Thu, 12 Aug 2010 12:23:37 PDT

Recently, the ITA’s board of directors voted to revamp the association’s board structure by consolidating the existing five sectors into just two: Salon and Non-Salon Sectors. The total number of board members will remain the same at 18, and the Salon Sector will not be affected, maintaining its current total ...(680 words)

Lease Renewal – What To Expect and What To Negotiate For

Thu, 12 Aug 2010 11:44:26 PDT

If you currently own a tanning salon and lease commercial space, your initial lease term is only for a fixed length of time (e.g. three, five or 10 years). Upon the conclusion of your initial lease term, you will have the option to renew – meaning that you can remain ...(626 words)

The Convenience of Text-Message Marketing

Thu, 05 Aug 2010 07:14:17 PDT

When it comes to business, we’re all trying to find the best way to do everything. We want to achieve maximum results using the quickest and most-proven methods. With marketing specifically, it’s ideal to reach customers where, when and how they want to be contacted and will best respond. More ...(759 words)

Valpak Consumer Savings Report Finds “Cautiously Optimistic” Generation of Spenders Demands Value

Tue, 03 Aug 2010 13:54:29 PDT

Despite signs of economic recovery, value is here to stay. According to a recent consumer survey conducted by Valpak, a direct marketing company in North America, 75 percent surveyed say searching for coupons and discounts will remain routine after the recession. Even more – 79 percent – planned to spend ...(566 words)

Don’t Commit Leadership’s Cardinal Sin: Keeping the Wrong Person in the Wrong Job

Mon, 02 Aug 2010 12:33:41 PDT

Good business leaders often say they’ve learned more from their failures than their successes. These leaders have the confidence to know they can’t be right all the time and that mistakes come with the territory. For example, they might fail to communicate effectively or delegate properly. Perhaps they need to ...(1174 words)

Free Tools to Measure and Grade Your Salon’s Website

Mon, 02 Aug 2010 11:42:18 PDT

As a business website owner, you wear many hats: webmaster, content writer, e-mail manager and marketing guru. Keeping up with all the demands of managing a website can be daunting, and keeping up with competitors – near impossible. How do you manage your time and resources as well as keep ...(1104 words)

5 Loyalty ‘Best Practices’ Every Small-Business Owner Should Know

Mon, 26 Jul 2010 10:20:07 PDT

You're settling into your seat on JetBlue Airways, and the flight attendant makes an exciting announcement on how to earn rewards points by enrolling in the TrueBlue program. Or, you're at Starbucks and the barista is happy to refill your coffee knowing you're a Green Level Reward member in the ...(693 words)