Mad Town Design

Planning a New Website Project

Jay Baron — Tue, 22 May 2012 14:59:21 +0000

Proper planning is an important part of a successful web design, but most businesses get it wrong. Planning a website doesn't consist of page counts, feature lists, and sites you like. Most sites...

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Become a Healthcare Social Media Superstar

Jay Baron — Mon, 21 May 2012 13:00:16 +0000

Do you want to become a social media superstar in the healthcare industry? While anyone can set up a Twitter account only a few have what it takes to become one of the rare influencers in healthcare....

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Elements of an Effective Healthcare Website

Jay Baron — Thu, 17 May 2012 15:29:33 +0000

There are a lot of healthcare websites out there, and it is important to make yours as effective as possible. So here are some quick tips that you can implement, and hopefully give you an edge over...

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Measuring SEO & Traffic Sources with Google Analytics Pt. 1

Jay Baron — Wed, 16 May 2012 14:41:52 +0000

Google Analytics is a powerful tool that can be used to see how your website is performing, and help you find ways to improve. But beyond looking at how many visitors a website receives, Google...

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How Much Should a Website Cost?

Jay Baron — Mon, 14 May 2012 13:07:53 +0000

So you are ready to start a web project, but you are unsure what to spend. The first thing you must understand is that a website is an investment not an expense. Most companies look at a website as...

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Brand Building With a Website

Jay Baron — Thu, 10 May 2012 14:05:54 +0000

As websites and online engagements become the focal point of our brands, it's important to spend the time to develop positive brand attributes and communicate them through our website. A lot of...

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Healthcare Social Media Listening Strategies

Jay Baron — Tue, 08 May 2012 12:50:24 +0000

A lot of healthcare companies are still not using social media as a means to communicate with their audience, and I can understand why. Most of what goes on within Twitter and other social media...

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5 Costly Blogging Mistakes to Avoid

Jay Baron — Fri, 04 May 2012 16:01:53 +0000

Blogging can be one of the most difficult and time consuming marketing activities, but it also offers one of the highest returns on investment, and once mastered can benefit your organization for...

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Creativity or Design Skill

Jay Baron — Wed, 02 May 2012 14:00:16 +0000

As we work with more healthcare companies on their web presence I have noticed an emerging trend. More and more companies are trying to break away from a 'traditional' healthcare site, and are...

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The Importance of Mood Boards

Jay Baron — Fri, 27 Apr 2012 15:11:12 +0000

Designing a website can sometimes be a frustrating process not only for the designer, but for the client as well. Nothing is more frustrating than spending your time working on what you think is a...

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