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Managing And Recruiting Affiliates

noreply@blogger.com (Richard Yeo) — Fri, 26 Dec 2008 06:14:24 PST

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

Once affiliates begin to sign up, even if you are automatically approving them, its in your best interest to audit your network on a regular basis. Now, the FTC is making marketers responsible for the actions of their affiliates. If your affiliates get out of control, it could cost you a lot of money.

You’ll have hundreds of affiliates sign up for your program. Hobbyists, spammers, webmasters and even marketers. It’s very important that you review each one on a regular basis to ensure the way they are promoting you is acceptable to your company and above all - its legal.

Below, you’ll find some tips when screening:

1. All affiliates must have an active web site. If not, they may be spammers.
2. The affiliate site content must relate to your products or services.
3. The site should have appropriate levels of content.
4. Misuse of content. Be very clear with your affiliates and what content they can use from your website.

Affiliate fraud

Fraud with affiliates has been increasing over the last several years, which is another great reason to screen your affiliates on a regular basis. With fraud, there are two main types:

Malware - Some affiliates out there have developed software that is installed on a machine, normally as part of a free download. When someone clicks on the affiliate link, the true affiliate ID is replaced with the fraud.

Fake purchase - If you have a product of high value that returns large commissions for affiliates, you may notice some bad parties signing up, then using stolen or fake credit card information to purchase products via their links.

Communicating with affiliates

Good affiliates are normally busy, as they can easily forget about your services and products. As time goes by, your offers can wind up less in less visited areas or accidentally deleted.

It’s extremely important to stay in contact with your affiliates, even more so with the high performers. Do not wait for them to contact you, as if you do, it normally means they are reporting a problem. By taking the time to contact them, you are showing that you are interested in the partnership.

You don’t need a new product as an excuse to contact your power affiliates. Even if it’s just a quick note to ask if they need anything. You can also use the opportunity for feedback on your program as well.

Managing a successful affiliate program is not an easy task you can fully automate, as you’ll have to get involved. Happy affiliates are more productive, and the more money they make - the more money your company makes as well.

Start Your Own Home Business - How To Make Extra Money Through Affiliate Marketing In 4 Easy Ways

noreply@blogger.com (Richard Yeo) — Tue, 23 Dec 2008 05:21:21 PST

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

Affiliate marketing is one of the best ways to make money on the side or as a full time job. If you are an affiliate looking for the program that can make you earn money at home, then here are some features of the program that you may want to take note of.

1. Look for an affiliate program that has the best all around compensation package. Say affiliate program X offers a 50% commission per sale and his product price is at $20 per item that has an average selling rate of 4 sells out of 10 customers. Then affiliate program Y comes along at a 50% rate that has a $40 item that sells 8 out of 10 times. Then go for affiliate program Y.

2. Find if there are other ways to earn in that affiliate program. The more chances to earn, the better that program is. Like, is there a deluxe or special version of the product that you can earn more if you up sell? Is there a cheaper version or basic version so you can capture the lower income market? The more opportunities the program offers, the better.

3. Find an affiliate program that is known to have a manager that takes care of its affiliates, answers questions promptly and gives assistance when needed.

4. Find a product you believe in because the more you believe in a product, the easier it will be for you to sell it and the faster you will earn extra money online.

It’s time to work my friend. Find a product, plan your marketing and you are on your way to make lots of money online. Good Luck!

How To Effectively Use Your Autoresponder To Make Money Online

noreply@blogger.com (Richard Yeo) — Fri, 12 Dec 2008 06:56:07 PST

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

Autoresponders are one of the most important marketing tools that you can have if you are doing business online. In fact, the only thing more important that the autoresponder is your opt-in list! But all autoresponders start out without a list – the list doesn’t exist until your autoresponder mailing list starts filling up with names and email addresses!

The easiest and fastest way to build up an email list is to give things away for free. Some marketers will tell you that this is a waste of time – and if you already have a list of one hundred thousand people that you can market to, then it probably is. But for those who do not already have a list, this is the way that it gets built! You simply pay for advertisement to promote your freebie. Don’t think of this as lost money, think of it as an investment in future earnings.

Give away an ezine, free reports, free ebooks, free access to private websites, or anything else that you can think of. The object is to get people to sign up to receive that freebie, and to agree to receive email from you in the future! It is a win-win situation for everyone, but you get more than anyone else in the deal. The person gets a freebie. You get their name and email address, and permission to email them in the future.

But if you do it right, you get even more than that. The freebie that you give away should also be used to promote your products or services. Even if it just has affiliate links for products or services that are related to the topic of the freebie, it is a way to generate extra revenue. Then, when you send email in the future, you can again promote your products or services. Just be sure to include valuable information in the email as well, or you will have people dropping off of your autoresponder mailing list like flies!

Using every opportunity that is presented to you in the world of Internet Marketing is vital to your success. You have the opportunity to earn money in the freebie that you create, you have the opportunity to earn money when you send the ‘thank you’ email after a person has requested your freebie, and you have the opportunity to earn money every time an autoresponder message is sent out to that list in the future! Don’t waste those opportunities, and put it all in automatic mode with the use of an autoresponder.

Back End Affiliate Marketing

noreply@blogger.com (Richard Yeo) — Fri, 28 Nov 2008 05:55:26 PST

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

within affiliate marketing, everyone involved in the program will benefit. Each time the affiliate refers a visitor to the website of the merchant, he will earn income. On the other end, the merchant will produce sales without spending a lot of money for advertising and promotion.

With the goal being to earn more income, both the affiliate and the merchant should be considering the practice of back end selling in their business. Back selling is a great and well known support for affiliate marketing, as it can greatly comment the income that is produced from affiliate marketing.

Back end selling is the selling that’s conducted after the inital sale. When a visitor becomes a paying customer for a product, another product can then be advertised and sold to the exact same customer, with the second product being called the back end product.

Now, the customer will already be aquainted with the merchant or affiliate, meaning that is already a level of trust between them. Therefore, selling the back end product may actually be easier than the initial sale.

For many years, back end selling has helped boost sales for both online businesses and land bound companies. If the customer is happy with the initial product that was purchased, he’ll logically assume that the online company is offering quality products and will come back again.

The normal technique with back end selling is to make the customer aware of other products, as these products can cater to other needs that the customer may have. When the customer becomes aware of the second or back end products, he will look into it and may make a purchase.

The technique of back end selling has been both known and proven to be very powerful in augmenting the income of many companies. Therefore, back end selling has made hundreds of online companies flourish and expand. If you use it correctly,
it can work very well with affiliate marketing.

Affiliate marketing will attract many new customers and lead to the initial sale, while back end selling will build loyalty among the buyers. To put it in other terms, back end selling is a major ingredient in creating a winning formula in affiliate marketing.

Each and every affiliate should look into the financial promise of back end selling when it’s coupled with affiliate marketing. The two of these can make the affiliate earn an amazing amount of income.

A Rough Guide to Podcasting Sites

noreply@blogger.com (Richard Yeo) — Sat, 22 Nov 2008 04:17:47 PST

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

So, you’re excited about jumping on the newest rage-podcasting but you can’t seem to find where these podcasts are hiding. Where’s the best place to find these podcasts? Well, the practical answer is: everywhere. Podcasting has so clearly descended upon the online world that it is hard to find a site that doesn’t provide podcasting services.

It still pays to know the different types of sites available for those looking for good podcast syndication. Here are a few categories you may want to look at to find the podcast you are looking for.

1. Search engines. Google has totally revolutionized the search engine industry. Today there are hundreds of other search engines catering to every whim and need. This also applies to podcasts. There are hundreds of search engines dedicated solely to finding podcasts of interest.

It may seem hard to index podcast files since they are in audio format-leaving little for people to index in the first place. Thankfully, the search engines can at least find the topics of these podcasts files through their Meta information.

2. Major organizations. Most major organizations are hopping on the podcast bandwagon. Major newspaper sites, manufacturing sites, organization sites, and other online destinations of note have employed podcasting as a site service to attract more visitors.

Famous columnists of these newspapers offer weekly or even daily podcasts for the pleasure of their audience. If there is a particular web site you are fond of, try exploring their web site to see if they already offer podcasts.

3. Entertainment sites. Even the movie industry has realized the potential of podcasting in promoting their films. They realize how much media mileage a movie can get through free podcast advertisement. Believe it or not, there are even shows that are being developed for podcast alone.

And to compound matters further, these multimedia files are being offered for free-with only a few advertisements within the shows to generate revenue. It has podcasts becoming more popular, more and more organizations are turning to its popularity for market audience.

The power of podcasting is that they are usually free, can be downloaded and played at any one’s leisure. And with this increased popularity comes the opportunity for better advertising. So there you have it, more organizations are sprinting for podcasts because they are popular and present a great opportunity to advertise.

Many up-and-coming musical acts are distributing their works on the Internet as well. It is a cheap and effective way to get recognition even without a major sponsor. If you are on the lookout for the next big thing, podcasts are a great way to find them.

Top 3 Tips To Maximize Your Profit From Your Internet Business

noreply@blogger.com (Richard Yeo) — Fri, 14 Nov 2008 03:24:35 PST

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

Most businesses, be it offline or online, keep themselves afloat not through the acquisition of new customers, but it’s through maintaining the relationship with existing customers. In other words, repeat sales account for 80% of the revenue in any business, and the reason is that it’s much easier to earn a repeat sale from a satisfied past customer than it is to acquire a new customer. And this applies to Super Affiliate marketing too.

To have a good repeat customer, we have to have a highly responsive lists. With a highly responsive lists, we will have a ready customer to buy from us when we promoting certain affiliate program. There are few ways for us to get a highly responsive list. The top 3 ways are:

1)Optimizing the keyword

We have to make sure that the keywords that we used for pay per click advertising campaign and search engine optimization, have the power to lure in prospects as well as a good match for what you are selling. For example, if you’re selling an ebook on How To Prevent A Divorce, then you should target phrases such as ‘Stop Divorce,’ ‘Marriage Problems,’ etc. You wouldn’t want to target phrases like ‘Marriage Counselor’ or ‘Divorce Lawyer,’ because these are only marginally related and, hence, they’re not targeted enough.

2) Optimize Your Sales Copy.

Sales Copy optimization picks up where keyword optimization leaves off. Let the prospect know exactly what they’re opting in for, what they’re going to receive, and why you should be viewed as a trusted source for the information that they’re seeking.

3) Clean you list.

It’s a good idea to do some list cleaning over a period of six months. There are some prospects might have used a fake email addresses or have already changed their email address along the way. Others might be a freebie seekers who have never buy affiliate recommendations. You have to ensure that the lists that you own are a responsive list.

You’ll know whether you’ve correctly targeted market traffic by monitoring your conversion results. For example, if you generate 100 unique visitors to your site and not one of these 100 visitors converts, then you likely know you have a problem somewhere in the chain. You’re either targeting the wrong traffic or you have not properly targeted your affiliate product offer. These are the three elements that will make up total market capture by optimizing the use of keyword, optimizing our sales copy and and optimizing your list by cleaning it over a period of time. You will have a highly responsive list that can be converted into maximizing your profits over time.

Paid Vs Free Membership Sites

noreply@blogger.com (Richard Yeo) — Fri, 14 Nov 2008 03:23:21 PST

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

Whatever the theme of your membership site is, it should always be your main focus. Every piece of written content, audio content or video content should be about the main theme of your website. Little side trips into very closely related fields is all right but even very closely related subjects should never detract from the main focus of your site.

The facts about starting either a free membership or the paid one, are simply about to make that is right for you. Before you even consider a membership website business, ask yourself these questions:

Question #1: Will you choose to set up a membership site business at all?

It you have the personal traits of being willing to work hard, invest your own time and money, put forth the effort, and learn from those who have gone before, then the choice is an easy ‘yes’ answer.

Question #2: Will you choose to set up a free or a paid membership site?

Both types will eventually bring you a good income but you must choose between them. Read and learn all you can before you make this important choice. Weigh the pros and cons of both.

Question #3: Are you willing to invest not only your money but your time learning to use new technologies that become available?

Starting a new website is the beginning and not the end. Things change everyday and you must be willing to adapt to changes that will benefit your business. The only thing that will never change is that things will change. Is the answer to this question is either yes or no?

Question #4: Are you good at (or willing to become good at) marketing your site?

Marketing is the key to success for any business and membership website businesses are not an exception to that rule. It takes some money to advertise your site and attract members whether it is a free or paid membership site. It also takes learning where and how to invest your marketing dollars to your best advantage. Can you answer with a firm yes?

If you answered all of the above questions with a heartfelt ‘YES’, then you are ready to go forward with your own membership website plans.

Successful Home Business Tips

noreply@blogger.com (Richard Yeo) — Fri, 07 Nov 2008 05:21:28 PST

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

People may not be aware of it, but there are lots of chances of earning additional income or profits online. Since its inception, the Internet has become the breeding ground of small businesses.

However, in spite of the many financial opportunities that the Internet has to offer, not all of them can give you long-term achievements. Some may give you the “get rich quick” schemes but most of them were established on fraudulent activities.

So even if home businesses today can give you the quick cash that you need, it does not necessarily mean that you will consistently earn the kind of income that you want.

Just like any businesses, it takes a lot of determination, persistence, and motivation. Likewise, you have to consider many factors that will enable you achieve your goals.

There may be many successful home business tips that you can find online but not of them may provide you the pointers that you need. Here is a list of some of the most important tips that will lead you to a successful home business.

1. Do your homework

Numerous home businesses thrive on the Internet. It is important that you do your homework about every home business opportunities that you can come across.

Try to identify the services that each undertaking can provide. Know the products and the company profile. Knowing these things will enable you to decide on a specific venture that will best work for you.

Keep in mind that setting up a home business may not require you hefty capitals but the only way to set it up is to try the company’s product or service first. So to speak, you have to depend on other people as well for you to gain the income that you need.

2. Seek help from your mind

When it comes to home businesses, emotions do not have room for considerations. Like any type of venture, it takes good decision-making to create a realistic goal. These decisions must come from the mind. Everything must flow in a logical manner.

3. Get some testimonials

In order to be successful, it is important that you know everything you need to know with home businesses. You can get additional information on online forums or testimonials from people who have tried the business.

All of these things are boiled down to the fact that home businesses can only give you the profits that you need if you have chosen a good, if not the best, company. Hence, try to leave out the other choices and concentrate on one profitable venture.

How To Easily Recruit An Army Of Affiliates In 7 Simple Steps

noreply@blogger.com (Richard Yeo) — Sat, 25 Oct 2008 09:36:10 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

There are other ways to promote your website; via the affiliate marketing program. Although this method requires some sort of payment for the affiliates, it is only paid when the job is done. This method is particularly helpful especially if you are selling products or services. The payment is in the form of commission or incentives based on the sales amount. There are several ways used by affiliate marketing such as banner ads, text-based ads, content units and product feeds.

Affiliates will promote your website for you through their own websites, newsletters or articles. You are responsible to supply the products or services being advertised and pay the affiliates for the traffic that they have directed into your website. This is where you pay for the results. Those who are not producing any results will not be paid. Most of the affiliates are paid based on the percentage of a purchase from a visitor. Other payment methods include a flat payment per sale, pay-per-click or a fixed amount per lead.

These are the basic rules to set up a website which gives incentives to the affiliates:

1) Your website should have a database to enable new members to sign up and start browsing offers after they have logged in into your website. The scripts for running such a website is very complicated but you can always hire the experts to do the job for you or purchase them online

2) After building your incentive-based website, the next step is to apply for affiliate networks that allow incentive traffic.

3) When the application has been approved, you can set up offers on the website.

4) The incentives can also be done by emails such as sending paid emails to the members and reward them with some payment for reading the email and redirecting it to others,

5) Some of the incentives are limited to some countries and thus it is advisable to promote your website only to these countries.

6) Your website should be managed well, such as include new offers, paying the members, tracking the advertising campaigns of your website and suspend fake accounts.

7) Apart from paying the members cash, you can offer points-based system where points are collected and can be used to redeem items or cash later on.

If your website is aiming to sell products or services to a wide market, affiliate programs can be quite successful in promoting your website. However, there are quite a number of works to be done before you can fully utilize this method of website promotion. It requires extensive planning, hard work and investment in order to be successful. The reputation of you and your website is at risk if you are not fulfilling the promises to the affiliates. Thus it requires certain level of commitment and effort to make this method a successful way to promote your website.

How 1 Article Can Make You $1,000 In 7 Days Or Less With These 5 Simple Steps

noreply@blogger.com (Richard Yeo) — Fri, 10 Oct 2008 01:09:19 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

To all writers and non-writers out there, now is the time to start digging up those creative writing skills back. With modern communication technology comes the popularity of information-based marketing, which is one of the oldest and most effective techniques in getting targeted prospects to sites and converting them into buyers. This is why article writing, submissions and publications are also getting popular.

You can earn thousands of dollars a month just by writing articles based on affiliate program that you promote. Well, you are writing to get something, right? Capture the interest of your reader and get them to keep on reading and eventually they will go to your website from the link in your resource box. You can introduce the affiliate program that you promote from your website.

If you are promoting affiliate programs, it is advisable for you to write articles around the affiliate program that you promote. You have to create curiosity to your reader on the affiliate program that you promote and lead them to click at your link in your resource box. You will have more targeted visitor to your site and have a better chance on getting the targeted income that you always wanted.

The easiest way to write articles around your affiliate program are through their sales letter. A good sales letter is a must have for the affiliate program that you promote. Merchants that offering an affiliate program usually have make an extensive research on how to attract attracting before putting up their sales letter. They already know what people expectations from visiting their website. That is why you should take the advantage and use their research to promote their product.

There are 3 simple steps in writing articles based on the affiliate program’s sales letter.

1) You have to join any affiliate programs that you want. You have to make sure that the affiliate program that you choose is a good affiliate program. Do not hurt your reputations and income by promoting a wrong affiliate program. Do some research on the affiliate programs that you are about to promote. After joining the affiliate program, do some research on the products and their promotional materials.

2) You have to identify the keywords they use in their sales letter. Take a note on the key points that being stressed out in their sales letter. Usually, an affiliate program’s sales letter have a sentence like “We help people by number 1, number 2, number 3 and so on”. Take the key points and edit it with your own words. Try not to write like you are selling the products but you should write about what the affiliate can do to help your readers.

3) You have to write your article’s opening and closing. You should open your article by stressing out the problems that other people’s have and make assurance to your reader that your article will try to solve their problems. Your closing should have the elements of asking people to act actions to solve their problems.

4) You have to write your resource box with your link in it. Like the article itself, the resource box must also be eye-catching to demand the attention and interest of the reader. While the resource box encompasses only a small space, providing the right keywords and content for your resource box will provide more prodding for the reader to go to your site. Do not forget to write a catchy title for your article because you have to attract people to read your article from your catchy title.

5) Proof reading your articles. After you have satisfied your self with your article, submit your article to as many ezine publishers or ezine directories as possible by using article submission services or using your article submitter software.

And that’s it, your article will be read, syndicated and distributed all around the world. Now, your one single article is worth more than US $1,000 provided that you are promoting a good affiliate program and write a good article.

While the informations here can easily be used to make thousands of dollars a month of income…your first US$ 1,000 article will be the hardest one to make simply because you have very little experience.

But once you make your first US $ 1,000 article, your next one will be much easier and before you know it you’ll be pumping them out as if you have some sort of US $ 1,000 article factory!

So just because making your first article is not the easiest thing in the world, don’t get discouraged…it will get much easier! Good Luck!

7 Simple Ways To Generate 1000 Visitors A Day To Your Money Making Website

noreply@blogger.com (Richard Yeo) — Fri, 19 Sep 2008 03:29:38 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

Everything is on the track. Your website is well-designed and it has been submitted and listed by search engines and directories. But, there is still something missing. Your website being listed by search engines and directories does not indicate that your website will be visited by a lot of visitors. Thus, the next step is to direct the traffic into your website. This is one of the ways to increase your search engine ranking.

There are a number of commonly used methods to increase the amount of traffic into your website, apart from the design of your website.

1) Free service - everyone is interested when they hear the word ‘free’. Thus, offering a free service or trial to promote your product or service. If you are selling a product, you can try giving out samples for a limited time. This will not only promote your website to the people, but it also works to promote your product as well as gaining trust from people who have used your product.

2) Paying for traffic - for those who have a budget to spend, paying for traffic is another way to increase the traffic. There are search engines that charge a small amount of fee for a targeted traffic. It is one of the highly effective methods for receiving targeted traffic.

3) Affiliate program - having affiliate program is particularly helpful if you are selling a product or service. This can improve your sales and provide a huge number of links to your website.

4) Networking - making friends with other website owners can help to drive more traffic into your website. Partnerships are useful relationships, as long as it is not a competitor. The partners can be in the similar field, but not directly competing with you. This works by providing links to one another to direct the traffic to the partners. However, only work with trustable partners as it can affect the reputation of your website.

5) Articles - writing articles to be published in other websites are a way to promote your website. The best approach by writing articles is by writing informative articles and indirectly includes your products and contacts in the articles without obvious sales promotion. People are more interested in gaining knowledge and finding solutions to existing problems rather than promoting products and services.

6) Contests - this is a useful method to improve traffic into your website, especially when there are prizes offered. This way, you will not only be collecting feedbacks from the visitors, you will be gathering information from existing and potential customers about their needs and opinions.

7) Offline promotions - this method includes anything that has the information about your website and is used without the Internet such as stickers, magnetic signs and logos. You can either use your own money or get sponsors to print these promotional items.

You still cannot relax even if your website has been listed by search engines and directories. The listing does not guarantee that your website has visitors because this is influenced by the ranking of your website. The rank is determined primarily by the amount of traffic into your website. Thus, there is still work to do and the above promotional methods are helpful towards increasing the number of visitors to your website.

The Basics Of Website Promotions

noreply@blogger.com (Richard Yeo) — Thu, 11 Sep 2008 04:48:10 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

If you are selling products on your website, you need to learn at least the basics of sales and promotion. Without the basic skills required, it is very unlikely that you will succeed over the high number of competitors out there, even if you are selling a unique product no one else is selling.

The following points are part of the basic knowledge that you will need to know, especially if you are new to websites.

- Hosting a website- there are a number of options for you to choose from. There are free hosts that offer limited space and bandwidth. This type of host such as AOL and Geocities are designed for personal websites. If you are using your website for business, then you should go for hosting services which can provide more for your website. These come in small fees. For those who are serious in creating a website, it is advisable to have full access to the files that are related to your website, such as the configuration and ongoing maintenance.

- HTML- this allows you to create text pages, images and others that can be viewed using a browser. With HTML, you can create webpages that allows you to incorporate various types of formatting and hyperlinks.

- Domain name- each domain name points to a particular website. When we register for a domain name, we should make sure that the registrant is us and not the webmaster or the hosts themselves.

- Web Graphics- avoid creating a website with fancy designs and web graphics. Simple and nice will do the trick of attracting and sustaining the customers to your website. The choice of web graphics such as type of image file can affect the speed of loading of a page. The colours of text and background used must be compatible and readable.

- Promoting the website- there are a number of ways to promote your website. The most important first step to take in promoting your website is by making it visible to search engines. Once your website is ready, submit the URL to the major search engines such as Google or MSN.

Apart from the website itself, you should also learn the basics of selling products or services if your website is commercial-based. It is pointless to create a wonderful and attractive website when the product is not selling at all. There are a lot of guidelines and tips available on the Internet and you can also learn from people who are already successful in online business. This learning process is ongoing as there are new technologies coming through every day and you should update yourself to improve your knowledge in promoting your website.

The Reasons On Why You Must Do Video Marketing

noreply@blogger.com (Richard Yeo) — Mon, 08 Sep 2008 14:02:44 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

Psychologically, we as human are very attracted towards things which are mobile. Our eyes would get ourselves to focus on the things which are on the move, distracting us from doing what we are currently doing. That is how significant moving objects are in our lives; the same principle applies to video marketing.

But how effective video marketing really is? Video is a complex, highly multidisciplinary art. Although it sounds difficult, but video marketing is really worth a try, customers nowadays looking for advertising methods which truly attract and convince them to purchase a product. Therefore, web marketers have to make the style, content, look and approach of your advertising-purpose video more appealing to the web visitors.

So, how to make your videos to be more appealing to the customers? First thing first, in order to use video marketing as an advertising method, there are three basic types which you ought to know. They are Video Direct Mail, Video Direct-Response and Video Premium. These three types of video services play different roles in different stages of marketing.

For an online marketer newbie, it is better for them to start their business off by using Video Direct Mail. This method requires an online marketer to send a mail with attached video(s) to a targeted list. Better still; if you send the videos directly to most of the grocery shops in a household area, this will increase the number of your customers since customers normally shop in places where they are familiar. When the business is getting stable, the other two methods could appropriately used. Video Direct-Response, which is a method where your customers request for a video and require you to send them in another media, or probably Video Premium, where you either send free videos or charge at a certain rate for a video.

Top 3 Strategies To Identify Your Niche Market

noreply@blogger.com (Richard Yeo) — Sun, 24 Aug 2008 17:10:30 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

As an affiliate marketer, we have to find a market before we can promote certain products. By finding a market first, we will save us months or even years of wasted efforts. After you have find your market, the next thing that you have to do is to find your niche market.

A niche market is a specialized portion of a larger market. You have to find your niche market because you will have a better chance of selling or promoting a merchant’s product, if it is a niche market. You will have less competitor, more targeted market and you can be a master in your niche market easily because the topics have been narrowed down. But how are we going to find our own niche market? There are several methods that we can use to find our niche market. Among the method that we can use are:

1)Brainstorming Strategy

You can start finding your niche market by using your brainstorming sessions. These are ideas you or someone one around you come up with. Start from your surroundings and environments. Start from the topic that you have interest in. Thinks of an area that you do not know but you would like to learn

2)Big Picture Market Strategy

You have to look at the big picture when applying this strategy. Do some research at a Market Portal Site such as Clickbank, Amazon, Froogle or at the offline resources like your local newspaper. Sort through their top ten list, advertisements and other piece of informations that you can describe as hot seller. Try to make any connections with your choice of Market.

3)The Root Keyword Strategy

A root keyword is a word entered into the search engines that people use to find what they are looking for. Don’t forget to use “related keywords to discover more subniches. Tools that you can use are Wordtracker, Overture, Keyword Empire to name a few.

With a niche market you can serve better to your customer because you can become a master on the niche market easily. People attending your niche market is already your target market. The possibility for them to buy from you will be greater than you targeted your product to a broad market. People have more trust in you and eventually will buy from you. With the method stated above, start searching your niche market and start serving your target market with your valuable knowledge.

Top 3 Tips To Maximize Your Commissions

noreply@blogger.com (Richard Yeo) — Sun, 24 Aug 2008 17:11:22 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

To be a Super Affiliate, we have to find ways to maximize our sales and our commissions. We have to have find ways to offer a relevance product to sell to a targeted market. We can do this by doing market alignment with our affiliate product. There are few steps that we should take to get a relevance product to our targeted market. Among the steps are:

1) We have to identify the affiliate niche market
The more targeted market (niche), the better we can serve our future customers. This is because the topic that we will presents to the market is being narrowed down to a specific sub topics. We as a seller or a marketer have the ability to master the product better and eventually present it to our market. We will gain trust from the market and we can have a better advantage from our competitors.

2) Zoom into MINI affiliate niche market
After you have found your niche market, try to narrow down a little bit more about the topic that you chose. For example “swimming” is a “broad market”, “Swimming lesson” is a niche market and “Breaststroke Swimming Lesson” is a mini niche market. The reason we zoom into mini affiliate market is so obvious, we want to have a better advantage from our competitors in terms of knowledge, presentations and less competitors serving the mini niche market.

3) Find targeted affiliate programs within the mini niche market.

After we have identify our mini niche market, we have to find targeted affiliate program within the mini niche market. You have to have evaluate your affiliate programs based on many criteria. Among them are:

i) Does it match your targeted audience

ii) Determine the commission structure.

iii) Check to see are there any affiliates tools given by the merchant.

iv) Take a look at the sales copy. Put yourself as a customer. Evaluate the sales copy to yourself as a customer point of view.

v) Promote a good product. Do not sacrifice your marketing reputation for short term commissions.

There are few other ways for you to maximize your affiliates commissions. The most important thing for you is that do not be lazy to do some initial research before you start any affiliate program(s). You initial research will save you months, or even years of time and wasted efforts.

How To Get Endless Profits Without Spending A Single Penny

noreply@blogger.com (Richard Yeo) — Fri, 08 Aug 2008 07:25:12 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

The whole idea of this article is based around kind of a cross promotion strategy, which is nothing new products wise, but when we look at it in terms of the five main resources you’ve been gathering it becomes a different matter entirely. The four main resources that you have been gathering are Your Lists, Joint Ventures, Affiliates and Long Term Customers. We’re planning to do take the whopping promotion power of the big four, tie them together and double what they’re doing for you without bringing in anyone new. We’re simply referring each type of member to different sections.

1) Your Lists

So first up, lets start with your list. Think first about what your list is. It’s your first contact, and it contains pretty much everyone that’s passed through the system you’ve set up, from the freebie hunters, to the people that didn’t know what they signed up for, those who had friends that signed them up for a joke, and of course those who are going to progress through the circle and make you a whole load of cash in several different ways. It’s the most numerous of all the five resources, and is also in this instance of the lowest quality compared to the other four, however is essential if you want to fill the higher ranks.

2) Joint Ventures

Do not relegate your joint venture prospects to those who visit your website, and the individuals you pick out through the top performing affiliates, but to actively seek them through your list. The reason we’re doing this is simply because there’s a good chance someone will be out there that won’t progress down your line of resources otherwise. If they’re experienced, have a big list of their own, or the ability to get in touch with your target market, you’re going to miss out if you’re not telling them that you want their services.

3) Affiliates

Don’t think that gaining affiliates is all about that little button at the top of your sites with 80% for affiliates written in big letters. Hey, we spend money to promote free products to build our lists all the time, why can’t we do the same for our affiliates? Well we can, and to be honest, one good affiliate is more valuable than a hundred subscribers, even a thousand subscribers in my eyes, for the simple reason that they may have an audience of tens or even hundreds of thousands on their lists that they’re willing to give you access to. Imagine the resources that would land in your lap, and the power you’ll have for future promotion when a few ads like that start to go out.

4) Long Term Customers.

Moving on swiftly, lets look at the probably the most important part here, and that’s turning your customers into long-term customers, or big buyers. Now just because they’re in this phase and haven’t bought your first high ticket item after standard follow-up procedures, doesn’t mean they’re useless, and will only ever buy the fifty dollar products from you. Far from it, but it does mean one of three things. Either there was a gap in your marketing system that they fell through, whether it was your intro product, your ad copy or your sales letter, or they couldn’t afford to purchase the larger product, or finally they weren’t interested in what you had to offer.

For those reasons, you have to make sure to cater to all of them when you launch your next products. They will receive your small intro product, and as a follow-up to this they will also receive your larger high-ticket product. This is important here, because if they didn’t purchase your first high priced product, you’ll want to get them in at the bottom again before you do anything else, and have them move through your intro product up to the bigger product. If your first time around was shoddy, they’ll know your game, and not buy into the second fresh new product line you’ve set up, and never move through to buy high-ticket items from you.

Now you have the method to get endless profits without spending a single penny by using the power of cross promotions. Take care of your 4 resources and they will take a good care of you. Good Luck!

The Right Blogging Platform For Your Needs

noreply@blogger.com (Richard Yeo) — Fri, 01 Aug 2008 09:10:00 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

Choosing which blogging platform to use is one of the most important decisions that you can make as a blogger. The right platform can make blogging a breeze, and the wrong platform can make blogging a chore. Because the program that you use to blog with is such a powerful part of your blogging experience, it is well worth putting in the time to find a platform that provides your ideal balance between a user-friendly interface and a flexible framework that allows you to make your blog look and feel unique. Finding the right platform isn’t always easy, but with a little bit of contemplation and a little bit of research, you will be on your way to finding the perfect blogging platform.

Deciding what your priorities are in terms of ease of use versus customization. Most highly customizable blogging platforms, like moveable type, are a bit more difficult to use than very automated platforms like wordpress. If you are new to blogs and to internet technology, you might want to sacrifice the ability to create a custom background design or to integrate a unique font into your template in order to find a program that will be easy for you to use. On the other hand, if you are a veteran web designer with knowledge of html or javascript, you will probably find the limitations of a user-friendly platform to be frustrating.

There is no such thing as a blogging platform that is objectively the best platform, because every blogger has unique needs. The blogging movement is very much about individuality, so it makes plenty of sense that there would be many different platforms available that are designed to meet the needs of different kinds of individuals undertaking different kinds of projects. This diversity is a good thing, because it means that you will almost certainly be able to find a program that suits your level of technical aptitude.

However, the fact that no two bloggers need the same thing from a blogging platform can make your search for the right platform a bit tricky. When you are reading reviews of different platforms, try to keep your priorities in mind and do your best to take into account the position that the reviewer is coming from. For example, a negative review written by an accomplished software designer who complains that a popular platform is too limited may tell you that the platform in question is ideal for a beginning blogger. There is no such thing as the perfect platform for everybody, so instead of looking for the “best” platform, look for the best platform for your specific criteria.

How Video Marketing Can Make You Millions Online

noreply@blogger.com (Richard Yeo) — Wed, 30 Jul 2008 11:57:56 PDT

The Difference Between Autoresponder Programs And Autoresponder Services

noreply@blogger.com (Richard Yeo) — Fri, 18 Jul 2008 03:13:38 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

Many newcomers to the Internet marketing arena are not aware that there is a vast difference between an autoresponder program and an autoresponder service. Not knowing the difference, they often purchase the wrong type of autoresponder, and find out too late that they have wasted money on a program that is useless to them.

An autoresponder program is a program that is set up on your web server. This is usually a free autoresponder that comes with your web hosting account. Many people don’t like to use autoresponder services; so instead, they use an autoresponder program that they have more control over. Some of those people don’t like the autoresponder programs that come with their hosting accounts either and purchase autoresponder programs or scripts that must be installed on their web server.

Other people are quite happy with using an autoresponder service. This is a service that is usually paid for on a monthly or yearly basis. The fees are ongoing, and everything is browser based. In other words, you can set up your autoresponder messages and manage your opt-in list through your web browser – just as you can with an autoresponder program that is installed through your web hosting account. The difference is that the service runs on the autoresponder service’s web server – not yours or your web hosts.

Beginners are usually better off using an autoresponder service. These services are very easy to understand and to use, and no technical knowledge is needed to set things up. As a newcomer to the field, however, you might be concerned about the costs of an autoresponder service. If this is the case, you have the option of signing up with a free autoresponder service.

Free services make their money by placing advertisements in each autoresponder message that you send out. Sometimes these ads appear at the top of your messages, and sometimes they appear at the bottom. Some of the free services are simply an enticement to purchase the professional version, and have many of the more advanced features, such as tracking, disabled.

More advanced users often choose to use autoresponder programs, simply because they have more control over the autoresponder, and they don’t have to follow some of the stiffer rules imposed by autoresponder services, such as sending confirmation to each and every person who is entered into the autoresponders list.

The autoresponder that you choose is strictly up to you, but in most cases, an autoresponder service should suit your needs. If you are unsure, look for a service that offers free signups, with the option of upgrading to the professional paid version at a later date.

Choosing The Right Free Blogging Tools

noreply@blogger.com (Richard Yeo) — Thu, 10 Jul 2008 18:50:42 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

There are many free blogging tools on the market, but loading up your blog with all of the free accessories that you can find isn’t necessarily a good idea. While it may be tempting to add a visitor counter, a flashy background, an exciting new font, and a cluster of quirky animated gifs to your blog, this kind of plan can easily backfire. The key to getting the most from free blog tools is being selective.

It is a great idea to learn about all of the kinds of free blogging tools that are available so that you can make an informed decision about what to add to your blog, but try to remember that just because you can have something doesn’t mean that you need it. Practice restraint and only choose the options that you think will really be useful. If you can find out how many visitors are reading your blog by checking your traffic statistics, a visitor counter is likely to add unnecessary clutter to your page. If your blog is text-based, a flashy background can be more of a distraction than an benefit. Be realistic about assessing what kinds of blog accessories will help you realize your vision and improve your site. Remember that even a blog tool that doesn’t cost you any cash may not be an asset in the long run.

Text Vs Graphic On Adsense

noreply@blogger.com (Richard Yeo) — Thu, 03 Jul 2008 17:24:08 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

Google Adsense provides advertisers and publishers with the opportunity to place adverts in both text and graphic format.

As advertisers decide to put adsense into their website over banner advertising, the question still remains. Which is the best for advertisers and which is the best for publishers?

On one hand advertisers may feel that image adverts are more responsive yet less likely to stimulate a sale. On the other hand text adverts may convert more, whilst being less visible to the consumer.

Text based adverts are considered the least intrusive of the two formats. However does that mean that Graphic advertising is better? Consumers are used to graphic advertising from signing into free email accounts, and from using other web based services. Through being used to graphic advertising they have almost programmed their selves to ignore it. Through the adverts being untargeted, the consumer is used to brand advertising which they feel is generally less purposeful. This may cause the consumer to ignore the graphic advert from the assumption that it will be the same.

Text adverts are not forced upon surfers. Through being less obvious some people will not see them at all, however those who do see them, and read them are significantly more likely to click on them. This is for a number of reasons, but the first is that they provide more information. Generally, someone who is reading text on a page is not going to be fully satisfied by what they read, and if they check adsense adverts they will most likely read something which will further supplement whatever their intention is next. With an image advert, it is far more of a gamble for the surfer.

Graphic advertising is often paid per impression. This is because the advertiser may be trying to promote their brand, instead of promoting a specifically useful service. They therefore are assumed to have worse conversion rates, and with this text adverts are in the consumers eyes more effective. However, if the text contained within an advert was placed in graphic format, which would be the most effective? Well firstly it can assumed that the surfer will be more likely to view it, however if their were multiple image adverts appearing next to each other they may feel overwhelmed.

Graphic adverts are also harder to regulate. Let’s consider Google allowing adverts to be changed frequently and without regulation. The advertiser could claim affiliation from the website they are advertising on, and contain keywords such as “ipod” which cannot be contained within a text advert. Although more regulation and quality control could be in place, a pornographic image for example could be made to appear in an advertiser’s adverts unknowingly.

Text adverts also have a broader market appeal, as advertisers don’t generally have the in house resources to create an image advert, but do have the in house resources to write a text advert. This could mean that a wider array of advertisers find text advertising accessible, through text adverts being less burden on the advertiser, and being easy to change.

Text adverts are also cheaper for the advertiser to create, where as a graphically designed advert may cost in excess of $200. Through removing this fixed cost advertisers may be willing to allot a higher rate to advertising itself; thus benefiting the advertiser and the publisher.

Text advertising appears to be the preference of the advertiser. They pay a CTR (click through rate) and only receive targeted traffic. This removes risks from businesses that previously had to worry that adverts were not only seen, but clicked on and stimulating sales. As CPC (Cost Per Click) is more relevant to text adverts, advertisers are able to gain exposure without needing a high click through rate to be effective.

The big brands are willing to advertise in both formats however the broad market appeal of text inevitably makes it the winner. As flash websites disappear with image adverts, it is becoming clear that text and information is the preference of the website users.

Blunders To Avoid in Internet Marketing

noreply@blogger.com (Richard Yeo) — Fri, 27 Jun 2008 07:35:19 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

These days, there are too many people who only focus on how to make lots of money using Internet marketing, but neglect and forget about what should be avoided so that the mistakes which they committed in the past would not come back again to haunt them. For a good online marketer, experience has taught marketers not only what to do, but also what to avoid along the way.

Whether you are an Internet marketing newbie or have been around the block for quite some time, you are bound to make mistakes, and one of the biggest mistakes which often everything goes haywire is the mindset of a marketer. This happens normally due to passivity is allowed to overpower the marketer. As an online marketer, you need to check your own mindset about how to deal with your business regularly. For instance, an ad has been posted on your website, sanity check is vital, you have to ask yourself some questions, such as are they browsing? Or are they just pre-occupied?

When an online business is getting stable and settling down, online marketers tend to be more ambitious and try hard to expand their business circle. When many people have purchased your products from your company, you will gradually obtain a giant database. When your database is getting larger, you tend to start a newsletter for your products. And slowly, your business turns into a force-subscription business. Many rational customers do not seem to appreciate it, and would think that these techniques are just another way of spamming, and in the end, it will not only devastate your brand reputation, the potential customers will also try to avoid doing business with you again.

When customers keep flowing in, customer service needs to be in the top of your list. When the amount of customers mounted gradually, marketers begin to feel the heat and they realize that their responsibilities are becoming heavier, consequently, they become too busy to manage the transactions and other aspects. As a result, they often neglect the importance of customer service. Online marketers need to always remember that it is the customer that determines whether or not you make any money.

It is okay to make mistakes along the way of creating your own business, but most importantly, you learn from your mistakes and take them as lessons, so that your business can be further improved in the days to come.

The 5 Steps That You Should Do After Choosing A Niche Market

noreply@blogger.com (Richard Yeo) — Wed, 18 Jun 2008 23:21:58 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

After extensive research on the niche market, the next step is to choose a particular product or service. One must make sure there is indeed a market for an intended product. It is a waste of time, effort and cost if one has already developed a product to its final stage before finally realizing that there is no market for this product anywhere.

Some may choose a product which is already on the market with success, or the idea to the product. However, it is not advisable to do copy the product, not at least with a little reconstruction and modification to the existing product. A little bit of uniqueness from the original product will distinguish between the two products.

People should research on the existing product, asking the consumers’ opinions on the current product and improve the product based on the feedbacks. Thus this will enable improvement of the current product based on the demand and needs of the users. The users of a product play a major role in providing ideas for improvements of a product. Although not all people will be voting for the same needs, one can always make a survey and from there determine the main need that people involved in the survey want to see.

Some of the strategies used in surveys are by:

1. Taking advantage of the internet which is widely available globally. An individual can make a web page asking for opinions of the people worldwide.

2. Making the questions short and simple. People often get discouraged to proceed answering further questions if they have to read long questions and choose answers from a long list. Surveyor must keep everything simple for the visitor and able to get enough information from them.

3. Making it clear for the participants to understand what they are taking part in. This can attract more participants as they know the purposes of their opinions are and they know what topics are involved in the survey.

4. Providing free reports on the outcome of the survey to all participants. The surveyor should make a summary of the results and send it to all participants.

5. Using solo mailings offered by any newsletter. This way, one will be able to advertise its link to the survey.

If one follows the steps advices, people will be able to find the best feedbacks and will be able to make improvements based on those. The market is important, and this is all because of consumers. The opinions from consumers are very significant in success of a product.

Top 5 Qualities Of An Affiliate Marketer

noreply@blogger.com (Richard Yeo) — Fri, 13 Jun 2008 05:09:18 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

Affiliate marketing is getting more attention today and the number of people involved in this business is ever increasing. Its flexibility has attracted people to take part in this business which is hassle-free with the needs of certain tools. In comparison with other works, one need not rush to meet deadlines, bosses who boss around and completing a mountain load of work. The 5 basics requirements for success in affiliate marketing business are:

Yearning to learn

It is a priority for one to have the desire to learn more and improve. One should be willing to start from the very beginning in order to experience and learn from others to improve themselves. Although it is tough for a beginner to start in an area not of expertise, he must be tough and be patient during the learning process.

Determination

One must be determined in this world of affiliate marketing. It is usually the force upon oneself which can result in greater distance from the beginning. The greater the force, the higher one can achieve.

Time and effort

One must be willing to sacrifice some of their time and effort in order to make this business work according to the expectation. Most will take more time and effort to succeed and one should not give up, but continue the effort.

Optimistic

One must be positively thinking in everything they do in this world. The opposite will only dampen the enthusiasm and determination that one might have in the beginning. Thus, bad encounters in this world should not become a factor for one to give up. They should look ahead thinking there are other roads to take even if there are a lot of problems encountered along the way.

Discipline

This quality is important to ensure that one is indeed putting his heart into this job. Discipline is required to ensure that the jobs to be completed are done within the expected time limit and the results should always at least comparable to those one has set up.

All these qualities are a must have in every person intending to undertake this type of business and apply even to those who are in this business. For those who are really serious in taking up affiliate marketing as their career, the qualities should provide good pathway to future success, providing one is following the qualities all the time.

Powerful Autoresponders – Does Yours Measure Up?

noreply@blogger.com (Richard Yeo) — Tue, 10 Jun 2008 22:01:54 PDT

Source : Ewen Chia, Autopilot Internet Income Pte Ltd

Autoresponders are very necessary when it comes to marketing or taking care of customers. But the power of an autoresponder, or the lack of power, can mean the difference between success and failure.

When you use an autoresponder service, you must make sure that the domain that the autoresponder uses isn’t blacklisted by the spam watch groups. If it is, your messages probably won’t make it past the majority of spam filters, no matter how much you check it with spam checkers.

Also, not having the ability to track responses can cost you business. If you can’t track response rates, you won’t have any way of knowing whether your messages are doing you any good. A good autoresponder will provide the ability to track responses. If yours doesn’t, you might want to shop for a new autoresponder.

The ability to add and remove names to your autoresponder manually is vital. Often, people will contact you without going through your autoresponder. These people need to be put on the autoresponders mailing list. If you are moving your list from one service to another, you need the ability to import names and addresses to your list. Again, if your autoresponder service isn’t powerful enough to allow this, look for a different one!