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    <title>Manage To Change</title>
    
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    <id>tag:typepad.com,2003:weblog-345111</id>
    <updated>2009-07-07T20:06:01-04:00</updated>
    <subtitle>Ideas need to add up before they can multiply.  </subtitle>
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        <title>SIIA: New Rules for Licensing, Building &amp; Aggregating Information </title>
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        <id>tag:typepad.com,2003:post-6a00d83452d9ab69e2011571d48696970b</id>
        <published>2009-07-07T20:06:01-04:00</published>
        <updated>2009-07-07T20:06:03-04:00</updated>
        <summary>Earlier in the spring, while attending the Software and Information Industry Association (SIIA) NetGain conference, I was asked to answer a question as part of a series for the SIIA Content Division. As the result of sheer coincidence, Chris Anderson...</summary>
        <author>
            <name>annvmichael</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Change" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Culture" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Innovation &amp; Strategy" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Philosophy" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Product Development" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Publishing &amp; Media" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="Ann Michael" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Chris Anderson" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Content Division" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Information Industry" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Manage To Change" />
        <category scheme="http://sixapart.com/ns/types#tag" term="NetGain" />
        <category scheme="http://sixapart.com/ns/types#tag" term="SIIA" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Software" />
        
<content type="xhtml" xml:lang="en-US" xml:base="http://managetochange.typepad.com/main/"><div xmlns="http://www.w3.org/1999/xhtml"><p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">Earlier in the spring, while attending the </span><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;"><a href="http://www.siia.net/index.php">Software and Information Industry Association (SIIA)</a> </span><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;"><a href="http://www.siia.net/netgain/2009/schedule.asp">NetGain conference</a>, I was asked </span><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">to answer a question</span><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;"> as part of a series for the <a href="http://www.siia.net/index.php?option=com_content&amp;view=article&amp;id=93&amp;Itemid=2">SIIA Content Division</a>.  </span><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;"><br /></span></p><p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">As the result of sheer coincidence, </span><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">Chris Anderson was a keynote at the conference and was also asked the same question.</span><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;" /></p>

<p><a href="http://www.siia.net/netgain/2009/presentations.asp"><span style="font-size: 12pt; line-height: 110%;">Several people were interviewed and the SIIA has posted all of the interviews as well as all of the sessions from NetGain.</span></a></p><p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">The question? <br /></span></p><p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">What are the new rules for licensing, building and aggregating information? </span></p>



<p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">Chris' answer was brief and pointed to Freemium as the new model.</span><br /><object height="340" width="560" /></p><p><object height="340" width="560"><param name="movie" value="http://www.youtube.com/v/Qmftlsvawik&amp;hl=en&amp;fs=1&amp;" /><param name="allowFullScreen" value="true" /><param name="allowscriptaccess" value="always" /><embed allowfullscreen="true" allowscriptaccess="always" height="340" src="http://www.youtube.com/v/Qmftlsvawik&amp;hl=en&amp;fs=1&amp;" type="application/x-shockwave-flash" width="560" /></object></p>

<p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">My answer was a little longer and is included here just for fun!</span></p>

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<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><a class="zemanta-pixie-a" href="http://reblog.zemanta.com/zemified/d0064352-5180-478f-88a3-9cc892e7b357/" title="Reblog this post [with Zemanta]"><img alt="Reblog this post [with Zemanta]" class="zemanta-pixie-img " src="http://img.zemanta.com/reblog_e.png?x-id=d0064352-5180-478f-88a3-9cc892e7b357" style="border: medium none ; float: right;" /></a><span class="zem-script more-related pretty-attribution"><script defer="defer" src="http://static.zemanta.com/readside/loader.js" type="text/javascript" /></span></div><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/ManageToChange/~4/uwidWXX_oVk" height="1" width="1" /></div></content>


    </entry>
    <entry>
        <title>Anderson, Gladwell, and Godin - Oh My!</title>
        <link rel="alternate" type="text/html" href="http://managetochange.typepad.com/main/2009/07/interesting-to-me-is-that-some-of-the-same-issues-that-are-demonstrated-in-this-debate-are-the-issues-that-plague-an-organiza.html" />
        <link rel="replies" type="text/html" href="http://managetochange.typepad.com/main/2009/07/interesting-to-me-is-that-some-of-the-same-issues-that-are-demonstrated-in-this-debate-are-the-issues-that-plague-an-organiza.html" thr:count="2" thr:updated="2009-07-06T11:47:56-04:00" />
        <id>tag:typepad.com,2003:post-6a00d83452d9ab69e2011571c1f865970b</id>
        <published>2009-07-05T20:34:17-04:00</published>
        <updated>2009-07-05T20:34:17-04:00</updated>
        <summary>Image via CrunchBase As many of you know, there has been an interesting and spirited debate going on around Chris Anderson's (pictured) new book Free: The Future of a Radical Price, Malcolm Gladwell's review of that book, and Seth Godin's...</summary>
        <author>
            <name>annvmichael</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Blogging" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Books" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Change" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Innovation &amp; Strategy" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Leadership &amp; Management" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Philosophy" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Product Development" />
        <category scheme="http://www.sixapart.com/ns/types#category" term="Publishing &amp; Media" />
        
        <category scheme="http://sixapart.com/ns/types#tag" term="Business" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Change" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Chris Anderson" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Freemium" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Malcolm Gladwell" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Media" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Publishing" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Seth Godin" />
        
<content type="xhtml" xml:lang="en-US" xml:base="http://managetochange.typepad.com/main/"><div xmlns="http://www.w3.org/1999/xhtml"><p class="zemanta-img" style="margin: 1em; float: right; display: block; width: 160px;"><a href="http://www.crunchbase.com/person/chris-anderson"><img alt="Image representing Chris Anderson as depicted ..." height="180" src="http://www.crunchbase.com/assets/images/resized/0001/8176/18176v1-max-450x450.jpg" style="border: medium none ; display: block;" width="150" /></a><span class="zemanta-img-attribution">Image via <a href="http://www.crunchbase.com">CrunchBase</a></span></p>

<p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">As many of you know, there has been an interesting and spirited debate going on around <a href="http://en.wikipedia.org/wiki/Chris_Anderson_%28writer%29">Chris Anderson's</a> (pictured) new book <a href="http://www.amazon.com/Free-Future-Radical-Chris-Anderson/dp/1401322905/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1246410588&amp;sr=8-1" mce_href="http://www.amazon.com/Free-Future-Radical-Chris-Anderson/dp/1401322905/ref=sr_1_1?ie=UTF8&amp;s=books&amp;qid=1246410588&amp;sr=8-1">Free: The Future of a Radical Price</a>, <a href="http://www.newyorker.com/arts/critics/books/2009/07/06/090706crbo_books_gladwell" mce_href="http://www.newyorker.com/arts/critics/books/2009/07/06/090706crbo_books_gladwell">Malcolm Gladwell's review</a> of that book, and <a href="http://sethgodin.typepad.com/seths_blog/2009/06/malcolm-is-wrong.html">Seth Godin's rebuttal to Gladwell's review</a>.</span></p>

<p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">Those arguments speak for themselves and you can see them on this <a href="http://www.squidoo.com/the-free-debate" mce_href="http://www.squidoo.com/the-free-debate">Squidoo lens</a> started by<a href="http://sethgodin.typepad.com/seths_blog/2009/06/malcolm-is-wrong.html" mce_href="http://sethgodin.typepad.com/seths_blog/2009/06/malcolm-is-wrong.html"> Seth Godin</a>.</span></p>

<p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">What I find interesting are that the tactics being used and the roles being assumed look very much like those employed during a change management effort within an organization. </span></p>

<p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">There are people advocating, recognizing, and interpreting change (Anderson and Godin) and there are those <span style="text-decoration: underline;"><em>seemingly</em></span> resisting change or debating its impact (Gladwell).</span></p>

<p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">Those that bring up alternatives or poke holes at the new direction are regarded by the "change visionaries" as resistant, <a href="http://www.wired.com/epicenter/2009/06/dear-malcolm-why-so-threatened/">threatened</a>, or sometimes, simply ignorant.  Often, while some are truly resistant to change, many are simply raising issues and perspectives that haven't been fully considered by the change management effort.</span></p>

<p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">On the other side, change visionaries are often resistant to considering anything contrary to their position. Adaptation or adjustment of the change being implemented is viewed as selling out or lacking faith.</span></p>

<p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">It's the healthy debate between these groups, and the shades of gray between them, that allows the organization to find its way and avoid some costly mistakes in the process.</span></p>

<p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">As <a class="zem_slink" href="http://en.wikipedia.org/wiki/George_S._Patton" rel="wikipedia" title="George S. Patton">General George S. Patton</a> said, 


"<a href="http://www.brainyquote.com/quotes/quotes/g/georgespa130444.html">If everyone is thinking alike, then somebody isn't thinking."</a></span></p><p><a href="http://www.brainyquote.com/quotes/quotes/g/georgespa130444.html"><br /></a></p><p /><p /><p /><p /><p /><fieldset class="zemanta-related"><legend class="zemanta-related-title">Related articles by Zemanta</legend><ul class="zemanta-article-ul"><li class="zemanta-article-ul-li"><a href="http://laf.ee/wp/?p=1462"> The Elephants Fight it Out! </a> (laf.ee)</li>
<li class="zemanta-article-ul-li"><a href="http://www.socialmediatoday.com/SMC/106363"> Malcolm in the Middle </a> (socialmediatoday.com)</li>
<li class="zemanta-article-ul-li"><a href="http://techdirt.com/articles/20090701/0422125421.shtml"> Chris Anderson, Malcolm Gladwell And A Look At Free </a> (techdirt.com)</li>
</ul>
</fieldset>













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    </entry>
    <entry>
        <title>Really Strategies Acquires DocZone.com</title>
        <link rel="alternate" type="text/html" href="http://managetochange.typepad.com/main/2009/06/really-strategies-acquires-doczonecom.html" />
        <link rel="replies" type="text/html" href="http://managetochange.typepad.com/main/2009/06/really-strategies-acquires-doczonecom.html" thr:count="0" />
        <id>tag:typepad.com,2003:post-6a00d83452d9ab69e20115709cf50a970c</id>
        <published>2009-06-30T13:38:51-04:00</published>
        <updated>2009-06-30T13:38:51-04:00</updated>
        <summary>For those of you that don't know, I've been working with Really Strategies for over a year now. Last week we completed the acquisition of DocZone.com. Aside from acquiring a great tool, we also are integrating a very talented group...</summary>
        <author>
            <name>annvmichael</name>
        </author>
        
        <category scheme="http://sixapart.com/ns/types#tag" term="Ann Michael" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Content Management" />
        <category scheme="http://sixapart.com/ns/types#tag" term="DocZone" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Manage To Change" />
        <category scheme="http://sixapart.com/ns/types#tag" term="Really Strategies" />
        <category scheme="http://sixapart.com/ns/types#tag" term="RSuite" />
        
<content type="xhtml" xml:lang="en-US" xml:base="http://managetochange.typepad.com/main/"><div xmlns="http://www.w3.org/1999/xhtml"><p><a href="http://managetochange.typepad.com/.a/6a00d83452d9ab69e20115709cdb01970c-pi" style="float: right;"><img alt="6a00d83453675c69e20115709a23a4970c-320pi" border="0" class="at-xid-6a00d83452d9ab69e20115709cdb01970c " src="http://managetochange.typepad.com/.a/6a00d83452d9ab69e20115709cdb01970c-800wi" style="margin: 0px 0px 5px 5px;" title="6a00d83453675c69e20115709a23a4970c-320pi" /></a> <span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">For those of you that don't know, I've been working with <a href="http://reallysi.com/bioam.htm">Really Strategies for over a year now</a>.</span></p><p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">Last week we completed the acquisition of <a href="http://www.doczone.com/">DocZone.com</a>.  Aside from acquiring a great tool, we also are integrating a very talented group of people.  That's the part I look forward to the most.</span></p><p><span style="font-size: 12pt; line-height: 110%; font-family: Trebuchet MS;">Here's the <a href="http://www.reallysi.com/pr_090630.htm">Really Strategies press release</a> and a <a href="http://blog.reallysi.com/2009/06/really-strategies-acquires-saas-xml-content-managment-platform-doczonecom.html">post on the Really Strategies blog about how the companies will fit together</a> - in case you're interested in learning more.</span></p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/ManageToChange/~4/PmAgSyuD2WA" height="1" width="1" /></div></content>


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