Simon Brew, the editor emailed me earlier in the year asking if it would be possible for me to contribute but sadly time restrictions did not allow it. I would be very interested in seeing who did and am sure they’ll be some familiar and trusted names offering the best advice for making money on eBay.

The cost is £7.99 - if your struggling to find it in your local newsagent, it’s possible to order it direct from Dennis Publishing here .

Enjoy the read & I look forward to hearing your feedback on the guide.

With 49 video lessons, each with an accompanying article great effort has gone into creating SkyHigh Auctions. The AuctionCUT competition is open until 6th March, midday GMT & you just need to register and give your answer in this thread to have a chance of winning.

• ChannelAdvisor webinar discussing the recent changes to eBay.

• eBay Spain announces compulsory Gallery.

• Join Skip McGrath & The Professional eBay Sellers Alliance in a teleconference (tomorrow) discussing DSR, Feedback and Fees.

• Christian Braun, co-founder of Auctioning4U on the sad developments within the consignment selling sector.

Back soon…

Alternative Auction Sites

AuctionAir

AuctionAir is a site I mentioned at AuctionCUT last March. It launched in 2001 and is a former project of British Airways. Unlike eBay, AuctionAir uses sealed bidding meaning you can not see how much other users are bidding completely eliminating the need to get involved in a bidding war. According to their website 1 in 7 users who placed a bid last year won an auction.

Telebid

A different auction model again, TeleBid offers mostly high value electrical items such as iPods, laptops and mobile phones all starting at 10p. It costs 50p to place a bid on any item, and with each bid placed the price of the auction increases by 7 or 10p. It does look like a fun site, but I imagine it’s easy to get carried away.

Competition

Our friends over at Power Sellers Forum are running a competition to design the best eBay template. The prize is being kept quiet at the moment, but it’s well worth entering especially as the template doesn’t have to be new. It can be one your already using on eBay & the competition is being judged by members of the forum. Details here.

Avril Harper, author of “Make Money Tearing Up Old Books and Magazines and Selling Them on eBay” writes a guest post for Mark-Kenny.com on UK Fast Start eBay Business Ideas.

Readers often ask for ideas for starting a really unusual business or unique line of products on eBay, hence the reason this month I’ve compiled a selection of those ideas I really do think have huge potential for new and experienced eBay sellers.

None of these ideas look to be over-used on eBay and I’m quite certain anyone can profit from them. As always do your due diligence before spending time, money and effort on any business. Select one or more of these ideas, research other eBayers selling similar items in the UK and other eBay sites, learn what you can from people already making money in these areas.

Two important warnings:

• Just because no one is running similar ventures does not mean this is a market wide open for you to profit from fast. It could be someone has already tried and abandoned similar ventures as unprofitable or because they involve a dirty four letter word spelled ‘W - O - R - K’. Test before spending too much time or money on the venture and if it’s unprofitable, look to tweek it a bit, test ways to increase unit profits by even a tiny amount which overall may add many pounds to your bottom line. (Oh No, She’s Back On The Numbers Games Spot: bear in mind anything that makes you just £3 extra each day increases your annual turnover by a staggering £1095, more on a Leap Year!). If the idea has already been tried and abandoned on grounds of hard work, at least check it out, see what’s involved, act like a true entrepreneur and work to get the idea up and running, then delegate the task and move onto another idea.

• Be aware that, any time someone comes up with a good business idea that’s not been tried before, the lazy amongst us will jump on the bandwagon and copy the idea completely unchanged. Days afterwards hundreds of people could be running the exact same business, sharing the profits, and not making money. You must be different, you must rise above the crowd. Give these ideas a try:

Target a different customer base from that featured in the idea. So, for example, the first idea you’ll listed below, about selling baby equipment and toys located at Mother and Toddler’s Groups, could be targeted instead at gardeners’ allotment groups (plants and garden ornaments), neighbours (unwanted household and personal goods), and so on.

Target a different eBay country site. ‘Free Stuff to Sell’, mentioned later, could involve collecting free guides and maps for places in the UK which have similar place names in the USA and would interest buyers on eBay.com. For starters try Washington, York, Norfolk, Birmingham, Dover, and many more. I keyed ‘places + with + same + names + in + uk + and + america’ into Google this morning and found hundreds of sites containing all the information you need to copy this idea.

So here we go with ideas for you to emulate (not copy):

CHILDREN’S CAST OFFS. Children grow quickly and discarded toys, clothing and hardware are sometimes in near perfect condition and worth up to fifty per cent their original value. Most parents are too tired, too busy, lack time and commitment to turn their discarded kiddieware into cash. But most will pay someone else to sell it for them. A one-off client is hard work, so look for a captive audience, and offer your service as consignment seller (trading assistant) to the largest Mother and Toddler groups you can find preferably close by. Most groups have a leader – official or unofficial – and this is the person to approach with offers to sell other members’ goods on eBay. Talk to the leader, make the offer, get that person to handle all communications with fellow members and also distribute money to members after the sale. This saves time and hassle for you and members are more likely to trust their leader with goods and money than an unknown agent. Have an agreement drawn up with the leader who must accept responsibility for collecting and holding all goods and all monies which absolves you from any wrongdoing that might ensue. With the exception of all but very small items it’s best to sell locally on eBay and have buyers pick up and pay for items while the group is in session. Either be there personally to claim the cash and pay the group leader once your commission is deducted or get the leader to hand over goods and take payment and you call every few days for your cut.

FACTORY OUTLETS: Most factory outlets deal in perfect and slightly imperfect goods and there are eBayers making thousands of sales every week of items picked up inexpensively at factory outlets. I personally know some who act as trading assistants for numerous factory outlets. Those people buy just one item to illustrate, describe and test resale potential and profits. From there most factory outlet managers are happy to put similar stock to one side for future sales. You’re spoiled for choice of products to sell from manufacturers of thousands of different product types, from clothing to tableware, cosmetics to socks, cutlery to most things you care to imagine. You must choose items with potential for unlimited sales via one standard listing template that does not require extensive changes between listings. Be careful picking goods and look for slight seconds as opposed to seriously flawed items. Faults vary and you’ll have difficulty using the same listing template for items ranging from slightly to seriously flawed. Look for near perfect items or perfect overstocks and you can use the same description for all similar items with specific add-ons like: ‘perfect overstock’, ‘cancelled order’, ‘button missing’, ‘light stain easily cleaned’, ‘broken zip’, ‘light chip on spout’, ‘cooking instructions missing’, etc.

Further Information

You’ll find a comprehensive listing of factory shops at: www.shoppingvillages.com

Top guide to factory shops and other discount sources is: The Official Great British Factory Shop Guide by Gillian Cutress and Rolf Stricker published by Anthony Peters Product Development Ltd. (ISBN – 10: 0955065208)

FREE STUFF TO SELL: Just because it’s free doesn’t mean an item is worthless, especially on eBay, where really weird and commonplace free items can attract incredible prices. Newspapers and magazines published in one country and not available elsewhere is an obvious example, but FREE gifts given with publications are also potentially very profitable domestically and in overseas markets. Things that sell well include discount vouchers and money off tokens, bonus CDs and wallcharts and other items from newspapers and magazines, maps and travel guides from visitor centres and tourist attractions. Money Off vouchers sell particularly well on eBay, mainly cut from newspapers and magazines and product packaging. For example, just recently: £50 worth of coupons and vouchers for various foods and household cleaning items fetched £22, £48 Of Eukanuba (Pet Food) Money Off Coupons made £20, £20 worth of Pampers Nappies Money Off Vouchers went for £13.00.

Most of what I spotted on eBay were clipped from magazines and newspapers with the majority fetching around half their full discount value. That suggests you could even buy newspapers and magazines specifically for their vouchers, free gifts and other potentially resaleable items. A friend who did this, very effectively, was an avid competition enthusiast who gave up a full time job as a teacher to enter competitions that won her many thousands of pounds each year in cash and consumables. She bought newspapers and magazines for the entry forms and sold the discount vouchers to friends and neighbours to fund her hobby.

Newspapers and magazines with free bonus gifts might also yield a profit from selling gifts and coupons on eBay but you’ll need to take a risk sometimes and buy multiple copies or risk newsagents’ stock selling out fast.

Further Information

Be careful, check the wording, a minority of companies prohibit you from reselling their products and vouchers.

- either leaving it as it is now with both parties deciding when & how to leave it
- once they have paid for their item then sellers can only leave them positive feedback or
- finally the option that ebay itself automatically leaves feedback when the buyer pays quickly.

It goes without saying that this has once again sparked off the old argument, who should leave feedback first -buyers or sellers? with no signs of movement in either side.

Skip McGrath, over at Auction Seller’s Resource reflects on some of the some of the more bizarre emails he gets from his eBay buyers, customers and readers to his blog. Seems like you can’t please all the people all the time. One of the best messages being with reference to a product called Ten Profitable Ebay Niches:

Product: Ten Profitable eBay Niche
message: I need to get a refund for this item. It looks like a lot of work. I look for free money from eBay.

If anyone can get me free money from eBay BTW, please drop me an email

More importantly what are these creatures called? is the topic of conversation at Ebay Strategies with Scott Wingo. Ebay’s latest feature, http://bestof.ebay.com/ which showcases the more interesting and bizarre items being auctioned has introduced these strange creatures to us. BestOf eBay is a digg like experience with users able to vote for each listing. Meanwhile I’m sure Scott will be relieved when he finds out exactly what they are called. Any ideas?

Reputation.  A solid reputation is always a good thing, and it gives a potential buyer the added peace of mind in knowing that their transaction with you will be a successful one.  If you’re new to eBay or the internet in general, don’t be discouraged.  Everyone is new at some point, right?  The best thing that you can do is to tell buyers that you’re new and hoping to build a longstanding relationship with a world of customers.  It never hurts to offer an incentive, such as free shipping, to garner interest.

Timely Shipment.  There are certain times of the year, such as near the holidays, when shipping times are extremely important.  Whether your buyers are looking for a last-minute gift idea or they are simply anxious to receive their order, it’s important to ship items in a timely fashion.  Most mail-order businesses promise delivery within 7-10 business days unless otherwise noted.  As an eBay seller, it’s important that you let your buyers know how long it will take for you to ship their purchase and which shipping companies you use.  Some people may prefer one delivery company over another, so it’s important to be flexible in terms of your shipping method.  Additionally, you should consider offering both standard and express delivery options for those who are in a hurry to receive their order.  Always remember to purchase and keep the tracking number, which your shipper will provide, incase there is a problem or delay with the delivery.

Selection.  As an eBay seller, one of your greatest assets is the ability to offer a large amount of products at a minimal cost.  You could conceivably start your own business with very little money paid upfront due to the fact that you can list a lot of products for sale without spending a fortune.  Instead of opening a physical storefront, paying rent, insurance and utilities, all you will need is a computer, an internet connection and the inventory ready for shipment.  When you make the decision to list an item on eBay, buyers may wish to see what else you are offering for sale and this means a wider selection could lead to a wider customer base and increased income.

Photos.  If you are buying something over the internet, one of the most important qualities that a product can have is a clear photograph.  When your buyers cannot physically touch a product, there is an added challenge in making them see how great the item is.  As an eBay seller, it’s up to you to paint a picture in their mind and an important part of that is to show them an actual photo of the product that showcases its best features.  Some things to consider are lighting, background and camera angle.  If you’re using a digital camera, you can instantly see which photos are good and which are not, but the task changes when using a regular camera.  In this instance, you may want to take several photographs so that, hopefully, at least one will turn out perfectly during development.

Payment Options.  When doing business online, it’s important to keep in mind that not everyone can or will use the same payment method when shopping.  This means that, as an eBay seller, you may wish to consider a range of payment options to ensure that your buyers can complete the transaction with ease.  Additionally, the more payment options you accept, the wider your customers base can become.  For instance, if you refuse to accept personal checks, the only people who could shop with you would be those who have credit cards or don’t mind getting out and going to the post office to mail a money order.  At the same time, if you were to rule out all payment methods with the exception of a money order, you would prevent those who enjoy the convenience of online payments from shopping with you.  Some tips to keep in mind with various payment methods include making sure to hold all personal checks until they clear (typically 10-15 business days) and to ship only to a confirmed address that matches the billing address.

Only lasting for ten minutes or so, there are no excuses for not listening. It’s main question is whether to start your auctions at a high or low starting price - With the advantages of both explained, you can download it at The Times Online.

Containing reviews of popular eBay websites such as my own AuctionCUT, Power Sellers Forum and JennyHow, this is generating a massive buzz for this publication. All reviews are to the point and fair, not to mention a massive ego boost to the people involved (me especially!).

However, there’s so much more than reviews in the book. I was pleasantly surprised at the excellent content, guides and case studies it features which add tremendous value to the book.

The 10 eBay Con Tricks to watch out for, is one such guide educating users on how to stay away from bidding on illegal imports, counterfeit goods and items simply too good to be true, as well as showing us how to watch out for more advanced frauds such as sellers who inflate their own feedback ratings by operating multiple accounts.

Auctioning4U is involved in a detailed case study about Trading Assistants, showing why using Trading Assistants can be easier and hassle free despite their additional fees.

Then there are simple How To Guides, such as How to Open an eBay Shop, How to add Custom Pages, How to setup a Paypal Account among others, which are aimed at those new to eBay or those looking to take their eBay selling activity to the next level.

Additionally, more detailed topics are included such as Payment Processors, eBay alternatives and ebay Express. All the chapters are easy to read and follow, regardless of your experience. It’s not merely aimed at the beginners since the advanced sellers will certainly be able to pick up a point or two. Available on Amazon (non affiliate link - click here) at £7.99, this is one publication worth keeping by my side, 24×7.

1. Buyer Confidence.

If you are selling goldfish bowls for example, which username do you think will give abuyer more confidence - “dave1234″ or “goldfishsupplies”? When selling in more than one category on a regular basis, having multiple accounts will allow you to target your audience with a higher precision.

2. Ebay Features.

The ability to open more than one eBay Store. eBay only allows one store (or shop) per account. This is easily solved by having multiple accounts.

3. Feedback.

Protect your feedback, if one transaction as a seller goes bad and you get negative feedback, it will not affect your sales as a whole as you’ll still have excellent feedback on your other accounts.

4. Cross-Promotion Connections.

eBay allows you to cross-promote other sellers’ items within your listings. By using this feature, you can cross-promote your other accounts within your eBay listings to bring some much valued visibility.

5. eBay Arbitrage.

Many sellers buy off eBay in order to resell the item almost immediately. Having an account for selling only, will allow you to hide the items you’ve purchased with a separate account.

Now over to you, what’s your biggest reason for having multiple accounts?