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<channel>
	<title>Marketing/PR &#8211; Socialized Software</title>
	<atom:link href="http://socializedsoftware.com/category/marketingpr/feed/" rel="self" type="application/rss+xml" />
	<link>http://socializedsoftware.com</link>
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		<title>Marketing Sherpa :The 13 Best Marketing Blogs (according to their readers)</title>
		<link>http://socializedsoftware.com/2012/07/29/marketing-sherpa-the-13-best-marketing-blogs-according-to-their-readers/</link>
		<comments>http://socializedsoftware.com/2012/07/29/marketing-sherpa-the-13-best-marketing-blogs-according-to-their-readers/#comments</comments>
		<pubDate>Sun, 29 Jul 2012 14:36:18 +0000</pubDate>
		<dc:creator><![CDATA[Mark]]></dc:creator>
				<category><![CDATA[Blogging]]></category>
		<category><![CDATA[Email Marketing]]></category>
		<category><![CDATA[Marketing/PR]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[Marketing and Advertising]]></category>
		<category><![CDATA[PPC]]></category>

		<guid isPermaLink="false">http://socializedsoftware.com/?p=1583</guid>
		<description><![CDATA[I don&#8217;t blog or read blogs as much as I once did but I like keeping up with the state of the art. So here&#8217;s a link to Marketing Sherpa&#8217;s 2012 &#8220;best-of&#8221; list for marketing blogs . I listed them all so I can easily go back and refer to them all: Best Social Media Marketing Blog – Blue...]]></description>
				<content:encoded><![CDATA[<p><a href="http://socializedsoftware.com/wp-content/uploads/2012/07/lmarketing-sherpa-logo1.png"><img data-attachment-id="1596" data-permalink="http://socializedsoftware.com/2012/07/29/marketing-sherpa-the-13-best-marketing-blogs-according-to-their-readers/lmarketing-sherpa-logo-2/" data-orig-file="http://socializedsoftware.com/wp-content/uploads/2012/07/lmarketing-sherpa-logo1.png" data-orig-size="288,67" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="lmarketing-sherpa-logo" data-image-description="" data-medium-file="http://socializedsoftware.com/wp-content/uploads/2012/07/lmarketing-sherpa-logo1.png" data-large-file="http://socializedsoftware.com/wp-content/uploads/2012/07/lmarketing-sherpa-logo1.png" class="alignright size-thumbnail wp-image-1596" title="lmarketing-sherpa-logo" src="http://socializedsoftware.com/wp-content/uploads/2012/07/lmarketing-sherpa-logo1-150x67.png" alt="Marketing Sherpa" width="150" height="67" /></a>I don&#8217;t blog or read blogs as much as I once did but I like keeping up with the state of the art. So here&#8217;s a link to Marketing Sherpa&#8217;s 2012 <a href="%20http://sherpablog.marketingsherpa.com/social-networking-evangelism-community/marketing-blog-award-winners/">&#8220;best-of&#8221; list for marketing blogs</a> . I listed them all so I can easily go back and refer to them all:</p>
<ol>
<li><strong>Best Social Media Marketing Blog – </strong><strong><a href="http://www.bluefocusmarketing.com/blog/" target="_blank">Blue Focus Marketing blog</a></strong></li>
<li><strong>Best Copywriting Blog – </strong><strong><a href="http://www.copyblogger.com/blog/" target="_blank">Copyblogger</a></strong></li>
<li><strong>Best Optimization Blog – </strong><a href="http://www.marketingexperiments.com/blog/" target="_blank"><strong>MarketingExperiments Blog</strong></a></li>
<li><strong>Best PPC (pay-per-click advertising) Blog – </strong><strong><a href="http://www.ppchero.com/" target="_blank">PPC Hero</a></strong></li>
<li><strong>Best Design Blog – </strong><strong><a href="http://gnomeflash.com/" target="_blank">Gnome Flash</a></strong></li>
<li><strong>Best E-commerce Blog – </strong><strong><a href="http://www.getelastic.com/" target="_blank">GetElastic</a></strong></li>
<li><strong>Best Email Marketing Blog – </strong><strong><a href="http://www.aweber.com/blog/" target="_blank">AWeber Communications blog</a></strong></li>
<li><strong>Best Marketing Strategy Blog – </strong><strong><a href="http://www.m4bmarketing.com/small-business-marketing-blog/" target="_blank">M4B Marketing blog</a></strong></li>
<li><strong>Best Marketing Operations Blog – </strong><strong><a href="http://chiefmartec.com/" target="_blank">Chief Marketing Technologist</a></strong></li>
<li><strong>Best B2B Marketing Blog – </strong><strong><a href="http://webbiquity.com/" target="_blank">Webbiquity</a></strong></li>
<li><strong>Best Viral Marketing Blog – </strong><strong><a href="http://www.jeffbullas.com/" target="_blank">jeffbullas.com</a></strong></li>
<li><strong>Best SEO (search engine optimization) Blog – </strong><strong><a href="http://www.seomoz.org/blog" target="_blank">SEOmoz: The Daily SEO Blog</a></strong></li>
<li><strong>Best Inbound Blog – </strong><strong><a href="http://www.kunocreative.com/blog" target="_blank">Kuno Creative blog</a></strong></li>
</ol>
<div class="zemanta-pixie" style="margin-top: 10px; height: 15px;"><img class="zemanta-pixie-img" style="border: none; float: right;" src="http://img.zemanta.com/pixy.gif?x-id=1599bd03-b35a-4693-93fa-2248a52a3cd3" alt="" /></div>

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<p class='technorati-tags'>Technorati Tags: <a class='technorati-link' href='http://technorati.com/tag/Email+Marketing' rel='tag' target='_self'>Email Marketing</a>, <a class='technorati-link' href='http://technorati.com/tag/Marketing+and+Advertising' rel='tag' target='_self'>Marketing and Advertising</a>, <a class='technorati-link' href='http://technorati.com/tag/PPC' rel='tag' target='_self'>PPC</a>, <a class='technorati-link' href='http://technorati.com/tag/SEO' rel='tag' target='_self'>SEO</a></p>

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			<wfw:commentRss>http://socializedsoftware.com/2012/07/29/marketing-sherpa-the-13-best-marketing-blogs-according-to-their-readers/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	<post-id xmlns="com-wordpress:feed-additions:1">1583</post-id>	</item>
		<item>
		<title>Social Media Addiction</title>
		<link>http://socializedsoftware.com/2010/03/22/social-media-addiction/</link>
		<comments>http://socializedsoftware.com/2010/03/22/social-media-addiction/#comments</comments>
		<pubDate>Tue, 23 Mar 2010 01:43:18 +0000</pubDate>
		<dc:creator><![CDATA[Mark]]></dc:creator>
				<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Addiction]]></category>
		<category><![CDATA[Facebook]]></category>
		<category><![CDATA[iPhone]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://socializedsoftware.com/?p=1007</guid>
		<description><![CDATA[Right on the heels of this Stanford study on iPhone addiction, Retreveo published these usage stats about social media usage and &#8220;addiction&#8221;. Twitter and FaceBook: 48% of people check/update FaceBook and/or Twitter after they go to bed 18% of people under 25 years old can&#8217;t go more than a couple hours without checking in on FaceBook 61%...]]></description>
				<content:encoded><![CDATA[<p><a href="http://socializedsoftware.com/wp-content/uploads/2010/03/social-media-addiction.png"><img data-attachment-id="1009" data-permalink="http://socializedsoftware.com/2010/03/22/social-media-addiction/social-media-addiction/" data-orig-file="http://socializedsoftware.com/wp-content/uploads/2010/03/social-media-addiction.png" data-orig-size="250,204" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="social-media-addiction" data-image-description="" data-medium-file="http://socializedsoftware.com/wp-content/uploads/2010/03/social-media-addiction.png" data-large-file="http://socializedsoftware.com/wp-content/uploads/2010/03/social-media-addiction.png" class="size-full wp-image-1009 alignright" style="border: 0pt none; margin: 10px;" title="social-media-addiction" src="http://socializedsoftware.com/wp-content/uploads/2010/03/social-media-addiction.png" alt="Social Media Addiction" width="250" height="204" /></a>Right on the heels of this Stanford <a href="http://www.livescience.com/technology/apple-iphone-addiction-100308.html">study on iPhone addiction</a>, Retreveo published these usage stats about <a href="http://www.retrevo.com/content/blog/2010/03/social-media-new-addiction%3F">social media usage and &#8220;addiction&#8221;</a>.</p>
<h2>Twitter and FaceBook:</h2>
<ul>
<li>48% of people check/update FaceBook and/or Twitter after they go to bed</li>
<li>18% of people under 25 years old can&#8217;t go more than a couple hours without checking in on FaceBook</li>
<li>61% of people under 25 have to check in on FaceBook at least once a day</li>
<li>11% of people over 25 years old can&#8217;t go more than a couple hours without checking in on FaceBook</li>
<li>55% of people over 25 have to check in on FaceBook at least once a day</li>
<li>16% of people under 25 years old rely on Twitter and/or FaceBook for the morning &#8220;news&#8221;</li>
</ul>
<h2>iPhone Users:</h2>
<ul>
<li>28% of iPhone users check/update Twitter before they get out of bed</li>
<li>26% of iPhone users check/update Twitter before they turn on their TV</li>
<li>23% of iPhone users rely on Twitter for their morning news</li>
</ul>
<h2>Electronic Messages:</h2>
<ul>
<li>11% of people under 25 years old can be interrupted by an electronic message during sex (The number drops to 6% of people over 25 years old)</li>
<li>24% of people under 25 can be interrupted by an electronic message while in the bathroom. (This number drops to 12% of people over age 25)</li>
<li>49% of people under 25 years old can be interrupted by an electronic message during a meal. (27% for people over 25 years of age)</li>
<li>22% of people under 25 years old can be interrupted by an electronic message during a meeting. (11% of people over 25 years of age)</li>
</ul>
<p class="zemanta-related-title" style="font-size: 1em;">I really think we might need to help the 11% and 24% in the last group.</p>
<h6 class="zemanta-related-title" style="font-size: 1em;">Related Articles</h6>
<ul class="zemanta-article-ul">
<li class="zemanta-article-ul-li"><a href="http://mashable.com/2010/03/17/social-media-usage-stats/">Our Social Media Obsession by the Numbers [STATS]</a> (mashable.com)</li>
<li class="zemanta-article-ul-li"><a href="http://www.sociableblog.com/2010/03/22/facts-addicted-to-social-media/">Facts : Addicted To Social Media</a> (sociableblog.com)</li>
<li class="zemanta-article-ul-li"><a href="http://blog.stealthmode.com/2010/03/addicted-to-social-media/">Addicted to Social Media?</a> (stealthmode.com)</li>
<li class="zemanta-article-ul-li"><a href="http://www.pamorama.net/2010/03/21/were-addicted-to-social-networks-48-of-us-check-them-in-bed/">We&#8217;re Addicted to Social Networks: 48% of Us Check Them in Bed</a> (pamorama.net)</li>
<li class="zemanta-article-ul-li"><a href="http://www.socialmediatoday.com/SMC/183191">We&#8217;re Addicted to Social Networks</a> (socialmediatoday.com)</li>
<li class="zemanta-article-ul-li"><a href="http://www.theresabloginmysoup.com/commented-on-patrick-curl-social-media-consultant/">Commented on &#8220;Patrick Curl: Social Media Consultant&#8221;</a> (theresabloginmysoup.com)</li>
<li class="zemanta-article-ul-li"><a href="http://www.sfgate.com/cgi-bin/blogs/techchron/detail?blogid=19&amp;entry_id=59366">We&#8217;re addicted to social media, even in bed</a> (sfgate.com)</li>
<li class="zemanta-article-ul-li"><a href="http://blog.seattlepi.com/techchron/archives/198602.asp?source=rss">We&#8217;re addicted to social media, even in bed</a> (seattlepi.com)</li>
<li class="zemanta-article-ul-li"><a href="http://danalookadoo.com/social-media/addiction/">Story of a Social Media Addict</a> (danalookadoo.com)</li>
</ul>
<p><span class="zem-script pretty-attribution"><script src="http://static.zemanta.com/readside/loader.js" type="text/javascript"></script></span></p>

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<p class='technorati-tags'>Technorati Tags: <a class='technorati-link' href='http://technorati.com/tag/Addiction' rel='tag' target='_self'>Addiction</a>, <a class='technorati-link' href='http://technorati.com/tag/Facebook' rel='tag' target='_self'>Facebook</a>, <a class='technorati-link' href='http://technorati.com/tag/iPhone' rel='tag' target='_self'>iPhone</a>, <a class='technorati-link' href='http://technorati.com/tag/Social+Media' rel='tag' target='_self'>Social Media</a>, <a class='technorati-link' href='http://technorati.com/tag/Twitter' rel='tag' target='_self'>Twitter</a></p>

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			<wfw:commentRss>http://socializedsoftware.com/2010/03/22/social-media-addiction/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
	<post-id xmlns="com-wordpress:feed-additions:1">1007</post-id>	</item>
		<item>
		<title>Tech Coverage, Twitter and the Top 8 Business Pubs</title>
		<link>http://socializedsoftware.com/2010/03/08/tech-coverage-twitter-and-the-top-8-business-pubs/</link>
		<pubDate>Mon, 08 Mar 2010 06:10:07 +0000</pubDate>
		<dc:creator><![CDATA[Mark]]></dc:creator>
				<category><![CDATA[Marketing/PR]]></category>
		<category><![CDATA[Social Media]]></category>
		<category><![CDATA[Technology]]></category>

		<guid isPermaLink="false">http://socializedsoftware.com/?p=984</guid>
		<description><![CDATA[I work for a start-up and like the folks at virtually every start-up we dream of being covered by one of the Big 8  business publications: The Wall Street Journal, The New York Times, Forbes, Fortune, BusinessWeek, The Economist, the Financial Times, and USA Today. The folks at ITDatabase took a closer look at how they cover...]]></description>
				<content:encoded><![CDATA[<p><a href="http://memos.itdatabase.com/index.php?report=bp"><img data-attachment-id="985" data-permalink="http://socializedsoftware.com/2010/03/08/tech-coverage-twitter-and-the-top-8-business-pubs/itmemos-logo-2/" data-orig-file="http://socializedsoftware.com/wp-content/uploads/2010/03/itmemos-logo.gif" data-orig-size="259,104" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="itmemos-logo" data-image-description="" data-medium-file="http://socializedsoftware.com/wp-content/uploads/2010/03/itmemos-logo.gif" data-large-file="http://socializedsoftware.com/wp-content/uploads/2010/03/itmemos-logo.gif" class="alignleft size-full wp-image-985" style="border: 0pt none; margin: 5px 10px;" title="itmemos-logo" src="http://socializedsoftware.com/wp-content/uploads/2010/03/itmemos-logo.gif" alt="IT Memos by IT Database" width="185" height="74" /></a>I work for <a href="http://www.zenoss.com">a start-up</a> and like the folks at virtually every start-up we dream of being covered by one of the Big 8  business publications: <em>The Wall Street Journal</em>, <em>The New York Times</em>, <em>Forbes</em>, <em>Fortune</em>, <em>BusinessWeek</em>, <em>The Economist</em>, the <em>Financial Times</em>, and <em>USA Today.</em></p>
<p>The folks at <a href="http://www.itdatabase.com">ITDatabase</a> took a closer look at how they cover the tech industry and surveyed a group of veterans from major tech PR agencies to see what their experiences were like. The <a href="http://memos.itdatabase.com/index.php?report=bp">resulting report</a> yielded a few interesting tidbits<a href="http://memos.itdatabase.com/index.php?report=bp"></a>:</p>
<ul>
<li>The New York Times&#8217; <a href="http://davidpogue.com/">David Pogue</a> (@<a href="http://twitter.com/pogue">Pogue</a>) and <a href="http://kara.allthingsd.com/">Kara Swisher</a> (@<a href="http://twitter.com/karaswisher">karaswisher</a>) top the most followed tech journalists on Twitter while NY Times&#8217; <a href="http://topics.nytimes.com/topics/reference/timestopics/people/r/motoko_rich/index.html">Motoko Rich</a> and <a href="http://bits.blogs.nytimes.com/author/jenna-wortham/">Bit blogger Jenna Wortham</a> get retweeted much more often (500 and 331 times per post on average respectively).</li>
<li>According to the tech PR veterans surveyed, 46.4% thought that that business press tech coverage is worse than it was five years ago. Only 25% thought it was better.</li>
<li>Business success is not an indicator of press coverage see how Twitter and Facebook rule the total number of clippings along with Google, Apple and Microsoft.</li>
</ul>
<p>Intriguing research if you are interested in tech PR.</p>

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		<post-id xmlns="com-wordpress:feed-additions:1">984</post-id>	</item>
		<item>
		<title>Hyperlinking Text in Google Spreadsheets</title>
		<link>http://socializedsoftware.com/2009/12/10/hyperlinking-text-in-google-spreadsheets/</link>
		<pubDate>Thu, 10 Dec 2009 04:17:09 +0000</pubDate>
		<dc:creator><![CDATA[Mark]]></dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[Web Applications]]></category>

		<guid isPermaLink="false">http://socializedsoftware.com/?p=756</guid>
		<description><![CDATA[One of my biggest complaints about Google Docs Spreadsheets is that their is no formatting menu to add hyperlinks to text in a cell. You actually have to use the following notation to make it happen: =hyperlink(”URL”,”Hyperlinked  Text”) Beyond that to indicate a cell is hyperlinked you need to format it yourself or the cell will simply...]]></description>
				<content:encoded><![CDATA[<p>One of my biggest complaints about Google Docs Spreadsheets is that their is no formatting menu to add hyperlinks to text in a cell. You actually have to use the following notation to make it happen:</p>
<p><strong>=hyperlink(”URL”,”Hyperlinked  Text”)</strong></p>
<p>Beyond that to indicate a cell is hyperlinked you need to format it yourself or the cell will simply appear as having text in the box with no link. Mousing over gives you a little indicator that the cell is a link but you probably would want to format the text with a blue color and underline so you know that it&#8217;s a link. My other pet peeve is that the context sensitive help doesn&#8217;t indicate that you need the quotes around your pair so entering the example:</p>
<p>=hyperlink(www.socializedSoftware.com, Socialized Software)</p>
<p>This would yield an <strong>#ERROR!</strong>. See the example below for some of the things I am talking about.</p>
<p><img data-attachment-id="759" data-permalink="http://socializedsoftware.com/2009/12/10/hyperlinking-text-in-google-spreadsheets/unsaved-spreadsheet/" data-orig-file="http://socializedsoftware.com/wp-content/uploads/2009/12/Unsaved-spreadsheet.png" data-orig-size="617,294" data-comments-opened="1" data-image-meta="{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}" data-image-title="Hyperlinked Spreadsheet" data-image-description="&lt;p&gt;How to hyperlink a cell in a Google Docs Spreadsheet&lt;/p&gt;
" data-medium-file="http://socializedsoftware.com/wp-content/uploads/2009/12/Unsaved-spreadsheet-300x142.png" data-large-file="http://socializedsoftware.com/wp-content/uploads/2009/12/Unsaved-spreadsheet.png" class="alignnone size-full wp-image-759" style="margin: 4px; border: 1px solid black;" title="Hyperlinked Spreadsheet" src="http://socializedsoftware.com/wp-content/uploads/2009/12/Unsaved-spreadsheet.png" alt="Hyperlinked Spreadsheet" width="494" height="235" srcset="http://socializedsoftware.com/wp-content/uploads/2009/12/Unsaved-spreadsheet.png 617w, http://socializedsoftware.com/wp-content/uploads/2009/12/Unsaved-spreadsheet-300x142.png 300w" sizes="(max-width: 494px) 100vw, 494px" /></p>
<p>Okay I am done griping it has just been a very big inconvenience for me today.  I hope this helps someone.</p>

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		<post-id xmlns="com-wordpress:feed-additions:1">756</post-id>	</item>
		<item>
		<title>What if Ad People Created the Stop Sign</title>
		<link>http://socializedsoftware.com/2009/08/13/what-if-ad-people-created-the-stop-sign/</link>
		<pubDate>Thu, 13 Aug 2009 10:35:29 +0000</pubDate>
		<dc:creator><![CDATA[Mark]]></dc:creator>
				<category><![CDATA[Humor]]></category>
		<category><![CDATA[Marketing/PR]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://socializedsoftware.com/?p=682</guid>
		<description><![CDATA[I have sat in on these type of marketing meetings, have you? via  Copyblogger on Twitter. Technorati Tags: Humor, marketing]]></description>
				<content:encoded><![CDATA[<p>I have sat in on these type of marketing meetings, have you?</p>
<p><object id="542649" classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="464" height="376" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowScriptAccess" value="always" /><param name="src" value="http://embed.break.com/NTQyNjQ5" /><embed id="542649" type="application/x-shockwave-flash" width="464" height="376" src="http://embed.break.com/NTQyNjQ5" allowscriptaccess="always"></embed></object><br>
<span style="font-size: xx-small;"><a href="http://view.break.com/542649#TellAFriendhttp://stats.break.com/invoke.txt"></a></span></p>
<p>via  <a href="http://twitter.com/copyblogger/status/3249009102">Copyblogger on Twitter</a>.</p>

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<p class='technorati-tags'>Technorati Tags: <a class='technorati-link' href='http://technorati.com/tag/Humor' rel='tag' target='_self'>Humor</a>, <a class='technorati-link' href='http://technorati.com/tag/marketing' rel='tag' target='_self'>marketing</a></p>

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