Marketing Comet - Small Business Marketing Secrets

Boston - Turner Broadcasting - Guerrilla Marketing Gone Bad

J D Moore — Mon, 05 Feb 2007 08:44:08 -0500

If you haven't been living in a paper bag recently, you'll know that Boston was the victim of guerrilla marketing gone bad. Some marketers place some electronic devices around the city - under...

Well, I'll be Cornhobbled

J D Moore — Wed, 20 Dec 2006 15:22:11 -0500

Want to know what cornhobble means? I'll tell you later, read on... I bet the word cornhobble got your attention right? Unusual and poetic words have the effect of stimulating the attention center of...

Location Location Location - What To Think About When Choosing a Retail Location

J D Moore — Tue, 26 Sep 2006 11:51:18 -0400

So, you're ready to set up shop somewhere selling your wares to the public. Good for you. There are some extremely important considerations that you should make when choosing a business location....

One of My Biggest Slogan Pet Peeves

J D Moore — Thu, 31 Aug 2006 09:29:43 -0400

I'm not trying to be a grammar fascist here, but I have a pet peeve involving slogans that incorrectly use the present progressive tense. "OK, what the heck is that?" you ask. Simple present tense is...

Microsoft's New XNA Game Studio Express Offers Unique Oportunity

J D Moore — Tue, 15 Aug 2006 10:11:43 -0400

I have to say that I love the trend of democratization that technology is bringing. Anybody can put up a blog, a web page, video on YouTube, a MySpace profile. Any some stuff out there is actually...

How Open Should You Be About Price

J D Moore — Wed, 09 Aug 2006 09:37:18 -0400

One of the things that impressed me the most about the gym I belong to is that their price was posted on the front counter. A lot of the more expensive gyms you walk into guard their prices like they...

Looking Forward to $4 a Gallon Gas?

J D Moore — Mon, 07 Aug 2006 22:05:33 -0400

Mark my words, today's announcement about leaky oil pipes in Alaska are a precursor to US gas prices going up to $4 per gallon within the next year. Pardon me in advance for getting a bit preachy...

Multiple Levels of Advertising and Promotion

J D Moore — Mon, 24 Jul 2006 17:06:14 -0400

I bet you didn't know that there are multiple levels of advertising and promotion that correspond to intent and stage of business. Understanding these levels helps small businesses tailor their...

Bush Gets Caught Saying "Shit" on Open Mike at G8 Summit

J D Moore — Mon, 17 Jul 2006 18:47:16 -0400

President Bush today uttered a colorful expletive while referring to Hezbollah in what he thought was a private conversation with British Prime Minister Tony Blair. The two were attending a lunch at...

Internet Marketing Tips From Dane Cook's Tourgasm

J D Moore — Mon, 17 Jul 2006 15:54:44 -0400

I am a big fan of comedian Dane Cook and have been watching his Tourgasm show on HBO. On the show, he and 3 other comedians travel the road in a big bus and perform all over the country. On the last...