A trip I shall never forget, and roads I hope to return to… in a more family friendly wagon.

The post Supercars in the Dolomite mountains appeared first on Mark Forrester.

How an Offer to Sell Wistia Inspired Us to Take On $17M in Debt

Most founders dream of building a product that eventually becomes a household name and sells for a billion dollars, but chasing that goal comes with some downsides. We chose a different path.

Chris Savage & Brendan Schwartz – Founders of Wistia

I’ve followed the @wistia team with keen interest for many years – @woothemes was an early user. This chapter is a fascinating and important read for any business owner contemplating future growth and how much control they are willing to sacrifice for it.

Part #2 — $100M to $1B+: Non-obvious Lessons Learned Selling to Yahoo!

While there is much written about growing a startup, there is far less written about being acquired, successfully integrating a startup or scaling within a large company. In retrospect, I wish I had been better prepared and more knowledgeable, and hope my lessons learned below can prove valuable to CEOs and founders everywhere.

Todd Sacredoti – Founder of BrightRoll

? So many parallels, so many I wish we’d knowns. A hugely insightful read for business owners about the lesser spoken acquisition process.

The nightmare videos of childrens’ YouTube — and what’s wrong with the internet today

This really terrifies me as a dad – seeing my 6 year old, and even 2 year old boy, falling victim to these dangerous rabbit holes of deep, dark YouTube. A must watch for parents…

TL;DR Keep your kids away from YouTube.

The post July bookmarks appeared first on Mark Forrester.

On July 9th 2008 we launched @WooThemes.

With the benefit of youthful business naivety, the serendipity of meeting co-founders online, the scale of open source and through the power of sequence & hard graft we found our 10 year “overnight” success!

Happy Birthday @WooCommerce ?

The post 10 year “overnight” success appeared first on Mark Forrester.

I love how much creativity oozes from my new home office desk, designed and built by Frankie Machine. Inspired to build – I just wish my skills translated from pixels…. 

The post Home office appeared first on Mark Forrester.

Taken by my talented six year old ↓

The post My little documentarian appeared first on Mark Forrester.

The post Hermanus views appeared first on Mark Forrester.

First up is installing a new theme that provides me with a clean and minimal canvas, leaving the creative workflow to the flexibility of the Gutenberg tools, blocks and elements.

The Twenty Fifteen theme had served me well for over a couple years now, but it’s a little too rigid for some of the new display controls.

Previous manifestations

Version 2018

After a thorough search, I discovered a theme that ticks all the boxes. Boxes that seem to be less elaborate, playful and colorful as previous ones. ꜛ

Tabor by ThemeBeans.

We like to push the boundaries of what makes a WordPress theme capable. And with the pending release of WordPress 5.0 and Gutenberg, the new WordPress block editor, we couldn’t be more excited for the evolution of creating rich content in WordPress.

ThemeBeans

I look forward to seeing how closely this theme tracks Gutenberg’s development and release cycles. ??

Whilst Gutenberg provides a completely new publishing experience, with a moderate learning curve, even for someone well versed in WordPress, it’s refreshing to experiment with something that finally feels like it questions the WordPress status quo. More of this…

The post The best way to predict your future is to create it appeared first on Mark Forrester.

A challenging personal year embarking on re-invention, with little daily structure or operational responsibilities. A year sans a professional title and many coffee meetings explaining why… A year of much envy and privilege.

A year of many learnings, pursuing back burner passions, and traversing family adventures with young children…

The catalyst

In February, Magnus and myself made the humongous decision to hand over the reins to a team lead better equipped for this next chapter of WooCommerce’s growth. Free from our founder biases. Nearly 10 years since our first explorations with commercial WordPress themes, and 2 years since Woo’s acquisition by Automattic.

An acquisition is an emotional process to navigate. Your DNA, as a founder, is so intertwined with that of your business, and the culture and reputation that grows and matures within your business becomes so engrained in your identity. As people, beliefs and cultures merge, change naturally results from it. You need to be open to it and adapt your ways.

I’ve had a lot of time to reflect on all these hugely valuable business experiences, dissecting our journey, understanding the magnitude of serendipity, and trying to recall many of those aha moments lost in the blur of our hyper growth years.

Initiating 2.0

Now with the fortune of time and capital to re-invest I’ve enjoyed immersing myself in relationships, businesses and investments outside of my immediate bubble.

It’s been humbling to meet smart, passionate people with innovative ideas in the early stages of their startup journeys. Their entrepreneurial optimism is contagious, and welcomed against the backdrop of so much political and economic turmoil in South Africa.

Twenty seventeen has also been dedicated to re-connecting with my right brain. Taking photos, making videos, listening to podcasts, attempting to read more books, and pushing pixels around.

Most importantly, I’ve been very fortunate to be present at home. To cherish a very different kind of hyper growth – the physical growth of little humans.

Trying my best to avoid applying business logic to hormonal, irrational, sleep depriving situations. To practice patience and act deliberately slower. To disconnect from devices, and connect more genuinely. (I think my wife will attest that I’ve still got a very long way to go…)

So thank you twenty seventeen, for the gift of time. I look forward to being more purposeful with our next orbit of the sun.

The post Twenty Seventeen appeared first on Mark Forrester.

This video perfectly highlights the importance of good storytelling in shaping a genuine customer connection with a brand, and in turn selling lots of products. 

The post Selling though storytelling appeared first on Mark Forrester.

The post Under one hour appeared first on Mark Forrester.