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    <title>Marlene's REAL ESTATE life in NAPLES FLORIDA!</title>
    
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    <updated>2010-01-10T10:36:23-08:00</updated>
    <subtitle>A little bit about real estate, a little bit about Naples, and a lot about life!</subtitle>
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        <published>2010-01-10T10:36:23-08:00</published>
        <updated>2010-01-10T10:54:19-08:00</updated>
        <summary>A fellow from the Milwaukee area walked into our office this morning and said he wanted to take advantage of the current real estate market. Oddly enough, this is no longer unusual! So good to hear considering the last three...</summary>
        <author>
            <name>Marlene Graham</name>
        </author>
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://www.naplesrealestatereport.com/marlenes_real_estate_life/"><div xmlns="http://www.w3.org/1999/xhtml">A fellow from the Milwaukee area walked into our office this morning and said he wanted to take advantage of the current real estate market. Oddly enough, this is no longer unusual! So good to hear considering the last three years!<br /><br />Currently I am sitting at an Open House at Naples Lakes. This is a great value, Arnold Palmer golf course included, beautifully turnkey furnished, great view of golf course and water for only $249,000.<xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/MarlenesRealEstateLifeInNaplesFlorida/~4/5bChL7EakMM" height="1" width="1" /></div></content>


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        <published>2009-12-10T11:32:13-08:00</published>
        <updated>2009-12-10T11:32:13-08:00</updated>
        <summary>Sold two places this week. Yippee! And no arm twisting involved!</summary>
        <author>
            <name>Marlene Graham</name>
        </author>
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://www.naplesrealestatereport.com/marlenes_real_estate_life/"><div xmlns="http://www.w3.org/1999/xhtml"><p>Sold two places this week. Yippee! And no arm twisting involved!</p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/MarlenesRealEstateLifeInNaplesFlorida/~4/9F3_AB8yPec" height="1" width="1" /></div></content>


    <feedburner:origLink>http://www.naplesrealestatereport.com/marlenes_real_estate_life/2009/12/sold-two-places-this-week-yippee-and-no-arm-twisting-involved.html</feedburner:origLink></entry>
    <entry>
        <title>Gotta Get Some More Business Cards!</title>
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        <published>2009-10-08T08:19:53-07:00</published>
        <updated>2009-10-08T08:19:53-07:00</updated>
        <summary>Twice in the past week, I was asked for a business card and I didn't have one. For the past three years,that has not been a high priority. But that is certainly turning around. Now that the best bargains from...</summary>
        <author>
            <name>Marlene Graham</name>
        </author>
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://www.naplesrealestatereport.com/marlenes_real_estate_life/"><div xmlns="http://www.w3.org/1999/xhtml"><p>Twice in the past week, I was asked for a business card and I didn't have one. For the past three years,that has not been a high priority. But that is certainly turning around. Now that the best bargains from a few months ago are already showing equity, people are getting serious about looking. And they are finding that in some cases they have to offer over the asking price to even be in the game because they aren't the only ones recognizing the deals. </p>
<p>My calendar is starting to fill up now too. This is great news for both me and my clients! </p>
<p><a href="http://www.napleshomefinders.com">www.napleshomefinders.com</a></p>
<p><a href="http://www.naplesagents.com">www.naplesagents.com</a></p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/MarlenesRealEstateLifeInNaplesFlorida/~4/Bb2D-FboSbU" height="1" width="1" /></div></content>


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    <entry>
        <title>A Little Different Real Estate Conversation</title>
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        <published>2009-09-25T08:58:21-07:00</published>
        <updated>2009-09-25T08:58:21-07:00</updated>
        <summary>by Marlene Graham, Downing-Frye Realty, Naples, Florida, 34102 239-821-9046 So the other day I was at Campiello's Restaurant on 3rd Street South having some lunch when a gentleman in his 60s I would guess, or late 50s, who was sitting...</summary>
        <author>
            <name>Marlene Graham</name>
        </author>
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://www.naplesrealestatereport.com/marlenes_real_estate_life/"><div xmlns="http://www.w3.org/1999/xhtml"><p>by Marlene Graham, Downing-Frye Realty, Naples, Florida,   34102    239-821-9046</p>
<p>So the other day I was at Campiello's Restaurant on 3rd Street South having some lunch when a gentleman in his 60s I would guess, or late 50s, who was sitting with another gentleman started a semi-conversation with me. When he found out I was a real estate agent, he indicated that he lived in Olde Naples. Generally men who live in prestigious areas mention those areas as a frame of reference indicating they might have some means. And not that he was necessarily trying to up his estimation in my eyes, in a place like Campiello's prestige is bandied around by men since there are many singles that hang out there.  </p>
<p>But then he said something that I am finding is being injected into more and more conversations these days: "But I don't know how long." </p>
<p>I furrowed my brow not sure what he was meaning. </p>
<p>"I have it as a short sale right now, but I stopped making my payments in February, so if it doesn't sell I don't know how much longer I will be in there. But you know, I really don't care. I'm okay with that." </p>
<p>Wow! Bet he wouldn't have been caught dead saying that to a stranger just a couple of years ago. </p>
<p>And the frustrating part of all this is that the folks caught in that situation are usually the previously great credit crowd. Now, as many people have suddenly seen things spinning wildly out of their control, they've come to terms with the fact that they can't take advantage of the (temporary) bargains their homes have become; they know someone else will; and as embarrassing as such a scenario once was, it is acceptable conversation for even the elite. If ever there was an illustration of the real estate cycle, this is it, and those who luck out to have cash when it hits the bottom ... well ... it's like a license to print money. </p>
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    <entry>
        <title>Search Like an Agent! </title>
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        <id>tag:typepad.com,2003:post-6a00e5525da00188340120a520d008970b</id>
        <published>2009-08-26T10:36:07-07:00</published>
        <updated>2009-08-26T10:58:11-07:00</updated>
        <summary>Hello again As you can see I'm the type of person who writes only when I feel optimistic about what is happening around me. I guess that's why I always appear to be optimistic. Things have been slow the last...</summary>
        <author>
            <name>Marlene Graham</name>
        </author>
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://www.naplesrealestatereport.com/marlenes_real_estate_life/"><div xmlns="http://www.w3.org/1999/xhtml"><p>Hello again</p>
<p>As you can see I'm the type of person who writes only when I feel optimistic about what is happening around me. I guess that's why I always appear to be optimistic. </p>
<p>Things have been slow the last week or so in my real estate life, but things are percolating again! Potential deals on four places and two more that have had three showings in the past three days. I like that. </p>
<p>Also I am developing out some sites that might be of interest to real estate agents and those who are not. I am working on RealEstateAgentReferrals.com. Right now there is only one article there, but it's one that you might enjoy and soon I will be soliciting agents to be on the site. Just wanted to get it on the internet for a bit so that it resolves correctly. </p>
<p>The address is <a href="http://www.realestateagentreferrals.com" target="_blank">www.realestateagentreferrals.com</a> . </p>
<p>Another site you might like that is not online as of me writing this sentence, but should be online by the end of the day or tomorrow would be <a href="http://www.floridalistingbook.com" target="_blank">www.floridalistingbook.com</a> . Back in the day when agents didn't have computers they had listing books -- those of us in our 40s and 50s probably remember how coveted and secretive those books were. Well now of course you can find all kinds of real estate information on the internet, valid and not, and the books have gone the way of the eight-track tape. Now with the guidance of a good real estate agent --- or in my case ... ahem ... a great real estate agent ... you can put all the pieces together easily and quickly. </p>
<p>Well now I (aka according to this site <a href="http://www.mostinterestingwomanintheworld.com" target="_blank">www.mostinterestingwomanintheworld.com</a>) am offering my clients the chance to search the internet like an agent with a new program I have joined called Listing Book. You just contact me, say you want to search the internet like an agent and then I set you up for the program in my region free of charge. Of course I hope that also means that would will pick me as your agent! That's the hope anyway. So just let me know and I will sign you up ... and no you will not have to sign in blood that you will stick by my side. So don't worry. But again, I really hope that is your intention! It's certainly mine  :  ) </p>
<p>Well I'm getting hungry, so I'll make this one short and sweet. Plus I have to work on those sites!</p>
<p>See you and don't forget to write me at <a href="mailto:marlenegraham@earthlink.net">marlenegraham@earthlink.net</a> to request your Listing Book Invitiation!</p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/MarlenesRealEstateLifeInNaplesFlorida/~4/e3JorKsHoZ8" height="1" width="1" /></div></content>


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    <entry>
        <title>It's August 2009 and We're Having Some Fun in Naples Florida!</title>
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        <id>tag:typepad.com,2003:post-6a00e5525da00188340120a536671c970c</id>
        <published>2009-08-10T07:19:25-07:00</published>
        <updated>2009-08-11T06:33:13-07:00</updated>
        <summary>Hello again from Marlene Graham and let me tell you I feel like I am whirring in so many directions between being a single mom, a business owner, a traveler, a writer and a 51 year old woman! Yikes did...</summary>
        <author>
            <name>Marlene Graham</name>
        </author>
        
        
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<p>Hello again from Marlene Graham and let me tell you I feel like I am whirring in so many directions between being a single mom, a business owner, a traveler, a writer and a 51 year old woman! Yikes did I just write that? Can't be me I'm talking about. Of course I'm referring to the very last descriptor, but the way I see it is I'm still natural and I still look okay and so if I decide someday to enhance, I can be in my 40s again right? Which would of course technically make me in my 30s since the 40s is the new 30s right? </p>
<p>Amazing how we can "spin" things these days to mean whatever we want them to mean. Used to only be the domain of politicians and celebrities. But now regular people can PR themselves however they want. But back to the age thing, as we all know the bottom line is it doesn't matter our age. That we can't do anything about chronologically. It matters what we do with the life we have. Don't want to take up space needlessly. That's what I always tell my kids. It's a gift to be here on the planet. And an even better gift to be in Naples, though I have to say as full-time residents we sometimes take all that for granted. </p>
<p>The other philosophical thing I want to reiterate (after all there are no original thoughts in the world) and see in writing so I can keep reminding myself -- Oh my gosh, I went back to fix a typo and now I forgot the thought -- hmmm wonder if THAT can be fixed. Oh yeah, yeah, now I remember: The thing I want to reiterate is to enjoy life as you go along. Don't let the bad times and the bad events usurp the good. The journey is your life. The destination is the end of your life, so unless you are tired of earth, you never REALLY consciously want to reach that destination. But, of course, in the process of the journey you need to use some caution in terms of finances and life choices because they do guide you along the way: They could shorten your time here, or there is also the possibility that you could live a LONG LONG time and have to incorporate those choices into your long life. So make the best of it. </p>
<p>Ack! How did I get on that train! Guess I'd better hop off at the next station. By the way if you want to see something "interesting" check out <a href="http://www.TheMostInterestingWomanInTheWorld.com" target="_blank">www.TheMostInterestingWomanInTheWorld.com</a> .</p>
<p>So onto Naples, the weather has been hot, but not unbearably so. Tourism goes up and down. One week we will be busy, the next not so much. Great happy hours. The ups and downs of the tourism market have prompted some great deals with restaurants and clubs. </p>
<p>Real estate has been quite busy. If we could get all the appraisals to work out and the loans to come through, we would be going nuts! And if people didn't have such a fear factor. But that is starting to change. People with cash are coming in and scooping up the deals. I just sold a two bedroom, two bath condo four miles from downtown Naples and the beaches for $35,000. You read that right -- 1300 square feet, great deal and the buyer started to second guess herself. Though she might be paying too much till I mentioned that she was buying for the price of an economical car. That's when she remembered that the car she owns did cost more. Yikes! The last time this unit sold it sold for $219,000 and at least one sold for just under $300,000. With a renter in there we're talking Cashflow City!</p>
<p>Reminds me of the $100,000 condo in Forest Glen I was trying to get people to buy. I took FIVE people there over a weekend and probably drove the Realtor on the other side crazy with all the showings. In the end, not a one of those people saw the unit for the phenomenal deal that it was (These had sold for almost $400,000 previously) and so someone else got the deal. Had any of my people jumped on it, they would already have some $60,000 equity in the unit in just a matter of three to four months. Saying I told you so makes neither me nor my clients any money. But what are you gonna do. I still love my clients. </p>
<p>It has been rainy lately. But that's not a bad thing. I'd love to see a lot of rain in the next few week to fill up our lakes and ponds. </p>
<p>Anyway check out these new sites of mine to learn more about our area: <a href="http://www.NaplesTouristCenter.com" target="_blank">www.NaplesTouristCenter.com</a>, </p>
<p><a href="http://www.BonitaTouristCenter.com" target="_blank">www.BonitaTouristCenter.com</a>, <a href="http://www.EsteroTouristCenter.com" target="_blank">www.EsteroTouristCenter.com</a>, <a href="http://www.MarcoTouristCenter.com" target="_blank">www.MarcoTouristCenter.com</a>. </p>
<p>And again, you might really get a bit of a chuckle out of this: <a href="http://www.TheMostInterestingWomanInTheWorld.com" target="_blank">www.TheMostInterestingWomanInTheWorld.com</a>. </p>
<p>By the way, I saw that new Adam Sandler movie yesterday. Not what I expected especially since I took my 16-year old son with me. I think it is called Funny People. The movie had some potential if the main characters hadn't been SO overly fixated on their male body parts in order to be funny. A little raunchiness is okay. But way too much in this one. I remember a day when this would have been an X rated movie. Now its just great hilarity. Or so that is the idea. </p>
<p>And really ... I'm not such a prude. Just needed some tweaking. The movie, that is, not me. Maybe next time they should call me. And okay, I know what you are thinking. It is possible I could use some tweaking too.</p>
<p>Later everyone!</p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/MarlenesRealEstateLifeInNaplesFlorida/~4/TBPTCZVIGi4" height="1" width="1" /></div></content>


    <feedburner:origLink>http://www.naplesrealestatereport.com/marlenes_real_estate_life/2009/08/its-august-2009-and-were-having-some-fun-in-naples-florida.html</feedburner:origLink></entry>
    <entry>
        <title>April 5th, 2009, in Naples Florida and I'm Exhausted but Smiling!</title>
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        <id>tag:typepad.com,2003:post-65097133</id>
        <published>2009-04-05T07:50:41-07:00</published>
        <updated>2009-08-11T06:34:36-07:00</updated>
        <summary>We have been running and running in Naples with people who are wanting to buy homes and know they should, but are still subject to national news. That is broken up into two types of people: The ones who are...</summary>
        <author>
            <name>Marlene Graham</name>
        </author>
        
        
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<p>We have been running and running i<span id="fck_dom_range_temp_1238941644528_952" />n Naples with people who are wanting to buy homes and know they should, but are still subject to national news. That is broken up into two types of people: The ones who are still working on the news from 12 months ago that the bottom is yet to come and are sarcastic about the values and couldn't see one if it hit them squarely between the eyes; and those who have seen the recent articles from the media (six months behind) saying listen up folks, when it comes to specific markets such as Naples Florida, don't wait too long because you won't be rushing to buy until you see the market heading up. These are the people who are buying, but then revert to the news from a year ago and try to offer 50% off the already reduced by 70% property. Yikes. That is especially the case for me because I only show the extreme bargains and so they don't have a frame of reference unless I sit them down on the computer and show them the progression of closings. </p>
<p>But the good news is that this second group is starting to understand. The first group will most likely miss the boat. </p>
<p>Two recent articles that have captured the imaginations of buyers. One was in the February issue of Money Magazine. I don't have it in front of me now and I will update this when I do find it, but basically it indicates that there are three places in America where you should get on board the rocket before it shoots into the sky: Naples, Florida, was one of the three named. </p>
<p>There was also the research conducted by CNBC where they commissioned Trulia, a noted real estate site, to determine for which areas most real estate searches are being conducted. In the top ten was Naples Florida and in fact six of the top ten sites were in Florida with the majority of those along the Gulf Coast which is where we are. </p>
<p>I can definitely tell that there is dramatic interest in real estate on my websites and with my email queries. Not a day goes by that I don't have have at least two or three people contacting me about they fact that they are planning to buy something within one to six months. And the interesting thing is that most of these are now saying they don't have a home to sell or they have cash which makes me think we are starting to see a transfer of former stock market money into real estate. </p>
<p>Not so long ago I read a report on some of the California towns currently seeing unexpected battles over the bottom end of the market. and we are seeing that here as well. For one thing we are seeing well-heeled concerns buying or thinking about buying multiple properties as investments. A fellow from Germany was wanting to buy up to 10 condos. I've heard of hedge funds investing in multiple units here. </p>
<p>And then there are the deals that have been on the market for weeks. Those are the ones that wear me out. When I see a fantastic deal, I show it and show it and show it to everyone I can because I want one of my clients to get it. And then as soon as one of them says they will bite, I look and it is gone. Then they want to hold off again, because they want a deal like that one and I tell them that with the current climate in real estate people are less likely to price the next one below the deal that just sold because if they always did, prices would never go up. They agree with that, but it is human nature to not desire a deal when it is presented to you and to want it desperately after it is gone. If only I could hypnotize them! </p>
<p>But truthfully agents in town have reported not being so busy since 2005 and I can vouch for that. I have used tanks and tanks of gas successfully and not so successfully (though I have made great friends and potential clients for the future). I've spent days and days with people getting them a good (no let's say GREAT) deal and then have them go home, turn on the national media and back out. Sure I will someday get to say "I told you so" (once I'm sure I'm correct of course :  )  ) but the truth is it does neither of us any good. But by the same token, I have many people who already have equity in places they purchased just months ago. </p>
<p>The good news with all these property tours we've been doing is that the next step will come along soner than later: more hits than misses, even more reducint in inventory; the bottom of the market prices rising; and the recovery suddenly becoming obvious to those NOT in the trenches every day like I and my team of agents are. I just hope that the people who really would like to get into Naples, but have been outpriced for years, won't miss this opportunity, because when it takes off, it will TAKE OFF. We've seen this pattern before. Especially as beautiful, and cleans and desireable as Naples is. But as generally happens in these situations, the well-heeled generally make the profits and the others will try to get in at the last minute. Some will make some will just be kicking themselves a couple of years from now. If not, we are all in huge trouble. </p>
<p>Now here is story that is interesting...</p>
<p>Clients of mine were falling behind in payments because of economic events. They contacted the bank a year ago and said: " We will pay you all that we owe you, but we just need to to reduce our interest rate temporarily."</p>
<p>The bank did not and would not agree. And so these people who have always had perfect credit had no choice but to stop making payments in order to keep their business and hence their future livelihood going. The property went into foreclosure when we were not able to sell it for what they owed. The bank now has it on the market for less than HALF of what they owed -- and as it happens a relative of theirs is going to try and buy it back so they can get the property back into their hands. What where the bankers thinking? Is that ridiculous or what? They people lost because they valued their credit more than the discount though they might wind up getting at least half a last laugh; and the bank lost a client who would have paid off the loan eventually with just a little compassion and concern thrown into the mix. </p>
<p>In fairness to the bank, I understand it's hard to work by committee and they didn't have a crystal ball. But the good news is that at least some of these banks are now understanding that by hurting their customers in times of crisis, they only hurt themselves. Hopefully this new understanding will stem the tide of foreclosures and make "short sales" more viable as the rest of the market shores itself up. </p>
<p>Have a great day and check out my community websites: <a href="http://www.naplestouristcenter.com" target="_blank">www.naplestouristcenter.com</a>, <a href="http://www.bonitatouristcenter.com" target="_blank">www.bonitatouristcenter.com</a>, <a href="http://www.marcotouristcenter.com" target="_blank">www.marcotouristcenter.com</a>, <a href="http://www.esterotouristcenter.com" target="_blank">www.esterotouristcenter.com</a></p>
<p>This is such a beautiful part of America -- and I know how beautiful America is since I've traveled all 50 state three times in my life and even wrote the book Headfirst Into America. Consider making it your vacation home or a primary home! You can contact me directly at <a href="mailto:marlenegraham@earthlink.net">marlenegraham@earthlink.net</a> or (239) 821-9046. </p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/MarlenesRealEstateLifeInNaplesFlorida/~4/ps7Xuko_Ps0" height="1" width="1" /></div></content>


    <feedburner:origLink>http://www.naplesrealestatereport.com/marlenes_real_estate_life/2009/04/april-5th-2009-in-naples-florida-and-im-exhausted-but-smiling.html</feedburner:origLink></entry>
    <entry>
        <title>What's Moving in Naples Florida</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/MarlenesRealEstateLifeInNaplesFlorida/~3/H8mVkB9L2C4/whats-moving-in.html" />
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        <id>tag:typepad.com,2003:post-53859124</id>
        <published>2008-08-06T16:42:50-07:00</published>
        <updated>2009-08-11T06:39:46-07:00</updated>
        <summary>by Marlene Graham, Downing-Frye Realty, (239) 821-9046 marlenegraham@earthlink.net http://www.napleshomefinders.com/ People are getting "curiouser" and "curiouser" (to borrow some incorrect wordage from "Alice in Wonderland") about Naples Florida real estate. And that's a good thing. Especially for those who are not...</summary>
        <author>
            <name>Marlene Graham</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Real Estate" />
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://www.naplesrealestatereport.com/marlenes_real_estate_life/"><div xmlns="http://www.w3.org/1999/xhtml"><p>by Marlene Graham, Downing-Frye Realty, (239) 821-9046  <a href="mailto:marlenegraham@earthlink.net"><span style="COLOR: #567c24">marlenegraham@earthlink.net</span></a>   <a href="http://www.napleshomefinders.com/" target="_blank">http://www.napleshomefinders.com/</a></p>
<p>People are getting "curiouser" and "curiouser" (to borrow some incorrect wordage from "Alice in Wonderland") about Naples Florida real estate. And that's a good thing. Especially for those who are not only curious, but have foresight. </p>
<p>So here's the scoop about what is happening: Finally our mid-market is starting to move. That would be the $400,000 to a million market which has sat and sat, looking out first at the multi-million dollar market with envy and then at the $100,000 to $400,000 market which starting popping about five months ago and continues to pop. <a href="http://www.naplesnews.com/news/2008/aug/07/area-home-sales-less-300k-chart/" target="_blank">Naples News article</a>	  </p>
<p>So now it is safe to say all our real estate price points have swung into motion now. </p>
<p>When I look at the sales board at our Naples Fifth Avenue (The Marlene Graham Team) office, July sales were well punctuated with $500,000 plus sales. And this week I worked with some folks who may well make an offer on a 1.1 mill home that just months ago was priced at 1.6. And wow! Is it a beauty! In fact, it was to be the model for a specific builder in a Lely development who started pulling out all the stops, but when he realized he was too undercapitalized to continue on with such grand plans, Stock Development, the Lely Resort developer, agreed to back the neighborhood and this specific unit and market it themselves. Just the front doors on this home cost $17,000. Yikes! </p>
<p>Interestingly, the folks who are hoping to negotiate this deal are not newbies to our market, they are a late-40s couple from Ohio who through the years have already bought two homes in Naples. They know about the highs and lows, and they think the time is right to upgrade. </p>
<center><a href="http://www.napleshomefinders.com/" target="_blank"><img border="0" src="http://www.floridaview.com/banners/marlene/banner3.gif" /></a></center>
<p>Just a little while ago, while grabbing a bite to eat at Yabba Island Grill on Fifth Avenue (<a href="http://www.yabbaislandgrill.com" target="_blank">www.yabbaislandgrill.com</a>), I chatted with some developers from a small town in Pennsylvania, Chambersburg (<a href="http://www.chambersburg.org" target="_blank">www.chambersburg.org</a>), Greg and Sara Shellhase, and though they say it has been a little slow in their market, as in all markets, they are holding their own. They still have plans to more forward with even more developments than the patio-type homes they are currently selling in the 200s. They are just moving forward, slowly but surely. And the slowdown is giving them the opportunity to fly to Naples more often and enjoy their place here. So see THERE is always a silver lining to everything. </p>
<p>I have to say though that it is great to finally read MORE positive than negative articles on the Naples Real Estate market of late, and to get all those emails from people requesting property information. </p>
<p>Sure it could be better, but at least we have gone past the trickle. In fact Downing-Frye in general is reporting a much, much better year than last, and we are out of season right now. Summer is traditionally slow, but even so the bargain hunters have decided the area is well worth the summertime trip. And my HGTV House Hunters episode aired again in July (the third time) with more response than ever. People actually took time to look me up on the internet and to write. And at least a couple are planning scouting trips here soon. <a href="http://www.napleshomefinders.com" target="_blank">www.napleshomefinders.com</a>, <a href="http://www.naplesagents.com" target="_blank">www.naplesagents.com</a></p>
<p>Something else interesting. About two months ago the Europeans were here in full force, and most of the real estate inquiries were from the foreign market, particularly Canadians. The past 30 days, however, the Americans are getting brave. IN the past few days I've met folks from Ohio, Pennsylvania, Kentucky, Texas, and even California. That's good to see. </p>
<p>So this article won't be as long winded as most of mine tend to be. I just wanted to update you on the real estate market a bit. I have to say as I sit in my office at 7:30 p.m. on this Wednesday evening and look out at the people gathering around our windows, pointing at the prices with surprise, it is a good feeling. Naples has long been out of the price range of a lot of people, but the ones that grasp what is happening are having another chance at going "Back to the Future." And from the looks on their faces, you can see that the concept is starting to sink in. Imagine buying a relatively new condo with golf course playing privileges included, beautiful views, within 6.5 miles of downtown Old Naples for less than $200,000. </p>
<p>Trust me. It is stunning when you consider these units were more than $400,000 not so long ago -- and they will start heading upward again soon enough once more and more people fall off the fence, or hop as the case may be!</p>
<p>Have a great and properous day everyone! </p><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/MarlenesRealEstateLifeInNaplesFlorida/~4/H8mVkB9L2C4" height="1" width="1" /></div></content>


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    <entry>
        <title>NEWS GETS BETTER AND BETTER!</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/MarlenesRealEstateLifeInNaplesFlorida/~3/EFXlMb6u0nI/news-gets-bette.html" />
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        <id>tag:typepad.com,2003:post-51395130</id>
        <published>2008-06-16T06:52:37-07:00</published>
        <updated>2009-08-11T06:44:42-07:00</updated>
        <summary>by Marlene Graham, Downing-Frye Realty, (239) 821-9046 marlenegraham@earthlink.net As you can imagine it is nice to see a ray of sunshine in terms of the Naples area real estate market instead of just that elusive light at the end of...</summary>
        <author>
            <name>Marlene Graham</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Real Estate" />
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://www.naplesrealestatereport.com/marlenes_real_estate_life/"><div xmlns="http://www.w3.org/1999/xhtml"><p><a href="http://naplesflorida.typepad.com/.shared/image.html?/photos/uncategorized/2008/07/11/photo_naples_beach.jpg" onclick="window.open(this.href, '_blank', 'width=800,height=594,scrollbars=no,resizable=no,toolbar=no,directories=no,location=no,menubar=no,status=no,left=0,top=0'); return false"><img alt="Photo_naples_beach" border="0" height="74" src="http://naplesflorida.typepad.com/marlenes_real_estate_life/images/2008/07/11/photo_naples_beach.jpg" style="MARGIN: 0px 5px 5px 0px; FLOAT: left" title="Photo_naples_beach" width="100" /></a> by Marlene Graham, Downing-Frye Realty, (239) 821-9046  <a href="mailto:marlenegraham@earthlink.net">marlenegraham@earthlink.net</a></p>
<p>As you can imagine it is nice to see a ray of sunshine in terms of the Naples area real estate market instead of just that elusive light at the end of the tunnel. </p>
<p>Last week I made two sales. One was a single family home on a canal (no bridges, two minutes if that from the bay) within easy walking distance to downtown for around $800,000. It had previously sold for over a million several years back, and even that person had made a nice buy because shortly thereafter it had probably gone up to a value of 1.4 million. </p>
<p>He did not sell it, however, because he was not an investor and was using it as a vacation home. But now that he WANTED to sell to use his money for something else, he was willing to take a loss rather than wait for prices to head back up. And so our new client made a nice deal. </p>
<p>The other deal is one we made with a developer on a coachhome to be constructed. We asked for a price reduction and some additional clubhouse incentives and are waiting for the answer still. If we get what we are hoping for, our client will close next year on a spacious coachhome with a two-car garage for a bit under $300,000. Previously even in resale, a unit of this quality and caliber would have been in the 500s. </p>
<p>By the way, just because our market is recovering, that does not mean that prices are skyrocketing. There seems to be some confusion on that. Recovering means that people are finally here buying up the bargains (in fact we're seeing multiple contracts on the most extreme bargains). As a result, prices have been going up a bit, but there is still time to get a great deal. </p>
<p>The only problem to that thesis, however, is the person who takes this opportunity to the extreme: has a chance on an "extreme deal", decides he/she is going to make it the "extreme, extreme" deal, loses the deal and then decides he will buy later when sellers come to their senses. Barring a new financial disaster or the "ice age" that will probably not happen since we didn't just hit a bottom here, we hit an extreme bottom. And if you know Naples, you know this is a town that is hard to duplicate anywhere in the nation in regard to beaches, codes, our historic downtown, our tidiness, our community pride, and the top-end price point. It's nice to spend $300,000 in a community where you know someone else is paying upward of 30 to 40 million sometimes, to enjoy the same community, the same amenities, and the same small town charm with big city amenities. </p>
<p>So back to that bitter buyer. </p>
<p>Just because you can't save five dollars on a shirt doesn't mean you shouldn't save four dollars. You don't want to get mad about what you missed and then pay full retail in the end. Around our office we refer to that phenomenon as losing a quarter trying to save a dime. Just be happy you have this rare opportunity and take advantage of it! Buy something before the cycle completely reverses itself. The pendulum does swing both ways. </p>
<p>I also have to laugh about human nature. When most of the true Realtors (those who treat it as a career, not just a way to make a quick buck in good times) realized we had, for the most part, hit the bottom four months or so ago, the Naples News was still reflecting the negative side of everything. And I completely understand that. I was a journalist for years and I still am, so I understand the journalistic tendencey to be cynical and the effort to avoid being a public relations arm. The paper would call me up for interviews and I'd be Polly Perky because as an investor myself and one who has been willing to take the risks associated with expanding my real estate business operation in a down market, my ear has most certainly been glued to the ground. I live this everyday. The journalists don't. And, as we all know, by the time statistics come out and are compiled, they are old. </p>
<p>But anyway, everytime I'd say something positive in any medium, the negative bloggers would come out just beating up all my comments and indicating that I was quite naive or just hopeful. No doubt it has been frustrating feeling like the lone voice in the wind, even among many other Realtors. And whenever the paper did come out with an article tinged in the positive, they understandably so, would qualify it with a negative. </p>
<p>Well now the paper is finally starting to write mostly positive articles because statistics have caught up to the market and the reporters clearly see that the market has turned the corner. And what happens? The bloggers are now beating up on the newspaper about being in bed with the Realtors, etc. Too funny. Not so long ago we were mad at the paper for being so negative and out of touch with what was really happening in the market. </p>
<p>Guess THEY can't win either! </p>
<p>But much of that has to do with the fact that people tend to write and talk when things are bad. That's when most songwriters come out with their tunes. When they are sad and introspective. And when things are better or good most people just run around with big grins on their faces and they don't feel like writing.  : ) Can't blame then really. But what the negative people don't realize is by being all "gloom and doom" they only hurt themselves and their communities. And if they are doing that to drive prices down even further so they can finally buy, then they are waiting too long. The time is now to "shut up" and "put up." And I mean that is a nice way. Buy the deals now very quietly because soon everyone will know that what I am saying is valid. </p>
<p>Speaking of the paper, this article just appeared in the Sunday Naples News. Enjoy! Marlene Graham (239) 821-9046 <a href="mailto:marlenegraham@earthlink.net">marlenegraham@earthlink.net</a>, <a href="http://www.napleshomefinders.com" target="_blank">www.napleshomefinders.com</a></p>
<h1><span style="FONT-SIZE: 1.4em">Buyers back: Naples home sales up </span></h1>
<h1><span style="FONT-SIZE: 1.4em">in May</span></h1>
<p class="byline">By <a href="/staff/laura_layden/"><span style="COLOR: #40566f">LAURA LAYDEN</span></a> <br />Originally published 5:07 p.m., Friday, June 13, 2008<br />Updated 9:25 p.m., Friday, June 13, 2008 </p>
<div class="bodytext">
<div class="inline inline-left story-tools">
<div id="tools_outer">
<div id="tools_inner">Buyers are back.</div></div></div>
<p>In May, home sales rose again in the Naples area. There were 476 sales, compared to 451 last year, a 6 percent increase, according to a monthly report by the Naples Area Board of Realtors.</p>
<p>Meanwhile, pending sales spiked 37 percent to 578, from 421 a year ago.</p>
<p>The report tracks home sales in Collier County, excluding Marco Island.</p>
<p>The single-family home market saw the most action. There was an 85 percent increase in pending sales and an 18 percent increase in sales last month, according to NABOR.</p>
<p>“Actually, June has been better. It is phenomenal. I cannot tell you how encouraged we are by the activity in June,” said Charlie Hummel, broker for Century 21 #1 Sunbelt Realty off Pine Ridge Road.</p>
<p>His office is seeing a lot of activity at the “very high end” and in eastern Collier County, particularly in Golden Gate Estates.</p>
<p>“A lot of activity is coming from Ave Maria, from people who work out there and they don’t want to live at Ave Maria,” Hummel said.</p>
<p>He said more programs and help are available now for first-time buyers.</p>
<p>“Evidently, FHA loans are more in vogue now,” he said of the low-interest loans that offer lower down payments.</p>
<p>Sue Myhelic, a Realtor and owner of Gulf Breeze Real Estate at Tin City in Naples, describes the buyers as a “mix of people,” including renters that now can afford to buy and foreign investors.</p>
<p>“It really has picked up on the foreign end. I’m working with some people from the UK and some people from Germany right now,” Myhelic said.</p>
<p>For foreigners, Naples has become an even better bargain because on top of the lower prices their money is worth more because of a weak dollar.</p>
<p>She said to see pending sales spike so high is “huge.”</p>
<p>“That is over 5 percent of the listings that we have. So that is fabulous,” she said.</p>
<p>The report shows there are 11,175 listings in the Naples area in the Sunshine MLS, or Multiple Listing Service. That’s down slightly from 11,980 a year ago.</p>
<p>Joe Ballarino, president of Amerivest Realty in Naples, found that pending sales for February, March, April and May were up more than 20 percent in the Naples and Bonita Springs markets over last year. There were 3,052, compared to 2,533 in that period in 2007.</p>
<p>May had the largest gain at 40 percent, with 749 sales, compared to 532 a year ago, according to his research.</p>
<p>More buyers are out in part because of a rising number of foreclosures, which has helped spur lower prices, area Realtors say.</p>
<p>In Collier County, there were 664 new foreclosure filings in May, up from 641 in April.</p>
<p>“It’s not slowing down,” Clerk of Courts Dwight Brock said.</p>
<p>Collier ranked 12th in the state for foreclosure-related filings in May. It had 893, up 413 percent from a year ago, but down 14 percent from April, according to Irvine, Calif.-based RealtyTrac.</p>
<p>Meanwhile, Lee County ranked first in the state for foreclosure filings with 4,311 in May, up 323 percent from a year ago and 26 percent from April. Those filings include notification of pending lawsuits, default notices, and bank repossessions.</p>
<p>“Everyone wants to feel they got a good deal. That is a normal reaction. So whether it be a foreclosure or whether it’s a seller giving on the price, those kinds of factors all make the buyers feel better about their purchase,” said Michael Hughes, a vice president for Downing-Frye Realty Inc. in Naples.</p>
<p>The median home price in the Naples area fell to $350,000 in May, from $389,000 a year ago, according to NABOR’s report.</p>
<p>Overall, home sales for less than $300,000 increased 39 percent with 231 in May, compared to 166 a year ago.</p>
<p>But it’s not just the lowest end of the market that is seeing activity.</p>
<p>Pending sales for homes priced between $300,000 and $500,000 increased 97 percent, and they were up 52 percent for homes priced at more than $2 million.</p>
<p>Overall, single-family home sales increased 18 percent, with 233 in May, compared to 197 a year ago. Single-family home sales in the less than $300,000 category saw a 110 percent increase — at 84.</p>
<p>Condo sales continue to lag behind. They decreased 4 percent, with 243 in May, compared to 254 a year ago. But pending sales increased slightly to 244.</p>
<p>North Naples saw the most sales at 148. That was followed by the Naples beach area with 118 and central Naples with 117.</p>
<p>Hughes called the May numbers both “staggering and encouraging.”</p>
<p>“The story to me is that this is the fourth month in a row that pending contracts have exceeded last year’s, month to month,” he said.</p>
<p>Orlando is seeing the same trend, which tells him that “certain pockets in Florida are showing some significant improvements,” he said.</p>
<p>So far this year, his agents have turned in 1,050 pending contracts to the accounting department.</p>
<p>“I’m pretty happy with that, considering the overall economy,” he said.</p>
<p>Last month, his company had just under 2,000 showings, Hughes said.</p>
<p>The phones keep on ringing.</p>
<p>To view NABOR’s full report, go to <a href="http://www.NaplesArea.com"><a href="http://NaplesArea.com" target="_blank">http://NaplesArea.com</a></a><a>.</a></p></div><xhtml:img xmlns:xhtml="http://www.w3.org/1999/xhtml" src="http://feeds.feedburner.com/~r/MarlenesRealEstateLifeInNaplesFlorida/~4/EFXlMb6u0nI" height="1" width="1" /></div></content>


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    <entry>
        <title>Angry Buyer Now Morphing into the "Reverse Nervous" Buyer!</title>
        <link rel="alternate" type="text/html" href="http://feedproxy.google.com/~r/MarlenesRealEstateLifeInNaplesFlorida/~3/5AdbL4Yy06A/angry-buyer-shi.html" />
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        <id>tag:typepad.com,2003:post-50519068</id>
        <published>2008-05-28T10:10:28-07:00</published>
        <updated>2008-05-28T10:10:28-07:00</updated>
        <summary>Today I had a weird experience in my Downing-Frye Realty 5th Avenue office. Our agent Jerry Breshin was on duty when a fellow walked in who had previously worked with another one of our agents, Warren Dufner. I don't know...</summary>
        <author>
            <name>Marlene Graham</name>
        </author>
        <category scheme="http://www.sixapart.com/ns/types#category" term="Real Estate" />
        
        
<content type="xhtml" xml:lang="en-US" xml:base="http://www.naplesrealestatereport.com/marlenes_real_estate_life/"><div xmlns="http://www.w3.org/1999/xhtml"><p>Today I had a weird experience in my Downing-Frye Realty 5th Avenue office. Our agent Jerry Breshin was on duty when a fellow walked in who had previously worked with another one of our agents, Warren Dufner. I don't know how long ago, but at some point, a few weeks back this fellow had been in Naples looking at villas in the Blue Heron neighborhood, off Radio Road. </p>

<p>Blue Heron was largely purchased by last minute investors, despite a lackluster developer, so ultimately it took a harder hit than many other developments -- and since I own there among my other properties -- I tend to think the extreme hit was unfair. (Why wouldn't I? I'm human too!) In any case, since Warren was out of town, Jerry volunteered to reshow him villas that he had seen previously. </p>

<p>One of the short sales remained, but to his disappointment, the two villas that were listed for $205,000 were gone. Now he was having to look at several in the $220s. (At the height, several of these sold in the low to mid-400s). In talking with him about the current real estate climate, I told him we had just gone through and were still in fact going through the stage of the "angry buyer." The definition of that would be the person (I should say skeptic) who has read all the media reports for months about how this has been such an incredible "buyers market" for nearly three years and how in light of foreclosures and short sales, etc., they can still accomplish the ultra-ultra-steal when in fact they can ONLY do the ultra-steal. (Yep, there is still time!) And soon it will be just the "steal" which by season should segway into the "good buy."</p>

<p>But the funny part is that this fellow actually told ME that he was now in the 'nervous' stage. </p>

<p>Now over the past few years that would have meant he was 'nervous' that if he bought now, prices would go down. But the fact is he was 'nervous' that prices would go UP if he didn't act this summer. And he already had evidence that such was the case. Wow! Talk about a change in direction! The "Reverse Nervous Buyer!" Do I hear angels singing somewhere?</p>

<p>Now I can't blame the "Angry Buyer". (Thank goodness our "reverse" potential buyer had already seen the light, but the truth is that the "enlightened buyer" is still a rare scenario right now.) If I'd had some money to invest over the past three to six months, I would have been filling up my shopping cart when the true bottom hit for many neighborhoods. That was the point at which people felt they couldn't give anything away at any price and that helplessness caused some people who didn't even have the need to do so to basically give their properties away in a kamikaze move. (I had a Wall Street gazillionaire price two of his units soooo low in order to create a tax loss that Realtors in this "down market" were giving me a "heads up" about the typo in my MLS listings.) </p>

<p>And when people who can afford to hold their properties start doing the kamikaze, well heck, that forces the mere mortals among us who can't afford to do the "limbo" ("how low can you go...") to fall under the bar into the dreaded foreclosure or short sale due to a lack of funds to take to the closing table (in order to compete price-wise) and not enough income to keep a holdin' on. (Heck many REALTORS have lost their homes in this economic environment.)</p>

<p>My rich seller, for example, sold his Blue Heron villa on a lake for $195,000 -- two bedrooms and a den, two-car garage, tray ceiling, bay window in the bedroom, tile throughout the main living areas, never lived with many upgrades, only five miles or so to the heart of "Olde Naples." You get the idea.</p>

<p>And the funny part is that this unit sat on the market at that price for three weeks because people (Realtors and clients alike) were afraid that it was too good to be true. Except for the folks of course who offered us $150,000 for the unit and were mad that we wouldn't consider it. They knew we were outrageously low, but what the heck why not take off another $50,000. </p>

<p>I even had a Realtor tell me that I was doing my client a disservice in telling him not to take the $150,000 because prices were probably going to go much lower. Yikes. But the truth is Realtors are people too. We don't have a crystal ball and we are just as susceptible to the things we read as others. </p>

<p>The lesson for all of us though is to remember the theory of the self-fulfilling prophecy. And that is what we have just gone through. The pendulum took a swing waaaay too far to the right because of what was essentially similar to a "run on a bank." Fear operates both ways and is not always justified. </p>

<p>And though real estate always runs these cycles, this particular "peak/trough" was mighty steep from the top. From 1988 to 1996 Naples went through a horrendous downturn in the market culminating in a 55% drop. Then it racheted way above the initial drop within seven to eight years. This go-round our down cycle did a free fall of 50% in just over two years. No wonder there was so darned much screaming going on! People were screaming on the way down even when they didn't need to scream. </p>

<p>National developers even did the kamikaze locally, most notably Centex. </p>

<p>Which leads me to refer to one client of mine in particular who makes upwards of $500,000 a year. He had his wife spend several days with me looking at properties. (They were referred to me by a long line of referrals in one chain that started some six years ago.) Even though they knew my reputation for being very knowledgeable in terms of best buys and prices in a three-county area, he still considered me the adversary. He just KNEW I couldn't be correct about the pricing. I couldn't be doing my best for him in terms of twisting the arm of the developer. </p>

<p>Frankly that has been a hard "row to hoe" for me because I'm always sad to see people overlook the values of today by looking back. Funny statement isn't it. But that leads to the angry buyer. And in the trickle down effect.</p>

<p>Now I don't begrudge spending days with clients, buying meals and using up lots of gas, for no financial return because I know that is the nature of my business. You win some, you lose some. But it is frustrating to do so when clients who should view you as a hard-working friend, see you as someone who is probably not doing the best for them, best case scenario; or worse yet, as someone who is willing to risk everything to make a few extra bucks in commission and, by golly, they as the client are not going to fall for that. </p>

<p>This client of mine "bless his heart" was so diligent in his research about a development in Lely Resort that I had turned him onto (among many other neighborhoods that fit their criteria in Lee and Collier Counties) that he was constantly sending me real estate transaction reports from the Naples News (our local newspaper) wanting me to find out why "such and such person" got this coachhome for a particular price when Stock Development would not accept his offer which was $50,000 or more higher. </p>

<p>As it happened, before Stock acquired this group of townhomes the properties were owned by Centex and, as mentioned earlier, that company did a "well under developer's costs" giveaway months ago in order to raise some capital and reduce inventory. Interestingly, at the time, that sales strategy barely raised an eyebrow because no matter the price, most potential buyers were just sure there was $100,000 more that could be sliced off the price. So ultimately the buyers of these units were either locals who knew the neighborhood well, risk-takers, and/or development reps. </p>

<p>As far as I know, my client has decided not to go forward with anything because in his mind the discrepancy between what the units were selling for three months ago and today's price juxtaposed against what he reads in the national media has him convinced that Stock will have second thoughts about his offer (they won't) or worse yet, he probably somehow thinks I was in cahoots with the developer and is teaching me a lesson. Little did he know I was trying to throw my weight and reputation and the weight of my team behind a special deal for him. However, even that was not enough to make a difference in this slow, but decidedly upward movement. </p>

<p>That's the hard part for me because as a long-time journalist, I always used to view salespeople as somewhat suspect (which granted is sometimes the case) but in most cases the opposite is true. Realtors for the most part are hard-working devoted people trying to get the best buy they can for their client. And in most cases if they miss the mark it is because they lack knowledge. Just as in any field, some people are more knowledgeable and more experienced than others. </p>

<p>In this scenario I even took his wife to every development that I WOULD NOT have recommended because they had found these places on the internet and I had to let them see for themselves why my suggestions were so much better. (Otherwise they would assume I was hiding something or being lazy.) At least they ultimately agreed with me in that regard, but try as I might I just could not overcome this angry buyer, one who actually had the ability to buy.</p>

<p>I even sent him an article about Toll Brothers saying that Southwest Florida was the bright spot in their portfolio. He sent it back highlighting the "devil's advocate" portions of the article to show why Stock should have taken his offer. The truth is if Stock was as desperate as they were a few months back, they would have. They weren't beyond those kamikaze maneuvers themselves. But now, not only are they being semi-picky on their sales, they've even cut back the incentive to Realtors. They aren't kissing our bazookas as much as they were before. </p>

<p>That says something. That says this is "woulda coulda shoulda" time and okay, maybe you might not make as great a deal as you could have three months ago (although in some neighborhoods that is not the case), but it does point toward this scenario: This is most likely the time that people a year from now will say -- "Man, I should have bought last year." There are still fantastic deals out there. And now that developers are starting to raise their prices a bit, resales will suddenly become the best food on the plate. </p>

<p>Oh, there is another kind of buyer in the marketplace as well: These are the people who as with the buyer above tell me that they are just going to leave it in the hands of God if they should get a place. If it's meant to be, then their price will be accepted. If not, it wasn't meant to be. But the truth is with the offers they are placing, not even God can intervene. Fifty percent off 50% is a tall order for anyone. And remember, God helps those who help themselves. But I have to say never in all my years of real estate have I heard so much religious jargon in regard to real estate. God is smart enough not to take a job in real estate in this environment : )</p>

<p>Onto another topic: In regard to the credit card roulette I wrote about last article ... turns out my idea wouldn't work. I would have to hypnotize the servers to ALWAYS pick 16 and anyway when I went back to Cafe Luna to tell Ed that American Express only had 15 numbers, he beat me to the punch telling me he was wrong ... that his friend said he had asked the waitress to pick a number between 1 and 15 because an Amex card only has 15 numbers. </p>

<p>Darn and I thought I was soooo smart! </p>

<p>See you later!</p>

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