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<channel>
	<title>MasonWorld Late Night Internet Marketing</title>
	
	<link>http://www.masonworld.com</link>
	<description>The MasonWorld Late Night Internet Marketing Blog and Podcast -- Building Successful Internet Businesses One Night At A Time.  Host:  Mark Mason.</description>
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		<title>The Hazards Of Having A Real Job</title>
		<link>http://feedproxy.google.com/~r/MasonWorld/~3/O_a3rLfFmcw/</link>
		<comments>http://www.masonworld.com/humor/the-hazards-of-having-a-real-job/#comments</comments>
		<pubDate>Thu, 11 Mar 2010 15:47:52 +0000</pubDate>
		<dc:creator>Mark Mason</dc:creator>
				<category><![CDATA[Humor]]></category>
		<category><![CDATA[day job]]></category>
		<category><![CDATA[internet business]]></category>
		<category><![CDATA[Podcast]]></category>

		<guid isPermaLink="false">http://www.masonworld.com/?p=2475</guid>
		<description><![CDATA[People talk about the "risk" of having your own business.  I suggest to you that the real danger may lie in having a "day job".  The reason is that for most "real jobs" you have to drive.
Driving is dangerous.
This morning before daylight I left my comfy home in thee suburbs to drive into work.   Depending [...]<p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/humor/the-hazards-of-having-a-real-job/">The Hazards Of Having A Real Job</a></p>
]]></description>
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<p><a href="http://feedads.g.doubleclick.net/~a/sdtJEIrEOjkzRGiOEOEIdu5W-I0/0/da"><img src="http://feedads.g.doubleclick.net/~a/sdtJEIrEOjkzRGiOEOEIdu5W-I0/0/di" border="0" ismap="true"></img></a><br/>
<a href="http://feedads.g.doubleclick.net/~a/sdtJEIrEOjkzRGiOEOEIdu5W-I0/1/da"><img src="http://feedads.g.doubleclick.net/~a/sdtJEIrEOjkzRGiOEOEIdu5W-I0/1/di" border="0" ismap="true"></img></a></p><p>People talk about the "risk" of having your own business.  I suggest to you that the real danger may lie in having a "day job".  The reason is that for most "real jobs" you have to drive.</p>
<p>Driving is dangerous.</p>
<p>This morning before daylight I left my comfy home in thee suburbs to drive into work.   Depending on traffic, I have a 20 minute to 45 minute drive.  Early in the morning, I was counting on a 20 minute drive.  I was in good shape because my first meeting was in 3 hours at 9AM.</p>
<p>I always use my time in the car to work or learn.  Most times I listen to books on tape or podcasts.  Other times I use a great Sony voice recorder to record draft content for this blog and other projects.</p>
<blockquote><p><strong><em>As an aside -- there are two lessons here for your internet business.  You should outsource things like transcription and you should work during your idle times.  There is no reason for me to fill my head with the junk on the morning radio DJ show or the negative junk on the news channel.  I don't need to know how many muggings there were last night.  I can always do much better that that by working on my business.</em></strong></p></blockquote>
<p>Today was really productive -- I recorded 3 blog posts on the way to work this morning.  I was really pumped, and wondering what the transcriptionist would think when I hit her with 3 new files in her 
<a title="Dropbox"  href="http://www.masonworld.com/recommends/dropbox">dropbox</a>.</p>
<p>Then, I set my voice recorder on the center console (I drive a Tahoe).  It's a great vehicle, and the accelerator never sticks.<br />
<strong><br />
Suddenly, I had to brake hard. </strong> I love Texas, but drivers here are idiots.   I am convinced this has something to do with the number of people that have moved to Texas from up north.</p>
<p>Naturally, the recorder slid of the center console right into the drink holder.</p>
<p>It landed in the middle of my big cup of coffee.</p>
<p>Then, trying frantically to rescue my $80 voice recorder and precious blog content, I spilled the entire cup of coffee on my khaki slacks.  Sure they are that fancy (and really expensive) stain-resistant microfiber stuff.  But when you dump 14 ounces of coffee on them, there is no escape.</p>
<p>The coffee was hot, and I was soaked down to my underpants.</p>
<p><strong>No better way to start the day than with your manhood scorched, a giant coffee stain on your crotch, a ruined voice recorder, and lost data.</strong></p>
<p>I started to get mad, but then I just said to myself:</p>
<p>"Self, this is an opportunity to have breakfast with the wife and kids,"</p>
<p>I turned the car around, drove through Chick Fil A, and surprised the family with breakfast.  I even got in one game of Super Mario Brothers with the big guy before leaving so I could get to my 9AM meeting across town.</p>
<p>What a day!</p>
<script type="text/javascript" class="owbutton" src="http://onlywire.com/button" title="The Hazards Of Having A Real Job" url="http://www.masonworld.com/humor/the-hazards-of-having-a-real-job/"></script><p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/humor/the-hazards-of-having-a-real-job/">The Hazards Of Having A Real Job</a></p>


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		<item>
		<title>I Admit It!  I’m An Engineer.</title>
		<link>http://feedproxy.google.com/~r/MasonWorld/~3/Xk6lk1QViSk/</link>
		<comments>http://www.masonworld.com/humor/i-admit-it-im-an-engineer/#comments</comments>
		<pubDate>Tue, 09 Mar 2010 20:21:50 +0000</pubDate>
		<dc:creator>Mark Mason</dc:creator>
				<category><![CDATA[Humor]]></category>

		<guid isPermaLink="false">http://www.masonworld.com/?p=2472</guid>
		<description><![CDATA[My wife is always making fun of me because, well, I am an engineering geek.  The fact that I am interested in social media, internet marketing and public speaking means that I am not a typical engineering geek, but I am still a geek.  I admit it.
Today she forwarded me one of those funny emails [...]<p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/humor/i-admit-it-im-an-engineer/">I Admit It!  I&#8217;m An Engineer.</a></p>
]]></description>
			<content:encoded><![CDATA[
<p><a href="http://feedads.g.doubleclick.net/~a/PnhOjgYG6GHNxRjg6yVcaUMYycQ/0/da"><img src="http://feedads.g.doubleclick.net/~a/PnhOjgYG6GHNxRjg6yVcaUMYycQ/0/di" border="0" ismap="true"></img></a><br/>
<a href="http://feedads.g.doubleclick.net/~a/PnhOjgYG6GHNxRjg6yVcaUMYycQ/1/da"><img src="http://feedads.g.doubleclick.net/~a/PnhOjgYG6GHNxRjg6yVcaUMYycQ/1/di" border="0" ismap="true"></img></a></p><p>My wife is always making fun of me because, well, I am an engineering geek.  The fact that I am interested in social media, internet marketing and public speaking means that I am not a typical engineering geek, but I am still a geek.  I admit it.</p>
<p>Today she forwarded me one of those funny emails about engineers.  I decided I would share it with you here so you could understand a little more about me (and my wife).</p>
<p>I am reprinting these jokes without permission -- there was no attribution in the email that I received.  Let me know if that hurts your feelings...</p>
<h2>Understanding  Engineers – One</h2>
<p>To the optimist,  the glass is half-full.</p>
<p>To  the pessimist, the glass is half-empty.</p>
<p>To  the engineer, the glass is twice as big as it needs to be.</p>
<h2>Understanding  Engineers – Two</h2>
<p>What is the  difference between mechanical engineers and civil engineers?</p>
<p>Mechanical  engineers build weapons</p>
<p>Civil  engineers build targets.</p>
<h2>Understanding  Engineers – Three</h2>
<p>Normal people  believe that if it ain't broke, don't fix it.</p>
<p>Engineers  believe that if it ain't broke, it doesn't have enough features  yet.</p>
<p>There were some other funny ones in that email, but I decided I did not want to offend anyone.</p>
<p>Have a great day.</p>
<script type="text/javascript" class="owbutton" src="http://onlywire.com/button" title="I Admit It!  I'm An Engineer." url="http://www.masonworld.com/humor/i-admit-it-im-an-engineer/"></script><p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/humor/i-admit-it-im-an-engineer/">I Admit It!  I&#8217;m An Engineer.</a></p>


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		<title>Transcription Crash Course Review</title>
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		<comments>http://www.masonworld.com/make-money-online/transcription-crash-course-review/#comments</comments>
		<pubDate>Wed, 03 Mar 2010 05:40:43 +0000</pubDate>
		<dc:creator>Mark Mason</dc:creator>
				<category><![CDATA[Make Money Online]]></category>
		<category><![CDATA[internet business]]></category>
		<category><![CDATA[transcription business]]></category>

		<guid isPermaLink="false">http://www.masonworld.com/make-money-online/transcription-crash-course-review/</guid>
		<description><![CDATA[&#160;

 One of the things that I hear all the time is “Mark, I want to start my online business, but I need to make money right away.”&#160; Well, the answer I always give is that it can take some time to make money online as a marketer (weeks or months – sometimes years), but [...]<p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/make-money-online/transcription-crash-course-review/">Transcription Crash Course Review</a></p>
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<p><a href="http://feedads.g.doubleclick.net/~a/Cr2MjgbpDJlqwa1R8ZFa2DiaviY/0/da"><img src="http://feedads.g.doubleclick.net/~a/Cr2MjgbpDJlqwa1R8ZFa2DiaviY/0/di" border="0" ismap="true"></img></a><br/>
<a href="http://feedads.g.doubleclick.net/~a/Cr2MjgbpDJlqwa1R8ZFa2DiaviY/1/da"><img src="http://feedads.g.doubleclick.net/~a/Cr2MjgbpDJlqwa1R8ZFa2DiaviY/1/di" border="0" ismap="true"></img></a></p><p>&#160;</p>
<p>
<a title="Transcription Crash Course"  href="http://www.masonworld.com/recommends/tcc" target="_blank"><img title="image" style="border-top-width: 0px; display: inline; border-left-width: 0px; border-bottom-width: 0px; margin: 0px 0px 10px 10px; border-right-width: 0px" height="240" alt="image" src="http://www.masonworld.com/wordpress/wp-content/uploads/2010/03/image.png" width="178" align="right" border="0" /></a> One of the things that I hear all the time is <strong><em>“Mark, I want to start my online business, but I need to make money right away.”</em></strong>&#160; Well, the answer I <strong><u><em>always give</em></u></strong> is that it can take some time to make money online as a marketer (weeks or months – sometimes years), but you can always make money online as a Virtual Assistant almost instantly.</p>
<p>Last week, I was really pleased to get a very exciting announcement from one of my favorite Virtual Assistants, Loretta.&#160; Put simply, Loretta rocks.&#160; She was contacting me to announce her new product about how to <strong><em>quickly start a transcription business</em></strong>.&#160; The product is called 
<a title="Transcription Crash Course"  href="http://www.masonworld.com/recommends/tcc" target="_blank">Transcription Crash Course.</a></p>
<p>Obviously, I was excited for her because she is an excellent transcriptionist and I was glad to see her launch what I knew would be an excellent product.&#160; But I was even more excited because I know that there are people that read my blog that meet the following critical criteria:</p>
<ul>
<li>They have a computer and can type </li>
<li>They need to make money right now (today) </li>
</ul>
<p>So – guess what I did?&#160; <strong>I bought a copy</strong>.&#160; I am sure I could have gotten one for free, but one thing I learned from Lynn Terry is that in most cases if you are going to review a product, you should buy it yourself, so I did.</p>
<p>I was really impressed.&#160; Here’s why.</p>
<h2>Learn To Start A Transcription Business Today</h2>
<p>When you purchase 
<a title="Transcription Crash Course"  href="http://www.masonworld.com/recommends/tcc" target="_blank">Transcription Crash Course</a>, you get a sharp looking no-fluff 17 page eBook that tells you everything you need to know to get started.&#160;&#160; Loretta covers these critical areas in the eBook:</p>
<ul>
<li>Stuff that you need (you already have almost everything; other stuff is free) </li>
<li>Stuff that you might want (but don’t need to get started) </li>
<li>Deciding to offer edited versus verbatim transcripts </li>
<li>How to easily format your transcripts </li>
<li>Doing your first transcript (not all that scary now) </li>
<li>Setting your rates </li>
<li>Finding work (easier than you think) </li>
<li>Setting up your own website </li>
<li>Using social media to promote your business </li>
<li>etc. </li>
</ul>
<p>In addition, Loretta includes some awesome bonus material:</p>
<ul>
<li>Client communication tips </li>
<li>Time management tips </li>
<li>Seasonal business </li>
</ul>
<h2>My Takeaway on Transcription Crash Course</h2>
<p>So here it the bottom line.&#160; If you need a quick way to make money on line and you can type, this could be the answer that you are looking for.&#160; Check out 
<a title="Transcription Crash Course"  href="http://www.masonworld.com/recommends/tcc" target="_blank">Transcription Crash Course</a> today.&#160; Loretta is offering a 60 day money-back guarantee.&#160; If you are serious about making some quick money online, you’ll know this program is for you after a few days.</p>
<p>Please feel free to ask me any questions in the comments below.</p>
<script type="text/javascript" class="owbutton" src="http://onlywire.com/button" title="Transcription Crash Course Review" url="http://www.masonworld.com/make-money-online/transcription-crash-course-review/"></script><p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/make-money-online/transcription-crash-course-review/">Transcription Crash Course Review</a></p>


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		<item>
		<title>A Few Article Marketing Tips</title>
		<link>http://feedproxy.google.com/~r/MasonWorld/~3/MHRCsXiYoxo/</link>
		<comments>http://www.masonworld.com/uncategorized/a-few-article-marketing-tips/#comments</comments>
		<pubDate>Sun, 28 Feb 2010 15:53:50 +0000</pubDate>
		<dc:creator>Mark Mason</dc:creator>
				<category><![CDATA[Uncategorized]]></category>
		<category><![CDATA[article marketing]]></category>
		<category><![CDATA[automatic article submitter]]></category>
		<category><![CDATA[josh spaulding]]></category>

		<guid isPermaLink="false">http://www.masonworld.com/uncategorized/a-few-article-marketing-tips/</guid>
		<description><![CDATA[
 As I have mentioned before, article marketing is a great way to increase your traffic, establish yourself as an expert in your field and gain publicity.  Writing and distributing articles online really can do all of that for you.
I do a lot of article marketing under about 15 different pseudonyms in 50 different niches.  [...]<p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/uncategorized/a-few-article-marketing-tips/">A Few Article Marketing Tips</a></p>
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<p><a href="http://feedads.g.doubleclick.net/~a/EkCpiffAvWl5pA_MbEj6EuhOuo0/0/da"><img src="http://feedads.g.doubleclick.net/~a/EkCpiffAvWl5pA_MbEj6EuhOuo0/0/di" border="0" ismap="true"></img></a><br/>
<a href="http://feedads.g.doubleclick.net/~a/EkCpiffAvWl5pA_MbEj6EuhOuo0/1/da"><img src="http://feedads.g.doubleclick.net/~a/EkCpiffAvWl5pA_MbEj6EuhOuo0/1/di" border="0" ismap="true"></img></a></p><p>
<a  href="http://www.masonworld.com/wordpress/wp-content/uploads/2010/02/newspaper.jpg" onclick="javascript:pageTracker._trackPageview('/downloads/wordpress/wp-content/uploads/2010/02/newspaper.jpg');" ><img style="display: inline; margin: 0px 0px 10px 20px; border: 0px;" title="newspaper" src="http://www.masonworld.com/wordpress/wp-content/uploads/2010/02/newspaper_thumb.jpg" border="0" alt="newspaper" width="201" height="244" align="right" /></a> As I have mentioned before, article marketing is a great way to increase your traffic, establish yourself as an expert in your field and gain publicity.  Writing and distributing articles online really can do all of that for you.</p>
<p>I do a lot of article marketing under about 15 different pseudonyms in 50 different niches.  For me, article marketing is a very effective way to get backlinks and direct traffic – especially since it is relatively easy to outsource.  Heck, I even once showed you how I got traffic to something as bizarre a as 
<a title="Chicken Coops"  href="http://www.masonworld.com/internet-marketing/fail-quickly-and-grow-rich/" target="_blank">site about chicken coops</a>.</p>
<p>Anyway, I am actually on an airplane bound for Asia at the moment, so I thought I would throw down a couple of Article Marketing tips:</p>
<p>Here are a few tips to keep in mind when marketing with articles:</p>
<ul>
<li>Write quality articles – Don’t write articles just for the sake of building incoming links.  Sure this is a great reason to write and distribute articles but you also want your article to work extra hard for you.  By writing a quality article you can get those incoming links but also get other business owners to place your articles on their websites (even more incoming links – not to mention traffic).</li>
<li>Be the Expert – When writing see yourself as the expert.  You chose this field and it’s your job to communicate your knowledge with your customers.  Believe you’re the expert and let it show in your writing.  Remember if you don’t class yourself as an expert in your field it’s unlikely anyone else will do it for you.</li>
<li>Write Author Bio’s that Sell – Many people may the mistake of writing the same mundane author bio “Mary Sweet is the owner of a website called maryswebsite.com and enjoys writing” – Don’t waste that valuable real estate at the end of your articles.  If you’ve written a good article the reader will look at the author bio and if intrigued will click over to learn more.</li>
</ul>
<p>Now, I learned about article marketing from 
<a title="Josh Spaulding"  href="http://ez-onlinemoney.com/blog" target="_blank" onclick="javascript:pageTracker._trackPageview('/external/ez-onlinemoney.com/blog');" >Josh Spaulding</a>.  His ebook on article marketing (
<a title="Article Marketing Domination"  href="http://www.masonworld.com/recommends/amd" target="_blank">Article Marketing Domination</a>) was one of the first information products that I ever bought, and it is still awesome today.</p>
<p>To get real bang for my buck in article marketing, I personally use 
<a title="Automatic Article Submitter"  href="http://www.masonworld.com/recommends/aas" target="_blank">Automatic Article Submitter</a> (AAS).  I think that AAS is the most cost-effective feature-packed submitter on the market, and my team uses AAS every day.  I am still offering a cool bonus if you are in the market for something to make your article marketing life easy.</p>
<p>So there you have it – a few tips about Article Marketing.</p>
<script type="text/javascript" class="owbutton" src="http://onlywire.com/button" title="A Few Article Marketing Tips" url="http://www.masonworld.com/uncategorized/a-few-article-marketing-tips/"></script><p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/uncategorized/a-few-article-marketing-tips/">A Few Article Marketing Tips</a></p>


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		<title>Another Simple 62-Second SEO Tutorial</title>
		<link>http://feedproxy.google.com/~r/MasonWorld/~3/cFQp22osZbA/</link>
		<comments>http://www.masonworld.com/internet-marketing/another-simple-62-second-seo-tutorial/#comments</comments>
		<pubDate>Fri, 19 Feb 2010 17:02:28 +0000</pubDate>
		<dc:creator>Mark Mason</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[google search]]></category>
		<category><![CDATA[LearningWithLynn.com]]></category>
		<category><![CDATA[Lynn Terry]]></category>
		<category><![CDATA[rank in google]]></category>
		<category><![CDATA[search engine optimization]]></category>
		<category><![CDATA[SEO]]></category>

		<guid isPermaLink="false">http://www.masonworld.com/internet-marketing/another-simple-62-second-seo-tutorial/</guid>
		<description><![CDATA[Hey there;

I was hanging out on 
Lynn Terry’s very cool private elite mastermind&#160;&#160; forum (LearningWithLynn.com) this morning&#160; and I ran into someone who asked for a simple explanation of Search Engine Optimization (SEO).&#160; Here is what the poster said (I deleted and changed some stuff to protect her identity since LearningWithLynn.com is a private forum):
This [...]<p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/internet-marketing/another-simple-62-second-seo-tutorial/">Another Simple 62-Second SEO Tutorial</a></p>
]]></description>
			<content:encoded><![CDATA[
<p><a href="http://feedads.g.doubleclick.net/~a/0Jt3ARnRk1qYnYw9gFHWfArqS5g/0/da"><img src="http://feedads.g.doubleclick.net/~a/0Jt3ARnRk1qYnYw9gFHWfArqS5g/0/di" border="0" ismap="true"></img></a><br/>
<a href="http://feedads.g.doubleclick.net/~a/0Jt3ARnRk1qYnYw9gFHWfArqS5g/1/da"><img src="http://feedads.g.doubleclick.net/~a/0Jt3ARnRk1qYnYw9gFHWfArqS5g/1/di" border="0" ismap="true"></img></a></p><p>Hey there;</p>
<p>
<a  href="http://www.masonworld.com/wordpress/wp-content/uploads/2010/02/image2.png" onclick="javascript:pageTracker._trackPageview('/downloads/wordpress/wp-content/uploads/2010/02/image2.png');" ><img title="image" style="border-right: 0px; border-top: 0px; display: inline; margin: 0px 0px 10px 20px; border-left: 0px; border-bottom: 0px" height="180" alt="image" src="http://www.masonworld.com/wordpress/wp-content/uploads/2010/02/image_thumb2.png" width="310" align="right" border="0" /></a>I was hanging out on 
<a title="Lynn Terry’s private forum (LearningWithLynn.com)"  href="http://LearningWithLynn.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/external/LearningWithLynn.com');" >Lynn Terry’s very cool private elite mastermind&#160;&#160; forum (LearningWithLynn.com)</a> this morning&#160; and I ran into someone who asked for a simple explanation of Search Engine Optimization (SEO).&#160; Here is what the poster said (I deleted and changed some stuff to protect her identity since LearningWithLynn.com is a private forum):</p>
<blockquote><p>This may sound silly to the Pros, but your help would be appreciated as I <i>really</i> need to understand this aspect of my business. </p>
<p>I have been writing blog posts to my main site and have seen a number of them go to #1 on Google in a few days. The only thing I do is focus on keywords and especially long-tail keywords as taught by Lynn.</p>
<p>While I'm happy that it's happening I'd like to understand more. Help, please?!</p>
</blockquote>
<p>I took this question to be <strong>“please help me understand more about SEO,”</strong> and I thought you might be interested in my reply.&#160; (Note that this discussion will probably be pretty long, which is one of the things I love about 
<a title="LearningWithLynn.com"  href="http://LearningWithLynn.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/external/LearningWithLynn.com');" >LearningWithLynn.com</a>.)&#160; </p>
<p><strong>Like most things in life, the 80/20 rule applies.</strong></p>
<p>When someone opens google.com and types &quot;best wireless headset for pc&quot; (without the quotes) what happens?   </p>
<p><strong>Google does two things (basically):</strong></p>
<ol>
<li>It get the list of all the pages (pages, not sites) that it knows about (all teh pages it has indexed) that have something to do with &quot;best wireless headset for pc&quot; </li>
<li>It ranks them in order of importance the best it can and show the best ones first. </li>
</ol>
<p>Remember, <strong>Google's goal is ALWAYS to guess what will help the searcher</strong> the most and put that at the top of the list. They need to do that, because if they do a poor job finding what you are looking for, you will use Bing.com next time and Google will lose ad revenue. Simple as that.    </p>
<p>OK -- as the page owner/author there are only 2 things you can do   </p>
<ol>
<li>Optimize stuff on the page (on-page SEO)</li>
<li>Optimize stuff off the page (off-page SEO)     </li>
</ol>
<p>By <strong>on-page optimization</strong>, of course, I mean making sure that you do the things that tell Google what your web page is about. By far, the most important thing is having your keywords in your HTML title tag. But, you might also want to have your keywords in the URL (or the domain name for specific highly targeted applications). You also want to have your keywords and related content in the article. </p>
<p><strong>Off-page optimization</strong>, on the other hand, refers to making sure that Google knows that other people value your page.     </p>
<p>As you probably already know, Google tries to determine if people value your page by counting the number of backlinks to your page. You can think of them as votes for your page.</p>
<p>People say that there are over 200 factors considered in the Google search engine algorithm. However, it’s been shown numerous times that one of the most important factors is the number of backlinks to your site.     </p>
<p>Note that G seems to consider the anchor text of the link when trying to decide what your page is actually about (and/or how much to value the link). That means that if it sees links that say Click here for a review of the &quot;best wireless headset for pc&quot; -- that helps more than a link with unrelated keywords.   <br /><b></b></p>
<p><b>So, think 80/20 rule for SEO. Get links with your keywords in the anchor text, and make sure your keywords are in your title tag, URL and article.</b>    </p>
<p>Don't believe me about the importance of backlinks?   </p>
<p>Check this out. Google &quot;click here&quot; without the quotes. What do you see?&#160; (You can see the 
<a title="Google results for click here"  href="http://www.google.com/search?q=click+here&amp;ie=utf-8&amp;oe=utf-8&amp;aq=t&amp;rls=org.mozilla:en-US:official&amp;client=firefox-a" target="_blank" onclick="javascript:pageTracker._trackPageview('/external/www.google.com/search');" >results here</a>).</p>
<p>That's right -- acrobat reader. Why? Because there are 1.6M pages out there that say &quot;click here&quot; to get acrobat reader. Note that &quot;click here&quot; is NOWHERE on the page.</p>
<p>If you need help getting your web business going (or getting to the next level), come hang out with us at 
<a title="LearningWithLynn.com"  href="http://LearningWithLynn.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/external/LearningWithLynn.com');" >LearningWithLynn.com</a>.&#160; You’ll love it (I do).    </p>
<script type="text/javascript" class="owbutton" src="http://onlywire.com/button" title="Another Simple 62-Second SEO Tutorial" url="http://www.masonworld.com/internet-marketing/another-simple-62-second-seo-tutorial/"></script><p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/internet-marketing/another-simple-62-second-seo-tutorial/">Another Simple 62-Second SEO Tutorial</a></p>


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		<item>
		<title>Keeping Things SIMPLE</title>
		<link>http://feedproxy.google.com/~r/MasonWorld/~3/uvcUUOJMYL0/</link>
		<comments>http://www.masonworld.com/internet-marketing/keeping-things-simple/#comments</comments>
		<pubDate>Wed, 17 Feb 2010 17:19:40 +0000</pubDate>
		<dc:creator>Mark Mason</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[Bob Jenkins]]></category>
		<category><![CDATA[bob the teacher]]></category>
		<category><![CDATA[internet business]]></category>
		<category><![CDATA[NAMS]]></category>
		<category><![CDATA[niche affiliate marketing system]]></category>

		<guid isPermaLink="false">http://www.masonworld.com/?p=2437</guid>
		<description><![CDATA[
 One of the big questions I got after returning from 
NAMS was whether or not it was worth it. Well, I can tell you that for me, personally, NAMS exceeded my expectations by a wide margin.
I mentioned before that I had two primary objectives in going to NAMS. One was to learn stuff, of [...]<p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/internet-marketing/keeping-things-simple/">Keeping Things SIMPLE</a></p>
]]></description>
			<content:encoded><![CDATA[
<p><a href="http://feedads.g.doubleclick.net/~a/4JSecRLXmFbolNORcTChQz7tYgc/0/da"><img src="http://feedads.g.doubleclick.net/~a/4JSecRLXmFbolNORcTChQz7tYgc/0/di" border="0" ismap="true"></img></a><br/>
<a href="http://feedads.g.doubleclick.net/~a/4JSecRLXmFbolNORcTChQz7tYgc/1/da"><img src="http://feedads.g.doubleclick.net/~a/4JSecRLXmFbolNORcTChQz7tYgc/1/di" border="0" ismap="true"></img></a></p><p>
<a  href="http://www.masonworld.com/wordpress/wp-content/uploads/2010/02/image.png" onclick="javascript:pageTracker._trackPageview('/downloads/wordpress/wp-content/uploads/2010/02/image.png');" ><img style="display: inline; margin: 0px 0px 10px 15px; border: 0px;" title="image" src="http://www.masonworld.com/wordpress/wp-content/uploads/2010/02/image_thumb.png" border="0" alt="image" width="146" height="144" align="right" /></a> One of the big questions I got after returning from 
<a title="Niche Affiliate Marketing System (NAMS)"  href="http://www.masonworld.com/recommends/nams">NAMS</a> was whether or not it was worth it. Well, I can tell you that for me, personally, NAMS <em>exceeded my expectations by a wide margin</em>.</p>
<p>I mentioned before that I had two primary objectives in going to NAMS. One was to learn stuff, of course, because a lot of exciting stuff was being taught there. But, the second and possibly more important objective was to connect with people.</p>
<p>One of the people that I connected with that just blew me away was Bob Jenkins, you probably know him as Bob the Teacher. Bob is awesome. Not only is Bob a great guy to talk to, but Bob has got a lot of really great ideas between those two ears of his.</p>
<h2>Bob's SIMPLE Plan</h2>
<p>One of the things that he presented at the workshop was a really cool and very 
<a title="SIMPLE 10K"  href="http://imsuccesslibrary.com/dap/a/?a=562&amp;p=www.simple10k.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/external/imsuccesslibrary.com/dap/a/');" >straightforward business plan</a> for someone who wants to make money on the internet. (He calls his plan SIMPLE 10K).  I was actually pretty shocked, because right there at the conference Bob presented (using a mind map of course, LOL)  his actual plan for internet business.  He teaches this plan at his 
<a title="SIMPLE 10K"  href="http://imsuccesslibrary.com/dap/a/?a=562&amp;p=www.simple10k.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/external/imsuccesslibrary.com/dap/a/');" >Simple 10K workshop</a>, which is happening in North Carolina later in February.</p>
<p>I was blown away by the presentation. It truly is a simple straight forward and intelligent approach to building an internet marketing business. But, more than that it’s something that normal people can attack. I loved that about Bob’s presentation.</p>
<p>
<a title="SIMPLE 10K Formula Mind Map"  href="http://www.masonworld.com/wordpress/wp-content/uploads/2010/02/image1.png" target="_blank" onclick="javascript:pageTracker._trackPageview('/downloads/wordpress/wp-content/uploads/2010/02/image1.png');" ><img style="display: inline; margin: 0px 0px 10px 15px; border: 0px;" title="image" src="http://www.masonworld.com/wordpress/wp-content/uploads/2010/02/image_thumb1.png" border="0" alt="image" width="244" height="151" align="right" /></a>Out of respect for Bob I’m not going to completely reveal everything that he presented at  NAMS. After all, I had to sign a nondisclosure agreement at the workshop. But, I do have Bob’s permission to reveal what I think is one of the key elements of 
<a title="SIMPLE 10K"  href="http://imsuccesslibrary.com/dap/a/?a=562&amp;p=www.simple10k.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/external/imsuccesslibrary.com/dap/a/');" >Bob’s Simple strategy</a> for building an online business, and that is the idea of making affiliate offers that fill in a gap between what a product is offering and what your client needs.</p>
<p>Bob gave me permission to show you this little piece of his overall mind map that he has for the Simple system. You notice that one of the key elements that Bob teaches is how to start off your business by making affiliate offers and how to make those affiliate offers in a way that adds value for the customer. Now, this is awesome, because it shows you how to <strong>put the customer first</strong> while making honest and well thought out recommendations to your readers or followers.</p>
<h2>This Is The Same Thing That I Do</h2>
<p>In fact, that’s exactly what I try to do here at MasonWorld.com where I only recommend products that I have actually use and really believe in. The twist that Bob adds, which is shown here in the graphic, is Bob recommends that you find a small gap in what that product offers and fill it for your customer. This is an awesome approach that Bob has formalized here and it’s something that I always try to do, but Bob just said it so much better. <strong><em>I was really blown away at how well he communicated this very simple idea.</em></strong></p>
<p>The entire Simple flow that Bob showed at the workshop was full of these little ah-ha moments. It was clear to me immediately why Bob carries the moniker <strong><em><span style="text-decoration: underline;">Bob the Teacher</span></em></strong>. He’s just such an excellent communicator of ideas. I was just really blown away by his presentation.</p>
<p>Unfortunately, I’m not going to be able to attend 
<a title="SIMPLE 10K"  href="http://imsuccesslibrary.com/dap/a/?a=562&amp;p=www.simple10k.com" target="_blank" onclick="javascript:pageTracker._trackPageview('/external/imsuccesslibrary.com/dap/a/');" >Bob’s Simple Workshop</a> in North Carolina. I’m actually going to be tied up with my day job learning about advanced lithography and that impact of patterning on manufacturability in integrated semiconductors.   You can see the 
<a title="SPIE"  href="http://spie.org//app/program/index.cfm?fuseaction=conferencedetail&amp;export_id=x12540&amp;ID=x10947&amp;redir=x10947.xml&amp;conference_id=898730&amp;event_id=894241" onclick="javascript:pageTracker._trackPageview('/external/spie.org//app/program/index.cfm');" >agenda for that conference here</a>.  See me co-chairing Session 5:  Layout Verification and Optimization.  Whoo hoo!   Doesn’t that sound exciting? So, while everyone is out in North Carolina at this fancy resort I’ll be in Silicone Valley kicking back learning about design for manufacturer ability.</p>
<p><strong><em>I’m hoping that Bob will offer the recordings from Simple.</em></strong> If he does so, I’ll be sure to let you know. I’m sure those will be just a tremendous value.</p>
<h2>The Bottom Line On Bob</h2>
<p>Here’s the bottom line on guys like Bob and the things that Bob is teaching. Bob’s program, for me, passes the smell test. <strong><em>It makes sense.</em></strong> What Bob is basically telling you is that one of the steps in building your business ought to be leveraging the work of other people (affiliate offers) and <strong><em>adding value</em></strong> to that.</p>
<p>Adding value has to be a key component of anything that you do online, because if you expect to make money you need to be delivering some value for that money. That’s exactly what Bob is teaching. That’s one of the things that I like about him and his program.</p>
<p>Follow Bob on Twitter – he’s 
<a title="@BobTheTeacher on Twitter"  href="http://www.twitter.com/bobtheteacher" target="_blank" onclick="javascript:pageTracker._trackPageview('/external/www.twitter.com/bobtheteacher');" >@BobTheTeacher</a> (you’ll be glad you did).</p>
<p>I hope this has been helpful to you. I’d love to know what you think about what Bob has to say. Leave me your thoughts on this post and I’ll be looking forward to talking to you soon.</p>
<p>P.S.  You and the FTC will both note that my post contains affiliate links to Bob's workshop and to NAMS.  I am proud to recommend them both, and I get paid if you attend either.  I hope you are OK with that, because I enthusiastically endorse both of them based on my personal experience with NAMS and my 1:1 interaction with Bob.  Drop me a line if you are wondering if either is right for you and I will help you decide.</p>
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		<title>Outsourcing Backlinks</title>
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		<comments>http://www.masonworld.com/internet-marketing/outsourcing-backlinks/#comments</comments>
		<pubDate>Mon, 15 Feb 2010 15:59:21 +0000</pubDate>
		<dc:creator>Mark Mason</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[google search engine]]></category>
		<category><![CDATA[Lynn Terry]]></category>
		<category><![CDATA[Outsourcing]]></category>
		<category><![CDATA[SEO]]></category>
		<category><![CDATA[special offer]]></category>

		<guid isPermaLink="false">http://www.masonworld.com/?p=2419</guid>
		<description><![CDATA[
There are two questions that I get all the time -- how do I get my pages to rank in Google, and how do I handle outsourcing in my business?  Well, A few weeks ago, Lynn Terry released her new 
5000 Backlinks product (look below for details on special pricing that I negotiated for you [...]<p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/internet-marketing/outsourcing-backlinks/">Outsourcing Backlinks</a></p>
]]></description>
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<p><a href="http://feedads.g.doubleclick.net/~a/gjVTfjorcbbeN9Qvr34gVvkvCLA/0/da"><img src="http://feedads.g.doubleclick.net/~a/gjVTfjorcbbeN9Qvr34gVvkvCLA/0/di" border="0" ismap="true"></img></a><br/>
<a href="http://feedads.g.doubleclick.net/~a/gjVTfjorcbbeN9Qvr34gVvkvCLA/1/da"><img src="http://feedads.g.doubleclick.net/~a/gjVTfjorcbbeN9Qvr34gVvkvCLA/1/di" border="0" ismap="true"></img></a></p><p>
<a  href="http://www.5000backlinks.com/masonworld-special/" onclick="javascript:pageTracker._trackPageview('/external/www.5000backlinks.com/masonworld-special/');" ><img class="size-medium wp-image-2420 alignright" style="margin: 10px 20px; display: inline;" title="building backlinks" src="http://www.masonworld.com/wordpress/wp-content/uploads/2010/02/links-300x214-thumb.jpg" alt="building backlinks" width="180" height="128" align="right" /></a>There are two questions that I get all the time -- how do I get my pages to rank in Google, and how do I handle outsourcing in my business?  Well, A few weeks ago, Lynn Terry released her new 
<a title="5000 Backlinks"  href="http://www.5000backlinks.com/masonworld-special/" onclick="javascript:pageTracker._trackPageview('/external/www.5000backlinks.com/masonworld-special/');" >5000 Backlinks product</a> (look below for details on special pricing that I negotiated for you with Lynn -- it expires Friday).   I purchased the product immediately and had one of my virtual assistants get to work building backlinks to some of my sites.  At that moment I recognized that this presented a great opportunity for me to talk to you about the real power and leverage that is possible with outsourcing.</p>
<p><em><strong>Here is a bonus hint</strong> -- you can use the outsourcing recipe below to outsource almost any kind of virtual work in almost any kind of business.  I use this approach to find people for article marketing and web site administration in addition to SEO.</em></p>
<h2 style="clear: both;">Ranking In The Search Engines</h2>
<p style="clear: both;">But first, let's tackle the first question:  how do you get your webpages to rank for your keyword terms in Google?  The answer, of course, is always the same.  You need to do on page optimization and off page optimization in order to rank in Google.</p>
<p style="clear: both;">By on page optimization, of course, I mean making sure that you do the things that tell Google what your web page is about.   Off page optimization, on the other hand,  refers to making sure that Google knows that other people value your page.   As you probably already know, Google knows that people value your page by counting the number of backlinks to your page.</p>
<p style="clear: both;">People say that there are over 200 factors considered in the Google search engine algorithm.  However,  it’s been shown numerous times that one of the most important factors is the number of backlinks to your site.   Secondary and other really important factors include the anchor text for those backlinks, the title tag of your page, and whether or not your domain name and URL matches your keywords.   But, backlinks are universally regarded to be very important.</p>
<p style="clear: both;"><strong>Backlinks are great, but the problem is getting them.</strong></p>
<p style="clear: both;">How do you get enough backlinks to beat the competition?</p>
<p style="clear: both;">Well, let me be the first to say that the absolute best way to get backlinks is to write killer content.  If you have great content, people will link to it.  That's the best way, but it is slow and it is often not enough to compete with other people using other methods.</p>
<p style="clear: both;">Now, I've talked about a lot of 
<a title="Linking Strategies"  href="http://www.masonworld.com/tag/jon-leger/page/2/">linking strategies</a> before...and I have also said that I think it is really important that you get your links from lots and lots of different places.  As I mentioned, I recently ran across something that fits perfectly into that strategy and I thought it was great for discussion here.</p>
<p style="clear: both;">Lynn Terry recently introduced a product called <strong>
<a title="5000 Backlinks"  href="http://www.5000backlinks.com/masonworld-special/" onclick="javascript:pageTracker._trackPageview('/external/www.5000backlinks.com/masonworld-special/');" >5,000 Backlinks</a></strong> and it’s exactly what it implies. It’s a recipe for getting 5,000 backlinks to your site. It’s really neat, because it gives you a list of 5,000 or so places you can go to create a link that points back to your site.  As I mentioned before,  Google will count those links in its ongoing effort to decide whether or not your website is important.</p>
<p style="clear: both;"><strong>The problem with 5,000 of anything is that it’s a lot of work. </strong></p>
<p style="clear: both;">So, I thought it would be an outstanding topic to discuss how to outsource SEO, because once you’ve got a recipe for how to build 5,000 backlinks all you really need is somebody to do the work.</p>
<h2 style="clear: both;">Outsourcing SEO</h2>
<p style="clear: both;"><strong>Let me tell you what I do.</strong> First, let me say that I believe that if you’ve got more than one or two websites,  you can easily keep a single person offshore doing SEO work for you busy full time. So, let’s start with that premise. Let’s say we’re going to hire a full time VA for $250 a month. Their job is going to be follow instructions and type things into their keyboard and build backlinks for you on a day by day basis.</p>
<p style="clear: both;">Maybe you’ll end up paying $400 for a virtual assistant (VA) or maybe you’ll find someone for $200, but you get the idea.   Here are the steps you need to complete to make this happen for your website and see your rankings shoot up in Google.</p>
<p style="clear: both;"><strong>Step One:</strong> Obviously, you need to acquire a recipe for the virtual assistant to follow. I’m recommending 
<a title="5000 Backlinks"  href="http://www.5000backlinks.com/masonworld-special/" onclick="javascript:pageTracker._trackPageview('/external/www.5000backlinks.com/masonworld-special/');" >5,000 Backlinks</a> today. There are other programs that you might find on the internet, but I really like this one because there’s so much bang for the buck in this program.</p>
<p style="clear: both;"><strong>Step Two:</strong> You’ve got to locate a virtual assistant. Everything that I know about hiring a virtual assistant I learned from John Jonas at 
<a  href="http://www.masonworld.com/recommends/replacemyself">ReplaceMyself.com</a>. I recommend that you go there and listen to the free audio. You can learn a lot about offshore outsourcing without ever spending a dime with John.</p>
<p style="clear: both;"><em>(By the way, if you do consider John’s service, I recommend it. I’ve signed up for it myself in the past and it’s a great service.  Perfect for getting started outsourcing off shore).</em></p>
<p style="clear: both;"><strong>Step Three:</strong> Find potential candidates. There are several job opportunity boards that you will learn about in the free audio mentioned above. Or, you can search Google for Philippine Job Boards.   Go to those boards, identify resumes, or use John’s service and identify resumes that you like that you think might be a fit. Get a list of 30 or 40 people.</p>
<p style="clear: both;"><strong>Step Four:</strong> Send 30 or 40 emails explaining exactly the job that you want done and asking people if they’re interested. Don’t hold anything back. Use great detail.  Tell them upfront what price you’re willing to pay, what you want, and what you expect. You’ll get a few responses, maybe 10 or more.</p>
<p style="clear: both;"><strong>Step Five:</strong> Pick the best response, or maybe the best three responses and ask the person if they would be willing to work on a trial basis for three days for guaranteed pay. I recommend for three days that you pay guaranteed of about 15 - 20 percent of what you would offer them for a month.  So, for a $250/month VA, I would offer them $30-$50 to complete the task.  So, for example, if you’re thinking 250 dollars a month, I’d pay 50 dollars for a three day trial, something like that. You can negotiate whatever price you want. The importance is that it’s a very short term commitment.</p>
<p style="clear: both;"><strong>Step Six:</strong> Give them a portion of the 
<a title="5000 Backlinks"  href="http://www.5000backlinks.com/masonworld-special/" onclick="javascript:pageTracker._trackPageview('/external/www.5000backlinks.com/masonworld-special/');" >5,000 Backlinks packet</a> and tell them to go to work on the webpage of your choosing. Do three or four people at once on three or four different web pages. Ask for proof that the work has been done by making the person give you a list of links that they’re placing for you, taking screenshots, etc.  Once you have worked with the person for a time, proof will no longer be necessary.  But for now, some hoop-jumping is a good plan.</p>
<p style="clear: both;"><strong>Step Seven:</strong> After working with the selected people for a couple of days, pick the one you like best and hire them conditionally for a month. Tell them you’re going to hire them for a month and see how things workout. Give them the entire 
<a title="5000 Backlinks"  href="http://www.5000backlinks.com/masonworld-special/" onclick="javascript:pageTracker._trackPageview('/external/www.5000backlinks.com/masonworld-special/');" >5,000 Backlinks packet</a>, tell them to go to work with a list of pages and set them to work.</p>
<p style="clear: both;"><strong>Step Eight:</strong> Ask for a short report at the end of each day, so that you can know that the person did something for you on that day. This point is not negotiable.  You’re not asking for a dissertation at the end of each day. You just want a couple of sentences that lets you know that the person actually did some work for you that day. It keeps them focused and on task.</p>
<p style="clear: both;"><strong>Step Nine:</strong> Make sure the person gives you a more detailed report at the end of each month that says day by day what they did for you that month, and that should be in the form of an invoice. This is important for you for tax purposes, because you’re going to need to prove that this person is a contractor and not an employee. So, insist on an invoice.  Let them know that you will not pay without a simple invoice.</p>
<p style="clear: both;"><em><strong>Just a side disclaimer: You need to consult your tax attorney for tax advice. I’m not a tax attorney.</strong></em></p>
<p style="clear: both;"><strong>Step Ten:</strong> Sit back and watch your rankings go through the roof in Google. Rinse, repeat, and multiply this effect using 
<a title="5000 Backlinks"  href="http://www.5000backlinks.com/masonworld-special/" onclick="javascript:pageTracker._trackPageview('/external/www.5000backlinks.com/masonworld-special/');" >5,000 Backlinks</a> and you’re sure to love the results.</p>
<h2>Special Pricing From Lynn and A Bonus</h2>
<p>OK -- here is the deal.  I asked Lynn to offer you the same price that I paid for the 5000 Backlinks product.  She agreed, but only for a short time.  So, <strong>the special price is only available for until Friday night</strong> (whenever she pulls it -- Let's say 10PM EST).</p>
<p>Just so you know, the discount she is offering is <strong>over 30%.</strong></p>
<p>So, head on over to 5000 Backlinks now and check out the special offer.</p>
<h2>Added Bonus -- Outsource Your Success</h2>
<p>And, if you do decide to take Lynn up on her offer and purchase through my affiliate link, I will include a copy "
<a title="Outsource Your Success"  href="http://getoutsourcesuccess.com" onclick="javascript:pageTracker._trackPageview('/external/getoutsourcesuccess.com');" >Outsource Your Success</a>" -- a high quality PLR eBook that I have resale rights to.  Just submit a ticket with your receipt at http://www.masonworld.com/support and I will send you a link to download the eBook for your personal use.</p>
<p>One more thing.  Here is a cool article listing 
<a title="Types Of Outsourcing Jobs"  href="http://www.hiremymum.com.au/membersarea/types-of-outsourcing-jobs" onclick="javascript:pageTracker._trackPageview('/external/www.hiremymum.com.au/membersarea/types-of-outsourcing-jobs');" >32 Types Of Outsourcing Jobs</a> (Things You Can Outsource).</p>
<p>I would love to hear your feedback.   Please feel free to leave your comments below.</p>
<script type="text/javascript" class="owbutton" src="http://onlywire.com/button" title="Outsourcing Backlinks" url="http://www.masonworld.com/internet-marketing/outsourcing-backlinks/"></script><p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/internet-marketing/outsourcing-backlinks/">Outsourcing Backlinks</a></p>


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		<title>Sometimes It Just Takes a Coffee Cup</title>
		<link>http://feedproxy.google.com/~r/MasonWorld/~3/Uh0hQZU7el4/</link>
		<comments>http://www.masonworld.com/internet-marketing/sometimes-it-just-takes-a-coffee-cup/#comments</comments>
		<pubDate>Thu, 11 Feb 2010 13:58:31 +0000</pubDate>
		<dc:creator>Mark Mason</dc:creator>
				<category><![CDATA[Internet Marketing]]></category>
		<category><![CDATA[bob the teacher]]></category>
		<category><![CDATA[business goal]]></category>
		<category><![CDATA[internet marketer]]></category>
		<category><![CDATA[internet marketing coaching]]></category>
		<category><![CDATA[llc]]></category>
		<category><![CDATA[Lynn Terry]]></category>
		<category><![CDATA[marketing goals]]></category>
		<category><![CDATA[NAMS]]></category>
		<category><![CDATA[scott tousignant]]></category>

		<guid isPermaLink="false">http://www.masonworld.com/?p=2411</guid>
		<description><![CDATA[
It’s almost difficult for me to imagine, but the fact is that January 2010 is part of the history books (and February is almost half gone). It was just a couple of months ago that I started my planning for the year 2010. During that planning process I set numerous goals and objectives for myself [...]<p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/internet-marketing/sometimes-it-just-takes-a-coffee-cup/">Sometimes It Just Takes a Coffee Cup</a></p>
]]></description>
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<p><a href="http://feedads.g.doubleclick.net/~a/H4eWbyQfL4iNV8aPGLeiu54KUmQ/0/da"><img src="http://feedads.g.doubleclick.net/~a/H4eWbyQfL4iNV8aPGLeiu54KUmQ/0/di" border="0" ismap="true"></img></a><br/>
<a href="http://feedads.g.doubleclick.net/~a/H4eWbyQfL4iNV8aPGLeiu54KUmQ/1/da"><img src="http://feedads.g.doubleclick.net/~a/H4eWbyQfL4iNV8aPGLeiu54KUmQ/1/di" border="0" ismap="true"></img></a></p><p><img class="size-full wp-image-2412 alignright" style="margin: 10px 20px;" title="IMG00069-20100208-0622" src="http://www.masonworld.com/wordpress/wp-content/uploads/2010/02/IMG00069-20100208-0622.jpg" alt="Mason World Enterprises LLC Coffee Mug" width="250" /></p>
<p>It’s almost difficult for me to imagine, but the fact is that January 2010 is part of the history books (and February is almost half gone). It was just a couple of months ago that I started my planning for the year 2010. During that planning process I set numerous goals and objectives for myself this year.</p>
<p>One goal was to obtain some <em><strong>high quality internet marketing coaching</strong></em>, and I’ve done that. A second goal was to attend a live internet marketing event, and I accomplished that at the end of January when I attended the 
<a  href="http://www.masonworld.com/recommends/nams">Niche Affiliate Marketing Seminar</a> in Atlanta.</p>
<h2>Understanding The 2010 Objectives</h2>
<p>Now, my objectives for these two things were quite clear. For the coaching my objective was to set my sights a little higher and interact with someone who could really help me focus down and create a product that would be central to my business, sort of a benchmark product that would form the center piece of my internet marketing funnel for my business at MasonWorld.com.</p>
<p>My objective for attending the NAMS conference was simply to get to know some of the internet marketers that I respect. People like Lynn Terry, Bob the Teacher, Nicole Dean, Scott Tousignant.  These are some of the people that I want to model my business after. The best way for me to do that is actually to meet them in person and spend some time with them. (Just a note: there are a couple of others that I respect that did not attend NAMS...)</p>
<h2>Bigger Business Goals</h2>
<p>Of course, these are just two small steps on the road to what I intend to accomplish in 2010.</p>
<p>Quite frankly, the major business goals that I’ve set for myself in 2010 can seem overwhelming at times. As most of you know, I’ve got what I consider a "day job" that I work from 8:00 to 5:00 at a large electronics company in Dallas.  In that job, I’m a manager of numerous people and projects with multiple budgets that I have to maintain.</p>
<p><em><strong>I do my internet marketing at night.</strong></em> So, it’s very important for me to stay focused. That’s one of the things that my internet marketing coach is helping me with. But, sometimes that’s just not enough. As tough as she is on me, sometimes I need a little more. So, this year I did something I think is kind of cool. <strong> I got myself a coffee cup.</strong></p>
<h2>My Coffee Cup<strong><br />
</strong></h2>
<p>Let me explain.</p>
<p>Every morning when I get up the first thing I do is make a cup of coffee in my 
<a  href="http://www.amazon.com/gp/product/B000AQSMPO?ie=UTF8&amp;tag=httpwwwmasonw-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B000AQSMPO" onclick="javascript:pageTracker._trackPageview('/external/www.amazon.com/gp/product/B000AQSMPO');" >Keurig single cup coffee maker</a>. I love the Keurig single cup coffee maker, because, quite frankly, I’m the only person in my household that drinks coffee. It used to be that for me making coffee was a real drag, because I had to make a whole pot or try to figure out how to make four cups or whatever. It just didn’t work very well.</p>
<p>Now, wit
<a  href="http://www.amazon.com/gp/product/B000AQSMPO?ie=UTF8&amp;tag=httpwwwmasonw-20&amp;linkCode=as2&amp;camp=1789&amp;creative=390957&amp;creativeASIN=B000AQSMPO" onclick="javascript:pageTracker._trackPageview('/external/www.amazon.com/gp/product/B000AQSMPO');" ><img class="alignleft" style="margin: 10px 20px;" title="Keurig Coffee Maker" src="http://ecx.images-amazon.com/images/I/415AQMKJ3WL._SL160_.jpg" alt="Keurig Coffee Maker" width="125" height="160" /></a>h the Keurig every morning I religiously walk into the kitchen and the very first thing I do, even before brushing my teeth, is get that cup of coffee. <em>That may be too much information, and I promise you that I do brush my teeth right after that.</em></p>
<p>But, the very first thing that I do is get a cup of coffee.</p>
<p>Well, I saw an opportunity there, because recently as I talked about a couple of weeks ago 
<a  href="http://www.masonworld.com/internet-marketing/sole-proprietorship-to-a-limited-liability-company/">I formed Mason World Enterprises LLC</a> as part of my long range business strategy. As part of the formation of that company, I had a new logo created.</p>
<p>When I made that new logo I ordered business cards, and when I was checking out at Vista Print, where I ordered the business cards from, I encountered the classic internet marketing up sell. There I was ready to pay for my business cards and all of a sudden I was presented with a ton of options for other things that I could buy that had my logo.<strong> One of them was a coffee cup.</strong></p>
<p>You might think that’s kind of silly, coffee cups are a promotional item and usually that’s the kind of a thing that a brick and mortar business would give away as a way to remind customers to be repeat customers. In my case, I use it for something completely different.</p>
<p>You see, every morning when I go in and I get my cup of coffee from my Keurig coffee maker now instead of some random coffee mug from my cabinet I use the Mason World Enterprises coffee mug. That reminds me every morning before I go off to my day job that I’ll be coming home to a set of objectives for 2010 that I’ve committed to obtain. It’s way of keeping my goals in front of me, just a small token that reminds me to stay focused on the things that I’ve set to try and achieve for 2010.</p>
<h2>The Impact Of A Subtle Reminder</h2>
<p>I think I stumbled on a really good idea, because it’s working. Every morning I get up, I’ve actually got a couple of these coffee mugs so that I can have a clean one all the time, and I look at this coffee mug and I think about what I’m going to do today to achieve my internet marketing goals. I’m even going to take the coffee mug with me to NAMS, so that I’ll have it with me to remind me to stay focused during the conference.</p>
<p><strong>How are your goals for 2010?</strong> Are you achieving them or have you already lost sight of them? If you’ve already lost sight of your goals for 2010, or even if you’re making great progress, let me suggest to you that you get something that will remind you every day that you’ve got goals that you want to achieve.</p>
<p>After all, you can always remember and believe in what my friend, 
<a  href="http://www.potpiegirl.com" onclick="javascript:pageTracker._trackPageview('/external/www.potpiegirl.com');" >PotPieGirl</a> has to say about these kind of things. If you’ll just spend a year doing the things that nobody else will do, you can spend a lifetime doing stuff that nobody else can do.</p>
<p>I hope you have a great day and an even better 2010. Thanks.</p>
<p>By the way -- I am really interested to know how your 2010 is going so far.  Leave a comment below and let me know what's up.</p>
<script type="text/javascript" class="owbutton" src="http://onlywire.com/button" title="Sometimes It Just Takes a Coffee Cup" url="http://www.masonworld.com/internet-marketing/sometimes-it-just-takes-a-coffee-cup/"></script><p>Thanks for subscribing to my RSS Feed.  As a thank you for subscribing, I'd like to offer you <a href="http://www.masonworld.com/download/adsense/adsense-guide.zip">this free gift</a>.  If you like that, and you want to get all the latest information from MasonWorld.com, be sure to join my Internet Marketing Newsletter.  Subscribers enjoy access to the <a href="http://www.masonworld.com/free-stuff-for-subscribers/">MasonWorld Members area</a>.    Have a great day!

<br/><br/><a href="http://www.masonworld.com/internet-marketing/sometimes-it-just-takes-a-coffee-cup/">Sometimes It Just Takes a Coffee Cup</a></p>


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