The Facts About Consumer Internet Usage

This trend continues to rise and Internet Marketing for small business must get on board with this — or perish.

• Most Consumers search online for local products and services.
• Approximately 35% of all Internet searches are for local things.
• There are more than 250 Million searches on Google alone every single day!
• Online marketing is predicted to be at least 15% of all media ad spending in 2013.

Internet technology is GREAT … But, it has caused Problems for Some Local Businesses! Here’s why:

1. Consumers are using online search instead of yellow pages and newspapers when looking for local products and services.
2. Some businesses still spend thousands of dollars on ineffective traditional advertising methods.
3. And, some businesses are not yet investing in online advertising and marketing. Are you?

As a Result …

• Business expenses continue to rise while profits decline.
• Local Businesses are struggling to get new and repeat customers.
• Great customers are buying from Local Businesses well placed online.

Here Are 10 Ways Your Local Business Can Connect With Your Local Consumers

1. Connect With Search Engine Visibility
   • You must work hard to gain better search engine positioning and rankings.
   • You must search engine optimize your website using on-the-page factors, making certain that your money phrases are in your content.
   • You must search engine optimize your website using off-the-page factors, persuading other sites to link back to you.
   • Claim, verify and optimize your Google Places listing
2. Connect With Your Professional Website
   • All Effective Websites MUST Have:
     1. An organized and easily navigable layout
     2. Fresh, relevant and compelling content everywhere
     3. A strong Call-To-Action on every page
     4. An integrated lead capture system
3. Connect With Email Marketing
   • Local Internet Marketing Money Is In Your LIST!
     1. Email marketing is cost-effective, automated and easy to deliver.
     2. Email marketing helps you build trust and credibility.
     3. Email marketing allows you to generate business on auto-pilot 24/7.
     4. Email marketing statistics are simple to track.
4. Connect With Mobile Marketing
   • There are approximately 4 BILLION Mobile users worldwide!
   • By 2014, Mobile Internet usage is expected to exceed Desktop Internet usage!
   • Business websites must be Mobile optimized to accommodate Mobile Internet on-the-go users too rushed to squint, zoom and scroll.
   • Text message marketing promotes and connects with local audiences on the go.
5. Connect With Social Media
   • Search engine optimization (SEO) is NOT enough! Hang Out With Your Customers and Prospects Online …
     1. Consumers spend many hours on social media sites every single day.
     2. Building relationships on sites like Facebook, Twitter, LinkedIn and YouTube is necessary for business.
     3. Social media markets are so big, Facebook is the 3rd largest country in the world!
        1. China
        2. India
        3. Facebook
        4. United States
6. Connect With Video Marketing
   • Online Videos are HOT … Perhaps, Too HOT To Handle!
     1. Videos increase your visibility in search results and positioning.
     2. Online videos help you develop trust and expert status.
     3. Videos increase conversion rates, website traffic and are the single most powerfl small business advertising!
        cVideos run on auto-pilot and set you apart from your competitors
7. Connect With Publish Online Content
   • The Internet Revolves Around CONTENT! Effective Website Optimization Multi-Purposes Content Everywhere
     1. Publish keyword rich articles and blog posts related to your industry.
     2. Publish keyword optimized press releases to attract media attention.
     3. Publish content to online directories to drive traffic back to your website.
8. Connect With Reputation Management
   • Do You Know What People Say About Your Business Online? Local Search Optimization Relies On The Social Proof Of Reviews & Testimonials!
     1. Pay attention to what is being said about your business online.
     2. Promote positive online reviews & testimonials about your business.
     3. A bad online reputation can negatively impact your business.
     4. Respond promptly and handle all negative remarks quickly.
9. Connect With Online Classified Ads
   • Effective Marketing Local Business Is All About Promoting Your Business Everywhere Local Customers Hang Out
     • Online Classified Ad sites are free or are very low cost.
     • Craigslist is one of the most popular online classified ad sites.
     • Optimize your ads with effective keywords to show up in search results.
     • Images in your ads make them more attractive to consumers.
10. Connect With Paid Online Advertising
    • Successful Internet Marketing For Small Business Quickly Learns Its Best Market From Paid Advertising!
      1. Paid online advertising is effective at gaining more exposure quickly.
      2. Pay-Per-Click (PPC) is one of the most popular paid advertising methods.
      3. Google’s paid advertising platform is called AdWords.
      4. Facebook also has paid advertising to get in front of your best prospects.

Call Now
Answer Local Search Optimization Questions: 612-235-6060

10 Internet Marketing For Small Business Ways To Attract Local Customers is a post from: MDS Resource -- Digital Ad Agency

Recommended Reading

• inbound marketing
• WARNING: Minneapolis Local Business Wants To Be Found By Enough Of The Right People
• Give Me Search Engine Optimization And I’ll Give You Targeted Sales Leads

Landing Page #1 is a post from: MDS Resource -- Digital Ad Agency

Recommended Reading

• inbound marketing
• marketing local business
• targeted sales leads

I. Please, select the incentive card that best meets your needs

We will provide you with five huindred cards to bolster your online reputation with customers and clients you see everyday.

1) Voice Of The Customer Standard Cards — Click To See Larger View

2) Voice Of The Customer Appointment Cards — Click To See Larger View

3) Voice Of The Customer Starbucks Cards — Click To See Larger View

This eBook will teach you how to monitor what’s being said about you online. Although, you may not be able to delete negative reviews, you can certainly bury them with a plethora of Positve Reviews & Testimonials!

These email Templates can be used to contact previous customers & invite them to share their great experiences with the Online World. The single best way to get Positve Reviews & Testimonials is simply to ask for it. Yes, you CAN do this today!

Voice Of The Customer Reviews & Testimonials Incentive Cards is a post from: MDS Resource -- Digital Ad Agency

Recommended Reading

• inbound marketing
• marketing local business
• targeted sales leads

What's In The Minneapolis Local Business Forum for YOU?

The Minneapolis Local Business Forum is the brainchild of a local entrepreneurs who want to promote business growth in the greater Twin Cities metro area. Introducing business owners to each other and to local residents, we hope to kick start our local economy. The Forum is totally free and without obligation. Unlike other recent initiatives, we want you to remember that free bit. This is our commitment to you. That and, in exchange for your participation, we promise to deliver to you value that you are not likely to get elsewhere regardless of price. This community has given us so much and we are giving back to you, our community, with this mastermind group.

The Minneapolis Local Business Forum is About Free Exposure and Prosperity

Minneapolis Local Business Forum focuses on providing ideas, strategies and tactics to grow your business. There is no free lunch; but, by banding together, we can act together today to promote and grow our businesses. Our forum is an opportunity for free exposure, valuable contacts and invaluable promotion for every business owner who decides to participate. This endeavor can only work for all of us when all of us contribute. In addition to solving your most difficult problem, others will benefit from the problems you have already solved. Participation in Minneapolis Local Business Forum can hook you up with other local business owners who could:

• Complement your own skills
• Provide contacts
• Possibly use your services

How can you help us get the word out to your local business neighbors?

Although our goal is to jumpstart business throughout the Twin Cities, we are focusing on our own backyard now: Golden Valley, New Hope and Plymouth. Your credibility in this community is extremely valuable to us. Your help in promoting the forum helps your own business growth. Please, help.

What’s In The Minneapolis Local Business Forum for YOU?

Of course, you want to know, What’s in it for you? There are no guarantees. However, it’s widely known that “two heads are better than one!” Who knows? You and your business could:

1. Make new friends and strategic partnerships.
2. Identify possible vendors and clients.
3. Solve problems with like minded professionals.
4. Be recognized for your expertise.
5. Showcase your business to eager buyers.

Some Minneapolis Local Business Forum Tangible Benefits

Yes, we want to grow our businesses, too. We are local entrepreneurs, just like you and everybody we are inviting to this group. In exchange for meeting you and sharing ideas, following are some of what we offer to you:

1. Free exposure for your business.
2. Free membership in the Minneapolis Local Business Forum.
3. Free listing on the Minneapolis Local Business Forum website.
4. Free video commercial about your business on your listing.
5. Free Minneapolis Local Business Forum Facebook promotion.
6. Free Minneapolis Local Business Forum Twitter promotion.
7. Free access to our Minneapolis Local Business Forum LinkedIn group.

The Minneapolis Local Business Forum is Opportunity Knocking On YOUR Door

But, you MUST participate. The Mayors of Golden Valley and New Hope have expressed their support for our forum and are actively recruiting local businesses. All business owners in our community are cordially invited to attend our inaugural meeting which will be:

The Minneapolis Local Business Forum Website Is All About YOU

At that meeting we are unveiling our website. Listings are free of charge for local business owners and include a complementary video clip about each business and business owner shot by local videographer Master Communications Group. Come early (5:00pm) to our first meeting and we will walk you through their free video at that time.

Please, Join Us At The Minneapolis Local Business Forum Inaugural Meeting

We would love to see you, too, on Tuesday, September 13, 2011 5:00-7PM. We very much look forward to meeting you so we can exchange ideas, share experiences and generally support one another in a proactive and relaxed fashion. Thank you, for your esteemed participation.

Call Now

Answer Minneapolis Local Business Questions: 612-235-6060

WARNING: Minneapolis Local Business Wants To Be Found By Enough Of The Right People is a post from: MDS Resource -- Digital Ad Agency

Recommended Reading

• inbound marketing
• 10 Internet Marketing For Small Business Ways To Attract Local Customers
• Give Me Search Engine Optimization And I’ll Give You Targeted Sales Leads

MDS Resource prohibits the use of their website and/or services in any manner associated with the transmission, distribution or delivery of any unsolicited bulk or unsolicited commercial e-mail ("Spam"). You may not use any MDS Resource services to send Spam. You also may not deliver Spam or cause Spam to be delivered to any customers of MDS Resource.

In compliance with the CAN-SPAM Act of 2003 (15 U.S.C. 7701, et seq., Public Law No. 108-187, was S.877 of the 108th United States Congress), e-mail sent, or caused to be sent, to or through the MDS Resource webiste or service may not:

• use or contain invalid or forged headers;
• use or contain invalid or non-existent domain names;
• employ any technique to otherwise misrepresent, hide or obscure any information in identifying the point of origin or the transmission path;
• use other means of deceptive addressing;
• use a third party's internet domain name, or be relayed from or through a third party's equipment, without permission of the third party;
• contain false or misleading information in the subject line or otherwise contain false or misleading content;
• fail to comply with additional technical standards described below;
• otherwise violate our Terms of Use.

MDS Resource does not authorize the harvesting, mining or collection of e-mail addresses or other information from or through the website or its services. MDS Resource does not permit or authorize others to use the MDS Resource services to collect, compile or obtain any information about its customers or subscribers, including but not limited to subscriber e-mail addresses.

MDS Resource does not permit or authorize any attempt to use its services in a manner that could damage, disable, overburden or impair any aspect of any of the services, or that could interfere with any other party's use and enjoyment of any MDS Resource service.

If MDS Resource believes that unauthorized or improper use is being made of any service, it may, without notice, take such action as it, in its sole discretion, deems appropriate, including blocking messages from a particular internet domain, mail server or IP address. MDS Resource may immediately terminate any account on any service which it determines, in its sole discretion, is transmitting or is otherwise connected with any e-mail that violates this policy.

Nothing in this policy is intended to grant any right to transmit or send e-mail to, or through, the MDS Resource website and/or services. Failure to enforce this policy in every instance does not amount to a waiver of MDS Resource's rights.

Unauthorized use of any MDS Resource services in connection with the transmission of unsolicited e-mail, including the transmission of e-mail in violation of this policy, may result in civil, criminal, or administrative penalties against the sender and those assisting the sender.

Violators of the CAN SPAM Act may be subject to “cease and desist” orders or penalties from the FTC (Federal Trade Commission) of up to $11,000 per violation. Criminal prosecution is also possible in the case of egregious offenders, which can result in penalties such as fines, forfeiture of proceeds and equipment. The worst offenders can also be subject to prison time.

MDS Resource
8014 Olson Memorial Highway #185, Golden Valley, MN 55427
612-235-6060
support@mdsresource.net

Anti-spam Policy is a post from: MDS Resource -- Digital Ad Agency

Recommended Reading

• inbound marketing
• marketing local business
• targeted sales leads

Limitation of Liability

THE MATERIALS AT THIS SITE ARE PROVIDED "AS IS" WITHOUT ANY EXPRESS OR IMPLIED WARRANTY OF ANY KIND INCLUDING WARRANTIES OF MERCHANTABILITY, NONINFRINGEMENT OF INTELLECTUAL PROPERTY, OR FITNESS FOR ANY PARTICULAR PURPOSE. IN NO EVENT SHALL MDS Resource OR ITS AGENTS OR OFFICERS BE LIABLE FOR ANY DAMAGES WHATSOEVER (INCLUDING, WITHOUT LIMITATION, DAMAGES FOR LOSS OF PROFITS, BUSINESS INTERRUPTION, LOSS OF INFORMATION, INJURY OR DEATH) ARISING OUT OF THE USE OF OR INABILITY TO USE THE MATERIALS, EVEN IF MDS Resource HAS BEEN ADVISED OF THE POSSIBILITY OF SUCH LOSS OR DAMAGES.

MDS Resource
8014 Olson Memorial Highway #185, Golden Valley, MN 55427
612-235-6060
support@mdsresource.net

Disclaimer is a post from: MDS Resource -- Digital Ad Agency

Recommended Reading

• inbound marketing
• marketing local business
• targeted sales leads

We are committed to keeping your e-mail address confidential. We do not sell, rent, or lease our subscription lists to third parties, and we will not provide your personal information to any third party individual, government agency, or company at any time unless compelled to do so by law.

We will use your e-mail address solely to provide timely information about MDS Resource.

MDS Resource will maintain the information you send via e-mail in accordance with applicable federal law.

CAN-SPAM Compliance

In compliance with the CAN-SPAM Act, all e-mail sent from our organization will clearly state who the e-mail is from and provide clear information on how to contact the sender. In addition, all e-mail messages will also contain concise information on how to remove yourself from our mailing list so that you receive no further e-mail communication from us.

Choice/Opt-Out

Our site provides users the opportunity to opt-out of receiving communications from us and our partners by reading the unsubscribe instructions located at the bottom of any e-mail they receive from us at anytime.

Users who no longer wish to receive our newsletter or promotional materials may opt-out of receiving these communications by clicking on the unsubscribe link in the e-mail or e-mail us at support@mdsresource.net.

If you have any additional questions, please contact us.

MDS Resource
8014 Olson Memorial Highway #185, Golden Valley, MN 55427
612-235-6060
support@mdsresource.net

E-mail Policy is a post from: MDS Resource -- Digital Ad Agency

Recommended Reading

• inbound marketing
• marketing local business
• targeted sales leads

EVERY EFFORT HAS BEEN MADE TO ACCURATELY REPRESENT THIS PRODUCT/SERVICE AND IT'S POTENTIAL. IN TERMS OF EARNINGS, THERE IS NO GUARANTEE THAT YOU WILL EARN ANY MONEY USING THE TECHNIQUES AND IDEAS IN THIS MATERIAL OR ON THIS WEBSITE. INFORMATION PRESENTED ON THIS WEBSITE IS NOT TO BE INTERPRETED AS A PROMISE OR GUARANTEE OF EARNINGS. EARNING POTENTIAL IS ENTIRELY DEPENDENT ON THE PERSON USING OUR PRODUCT, IDEAS AND TECHNIQUES.

ANY CLAIMS MADE OF ACTUAL EARNINGS OR EXAMPLES OF ACTUAL RESULTS CAN BE VERIFIED UPON REQUEST. YOUR LEVEL OF SUCCESS IN ATTAINING THE RESULTS CLAIMED IN OUR MATERIALS DEPENDS ON THE TIME YOU DEVOTE TO THE PROGRAM, IDEAS AND TECHNIQUES MENTIONED, YOUR FINANCES, KNOWLEDGE AND VARIOUS SKILLS. SINCE THESE FACTORS DIFFER ACCORDING TO INDIVIDUALS, WE CANNOT GUARANTEE YOUR SUCCESS OR INCOME LEVEL.

ANY AND ALL FORWARD LOOKING STATEMENTS HERE OR ON ANY OF OUR SALES MATERIAL ARE INTENDED TO EXPRESS OUR OPINION OF EARNINGS POTENTIAL. MANY FACTORS WILL BE IMPORTANT IN DETERMINING YOUR ACTUAL RESULTS AND NO GUARANTEES ARE MADE THAT YOU WILL ACHIEVE RESULTS SIMILAR TO OURS OR ANYONE ELSES. NO GUARANTEES ARE MADE THAT YOU WILL ACHIEVE ANY RESULTS FROM OUR IDEAS AND TECHNIQUES IN OUR MATERIAL.

MDS Resource
8014 Olson Memorial Highway #185, Golden Valley, MN 55427
612-235-6060
support@mdsresource.net

Earnings Disclaimer is a post from: MDS Resource -- Digital Ad Agency

Recommended Reading

• inbound marketing
• marketing local business
• targeted sales leads

The MDS Resource web site may contain links to many other web sites. MDS Resource cannot guarantee the accuracy of information found at any linked site. Links to or from external web sites sites not owned or controlled by MDS Resource does not constitute an endorsement by MDS Resource or any of its employees of the sponsors of these sites or the products or information presented there.

MDS Resource
8014 Olson Memorial Highway #185, Golden Valley, MN 55427
612-235-6060
support@mdsresource.net

External Links Policy is a post from: MDS Resource -- Digital Ad Agency

Recommended Reading

• inbound marketing
• marketing local business
• targeted sales leads

Your privacy is very important to us. Accordingly, we have developed this Policy in order for you to understand how we collect, use, communicate and make use of personal information. The following outlines our Privacy Policy.

When accessing our Website, MDS Resource will learn certain information about you during your visit.

Similar to other commercial Web sites, our Web site utilizes a standard technology called "cookies" (see explanation below, "What Are Cookies?") and Web server logs to collect information about how our Web site is used. Information gathered through cookies and Web server logs may include the date and time of visits, the pages viewed, time spent at our Web site, and the Web sites visited just before and just after our Web site, your IP address.

What Are Cookies?

A cookie is a very small text document, which often includes an anonymous unique identifier. When you visit a Web site, that site's computer asks your computer for permission to store this file in a part of your hard drive specifically designated for cookies. Each Web site can send its own cookie to your browser if your browser's preferences allow it, but (to protect your privacy) your browser only permits a Web site to access the cookies it has already sent to you, not the cookies sent to you by other sites.

IP Addresses

IP addresses are used by your computer every time you are connected to the Internet. Your IP address is a number that is used by computers on the network to identify your computer. IP addresses are automatically collected by our web server as part of demographic and profile data known as “traffic data” so that data (such as the Web pages you request) can be sent to you.

Email Information

If you choose to correspond with us through email, we may retain the content of your email messages together with your email address and our responses. We provide the same protections for these electronic communications that we employ in the maintenance of information received online, mail and telephone.

How Do We Use the Information That You Provide to Us?

Broadly speaking, we use personal information for purposes of administering our business activities, providing customer service and making available other items and services to our customers and prospective customers.

MDS Resource will not obtain personally-identifying information about you when you visit our site, unless you choose to provide such information to us, nor will such information be sold or otherwise transferred to unaffiliated third parties without the approval of the user at the time of collection.

We may disclose information when legally compelled to do so, in other words, when we, in good faith, believe that the law requires it or for the protection of our legal rights.

A Special Note About Children

Children are not eligible to use our web site and services and we ask that minors (under the age of 13) do not submit any personal information to us. If you are a minor, you can use this site only in conjunction with permission and guidance from your parents or guardians.

How Do We Protect Your Information and Secure Information Transmissions?

Email is not recognized as a secure medium of communication. For this reason, we request that you do not send private information to us by email. However, doing so is allowed, but at your own risk. Some of the information you may enter on our Web site may be transmitted securely via a secure medium known as Secure Sockets Layer, or SSL. Credit Card information is never transmitted via email.

MDS Resource may use software programs to create summary statistics, which are used for such purposes as assessing the number of visitors to the different sections of our site, what information is of most and least interest, determining technical design specifications, and identifying system performance or problem areas.

For site security purposes and to ensure that this service remains available to all users, MDS Resource uses software programs to monitor network traffic to identify unauthorized attempts to upload or change information, or otherwise cause damage.

Policy Changes

We reserve the right to amend this privacy policy at any time with or without notice. However, please be assured that if the Privacy Policy changes in the future, we will not use the personal information you have submitted to us under this Privacy Policy in a manner that is materially inconsistent with this Privacy Policy, without your prior consent.

We are committed to conducting our business in accordance with these principles in order to ensure that the confidentiality of personal information is protected and maintained.

Contact

If you have any questions regarding this Policy, or your dealings with our web site, please contact us.

MDS Resource
8014 Olson Memorial Highway #185, Golden Valley, MN 55427
612-235-6060
support@mdsresource.net

Privacy Policy is a post from: MDS Resource -- Digital Ad Agency

Recommended Reading

• inbound marketing
• marketing local business
• targeted sales leads