Media Two Point {OH!}

Super Bowl 2012 Advertising

Michael Hubbard — Mon, 06 Feb 2012 15:24:11 +0000

Yes, there are plenty of critics in the world, so I won’t pretend to be perfect – but here’s some of my high-level wondering’s on this years Super Bowl, and more importantly, the commercials that aired throughout. Hands down, my favorite spot was the Chrysler “It’s Halftime in America” with Clint Eastwood. It was pointed [...]

Career Opp: Interactive Media Designer

Media Two — Mon, 16 Jan 2012 18:11:34 +0000

Media Two Interactive is officially looking for an “interactive media designer” to add to their team. As titles mean little to nothing in the way of describing what you do, allow us to share with you a few things you’ll be working on… 2012 is Media Two’s rededication to all things Media (there’s a major [...]

Triangle AMA’s December Luncheon: Building a Thriving Online Community

Holly Bazemore — Wed, 21 Dec 2011 21:32:47 +0000

Megan, Carson, & I attended the Triangle AMA’s December Luncheon last week! David B Thomas from radian6 spoke about social media monitoring. He began with stating that social media is HUGE and it’s not going away. For those not as familiar with how huge social media really is, David quoted that there are 800 million [...]

Personal Branding | The Raleigh Forum

Holly Bazemore — Tue, 13 Dec 2011 21:35:01 +0000

Today I attended a personal branding discussion at The Raleigh Forum lead by our very own VP of Social Media, Morgan Siem. She quickly engaged the room with some starter questions, including what we were looking for with branding, personal or professional. The consensus from our group was a little bit of both. It seemed [...]

TV is for Creative and Branding, Web is for cheap DR…

Michael Hubbard — Tue, 06 Dec 2011 13:59:07 +0000

That disturbance you just felt in the force is compliments of @JackMarshall baiting me… As I sat watching my kids ice skating lessons, my twitter feed started to light up. What began as a friendly question of "why would someone save a TV ad to Youtube, but nobody is interested in the AdKeeper technology" quickly spun off into a tangent on whether the Web could be viewed as a Branding vehicle or not.

Why do we love social media?

Holly Bazemore — Wed, 30 Nov 2011 21:07:40 +0000

Justin and I spent some time last week getting a little creative to show why we love social media at Media Two. For the video creation we primarily used Camtasia and this was all created in house by our social media team. We decided to take on this idea by posing our question on social [...]

What makes a mobile app successful?

Morgan Siem — Mon, 28 Nov 2011 21:15:59 +0000

How to build a mobile app strategy that hooks customers and drives sales.

Media’s Take on IS 2011 / Search, Display and Analytics

Morgan Siem — Mon, 28 Nov 2011 15:15:34 +0000

As a veteran of dozens of “digital” conferences, it always intrigues me to see how different groups approach what’s happening in the industry today. So how does IS 2011 stack up? In my book, it’s okay… sometimes a little too broad or entry-level for the full-time digital marketer. But then again, it was impossible to [...]

Consuming Content | Internet Summit 2011

Les James — Mon, 28 Nov 2011 14:40:43 +0000

ESPN’s presentation from the mobile track of the Internet Summit was a message that I’ve heard them make before. Their rise to the top is in large part due to their philosophy on how users should consume content. The philosophy is basically to focus on creating killer content and not to dictate the rules on [...]

Measuring Social | Internet Summit 2011

Holly Bazemore — Mon, 21 Nov 2011 17:46:05 +0000

The 11:20pm session for Measuring Social became standing room only within minutes. Using Social Data to Determine Your Most Profitable Customers & Connections //Jeff Ragovin Our first speaker for this session was Jeff Ragovin. The first question he asked was do people use emotions on statuses? Of course they do! He pointed out how many [...]