Enough, Already: The SOPA Debate Ignores How Much Copyright Protection We Already Have - Margot Kaminski - Technology - The Atlantic

"The most frustrating part of the discussion around SOPA has been watching politicians and commentators fail to acknowledge the vast resources we already devote to protecting copyright in the United States. Over the past two decades, the United States has established one of the harshest systems of copyright enforcement in the world. Our domestic copyright law has become broader (it covers more topics), deeper (it lasts for a longer time), and more severe (the punishments for infringement have been getting worse). These standards were established through an alphabet soup of legislation: the No Electronic Theft (NET) Act of 1997, the Digital Millennium Copyright Act (DMCA) of 1998, and the Prioritizing Resources and Organization for Intellectual Property (PRO-IP) Act of 2008. And every few years, there’s a call for more..."

more via www.greenfuturist.com

"Before Christmas, in an exceptionally insightful post on Ad Age, Adam Cahill suggested that it was time to change the orientation of media agencies and departments to be more reflective of what people do and toward what he called the math and the magic (hence the borrowed title to this post) of media. The maths bit of this referred to the kind of automated trading platforms and exchanges (like DSPs) that are becoming increasingly prevalent in traded digital media, and the magic referred to an approach driven by creativity that seeks to bring people in to fun/interesting/entertaining experiences.

"Math is about dispersion: the functional delivery of impressions to people who haven't asked for them, but whom we hope to influence. Magic is about attraction: creating impressions so perfect that people choose to spend time with them, and maybe even pass them on."

Be sure to read the entire post here.

MPI magazine just published a nice piece about my work, here. Some snippets:

"...he collects data from all manner of sources, talks to as many experts as possible, understands the whole context of what is happening in a given field and then articulates how trends will most probably move over the next three to five years. He says his ideas are often things people are already aware of but they either haven’t had the chance to crystallize the new focus in their own heads or haven’t taken appropriate action in their operations.

Working with the common threads that tie adult education, travel and event planning together, Leonhard shared his thoughts on the futures of these industries. For meetings among far-flung colleagues and education, he sees rising Internet technologies, with high-speed connections, 3D monitors and augmented reality tools making virtual gatherings more feasible. This will be especially true as travel costs rise. Businesses and students think twice about the cost of travel to particular locations for a meeting or education, so in many cases, the virtual meeting room or classroom will trump the brick and mortar kind.

But there is something technology will not be able to replace: human connection. “Any digital interaction creates the need for the live face-to-face interaction,” Leonhard says. “It doesn’t replace it.”

For instance, in regard to the learning process, he points out that it isn’t merely about information gathering; conversations with peers and teachers help people digest and fully comprehend all the information given to them.  The need for social interaction, while at the same time saving costs, poses a conundrum for education and meetings. But it provides an opening for planners to exploit: They have to up the ante, specifically in terms of content quality, venues, food—the entire experience. “If the experience isn’t good enough, people will just stay at home and watch TED.com,” Leonhard said.

...as a futurist, Leonhard has to keep up with always-on sources such as Facebook, Twitter and Flipboard that spew out prodigious amounts of data all the time. One of the necessary prerequisites of his job is the ability not to be overwhelmed by never-ending data and to know exactly which sources of information need to be studied.

“It’s like cooking—you can’t use all spices at once,” he says, “you can only use some!”

As for his own future, Leonhard has big plans. He’s casting himself as a “green futurist” and moving into sustainability and environmental issues. He is also looking to launch a TV show where he says he will host discussions on “future issues in a way that will interest everyone, not just geeks or intellectuals" Fully embracing the life of a futurist, a role he absorbed a mere six years ago, you can’t help but believe him when he says, “What I do for a living is fun!..."

PDF: Download OnePlus 1211 Leonhard

"I just came across a fabulous quote from Thomas Jefferson celebrating the benefit of the spread of many copies for the preservation of history: "Time and accident are committing daily havoc on the originals of the valuable historical and State papers deposited in our public offices. The late war has done the work of centuries in this business. The last cannot be recovered but let us save what remains not by vaults and locks which fence them from the public eye and use in consigning them to the waste of time but by such a multiplication of copies as shall place them beyond the reach of accident."

Thomas Jefferson to Ebenezer Hazard, Philadelphia, February 18, 1791. In Thomas Jefferson: Writings: Autobiography, Notes on the State of Virginia, Public and Private Papers, Addresses, Letters, edited by Merrill D. Peterson. New York: Library of America This is a Jeffersonian quote with some relevance to the SOPA/PIPA discussion, though its proponents doubtless will not see it as such...."

Indeed.

His current, and maybe most important topic is the coming convergence of Internet technology and digital communications with energy and environmental issues - the idea of an Internet of Energy. Because of my recent expansion into what I call GreenFutures this concept has really struck a chord with me.

Jeremy Rifkin is president of the Foundation on Economic Trends and the author of seventeen bestselling books on the impact of scientific and technological changes on the economy, the workforce, society, and the environment. One of the most popular social thinkers of our time, Rifkin is the bestselling author of The European Dream, The Hydrogen Economy, The Age of Access, The Biotech Century, and The End of Work.

Here is a video of his recent appearance on the Charlie Rose show:

Jeremy Rifkin, 'The Third Industrial Revolution' "How lateral power is transforming energy, the economy, and the world." Charlie Rose 06.01.12 [1080p] http://www.charlierose.com/guest/view/7302

At a recent RSA event in London:

Join Jeremy Rifkin as he describes how the five-pillars of the Third Industrial Revolution will create thousands of businesses and millions of jobs, and usher in a fundamental reordering of human relationships, from hierarchical to lateral power, that will impact the way we conduct business, govern society, educate our children, and engage in civic life.

RSA Animate video

via www.futureof.biz (nice carousel function on Tumblr!)

How Facebook could remake the entertainment industry - The Washington Post

"Two years ago, Hollywood talent agent Ari Emanuel made a remarkable statement about the future of media. He said he could see a time when certain movies premiered on Facebook instead of in theaters. “For the $150 million movie, you’ll still need to go to Warner Brothers, but for the $25 million movie, probably not,” he said at a San Francisco conference. After a decade of war with Silicon Valley, big chunks of Hollywood’s establishment are thinking about technology differently. Instead of freaking out about how high-tech companies will drain their pockets, Hollywood executives are increasingly looking at deals with firms such as Facebook, Google, Apple and Amazon as a way to line them. As we spend more time online — almost as much time as we spend watching television, according to Morgan Stanley — these companies are becoming TV networks for the digital age. They are hugely valuable advertising and distribution engines for Hollywood content..."

Picture via Adweek

Why Piracy Is Indispensable For The Survival Of Our Culture | Techdirt

That’s great, apart from one slight problem: under today’s copyright laws, all these wonderful backups that will probably ensure the programs’ survival while civilization itself is still around, are illegal. The choice is stark: follow copyright law, and watch decades of computer culture literally fade away on their unreadable floppies, or save them for posterity - and break the law. Nor is this is a problem that only concerns antediluvian forms of computing. Our cool, smartphone- and tablet-based approach is no better: take a look at the iTunes App Store, a 500,000 app repository of digital culture. It’s controlled by a single company, and when it closes some day (or it stops supporting older apps, like Apple already did with the classic iPod), legal access to those apps will vanish. Purchased apps locked on iDevices will meet their doom when those gadgets stop working, as they are prone to do. Even before then, older apps will fade away as developers decline to pay the $100 a year required to keep their wares listed in the store. This is a deep and fundamental problem with not just computing culture, but all artistic expression that is locked down with DRM. The only way that its glories will be preserved for future generations is if considerate “pirates” make illegal back-up copies, stripped of copy protection. For DRM is a guarantee of oblivion: the term of copyright is so disproportionately long, few will care about breaking ancient DRM to make backups of long-forgotten digital creations when it eventually becomes legally permissible to do so.

via mashable.com