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    <title><![CDATA[Skydance Ads Boss Reveals New Leadership Team]]></title>
    <description><![CDATA[Following the Paramount and WBD merger, Jay Askinasi sets ad leadership.]]></description>
    <dc:creator><![CDATA[Bill Bradley]]></dc:creator>
    <link>https://www.adweek.com/convergent-tv/skydance-ads-boss-reveals-new-leadership-team/</link>
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    <category><![CDATA[Dealroom]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[TV Upfronts]]></category>
    <pubDate>Mon, 26 Oct 2026 18:41:55 +0000</pubDate>
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<item>
    <title><![CDATA[Stagwell Snaps Up Freestar to Bolster Owned Media Ambitions]]></title>
    <description><![CDATA[The adtech firm's publisher inventory and audience data will be integrated into the holdco's AI Media Machine.]]></description>
    <dc:creator><![CDATA[Kendra Barnett]]></dc:creator>
    <link>https://www.adweek.com/media/stagwell-snaps-up-freestar-to-bolster-owned-media-ambitions/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1966614</guid>
    <category><![CDATA[Ad Tech Industry News]]></category>
    <category><![CDATA[Dealroom]]></category>
    <category><![CDATA[Emerging Technologies]]></category>
    <category><![CDATA[Media Agencies]]></category>
    <category><![CDATA[Media News]]></category>
    <category><![CDATA[Merger &amp; Acquisition News]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Programmatic]]></category>
    <category><![CDATA[Publishing News]]></category>
    <category><![CDATA[Software/Technology]]></category>
    <category><![CDATA[Technology]]></category>
    <pubDate>Mon, 26 Oct 2026 16:11:28 +0000</pubDate>
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    <title><![CDATA[Wednesday, Oct. 21 Daily Cable News Ratings: MS NOW, CNN Fight for Demo]]></title>
    <description><![CDATA[Fox News' The Five was No. 1 in total viewers and the Adults 25-54 demo.]]></description>
    <dc:creator><![CDATA[mmwachiro]]></dc:creator>
    <link>https://www.adweek.com/tvnewser/wednesday-oct-21-2026-daily-cable-news-ratings/</link>
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    <category><![CDATA[CNN]]></category>
    <category><![CDATA[Fox News]]></category>
    <category><![CDATA[MS NOW]]></category>
    <category><![CDATA[Ratings]]></category>
    <pubDate>Mon, 26 Oct 2026 13:53:32 +0000</pubDate>
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    <title><![CDATA[Seth Rogen Checks Off His Gift List in Sephora’s Holiday Campaign]]></title>
    <description><![CDATA[Sephora brought unexpected ambassador Seth Rogen on board to make beauty gifting less intimidating and more fun.]]></description>
    <dc:creator><![CDATA[Rebecca Stewart]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/seth-rogen-checks-off-his-gift-list-in-sephoras-holiday-campaign/</link>
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    <category><![CDATA[Creative Advertising]]></category>
    <category><![CDATA[Creativity x Culture]]></category>
    <category><![CDATA[Holidays]]></category>
    <category><![CDATA[Library]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Retail News]]></category>
    <pubDate>Mon, 26 Oct 2026 12:40:41 +0000</pubDate>
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<item>
    <title><![CDATA[Brandweek 2026: Is Retention the Real Problem in Marketing? ft. Doug Zarkin]]></title>
    <description><![CDATA[Plus, the legacy marketer and author of Moving Your Brand Out of the Friend Zone on shares his Think Human philosophy. ]]></description>
    <dc:creator><![CDATA[Eva Kis]]></dc:creator>
    <link>https://www.adweek.com/brand-marketing/brandweek-2026-is-retention-the-real-problem-in-marketing-ft-doug-zarkin/</link>
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    <category><![CDATA[Brands]]></category>
    <category><![CDATA[Brandweek]]></category>
    <category><![CDATA[Leadership &amp; Talent]]></category>
    <category><![CDATA[Marketing Vanguard]]></category>
    <pubDate>Mon, 26 Oct 2026 12:09:58 +0000</pubDate>
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    <title><![CDATA[Anthropic Goes for the Public Markets as Revenue Jumps Nearly 15-Fold]]></title>
    <description><![CDATA[A 335-page IPO plan shows a profitable second quarter, a concentrated customer base, and compute deals that send hundreds of billions to Google and Amazon.]]></description>
    <dc:creator><![CDATA[Trishla Ostwal]]></dc:creator>
    <link>https://www.adweek.com/media/anthropic-goes-for-the-public-markets-as-revenue-jumps-nearly-15-fold/</link>
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    <category><![CDATA[AI News]]></category>
    <category><![CDATA[Artificial Intelligence]]></category>
    <category><![CDATA[Platforms]]></category>
    <category><![CDATA[Software/Technology]]></category>
    <category><![CDATA[Technology]]></category>
    <pubDate>Mon, 26 Oct 2026 12:02:59 +0000</pubDate>
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    <title><![CDATA[Google Sells Itself As A Commerce &#8216;Matchmaker,&#8217; Not A Retailer]]></title>
    <description><![CDATA[The search giant wants to control how people discover new brands.]]></description>
    <dc:creator><![CDATA[Mitchell Parton]]></dc:creator>
    <link>https://www.adweek.com/commerce/google-sells-itself-as-a-commerce-matchmaker-not-a-retailer/</link>
    <guid isPermaLink="false">https://www.adweek.com/?p=1966397</guid>
    <category><![CDATA[AI News]]></category>
    <category><![CDATA[Ecommerce News]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Retail News]]></category>
    <pubDate>Mon, 26 Oct 2026 11:51:00 +0000</pubDate>
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    <title><![CDATA[As Search Traffic Falls, Motherly Bets on Social Video and Live Events]]></title>
    <description><![CDATA[The brand, with Sharon Yi at the helm, will generate a seven-figure revenue as it shifts away from commerce and toward events.]]></description>
    <dc:creator><![CDATA[Mark Stenberg]]></dc:creator>
    <link>https://www.adweek.com/media/motherly-rebuild-video-community/</link>
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    <category><![CDATA[Digital Transformation]]></category>
    <category><![CDATA[Media News]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Social Media]]></category>
    <pubDate>Mon, 26 Oct 2026 08:00:00 +0000</pubDate>
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    <title><![CDATA[Pinterest Opens Its Inventory to Programmatic Buyers, With Magnite as Its Main Pipe]]></title>
    <description><![CDATA[The platform is making its display and video inventory available through Amazon, Google and Yahoo’s DSPs.
]]></description>
    <dc:creator><![CDATA[Trishla Ostwal]]></dc:creator>
    <link>https://www.adweek.com/programmatic/pinterest-opens-its-inventory-to-programmatic-buyers-with-magnite-as-its-main-pipe/</link>
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    <category><![CDATA[Ad Tech Industry News]]></category>
    <category><![CDATA[Advertising News]]></category>
    <category><![CDATA[Exclusive - Internal]]></category>
    <category><![CDATA[Platforms]]></category>
    <category><![CDATA[Premium]]></category>
    <pubDate>Mon, 26 Oct 2026 07:00:00 +0000</pubDate>
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    <title><![CDATA[Walmart Brings The Muppets and Walton Goggins Together For Its Own Holiday Carol]]></title>
    <description><![CDATA[Walmart's holiday campaign reimagines The Muppet Christmas Carol, with Walton Goggins playing Scrooge.]]></description>
    <dc:creator><![CDATA[Brittaney Kiefer]]></dc:creator>
    <link>https://www.adweek.com/creativity/walmart-brings-the-muppets-and-walton-goggins-together-for-its-own-holiday-carol/</link>
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    <category><![CDATA[Creative Advertising]]></category>
    <category><![CDATA[Holidays]]></category>
    <category><![CDATA[Library]]></category>
    <category><![CDATA[Premium]]></category>
    <category><![CDATA[Retail News]]></category>
    <pubDate>Mon, 26 Oct 2026 06:00:00 +0000</pubDate>
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