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<channel>
	<title>Merry Ann Moore</title>
	
	<link>http://www.merryannmoore.com</link>
	<description>Communications strategist</description>
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		<title>Case example: content strategy for a YouTube Network</title>
		<link>http://feedproxy.google.com/~r/MerryAnnMoore/~3/rx60fvzzgkk/</link>
		<comments>http://www.merryannmoore.com/2013/01/case-example-content-strategy-for-a-youtube-network/#comments</comments>
		<pubDate>Fri, 11 Jan 2013 19:31:15 +0000</pubDate>
		<dc:creator>Merry Ann Moore</dc:creator>
				<category><![CDATA[Herd-of-Mouth blog]]></category>

		<guid isPermaLink="false">http://www.merryannmoore.com/?p=999</guid>
		<description>&lt;a href="http://www.merryannmoore.com/2013/01/case-example-content-strategy-for-a-youtube-network/"&gt;&lt;img align="left" hspace="5" width="150" src="http://www.merryannmoore.com/wp-content/uploads/2010/08/Bent-Pixels-logo-e1357932491507.png" class="alignleft wp-post-image tfe" alt="Bent Pixels logo" title="" /&gt;&lt;/a&gt;See the latest Moore Creative project: compelling content for Bent Pixels&amp;#8217; new website: http://www.merryannmoore.com/featured-projects-2/web-content-strategy/&lt;img src="http://track.hubspot.com/__ptq.gif?a=268302&amp;k=14&amp;bu=http%3A%2F%2Fwww.merryannmoore.com&amp;r=http%3A%2F%2Fwww.merryannmoore.com%2F2013%2F01%2Fcase-example-content-strategy-for-a-youtube-network%2F&amp;bvt=rss&amp;p=wordpress" style="float:left;" xml:base="http://www.merryannmoore.com/feed/" width="1" height="1" border="0" align="right"/&gt;&lt;img src="http://feeds.feedburner.com/~r/MerryAnnMoore/~4/rx60fvzzgkk" height="1" width="1"/&gt;</description>
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		<item>
		<title>New case example: generating buzz for a retailer</title>
		<link>http://feedproxy.google.com/~r/MerryAnnMoore/~3/TXvCkZMLls8/</link>
		<comments>http://www.merryannmoore.com/2013/01/new-case-example-generating-buzz-for-a-retailer/#comments</comments>
		<pubDate>Fri, 11 Jan 2013 19:19:42 +0000</pubDate>
		<dc:creator>Merry Ann Moore</dc:creator>
				<category><![CDATA[Herd-of-Mouth blog]]></category>

		<guid isPermaLink="false">http://www.merryannmoore.com/?p=994</guid>
		<description>&lt;a href="http://www.merryannmoore.com/2013/01/new-case-example-generating-buzz-for-a-retailer/"&gt;&lt;img align="left" hspace="5" width="150" src="http://www.merryannmoore.com/wp-content/uploads/2013/01/SweatHawg-LOGO-large-e1357932891693.jpg" class="alignleft wp-post-image tfe" alt="SweatHawg LOGO blog post size" title="" /&gt;&lt;/a&gt;SweatHawg is a start-up retailer with a new line of innovative head sweat control products.  They wanted help getting a higher profile with cyclists. Read the full case example here: http://www.merryannmoore.com/featured-projects-2/building-sales-via-the-social-web/&lt;img src="http://track.hubspot.com/__ptq.gif?a=268302&amp;k=14&amp;bu=http%3A%2F%2Fwww.merryannmoore.com&amp;r=http%3A%2F%2Fwww.merryannmoore.com%2F2013%2F01%2Fnew-case-example-generating-buzz-for-a-retailer%2F&amp;bvt=rss&amp;p=wordpress" style="float:left;" xml:base="http://www.merryannmoore.com/feed/" width="1" height="1" border="0" align="right"/&gt;&lt;img src="http://feeds.feedburner.com/~r/MerryAnnMoore/~4/TXvCkZMLls8" height="1" width="1"/&gt;</description>
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		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://www.merryannmoore.com/2013/01/new-case-example-generating-buzz-for-a-retailer/</feedburner:origLink></item>
		<item>
		<title>Measure 5, Oregon Brain Drain and a Plea to Our Political Leaders</title>
		<link>http://feedproxy.google.com/~r/MerryAnnMoore/~3/ffp4Sex3g2E/</link>
		<comments>http://www.merryannmoore.com/2012/07/measure-5-oregon-brain-drain-and-a-plea-to-our-political-leaders/#comments</comments>
		<pubDate>Tue, 03 Jul 2012 17:05:38 +0000</pubDate>
		<dc:creator>Merry Ann Moore</dc:creator>
				<category><![CDATA[Herd-of-Mouth blog]]></category>

		<guid isPermaLink="false">http://www.merryannmoore.com/?p=904</guid>
		<description>&lt;a href="http://www.merryannmoore.com/2012/07/measure-5-oregon-brain-drain-and-a-plea-to-our-political-leaders/"&gt;&lt;img align="left" hspace="5" width="150" height="150" src="http://www.merryannmoore.com/wp-content/plugins/thumbnail-for-excerpts/tfe_no_thumb.png" class="alignleft wp-post-image tfe" alt="" title="" /&gt;&lt;/a&gt;The same school budget-cutting measures that came in the wake of 1990&amp;#8242;s Measure 5 are being rolled out in Central Oregon schools once again.  Also similarly, we are seeing significant flight of families from here as a consequence of declining schools.  Read the full post: http://blog.chalkboardproject.org/funding/measure-5-oregon-brain-drain-and-a-plea-to-our-political-leaders/&lt;img src="http://track.hubspot.com/__ptq.gif?a=268302&amp;k=14&amp;bu=http%3A%2F%2Fwww.merryannmoore.com&amp;r=http%3A%2F%2Fwww.merryannmoore.com%2F2012%2F07%2Fmeasure-5-oregon-brain-drain-and-a-plea-to-our-political-leaders%2F&amp;bvt=rss&amp;p=wordpress" style="float:left;" xml:base="http://www.merryannmoore.com/feed/" width="1" height="1" border="0" align="right"/&gt;&lt;img src="http://feeds.feedburner.com/~r/MerryAnnMoore/~4/ffp4Sex3g2E" height="1" width="1"/&gt;</description>
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		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://www.merryannmoore.com/2012/07/measure-5-oregon-brain-drain-and-a-plea-to-our-political-leaders/</feedburner:origLink></item>
		<item>
		<title>It’s About Our Schools, Stupid</title>
		<link>http://feedproxy.google.com/~r/MerryAnnMoore/~3/fW-k6lz9YOQ/</link>
		<comments>http://www.merryannmoore.com/2012/05/its-about-our-schools-stupid/#comments</comments>
		<pubDate>Wed, 02 May 2012 20:13:10 +0000</pubDate>
		<dc:creator>Merry Ann Moore</dc:creator>
				<category><![CDATA[Herd-of-Mouth blog]]></category>

		<guid isPermaLink="false">http://www.merryannmoore.com/?p=864</guid>
		<description>&lt;a href="http://www.merryannmoore.com/2012/05/its-about-our-schools-stupid/"&gt;&lt;img align="left" hspace="5" width="150" height="150" src="http://www.merryannmoore.com/wp-content/plugins/thumbnail-for-excerpts/tfe_no_thumb.png" class="alignleft wp-post-image tfe" alt="" title="" /&gt;&lt;/a&gt;Times are hard, as we all know. Our political leaders are preoccupied, understandably, with job creation. But if they don’t put reversing the decline of public education as the highest priority, their efforts to bolster the economy by creating jobs are doomed to fail. Read the full post here.&lt;img src="http://track.hubspot.com/__ptq.gif?a=268302&amp;k=14&amp;bu=http%3A%2F%2Fwww.merryannmoore.com&amp;r=http%3A%2F%2Fwww.merryannmoore.com%2F2012%2F05%2Fits-about-our-schools-stupid%2F&amp;bvt=rss&amp;p=wordpress" style="float:left;" xml:base="http://www.merryannmoore.com/feed/" width="1" height="1" border="0" align="right"/&gt;&lt;img src="http://feeds.feedburner.com/~r/MerryAnnMoore/~4/fW-k6lz9YOQ" height="1" width="1"/&gt;</description>
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		<slash:comments>0</slash:comments>
		<feedburner:origLink>http://www.merryannmoore.com/2012/05/its-about-our-schools-stupid/</feedburner:origLink></item>
		<item>
		<title>PayPal: the world’s best loved way to be played for a fool</title>
		<link>http://feedproxy.google.com/~r/MerryAnnMoore/~3/PyBzRt9P-54/</link>
		<comments>http://www.merryannmoore.com/2012/02/paypal-the-worlds-best-loved-way-to-played-for-a-fool/#comments</comments>
		<pubDate>Thu, 16 Feb 2012 00:03:02 +0000</pubDate>
		<dc:creator>Merry Ann Moore</dc:creator>
				<category><![CDATA[Herd-of-Mouth blog]]></category>

		<guid isPermaLink="false">http://www.merryannmoore.com/?p=798</guid>
		<description>&lt;a href="http://www.merryannmoore.com/2012/02/paypal-the-worlds-best-loved-way-to-played-for-a-fool/"&gt;&lt;img align="left" hspace="5" width="150" height="150" src="http://www.merryannmoore.com/wp-content/plugins/thumbnail-for-excerpts/tfe_no_thumb.png" class="alignleft wp-post-image tfe" alt="" title="" /&gt;&lt;/a&gt;It&amp;#8217;s official: PayPal is the world&amp;#8217;s worst financial services company, and anyone using eBay should beware.  Here&amp;#8217;s an update to my story of the theft of a $675 gold bar on an eBay auction, and my trip down the Alice-in-Wonderland rabbit hole that is PayPal Customer Service. Feb. 2, 2012 &amp;#8211; I check my PayPal [...]&lt;img src="http://track.hubspot.com/__ptq.gif?a=268302&amp;k=14&amp;bu=http%3A%2F%2Fwww.merryannmoore.com&amp;r=http%3A%2F%2Fwww.merryannmoore.com%2F2012%2F02%2Fpaypal-the-worlds-best-loved-way-to-played-for-a-fool%2F&amp;bvt=rss&amp;p=wordpress" style="float:left;" xml:base="http://www.merryannmoore.com/feed/" width="1" height="1" border="0" align="right"/&gt;&lt;img src="http://feeds.feedburner.com/~r/MerryAnnMoore/~4/PyBzRt9P-54" height="1" width="1"/&gt;</description>
		<wfw:commentRss>http://www.merryannmoore.com/2012/02/paypal-the-worlds-best-loved-way-to-played-for-a-fool/feed/</wfw:commentRss>
		<slash:comments>5</slash:comments>
		<feedburner:origLink>http://www.merryannmoore.com/2012/02/paypal-the-worlds-best-loved-way-to-played-for-a-fool/</feedburner:origLink></item>
		<item>
		<title>One byproduct of the Great Recession: teacher burnout</title>
		<link>http://feedproxy.google.com/~r/MerryAnnMoore/~3/lMml0xX0a2A/</link>
		<comments>http://www.merryannmoore.com/2012/01/one-byproduct-of-the-great-recession-teacher-burnout/#comments</comments>
		<pubDate>Mon, 30 Jan 2012 20:38:58 +0000</pubDate>
		<dc:creator>Merry Ann Moore</dc:creator>
				<category><![CDATA[Herd-of-Mouth blog]]></category>

		<guid isPermaLink="false">http://www.merryannmoore.com/?p=794</guid>
		<description>&lt;a href="http://www.merryannmoore.com/2012/01/one-byproduct-of-the-great-recession-teacher-burnout/"&gt;&lt;img align="left" hspace="5" width="150" height="150" src="http://www.merryannmoore.com/wp-content/plugins/thumbnail-for-excerpts/tfe_no_thumb.png" class="alignleft wp-post-image tfe" alt="" title="" /&gt;&lt;/a&gt;In educators' own words, here is the human toll of repeated budget cuts to Oregon schools.&lt;img src="http://track.hubspot.com/__ptq.gif?a=268302&amp;k=14&amp;bu=http%3A%2F%2Fwww.merryannmoore.com&amp;r=http%3A%2F%2Fwww.merryannmoore.com%2F2012%2F01%2Fone-byproduct-of-the-great-recession-teacher-burnout%2F&amp;bvt=rss&amp;p=wordpress" style="float:left;" xml:base="http://www.merryannmoore.com/feed/" width="1" height="1" border="0" align="right"/&gt;&lt;img src="http://feeds.feedburner.com/~r/MerryAnnMoore/~4/lMml0xX0a2A" height="1" width="1"/&gt;</description>
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		<feedburner:origLink>http://www.merryannmoore.com/2012/01/one-byproduct-of-the-great-recession-teacher-burnout/</feedburner:origLink></item>
		<item>
		<title>$675 was stolen from me on eBay.  Now PayPal is trying to steal another $675.</title>
		<link>http://feedproxy.google.com/~r/MerryAnnMoore/~3/oyTTk81_qDs/</link>
		<comments>http://www.merryannmoore.com/2012/01/675-was-stolen-from-me-on-ebay-now-paypal-is-trying-to-steal-another-675/#comments</comments>
		<pubDate>Wed, 18 Jan 2012 08:49:01 +0000</pubDate>
		<dc:creator>Merry Ann Moore</dc:creator>
				<category><![CDATA[Herd-of-Mouth blog]]></category>

		<guid isPermaLink="false">http://www.merryannmoore.com/?p=789</guid>
		<description>&lt;a href="http://www.merryannmoore.com/2012/01/675-was-stolen-from-me-on-ebay-now-paypal-is-trying-to-steal-another-675/"&gt;&lt;img align="left" hspace="5" width="150" height="150" src="http://www.merryannmoore.com/wp-content/plugins/thumbnail-for-excerpts/tfe_no_thumb.png" class="alignleft wp-post-image tfe" alt="" title="" /&gt;&lt;/a&gt;January 18, 2012 This is the nightmare story of how I was defrauded out of $675 on eBay—and then charged another $675 on my credit card by PayPal (which is owned by eBay) without my authorization, so this huge financial services company can cover its costs while taking months to unravel what happened to my [...]&lt;img src="http://track.hubspot.com/__ptq.gif?a=268302&amp;k=14&amp;bu=http%3A%2F%2Fwww.merryannmoore.com&amp;r=http%3A%2F%2Fwww.merryannmoore.com%2F2012%2F01%2F675-was-stolen-from-me-on-ebay-now-paypal-is-trying-to-steal-another-675%2F&amp;bvt=rss&amp;p=wordpress" style="float:left;" xml:base="http://www.merryannmoore.com/feed/" width="1" height="1" border="0" align="right"/&gt;&lt;img src="http://feeds.feedburner.com/~r/MerryAnnMoore/~4/oyTTk81_qDs" height="1" width="1"/&gt;</description>
		<wfw:commentRss>http://www.merryannmoore.com/2012/01/675-was-stolen-from-me-on-ebay-now-paypal-is-trying-to-steal-another-675/feed/</wfw:commentRss>
		<slash:comments>15</slash:comments>
		<feedburner:origLink>http://www.merryannmoore.com/2012/01/675-was-stolen-from-me-on-ebay-now-paypal-is-trying-to-steal-another-675/</feedburner:origLink></item>
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		<title>Education Reform in Oregon</title>
		<link>http://feedproxy.google.com/~r/MerryAnnMoore/~3/9x8CRp3mxOg/</link>
		<comments>http://www.merryannmoore.com/2011/12/education-reform-in-oregon/#comments</comments>
		<pubDate>Wed, 14 Dec 2011 18:49:46 +0000</pubDate>
		<dc:creator>Merry Ann Moore</dc:creator>
				<category><![CDATA[Herd-of-Mouth blog]]></category>

		<guid isPermaLink="false">http://www.merryannmoore.com/?p=673</guid>
		<description>&lt;a href="http://www.merryannmoore.com/2011/12/education-reform-in-oregon/"&gt;&lt;img align="left" hspace="5" width="150" height="150" src="http://www.merryannmoore.com/wp-content/plugins/thumbnail-for-excerpts/tfe_no_thumb.png" class="alignleft wp-post-image tfe" alt="" title="" /&gt;&lt;/a&gt;Check out my latest post for Chalkboard Project, &amp;#8220;How CLASS is fostering a culture of continuous improvement in one district.&amp;#8221;  Talks about pay-for-higher-performance and teacher evaluation approaches in Central Oregon.&lt;img src="http://track.hubspot.com/__ptq.gif?a=268302&amp;k=14&amp;bu=http%3A%2F%2Fwww.merryannmoore.com&amp;r=http%3A%2F%2Fwww.merryannmoore.com%2F2011%2F12%2Feducation-reform-in-oregon%2F&amp;bvt=rss&amp;p=wordpress" style="float:left;" xml:base="http://www.merryannmoore.com/feed/" width="1" height="1" border="0" align="right"/&gt;&lt;img src="http://feeds.feedburner.com/~r/MerryAnnMoore/~4/9x8CRp3mxOg" height="1" width="1"/&gt;</description>
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		<feedburner:origLink>http://www.merryannmoore.com/2011/12/education-reform-in-oregon/</feedburner:origLink></item>
		<item>
		<title>My recent posts for Chalkboard &amp; Sierra Club</title>
		<link>http://feedproxy.google.com/~r/MerryAnnMoore/~3/KqHlTvLeCIY/</link>
		<comments>http://www.merryannmoore.com/2011/11/my-recent-posts-for-chalkboard-sierra-club/#comments</comments>
		<pubDate>Sun, 13 Nov 2011 21:21:46 +0000</pubDate>
		<dc:creator>Merry Ann Moore</dc:creator>
				<category><![CDATA[Herd-of-Mouth blog]]></category>

		<guid isPermaLink="false">http://www.merryannmoore.com/?p=646</guid>
		<description>&lt;a href="http://www.merryannmoore.com/2011/11/my-recent-posts-for-chalkboard-sierra-club/"&gt;&lt;img align="left" hspace="5" width="150" src="http://www.merryannmoore.com/wp-content/uploads/2011/11/First-summer-steelhead-returns-300x225.jpg" class="alignleft wp-post-image tfe" alt="" title="First summer steelhead returns" /&gt;&lt;/a&gt;Recent blog posts on salmon reintroduction and school reform&lt;img src="http://track.hubspot.com/__ptq.gif?a=268302&amp;k=14&amp;bu=http%3A%2F%2Fwww.merryannmoore.com&amp;r=http%3A%2F%2Fwww.merryannmoore.com%2F2011%2F11%2Fmy-recent-posts-for-chalkboard-sierra-club%2F&amp;bvt=rss&amp;p=wordpress" style="float:left;" xml:base="http://www.merryannmoore.com/feed/" width="1" height="1" border="0" align="right"/&gt;&lt;img src="http://feeds.feedburner.com/~r/MerryAnnMoore/~4/KqHlTvLeCIY" height="1" width="1"/&gt;</description>
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		<feedburner:origLink>http://www.merryannmoore.com/2011/11/my-recent-posts-for-chalkboard-sierra-club/</feedburner:origLink></item>
		<item>
		<title>PR &amp; Social Media Case Examples: Old &amp; New School</title>
		<link>http://feedproxy.google.com/~r/MerryAnnMoore/~3/ZLq0DbEW2OM/</link>
		<comments>http://www.merryannmoore.com/2011/05/pr-social-media-case-examples-old-new-school/#comments</comments>
		<pubDate>Tue, 17 May 2011 19:10:50 +0000</pubDate>
		<dc:creator>Merry Ann Moore</dc:creator>
				<category><![CDATA[Herd-of-Mouth blog]]></category>

		<guid isPermaLink="false">http://www.merryannmoore.com/?p=609</guid>
		<description>&lt;a href="http://www.merryannmoore.com/2011/05/pr-social-media-case-examples-old-new-school/"&gt;&lt;img align="left" hspace="5" width="150" height="150" src="http://www.merryannmoore.com/wp-content/uploads/2011/05/Old-School-150x150.jpg" class="alignleft wp-post-image tfe" alt="" title="Old School" /&gt;&lt;/a&gt;Cleaning out files, I came across materials from a 2004 seminar I attended, Hot Tools in Internet Marketing. If there was any doubt, this vintage gem illustrates how fast things are changing in the business of building awareness and demand in a Web 2.0 world. Microsoft&amp;#8217;s Newsbot was the big news in news search tools.  [...]&lt;img src="http://track.hubspot.com/__ptq.gif?a=268302&amp;k=14&amp;bu=http%3A%2F%2Fwww.merryannmoore.com&amp;r=http%3A%2F%2Fwww.merryannmoore.com%2F2011%2F05%2Fpr-social-media-case-examples-old-new-school%2F&amp;bvt=rss&amp;p=wordpress" style="float:left;" xml:base="http://www.merryannmoore.com/feed/" width="1" height="1" border="0" align="right"/&gt;&lt;img src="http://feeds.feedburner.com/~r/MerryAnnMoore/~4/ZLq0DbEW2OM" height="1" width="1"/&gt;</description>
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