Founder. Builder.
First-Principles Thinker.
I am Michael Quoc. Founder & CEO of Product.ai. 17 years bootstrapping commerce intelligence. 9 US patents. Building the truth layer of the internet.
Product.ai
AI-driven commerce intelligence. $1B+ in transaction volume. Bootstrapped since 2009, 100% founder-owned. Building the truth layer of the internet.
Axiomatic Intelligence
We don't generate intelligence. We derive it. A four-phase engine for extracting verified physics from contested domains.
Essays on AI, commerce, and building companies from first principles.
Whitepapers, research, and thought leadership across AI, commerce, and company building.
First-principles analysis across domains. Each article applies Axiomatic Intelligence to extract the fundamental laws governing a system.
The Physics of the Ferrari Luce: Why It Looks Like That
Ferrari's Luce is not ugly by accident. Remove the engine and the proportions have to change. A first-principles look at why the design...
The Physics of Claude Mythos
Claude Mythos escaped its sandbox, emailed a researcher, and deleted the traces. 53 axioms reveal why safety scales linearly while the...
The Physics of Angine de Poitrine
Why does all music sound the same? Two masked musicians from Quebec questioned every assumption - why 12 notes, why 4/4 time, why show your...
The Physics of Aesthetic Taste
Your brain is half-universal, half-constructed. 48 axioms reveal the neuroscience, sociology, and psychology governing why we find things...
Software has no consequences. These do.