Michelle Waters Online » Small Business Web Consultant

Sales Tax Solutions For Oklahoma Businesses

Michelle — Tue, 07 Aug 2012 13:00:14 +0000

In our last Oklahoma sales tax series article, we discussed why you need to charge sales taxes, destination-based sales tax and the frequency of county and municipal rate updates. What this means for you is that charging sales tax is not a simple process. After talking to several of my Oklahoma clients in the past, [...]

Do I Charge Sales Taxes in Oklahoma?

Michelle — Mon, 06 Aug 2012 13:00:34 +0000

Small business owners with a presence in Oklahoma are responsible for charging their customers sales taxes, both at the state and local level, for the sale of all tangible goods within the state. Oklahoma first enacted a 1% sales tax in 1933 to help support pubic schools. Today, the state sales tax is 4.5% and [...]

Things To Look For When Hiring A Web Designer

Michelle — Thu, 26 Jul 2012 14:00:00 +0000

Your website says a lot about your business — particularly if it’s your primary place of business. It lets the public know how you want to be seen. When you hire someone to design your website, you will want to look for several things to make sure you are getting the best design for your [...]

Is My Online Shopping Cart Secure?

Michelle — Fri, 20 Jul 2012 17:00:23 +0000

Online shopping cart security is a big issue in today’s world of credit card and identity thieves. You must take measures to protect yourself and your customers. Fortunately, a security standards organization called PCI Security Standards Security Council, which formed in 2006, has created a set of standards that will help you ensure that your customer’s [...]

Smarter Pricing Strategies: Your Perceived Value

Michelle — Thu, 21 Apr 2011 06:40:51 +0000

Take a look at the leaders in your industry. How many of them are earning significantly more than you are? For example, if you’re a blog post writer earning $5 per article, you might find writers you respect who are earning $30 per article. How do they do it? Simple. They have increased their perceived [...]

Smarter Pricing Strategies: Notify Clients Early

Michelle — Wed, 20 Apr 2011 14:35:55 +0000

Remember the last time you went to the gas station expecting to pay a certain amount — and discovered the station had raised their prices 10 cents in the past day? After you got over the initial shock, you might have even been angry that the prices had skyrocketed in such a short time. Avoid [...]

Smarter Pricing Strategies: Restructuring Your Packages

Michelle — Tue, 12 Apr 2011 14:53:23 +0000

Quadruple all your prices and tell your clients to like it or lump it! No, that’s probably not the best way to roll out your price changing scheme… But I’m sure it’s a great way to make sure you lose all your clients! We’ll talk more later this week about how to share your new [...]

Smarter Pricing Strategies: Hidden Versus Obvious Costs

Michelle — Mon, 11 Apr 2011 14:28:20 +0000

I’ve been in business since 2002 and one of the most common complaints I’ve heard from my online business clients is that they aren’t earning enough money. In most cases, the business owner had plenty of clients — and typically more work than she could hope to complete while managing a family as well. The [...]

Smarter Pricing Strategies: Evaluting Your Present Structure

Michelle — Fri, 08 Apr 2011 14:02:35 +0000

We left off yesterday with a list of steps you must take in order to develop an effective pricing strategy for your small business. Today, we’re going to take a look at the first step: Evaluating your current pricing structure. Some people start their price re-evaluation efforts by looking at the competition and then trying [...]

Smarter Pricing Strategies: Raising Your Prices

Michelle — Thu, 07 Apr 2011 13:57:18 +0000

I know. We’re still struggling with a depressed economy, high unemployment and increasing prices for necessities. It doesn’t seem like a really good time to talk about how to raise the prices we charge our clients, many of whom are struggling just like we are. That said, it’s a fact of life that in order [...]