MinOnline :: Boxscores

Digital Boxscores: A Mixed March With Traffic Winners...And ‘Hot’ Tomatoes

Fri, 25 May 2012 16:48:13 EDT

Generally March traffic online enjoys a natural bounce back from the shorter and down-trending February. But the self-reported min’s digital boxscores metrics among magazine brands in March shows a much more mixed picture of incremental gains and losses for many sites. Nevertheless, seasonality will...

MIN’S WEEKLY BOXSCORES (week of May 28, 2012)

Fri, 25 May 2012 16:48:13 EDT

MIN’S WEEKLY BOXSCORES (week of May 28, 2012) Issue Date 2012 Ad Pages Issue Date 2011 Ad Pages % of Diff. YTD 2012 YTD 2011 % of Diff. AMERICAN PROFILE 5/27 6.77 5/29 8.82 -23.24 195.46 203.64 -4.02 BLOOMBERG BUSINESSWEEK 5/28 27.00 5/30 32.83 -17.76 613.10 556.96 y 10.08 CONGRESSIONAL QUARTERLY 5/28...

June Monthly Boxscores: The Second-Quarter Verse Is--Unfortunately--The Same As The First

Fri, 18 May 2012 17:32:42 EDT

This is a pattern that has been stubbornly consistent, with the monthlies’ cumulatively near the -6% differential since January. The reason is consistent, too: such key categories as automotive, food, and pharmaceutical are, in the words of one publisher: “getting killed. Yes, there is some...

Top Medical Charts March 2012

Fri, 18 May 2012 15:32:08 EDT

This week's min reports on Dermatology titles and top 20 Healthcare markets in March from Kantar Media. Below are the top 10 Healthcare publishers and Infectious Disease title ad page data for March over a three year period. Top 10 Healthcare Publishers on estimated ad revenue for YTD March (2012/2011/2010)...

Blemish Free: Ad Sales Glowing In The Dermatology Sector

Fri, 18 May 2012 17:32:44 EDT

Multimedia growth and custom solutions are producing ad business that’s more than skin deep among b2b publications targeting the dermatologists. As a whole, the derm sector grew a glowing 6.9% in ad pages YTD through March over the same period in 2011, according to Kantar Media data. The top 10 titles...

MIN’S WEEKLY BOXSCORES (week of May 21, 2012)

Fri, 18 May 2012 17:32:43 EDT

MIN’S WEEKLY BOXSCORES (week of May 21, 2012) Issue Date 2012 Ad Pages Issue Date 2011 Ad Pages % of Diff. YTD 2012 YTD 2011 % of Diff. AMERICAN PROFILE 5/20 9.37 5/01 8.72 7.45 188.69 194.82 -3.15 BLOOMBERG BUSINESSWEEK 5/21 25.92 5/23 33.05 -21.57 586.10 524.13 y 11.82 CONGRESSIONAL QUARTERLY 5/21...

MIN’S Bimonthly Boxscores (January - April 2012 vs. 2011)

Fri, 11 May 2012 17:11:27 EDT

Bimonthly boxscores for January - April 2012 show Martha Stewart Weddings running down the advertising aisle with a +11.55% lead. Overall, the bimonthly mags charted -8.65% in year-to-date totals. MIN’S BIMONTHLY BOXSCORES (January - April 2012 vs. 2011) Issue Date 2011 Ad Pages Issue Date 2010 Ad...

March 12 Executive Summary of Live Sites by BPA Interactive

Fri, 11 May 2012 11:42:48 EDT

The digital migration is happening at different clips in different industries. For some, the transition has been at lightening speed. For others, it's been more like a slow shower. B2b magazines serving the manufacturing and processing industries currently fit squarely into the latter category, according to...

Market Summary of b2b Web Category Magazine Sites in March 2012

Fri, 11 May 2012 11:42:48 EDT

Looking digitally in March we can see the biggest pageviews unique visitors are in the Aviation and Business categories in March 2012 according to BPA Interactive. Read more analysis on Aviation & Aerospace and Manufacturing & Processing as well as a thorough chart of the major b2b live sites by...

Thinking Globally, Acting Digitally Helps Manufacturing Readers To The Web

Fri, 11 May 2012 17:11:27 EDT

The digital migration is happening at different clips in different industries. For some, the transition has been at lightening speed. For others, it’s been more like a slow shower. B2b magazines serving the manufacturing and processing industries currently fit squarely into the latter category...