Mitch Levinson - Internet Marketing and Social Media Expert, football fanatic

Using Social Media in your Workload

Mitch — Fri, 05 Mar 2010 15:26:16 +0000

Using social media during the day for business purposes while making sure your efforts are both effective and efficient is a challenge. This week I wrote a post on mRELEVANCE that discusses how to keep focused on this challenge.

Effective social media means making sure you have the proper goals in mind when determining key performance indicators. Are you trying to become your industry’s most credible resource and trying to be found on multiple sites (listed on multiple Google SERPs)?

Efficient social media is using your time wisely and not getting sidetracked when posting or updating. for many people, going onto a social networking site requires more time than necessary, due to the social nature and the desire to interact with your ‘friends’. Remember, when working and trying to be efficient, that time spent ‘networking’ with your elementary school chums is not an efficient use of your time – they are generally not your target market. Be cognizant of the amount of time you spend working social media, as compared to the amount of time you spend playing on social networking sites.

For more tips, visit this Social Media Workload post.

DeVry and Illinois Worknet Seminar

Mitch — Mon, 15 Feb 2010 18:37:38 +0000

I was recently asked to be the subject matter expert for a seminar series on social media by DeVry University and Illinois WorkNet. I have led seminars for DeVry University in the past (and hope to in the future), along with their partnership with local Chamber of Commerce’s – but this was my first time speaking in a webinar format for the Illinois WorkNet program. This company helps associations and organizations with their workforce and helps people with the work related needs. Their tagline is “Training, Connecting and Developing Illinois’ Workforce.”

Such a great program and several great people working together for a good cause. Click this link to see the presentation and questions that came out of the two sessions.

Meet Carol Flammer and have her sign your book!

Mitch — Thu, 14 Jan 2010 17:36:18 +0000

Social media marketing isn’t a mystery. My partner, Carol Flammer has written the book on the topic. This book will walk you step-by-step through how to build an effective program. It is ‘Hot off the press!’ We don’t even have a copy of it yet, but “Social Media for Home Builders: It’s Easier Than You Think” will be available at BuilderBooks at the International Builders Show and Carol will be at the BuilderBooks Store during “Ask The Experts” on Wednesday January 20th from 1 – 2 p.m. to meet me and ask your social media questions. The BuilderBooks Store is located on the Grand Concourse in the Central Hall. Open Daily. #IBS2010

New Website for Connecticut’s Best Apartments

Mitch — Sat, 05 Dec 2009 19:02:39 +0000

I am VERY proud to show you this new website for a luxury Connecticut Apartment developer client. This new website is a piece of artwork that will kick the online effectiveness of their competitors.

If you are interested in reading more about this developer, this project or how mRELEVANCE can help you gain competitive advantage in your Website or Social Media – and specifically see analytically how to track you success, let me know!

But you, at least, have to visit this website

New Stella Website Launched

Mitch — Sat, 05 Dec 2009 18:49:04 +0000

We just launched a new website for a chic, eclectic boutique in Evanston Illinois. Stella is the store, and the merchandise is unique and incredible! One of a kind gifts for all budgets and people, this new site allows Stella to keep their inventory accurate and up to date online…especially since every time you visit you will have a different experience.

What a GREAT store, what a great site – check it out!