<?xml version="1.0" encoding="UTF-8"?>
<?xml-stylesheet type="text/xsl" media="screen" href="/~d/styles/rss2full.xsl"?><?xml-stylesheet type="text/css" media="screen" href="http://feeds.feedburner.com/~d/styles/itemcontent.css"?><rss xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:wfw="http://wellformedweb.org/CommentAPI/" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:atom="http://www.w3.org/2005/Atom" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:slash="http://purl.org/rss/1.0/modules/slash/" xmlns:feedburner="http://rssnamespace.org/feedburner/ext/1.0" version="2.0">

<channel>
	<title>Mobilosoft » Blog</title>
	
	<link>http://mobilosoft.com</link>
	<description />
	<lastBuildDate>Fri, 18 May 2012 10:42:44 +0000</lastBuildDate>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
	<generator>http://wordpress.org/?v=3.2.1</generator>
<xhtml:meta xmlns:xhtml="http://www.w3.org/1999/xhtml" name="robots" content="noindex" />
		<atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="self" type="application/rss+xml" href="http://feeds.feedburner.com/MobilosoftBlog" /><feedburner:info uri="mobilosoftblog" /><atom10:link xmlns:atom10="http://www.w3.org/2005/Atom" rel="hub" href="http://pubsubhubbub.appspot.com/" /><feedburner:browserFriendly></feedburner:browserFriendly><item>
		<title>Our Mobile Planet Belgium – What’s in it for Retail and Brands?</title>
		<link>http://mobilosoft.com/blog/our-mobile-planet-belgium-whats-in-it-for-retail-and-brands/</link>
		<comments>http://mobilosoft.com/blog/our-mobile-planet-belgium-whats-in-it-for-retail-and-brands/#comments</comments>
		<pubDate>Fri, 18 May 2012 10:40:19 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[ATAWAD]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile retail]]></category>
		<category><![CDATA[mobile web]]></category>
		<category><![CDATA[SoLoMo]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1464</guid>
		<description><![CDATA[&#160; On Wednesday, Google and Ipsos released a series of &#8220;Our Mobile Planet&#8221; studies for several countries. For the first time, Belgium was within the list. The first news is that Belgium as now reached maturity in the mobile Market: &#8230; <a href="http://mobilosoft.com/blog/our-mobile-planet-belgium-whats-in-it-for-retail-and-brands/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/our-mobile-planet-belgium-whats-in-it-for-retail-and-brands/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Mobile is the best support to “Solve the Information Problem”</title>
		<link>http://mobilosoft.com/blog/mobile-is-the-best-support-to-solve-the-information-problem/</link>
		<comments>http://mobilosoft.com/blog/mobile-is-the-best-support-to-solve-the-information-problem/#comments</comments>
		<pubDate>Fri, 09 Mar 2012 10:07:49 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1382</guid>
		<description><![CDATA[“A solid mobile strategy seeks to solve the information problem” &#160; “Article written by Georges-Alexandre Hanin, Founder of Mobilosoft.” &#160; I read that sentence in the Altimeter report over Mobile Marketing in Retail that went out earlier this year. And &#8230; <a href="http://mobilosoft.com/blog/mobile-is-the-best-support-to-solve-the-information-problem/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/mobile-is-the-best-support-to-solve-the-information-problem/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>How to create a value added QR code campaign?</title>
		<link>http://mobilosoft.com/blog/how-to-create-a-value-added-qr-code-campaign/</link>
		<comments>http://mobilosoft.com/blog/how-to-create-a-value-added-qr-code-campaign/#comments</comments>
		<pubDate>Wed, 07 Mar 2012 11:08:01 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[event]]></category>
		<category><![CDATA[mwc2012]]></category>
		<category><![CDATA[wedding]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1378</guid>
		<description><![CDATA[Men can do a lot of things with QR codes good stuff and bad stuff. Every day, we can read an article or a blog post about QR codes. Some are destroying the technology, other say it is a great marketing tool.  <a href="http://mobilosoft.com/blog/how-to-create-a-value-added-qr-code-campaign/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/how-to-create-a-value-added-qr-code-campaign/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The 4 P’s of Mobile Marketing</title>
		<link>http://mobilosoft.com/blog/the-4-p-s-of-mobile-marketing/</link>
		<comments>http://mobilosoft.com/blog/the-4-p-s-of-mobile-marketing/#comments</comments>
		<pubDate>Wed, 29 Feb 2012 19:54:55 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1353</guid>
		<description><![CDATA[“Article written by Georges-Alexandre Hanin, Founder of Mobilosoft.” &#160; As already mentioned before, you can offer many functionalities to your customers on their smartphones. The real question you need to ask yourself is: “what are the key messages they want &#8230; <a href="http://mobilosoft.com/blog/the-4-p-s-of-mobile-marketing/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/the-4-p-s-of-mobile-marketing/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>How to use smartphones for Marketing, 4 steps to think your mobile marketing campaings</title>
		<link>http://mobilosoft.com/blog/ow-to-use-smartphones-for-marketing-4-steps-to-think-your-mobile-marketing-campaings/</link>
		<comments>http://mobilosoft.com/blog/ow-to-use-smartphones-for-marketing-4-steps-to-think-your-mobile-marketing-campaings/#comments</comments>
		<pubDate>Thu, 23 Feb 2012 09:06:37 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1340</guid>
		<description><![CDATA[Mobile Marketing is a great way for retailers to use their customer’s smartphones to deliver their messages. There are numerous ways of starting Mobile Marketing campaings. Here is a four-step process that can help you in designing your campaign. &#160; &#8230; <a href="http://mobilosoft.com/blog/ow-to-use-smartphones-for-marketing-4-steps-to-think-your-mobile-marketing-campaings/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/ow-to-use-smartphones-for-marketing-4-steps-to-think-your-mobile-marketing-campaings/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New office in Paris for Mobilosoft</title>
		<link>http://mobilosoft.com/blog/new-office-in-paris-for-mobilosoft/</link>
		<comments>http://mobilosoft.com/blog/new-office-in-paris-for-mobilosoft/#comments</comments>
		<pubDate>Tue, 21 Feb 2012 07:50:09 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1335</guid>
		<description><![CDATA[Mobilosoft is happy to announce the opening of his first office outside of Belgium. Since last week, Arthur Megnin is in charge of the business development for Mobilosoft in Paris. After several success in Belgium and in the North of &#8230; <a href="http://mobilosoft.com/blog/new-office-in-paris-for-mobilosoft/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/new-office-in-paris-for-mobilosoft/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What is a smartphone ?</title>
		<link>http://mobilosoft.com/blog/what-is-a-smartphone/</link>
		<comments>http://mobilosoft.com/blog/what-is-a-smartphone/#comments</comments>
		<pubDate>Fri, 27 Jan 2012 14:23:20 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[android]]></category>
		<category><![CDATA[android site]]></category>
		<category><![CDATA[blackberry]]></category>
		<category><![CDATA[iphone]]></category>
		<category><![CDATA[iPhone site]]></category>
		<category><![CDATA[mobile app]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile retail]]></category>
		<category><![CDATA[mobile site]]></category>
		<category><![CDATA[RIM]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1323</guid>
		<description><![CDATA[Smartphones are neither phones nor computers and they offer enhanced capabilities. Let’s have a look at the main characteristics that are interesting in terms of Marketing. &#160; Characteristic 1 – it has a touchscreen The screen of a smartphone is &#8230; <a href="http://mobilosoft.com/blog/what-is-a-smartphone/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/what-is-a-smartphone/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Functional Web2Mobile redirections</title>
		<link>http://mobilosoft.com/blog/web2mobile/</link>
		<comments>http://mobilosoft.com/blog/web2mobile/#comments</comments>
		<pubDate>Wed, 11 Jan 2012 13:51:10 +0000</pubDate>
		<dc:creator>waumans</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[mobile site]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1277</guid>
		<description><![CDATA[Some time back, we&#8217;ve discussed web2mobile and mobile2web redirects from a purely technical viewpoint. And just recently, we&#8217;ve added an addendum to that post with script blocks that make those redirects even better. In today&#8217;s exercise, we are going to &#8230; <a href="http://mobilosoft.com/blog/web2mobile/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/web2mobile/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>The Mobile Site will be Googlified</title>
		<link>http://mobilosoft.com/blog/the-mobile-site-will-be-googlified/</link>
		<comments>http://mobilosoft.com/blog/the-mobile-site-will-be-googlified/#comments</comments>
		<pubDate>Thu, 22 Dec 2011 07:47:12 +0000</pubDate>
		<dc:creator>waumans</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[google]]></category>
		<category><![CDATA[google search]]></category>
		<category><![CDATA[mobile site]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1230</guid>
		<description><![CDATA[Only a few days ago, Google officially introduced its SmartPhone Spider, surprisingly called &#8220;Googlebot-Mobile&#8220;. This Googlebot-Mobile is a robot that crawls the web while pretending to be a smartphone. What does this mean for you and how can you take &#8230; <a href="http://mobilosoft.com/blog/the-mobile-site-will-be-googlified/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/the-mobile-site-will-be-googlified/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>App-ocalypse</title>
		<link>http://mobilosoft.com/blog/app-ocalypse/</link>
		<comments>http://mobilosoft.com/blog/app-ocalypse/#comments</comments>
		<pubDate>Mon, 19 Dec 2011 12:35:05 +0000</pubDate>
		<dc:creator>waumans</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[app vs webapp]]></category>
		<category><![CDATA[mobile retail]]></category>
		<category><![CDATA[mobile site]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1214</guid>
		<description><![CDATA[Here&#8217;s another reason to create a mobile optimized website for your business instead of creating an app. According to this TechCrunch article,  there are over 500,000 applications for the iPhone and iPad, 300,000+ on Android and thousands more on other &#8230; <a href="http://mobilosoft.com/blog/app-ocalypse/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/app-ocalypse/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Think “search-engine” when preparing your mobile site!</title>
		<link>http://mobilosoft.com/blog/seo_and_sea-mobile/</link>
		<comments>http://mobilosoft.com/blog/seo_and_sea-mobile/#comments</comments>
		<pubDate>Fri, 09 Dec 2011 10:30:14 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1177</guid>
		<description><![CDATA[When talking about mobile, men often forget the very high importance of search engines in our digital world. That is a terrible mistake. At mobilosoft, we believe that search engines and Google in particular will have a much higher impact &#8230; <a href="http://mobilosoft.com/blog/seo_and_sea-mobile/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/seo_and_sea-mobile/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Mobile-connected Retailers are the ones that will sell the most !</title>
		<link>http://mobilosoft.com/blog/mobile-connected-retailers-are-the-ones-that-will-sell-the-most/</link>
		<comments>http://mobilosoft.com/blog/mobile-connected-retailers-are-the-ones-that-will-sell-the-most/#comments</comments>
		<pubDate>Thu, 24 Nov 2011 08:25:07 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[geolocation]]></category>
		<category><![CDATA[mobile retail]]></category>
		<category><![CDATA[mobile site]]></category>
		<category><![CDATA[QR code]]></category>
		<category><![CDATA[smartphone site]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1159</guid>
		<description><![CDATA[When launching its new Ho to GoMo initiative, Google stated than 77% of smartphone owners use their smartphone while being in a store. And many retailers we meet ask us what action customers really take when using their smartphones in &#8230; <a href="http://mobilosoft.com/blog/mobile-connected-retailers-are-the-ones-that-will-sell-the-most/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/mobile-connected-retailers-are-the-ones-that-will-sell-the-most/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>What do retailers miss if they don’t have a site for smartphone?</title>
		<link>http://mobilosoft.com/blog/what-do-retailers-miss-if-they-dont-have-a-site-for-smartphone/</link>
		<comments>http://mobilosoft.com/blog/what-do-retailers-miss-if-they-dont-have-a-site-for-smartphone/#comments</comments>
		<pubDate>Wed, 16 Nov 2011 10:21:34 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile retail]]></category>
		<category><![CDATA[mobile site]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1043</guid>
		<description><![CDATA[Mary Meeker from Kleiner Perkins said, &#8220;Mobile is ramping up faster than any other technology we have seen in the past&#8221;. Next to that, Google announces that of all smartphone users, 89% use mobile Internet for research and read the &#8230; <a href="http://mobilosoft.com/blog/what-do-retailers-miss-if-they-dont-have-a-site-for-smartphone/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/what-do-retailers-miss-if-they-dont-have-a-site-for-smartphone/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>5 tips to enhance in-store experience via mobile</title>
		<link>http://mobilosoft.com/blog/5-tips-to-enhance-in-store-experience-via-mobile/</link>
		<comments>http://mobilosoft.com/blog/5-tips-to-enhance-in-store-experience-via-mobile/#comments</comments>
		<pubDate>Thu, 10 Nov 2011 08:36:48 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[AR]]></category>
		<category><![CDATA[Augmented Reality]]></category>
		<category><![CDATA[in-store mobile]]></category>
		<category><![CDATA[mobile payments]]></category>
		<category><![CDATA[mobile retail]]></category>
		<category><![CDATA[mobile site]]></category>
		<category><![CDATA[QR code]]></category>
		<category><![CDATA[tactile infopoint]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1028</guid>
		<description><![CDATA[While 79% of people use their smartphone for shopping reasons, 70% of us use it while being in the store. Smartphone is not a simple shopping assistant including a nice shopping list. It goes way further than that. &#160; Here &#8230; <a href="http://mobilosoft.com/blog/5-tips-to-enhance-in-store-experience-via-mobile/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/5-tips-to-enhance-in-store-experience-via-mobile/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Five Things to Know About Mobile Marketing for Retailers</title>
		<link>http://mobilosoft.com/blog/five-things-to-know-about-mobile-marketing-for-retailers/</link>
		<comments>http://mobilosoft.com/blog/five-things-to-know-about-mobile-marketing-for-retailers/#comments</comments>
		<pubDate>Wed, 09 Nov 2011 08:23:32 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[geolocation]]></category>
		<category><![CDATA[in-app purchase]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile site]]></category>
		<category><![CDATA[site for smartphone]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1022</guid>
		<description><![CDATA[Guest post by François, Community Manager @retailigence &#160; Mobile Marketing is big business for any retailer and one that they cannot overlook. With rapid adoption among consumers who are spending more time on their mobile phones, it is necessary for &#8230; <a href="http://mobilosoft.com/blog/five-things-to-know-about-mobile-marketing-for-retailers/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/five-things-to-know-about-mobile-marketing-for-retailers/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>A bit more about QR codes – try Unitag</title>
		<link>http://mobilosoft.com/blog/a-bit-more-about-qr-codes-try-unitag/</link>
		<comments>http://mobilosoft.com/blog/a-bit-more-about-qr-codes-try-unitag/#comments</comments>
		<pubDate>Wed, 09 Nov 2011 07:54:31 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[QR codes]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1010</guid>
		<description><![CDATA[Yesterday, I wrote this post about QR codes. And I get a comment from Alexis from Unitag saying that unitag also provides an easy way to create nice-looking QR codes. &#160; I then decided to try to create a nice &#8230; <a href="http://mobilosoft.com/blog/a-bit-more-about-qr-codes-try-unitag/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/a-bit-more-about-qr-codes-try-unitag/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Mobilosoft’s cosmetic evolution</title>
		<link>http://mobilosoft.com/blog/mobilosofts-cosmetic-evolution/</link>
		<comments>http://mobilosoft.com/blog/mobilosofts-cosmetic-evolution/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 09:45:43 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[mobile site]]></category>
		<category><![CDATA[site for smartphone]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=1001</guid>
		<description><![CDATA[Today, we&#8217;ve put into production several evolutions and bug fixes for Mobilosoft. Here is what we&#8217;ve done: &#160; Bold text correction In the previous version there was a small bug when choosing a color for the text of the mobile &#8230; <a href="http://mobilosoft.com/blog/mobilosofts-cosmetic-evolution/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/mobilosofts-cosmetic-evolution/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>It is time to create your QR codes</title>
		<link>http://mobilosoft.com/blog/it-is-time-to-create-your-qr-codes/</link>
		<comments>http://mobilosoft.com/blog/it-is-time-to-create-your-qr-codes/#comments</comments>
		<pubDate>Tue, 08 Nov 2011 08:19:38 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile site]]></category>
		<category><![CDATA[QR code]]></category>
		<category><![CDATA[site for smartphone]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=987</guid>
		<description><![CDATA[We get everyday this request from customers and prospects: &#8220;how can I create a QR code for my mobile site ?&#8221;. I guess it is the right moment to make a small post to answer that question. &#160; But first, &#8230; <a href="http://mobilosoft.com/blog/it-is-time-to-create-your-qr-codes/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/it-is-time-to-create-your-qr-codes/feed/</wfw:commentRss>
		<slash:comments>12</slash:comments>
		</item>
		<item>
		<title>5 ways to enhance your mobile marketing for the holiday season</title>
		<link>http://mobilosoft.com/blog/5-ways-to-enhance-your-mobile-marketing-for-the-holiday-season/</link>
		<comments>http://mobilosoft.com/blog/5-ways-to-enhance-your-mobile-marketing-for-the-holiday-season/#comments</comments>
		<pubDate>Wed, 02 Nov 2011 16:27:25 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[smartphone website sms marketing]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=974</guid>
		<description><![CDATA[&#8220;44 percent of last minute searches for gift this holiday season will be mobile searches&#8221; (Jesse Haines &#8211; Group Marketing Manager of Google Mobile Adds). As the smartphone population increases every day (in the table bellow, you&#8217;ll see the percentage &#8230; <a href="http://mobilosoft.com/blog/5-ways-to-enhance-your-mobile-marketing-for-the-holiday-season/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/5-ways-to-enhance-your-mobile-marketing-for-the-holiday-season/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Investing in native apps is a waste of money for most retailers</title>
		<link>http://mobilosoft.com/blog/investing-in-native-apps-is-a-waste-of-money-for-most-retailers/</link>
		<comments>http://mobilosoft.com/blog/investing-in-native-apps-is-a-waste-of-money-for-most-retailers/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 07:43:17 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[App vs web]]></category>
		<category><![CDATA[holiday shopping]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile retail]]></category>
		<category><![CDATA[mobile web]]></category>
		<category><![CDATA[smartphone website]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=955</guid>
		<description><![CDATA[&#160; by guest blogger Gilbert West. Thanks Gilbert! &#160; If you haven&#8217;t felt it already, this holiday season will be the one where mobile has an impact on your retail business. &#160; Smartphone ownership and use is on the rise &#8230; <a href="http://mobilosoft.com/blog/investing-in-native-apps-is-a-waste-of-money-for-most-retailers/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/investing-in-native-apps-is-a-waste-of-money-for-most-retailers/feed/</wfw:commentRss>
		<slash:comments>4</slash:comments>
		</item>
		<item>
		<title>The Mobile Site of ZEB is also ready!</title>
		<link>http://mobilosoft.com/blog/the-mobile-site-of-zeb-is-also-ready/</link>
		<comments>http://mobilosoft.com/blog/the-mobile-site-of-zeb-is-also-ready/#comments</comments>
		<pubDate>Tue, 25 Oct 2011 06:46:04 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[local marketing]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile site]]></category>
		<category><![CDATA[smartphone website]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=941</guid>
		<description><![CDATA[We have been working on it for a long time, but it is now live. ZEB has also a Mobilosoft-made mobile site. It has been released yesterday together with Decathlon. ZEB customers can now access a smartphone optimised website and &#8230; <a href="http://mobilosoft.com/blog/the-mobile-site-of-zeb-is-also-ready/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/the-mobile-site-of-zeb-is-also-ready/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Decathlon has its Mobile Website !</title>
		<link>http://mobilosoft.com/blog/decathlon-has-its-mobile-website/</link>
		<comments>http://mobilosoft.com/blog/decathlon-has-its-mobile-website/#comments</comments>
		<pubDate>Tue, 25 Oct 2011 06:20:14 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[local marketing]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile site]]></category>
		<category><![CDATA[smartphone site]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=929</guid>
		<description><![CDATA[We are pleased to announce that yesterday, the mobile site of Decathlon went live. It was ready by Thursday last week and was tested over the weekend. You can now access a smartphone optimised website and find the info you &#8230; <a href="http://mobilosoft.com/blog/decathlon-has-its-mobile-website/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/decathlon-has-its-mobile-website/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Deloitte’s vision on the impact of Mobile technology for Retailers</title>
		<link>http://mobilosoft.com/blog/deloittes-vision-on-the-impact-of-mobile-technology-for-retailers/</link>
		<comments>http://mobilosoft.com/blog/deloittes-vision-on-the-impact-of-mobile-technology-for-retailers/#comments</comments>
		<pubDate>Tue, 18 Oct 2011 06:23:36 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[mobile retail]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=886</guid>
		<description><![CDATA[Here is a nice video of Deloitte&#8217;s vision on the impacts Mobile technology has for Retailers. &#160; The main conclusion of Deloitte&#8217;s study is that Mobile has strongly influenced the way customers behave throughout the purchasing process including the loyalty &#8230; <a href="http://mobilosoft.com/blog/deloittes-vision-on-the-impact-of-mobile-technology-for-retailers/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/deloittes-vision-on-the-impact-of-mobile-technology-for-retailers/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>More than 70% of mobile site visits come from search engines !</title>
		<link>http://mobilosoft.com/blog/more-than-70-of-mobile-site-visits-come-from-search-engines/</link>
		<comments>http://mobilosoft.com/blog/more-than-70-of-mobile-site-visits-come-from-search-engines/#comments</comments>
		<pubDate>Thu, 13 Oct 2011 06:51:11 +0000</pubDate>
		<dc:creator>gahanin</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[google analytics]]></category>
		<category><![CDATA[mobile retail]]></category>
		<category><![CDATA[mobile site]]></category>
		<category><![CDATA[search engine and mobile]]></category>
		<category><![CDATA[smartphone site]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=872</guid>
		<description><![CDATA[Last week, we published the smartphone website of Auto 5 (http://mobilosoft.com/blog/auto5-s-mobile-website-is-live/). The launch has been a real success as we&#8217;ve had more than 450 visits in 3 days. We&#8217;ve been surprised by these very good results as except from this &#8230; <a href="http://mobilosoft.com/blog/more-than-70-of-mobile-site-visits-come-from-search-engines/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/more-than-70-of-mobile-site-visits-come-from-search-engines/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>One Platform – Many Mobile Sites</title>
		<link>http://mobilosoft.com/blog/one4many/</link>
		<comments>http://mobilosoft.com/blog/one4many/#comments</comments>
		<pubDate>Tue, 11 Oct 2011 07:49:47 +0000</pubDate>
		<dc:creator>waumans</dc:creator>
				<category><![CDATA[Blog]]></category>
		<category><![CDATA[mobile]]></category>
		<category><![CDATA[mobile retail]]></category>

		<guid isPermaLink="false">http://mobilosoft.com/?p=852</guid>
		<description><![CDATA[We thought it would be a good idea to show some samples of sites that can be created with the Mobilosoft platform. These sites have not all been published officially but they have have helped us to create a nice unified design &#8230; <a href="http://mobilosoft.com/blog/one4many/"  class="more button secondary">Continue reading <span class="meta-nav">&#8594;</span></a>]]></description>
		<wfw:commentRss>http://mobilosoft.com/blog/one4many/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

