Modern Car Care Articles

P&G Puts Its Power Behind Mr. Clean Car Wash

Thu, 29 Oct 2009 07:00:00 PDT

Everything about Procter Gamble seems big. It is an enormous company with global reach that generated more than $80 billion in sales a year ago during a bad economy. This is a company that bases its success on billion-dollar consumer brands, and now it wants to be the muscle ...(1976 words)

Product Spotlight: Proto-Vest Proto-Pow

Wed, 28 Oct 2009 11:33:25 PDT

This biodegradable bag cleaner from Proto-Vest effectively cleans the air-delivery bags on all the company’s dryers by removing dirt, wax, scum, and lime deposits to improve dryer bag appearance and longevity. The hyper-packed powder formula eases shipping and storage concerns, and making a batch is as easy as mixing Kool-Aid ...(69 words)

Conveyorized Detailing Offers Performance Profitability

Wed, 28 Oct 2009 10:00:00 PDT

My initial involvement in the carwashing and detailing business started as a teenager back in 1961 when my Dad and I designed and built our first conveyorized carwash in Pennsylvania. It was a large full-service operation with an accompanying state-of-the-art conveyorized detailing operation. Back then, full-service carwashes used semi-automatic systems ...(1158 words)

Commentary: ICA's Leadership Summit Breaks New Ground

Thu, 22 Oct 2009 07:00:00 PDT

Moving into the last quarter of what has been, alas, another very challenging and disappointing year for the carwash business, carwash owners and suppliers alike would do well to heed the advice of Eric Wulf, executive director and CEO of the International Carwash Association. Writing in the recently released “Final ...(1411 words)

Using Technology to Market Your Carwash

Wed, 21 Oct 2009 15:00:00 PDT

At 6 a.m. I hear my cell phone buzz on the dresser, and I know it is yesterday’s revenue totals from my carwashes. When I pick up the phone, I can view the overall revenue for my vacuums, self-service bays and automatic washes. On this particular report, my vacuum sales ...(1304 words)

Unveil the Truth Regarding Residential Carwashing

Thu, 15 Oct 2009 07:00:00 PDT

The truth is out! Residential carwashing pollutes this country’s waterways. You know this, I know this and most logically thinking people know this, and now some U.S. cities are doing something about it. One city in particular — Federal Way, Wash. — has given us a study that other municipalities ...(1181 words)

In a Tough Economy, Focus on Marketing

Wed, 14 Oct 2009 14:00:00 PDT

With the way our economy has spiraled downward, this is the perfect time for fast lube operators to focus on marketing. I hate hearing the phrase, “I manage my oil change just fine, why do I need to worry about a bunch of ads?” The answer to that question is ...(632 words)

Used-Oil-Fired Heaters Can Save on Heating Costs

Wed, 14 Oct 2009 12:30:00 PDT

The power of fire cannot be denied. It can be a destructive force or a tool to save lives, and from the moment of its discovery, it has been a source of controversy. But in modern society, including car care facilities, it can be harnessed and controlled to our benefit. ...(1293 words)

Smart Ways to Increase Your Average Carwash Ticket

Thu, 01 Oct 2009 07:00:00 PDT

Increasing your average ticket has always been an important part of a successful carwash, but with car counts shrinking or stagnant at many locations, there has never been a more urgent time to focus on getting the customers you do have to spend more per visit. That means that a ...(1954 words)

International Detailing Association Grows Its Roots

Wed, 30 Sep 2009 10:10:00 PDT

The International Detailing Association (IDA) officially formed last year, but the association and its membership appear to be growing deep roots that could help bring unity and decisive direction to the auto detailing industry. Behind the vision of its executive director, R.L. “Bud” Abraham, the IDA is on an ambitious ...(664 words)