Mondo Mediaworks

Content Versus Copy: What’s The Difference?

Bernie Smigel — Wed, 29 Nov 2017 18:44:48 +0000

Content and copy. The dictionary doesn’t place these two very far apart, and some marketing agencies tend to throw them around in buzzword-y fashion — so you may be surprised to find that there is a solid difference between the two. Copy is the more “traditional” term for a copywriter’s contribution to marketing collateral, hailing

The Green Mountain Edge: 5 Awesome Things About Living in Southern Vermont

Kora Skeele — Thu, 21 Sep 2017 23:08:24 +0000

Vermont: the state of soft green hills, dairy farms, and hippie communes. Whether Vermont evokes thoughts of pastoral landscapes, Super Troopers, or old pickup trucks, it’s pretty much guaranteed that your vision of the Green Mountain State captures only a tiny sliver of its magic and quirk. It’s no secret that the young folk who

How Mondo Got Its Name

Luke Stafford — Wed, 16 Aug 2017 22:43:49 +0000

I get the question a lot: where did the name Mondo come from? To explain, I’ll take you back to late 2009, when it became clear that demand for my freelance marketing services was outgrowing my capacity as a sole proprietor (and my living room “office”). It was time to start a marketing agency. There

Does Your Company Need a Blog? 5 of the Biggest Blogging Benefits Say Yes

Ali Pierre — Thu, 13 Jul 2017 15:14:15 +0000

Think of a company blog like a platter of free samples at your favorite market. Some visitors may drop by to take a quick bite before carrying on their way, and others may linger to see what else you have to offer. In either case, if you add value to their experience, you can guarantee

Social Media For Hotels: 5 Tips for Crafting a Compelling Message

Bernie Smigel — Wed, 14 Jun 2017 14:55:35 +0000

As you hop into your Facebook business page and see the words “write something…” loom menacingly in the post entry field, you may feel the twinge of stage fright. What should you say? What sort of photos do you post? If you’re trying to sell packages, how would you go about that?

It’s Official: Mondo Mediaworks is a Certified B Corporation

Georgia — Tue, 16 May 2017 14:27:41 +0000

Have you heard the buzz? Over the last six months, Mondo Mediaworks has been flying towards the goal of becoming a Certified B Corporation. And guess what? We did it! Mondo Mediaworks is proud to announce that we’re officially a Certified B Corporation!

Mondo Mediaworks, Inc. Voted Best New Media Agency

Bernie Smigel — Wed, 03 May 2017 20:39:46 +0000

Brattleboro, Vt. — As chosen by over 1,000 readers of Vermont Business Magazine, Mondo Mediaworks, Inc. has been awarded “Best New Media Agency” in the state of Vermont. The annual Best of Business awards, dubbed the BOB Awards, celebrate regional, as well as state-wide, business categories. This is Mondo’s first time taking home a BOB

New England Inns and Resorts and Mondo Mediaworks Win Vermont Marketing Award

Bernie Smigel — Wed, 05 Apr 2017 20:32:27 +0000

Stowe, Vt. — The SMART Award for Creative Marketing in Tourism was handed to New England Inns and Resorts Association (NEIRA) at the Vermont Tourism Summit on April 5, 2017, in recognition of a digital advertising campaign produced in partnership with Mondo Mediaworks, Inc., a Brattleboro-based marketing agency. The marketing award honors outside-the-box promotion of

Think Before You Send: 5 Tips for Email Marketing

Meryl Robinson — Thu, 16 Feb 2017 18:41:12 +0000

When someone signs up for your email list, they’re entrusting you with something sacred: their personal inbox. If your business deploys newsletters without thorough forethought, your email endeavors have a good chance of falling on deaf ears.

Let’s Get Digital: The 2017 Modern Digital Marketer’s Toolkit Series

Bernie Smigel — Fri, 13 Jan 2017 21:47:50 +0000

For small businesses looking to optimize their marketing efforts and boost their online strategy this year, The Modern Digital Marketer’s Toolkit series will cover everything you’ve ever pondered about the wonderful world of digital. We’ll be covering the fundamentals of social media, email marketing, video, search engine optimization (SEO), so on and so forth.