In the webcast, I highlighted three companies we have worked with conducting virtual conferences. One event was presented by Wainhouse Research in conjunction with Drexel University and the World Bank’s Global Development Learning Network and focused on the theme “Building Virtual Global Communities.” Another event was with Agility and helped them save over $1 million. A third event was with Lawson Software to augment their CUE 09 conference.

Click here to watch the webcast archive!

• Learn how to save time and money with a virtual
  conference!
• Check out our site for a sneak peek at of our
  upcoming speakers!

Register today at www.successfulwebcasting.com

Netbriefings has helped the Parkinson’s Disease Foundation with webcasting and producing their onsite events since 2007. These events which are presented by leading experts in the field are intended to provide participants with the most up-to-date information about Parkinson’s disease.

This short video gives you some insight of what their experience with webcasting has been and how it has helped them reach a global audience.

I know that video is a more efficient way to communicate ideas. It’s interesting now to see how much the use of online video is changing. Below is an article from The New York Times about a nine year old boy who searches YouTube instead of Google when he wants to learn something. I wonder if YouTube will be the next Google?

==== (Excerpted from The New York Times, by Miguel Helft)

Faced with writing a school report on an Australian animal, Tyler Kennedy began where many students begin these days: by searching the Internet. But Tyler didn’t use Google or Yahoo. He searched for information about the platypus on YouTube.

“I found some videos that gave me pretty good information about how it mates, how it survives, what it eats,” Tyler said. Similarly, when Tyler gets stuck on one of his favorite games on the Wii, he searches YouTube for tips on how to move forward. And when he wants to explore the ins and outs of collecting Bakugan Battle Brawlers cards, which are linked to a Japanese anime television series, he goes to YouTube again.

While he favors YouTube for searches, he said he also turns to Google from time to time.

“When they don’t have really good results on YouTube, then I use Google,” said Tyler, who is 9 and lives in Alameda. Calif.

Tyler’s way of experiencing the Web — primarily through video — may not be mainstream, at least not yet. But his use of YouTube as his favorite search engine underscores a shift that is much broader than the quirky habits of children.

The explosion of all types of video content on YouTube and other sites is quickly transforming online video from a medium strictly for entertainment and news into one that is also a reference tool. As a result, video search, on YouTube and across other sites, is rapidly morphing into a new entry point into the Web, one that could rival mainstream search for many types of queries. <read full article>

Sunday’s New York Times ran an interview with Terry Lundgren, the CEO of Macy’s. He talks about how he stays in touch with people throughout the company. One of his methods is doing a webcast every month for 55,000 people.

Terry explains… And when I do these webcasts, I say: “Look, it’s only 30 minutes. I’m busy, you’re busy. I’ll find 30 minutes every single month to talk to you guys. But here’s my plan, I’ll speak for 15 minutes about current events, what’s the most important things that are happening that you need to know about, and then I’m going to take your questions for the next 15. And you just e-mail me your questions, and I’ll give you an instant response.” And I always get more than I have time to answer. <read full article>

This short four minute interview segment covers:

• Lawson’s reasons for using video for corporate communications
• How video usage helps to reduce travel expenses
• How eConference Enterprise is used for CEO meetings at Lawson

Please check out his video interview below:

• Learn about the web communication
  types

• Hear case studies and how they used
  webcasting to work for them

Feel free to watch it and pass it around to your colleagues!

Web Communication in 2009
http://event.netbriefings.com/event/netbriefingsinc/archives/bestpractices03/

• Find out how it can help you save thousands in your corporate
  communication needs!
• Hear how others using it!
• See good examples of it in use!

Please check out my short video post below!

  • Find out how it works!
  • Why are others using it?
  • See good examples of it in use!

Please check out my short video post below!

Webinars Gaining More Marketing Traction
Optimize Attendance and Value with Marketing and Production
Best Practices

With business travel costs mounting, sales and marketing budgets decreasing, a dispersed and varied mix of sales tar­gets, and growing concern about our carbon footprint, webinars have become the increasingly popular go-to solution to connect companies with prospects, clients, and partners.

Capturing many advantages of face-to-face communication for a multitude of business objectives, this 21st century communication connection is a strong performer. A variety of recent event-related metrics all indicate that attendance at “on the ground” conferences and other events is diminishing. But relationships still drive business, and companies must still stay in close contact with customers and prospects.

That’s why the frequency of webinars has skyrocketed as businesses start feeling the economic squeeze… <Read More / Download article>