tag:blogger.com,1999:blog-3121428500934084272Thu, 12 Sep 2024 05:08:33 +0000An account of my life at IIM Calcuttahttp://myiimdiary.blogspot.com/noreply@blogger.com (Avik Saha)Blogger6125tag:blogger.com,1999:blog-3121428500934084272.post-8730610554924214906Thu, 07 May 2009 12:34:00 +00002009-05-07T05:35:00.711-07:00http://myiimdiary.blogspot.com/2009/05/video-five-signs-to-look-for-when.htmlnoreply@blogger.com (Avik Saha)0tag:blogger.com,1999:blog-3121428500934084272.post-2524692708562727543Fri, 24 Apr 2009 05:54:00 +00002009-04-23T22:56:16.498-07:00http://myiimdiary.blogspot.com/2009/04/earth-day-april-22-do-your-bit-to-save.htmlnoreply@blogger.com (Avik Saha)0tag:blogger.com,1999:blog-3121428500934084272.post-8199086192827040650Fri, 10 Apr 2009 04:03:00 +00002009-04-09T21:11:42.478-07:00http://myiimdiary.blogspot.com/2009/04/how-coca-cola-changed-its-ad-after.htmlnoreply@blogger.com (Avik Saha)0tag:blogger.com,1999:blog-3121428500934084272.post-8015869431972615419Mon, 18 Aug 2008 15:36:00 +00002008-08-29T09:58:08.553-07:00 When I saw this Ad in the Business World, I was thinking why Caterpillar is promoting their fuel efficient genset using the image of a smiling man! May be they are focusing more on reliability than efficiency. That's why they used this confident looking man, with a lot of promise of deliverance!Ad Ref. Business World,4th August,2008 page-33http://myiimdiary.blogspot.com/2008/08/caterpillar-ad.htmlnoreply@blogger.com (Avik Saha)0tag:blogger.com,1999:blog-3121428500934084272.post-8546650829011200875Sun, 17 Aug 2008 08:03:00 +00002008-08-17T01:23:20.885-07:00It's a peculiar experience to study with batch mates who are quite a few years junior to us both in age and in work-experience. And it seems more absurd when the younger lot do not harbour respect for us either in terms use of language (and body language) or in terms of showing appropriate attitude. I felt this within a couple of weeks of entering into IIM Calcutta as a full time PGP student http://myiimdiary.blogspot.com/2008/08/age-and-experience-disconnect.htmlnoreply@blogger.com (Avik Saha)0tag:blogger.com,1999:blog-3121428500934084272.post-1208013925140420945Thu, 12 Jun 2008 15:36:00 +00002008-06-12T08:53:12.658-07:00Hi Dear Reader,Only three days are left to leave for IIM Calcutta campus for my MBA! We (I mean the MBA aspirants!) all have listened to so many myths about the life at the premiere B Schools like the IIMs. Here is my chance to experience it. I hope to make this blog a running diary of the days I am going to spend there, sharing interesting tit-bits here with those interested to know it. So watchhttp://myiimdiary.blogspot.com/2008/06/opening-note.htmlnoreply@blogger.com (Avik Saha)0