My Sony Ericsson Blog

Sony Ericsson Q3 2011 results

noreply@blogger.com (bodeh6) — Sun, 16 Oct 2011 14:25:00 +0000

14 October 2011
Highlights:

Income before taxes was Euro 31 million
33 percent increase in sales quarter-on-quarter
Smartphones account for more than 80 percent of total sales

The consolidated financial summary for Sony Ericsson Mobile Communications AB (Sony Ericsson) for the third quarter ended September 30, 2011 is as follows:

	Q3 2010	Q2 2011	Q3 2011
Number of units shipped (million) Average selling price (Euro)	10.4 154	7.6 156	9.5 166
Sales Euro m.)	1,603	1,193	1,586
Gross margin(%)	30%	31%	27%
Operating income (Euro m.)	63	-37	38
Operating margin(%)	4%	-3%	2%
Restructuring charges (Euro m.)	4	-	-
Operating income excl. restructuring charges (Euro m.)	67	-37	38
Operating margin excl. restructuring charges (%)	4%	-3%	2%
Income before taxes (IBT)(Euro m.)	62	-42	31
IBT excl. restructuring charges (Euro m.)	66	-42	31
Net income (Euro m.)	49	-50	0

Bert Nordberg, President and CEO of Sony Ericsson commented, “We delivered a solid 73 million Euro improvement in income before taxes as we rebounded from the previous quarter with a 33 percent increase in sales. Android-based Xperia™ smartphone sales now account for more than 80 percent of sales and we have shipped 22 million Xperia smartphones to date. We will continue to invest in the smartphone market, shifting the entire portfolio to smartphones during 2012.”

Units shipped during the quarter were 9.5 million, a 9% decrease year-on-year due to a decline in feature phone shipments, partially offset by an increase in smartphone shipments. The 25% quarter-on-quarter increase was due to the higher volume of smartphones shipped.
Average selling price (ASP) for the quarter was Euro 166, up 8% year-on-year and 6% sequentially. The year-on-year increase was due to the shift to smartphones and geographic mix despite a negative effect from foreign exchange rates. The sequential increase was due to product and geographic mix.
Sales for the quarter were approximately Euro 1.6 billion and essentially flat year-on-year.
The gross margin percentage for the quarter was 27%, a decrease of 3 percentage points year-on-year and 4 percentage points from the previous quarter. The year-on-year decrease in margin is attributed to product and geographic mix. The sequential decrease in margin was due to inventory-related adjustments and product and geographic mix.

Income before taxes for the quarter was Euro 31 million, compared to income before taxes of Euro 62 million for the same quarter in the previous year. Loss before taxes for the previous quarter was Euro 42 million. The sequential improvement was reflective of higher sales and lower operating expenses, while the year-on-year decline was due to lower gross margin percentage offset by lower operating expenses.
Net income during the quarter improved by Euro 50 million sequentially, while net income decreased by Euro 49 million year-on-year. Income taxes recorded during the quarter reflect the distribution of profits and losses between various jurisdictions and tax adjustments. Minority interest reflects higher net income at a majority-owned joint venture company.
Cash flow from operating activities during the quarter was Euro 53 million. External borrowings of Euro 51 million were repaid during the quarter, resulting in total borrowings of Euro 718 million at the end of the quarter. Total cash balances at September 30, 2011 amounted to Euro 466 million.
Sony Ericsson estimates that its share of the global Android-based smartphone market during the quarter was approximately 12% in volume and 11% in value.
Sony Ericsson maintains its forecast for modest industry growth in total units in the global handset market for 2011.
The liquid identity is a registered trademark of Sony Ericsson Mobile Communications AB. Xperia™ is a trademark of Sony Ericsson Mobile Communications AB. Sony is a registered trademark of Sony Corporation. Ericsson is a registered trademark of Telefonaktiebolaget LM Ericsson. Any rights not expressly granted herein are reserved and subject to change without prior notice.

Link

Sony Ericsson 10th anniversary

noreply@blogger.com (bodeh6) — Sat, 01 Oct 2011 14:48:00 +0000

Sony Ericsson Xperia Pro Unboxing

noreply@blogger.com (bodeh6) — Sat, 01 Oct 2011 14:41:00 +0000

Sony Ericsson XPERIA put to test, strapped to my car's front bumper!

noreply@blogger.com (bodeh6) — Sat, 24 Sep 2011 21:23:00 +0000

Xperia Neo V and Gingerbread 2.3.4 announced

noreply@blogger.com (bodeh6) — Thu, 25 Aug 2011 17:19:00 +0000

Today Sony Ericsson has announced the Xperia Neo V which is the same phone released earlier this year except it has a lesser 5MP Autofocus camera compared with the 8MP Exmor in the Neo. Also Gingerbread 2.3.4 will come across to all SE Android phone in October 2011.

Link

Sony Ericsson Live with Walkman announced

noreply@blogger.com (bodeh6) — Mon, 22 Aug 2011 21:02:00 +0000

SE has announced their next 2nd Android Walkman phone. This one is much better then the W8. It has a 5MP autofocus camera, 3.2" HVGA screen, 720P video recording, Stereo speakers with xLOUD, and more. Follow the link for the official Press release.

Link

統合型拡張現実感技術 "SmartAR" とその応用発表会

noreply@blogger.com (bodeh6) — Tue, 24 May 2011 00:45:00 +0000

Very cool Smart Augmented Reality demo

More leaks of the MiniPro2

noreply@blogger.com (bodeh6) — Wed, 13 Apr 2011 13:33:00 +0000

Link

Xperia ARC Vs iPhone 4 - Snapshot shootout - Mobile Photography

noreply@blogger.com (bodeh6) — Tue, 12 Apr 2011 12:58:00 +0000

Sony Ericsson Xperia arc Challenge the Driver promo video

noreply@blogger.com (bodeh6) — Mon, 11 Apr 2011 13:25:00 +0000

KDDI au IS11S (Sony Ericsson Xperia Acro)

noreply@blogger.com (bodeh6) — Wed, 06 Apr 2011 13:45:00 +0000

A pic of the back of the Japanese SE Google phone has leaked.

Walkman Android spotted

noreply@blogger.com (bodeh6) — Wed, 06 Apr 2011 13:37:00 +0000

Here is a pic of the box of the upcoming Walkman Android device W15

White MiniPro2 SK17i spotted

noreply@blogger.com (bodeh6) — Wed, 06 Apr 2011 13:35:00 +0000

Here is a shot of the upcoming MiniPro2/SK17i in white.

MiniPro 2 specs

noreply@blogger.com (bodeh6) — Mon, 04 Apr 2011 04:15:00 +0000

The main features of Sony Ericsson XPERIA X10 mini pro2:

◎ sliding cover design, 3.5mm headphone jack
◎ 3 -inch capacitive multi-touch screen, 320*480pixels
◎ The Android 2.3 operating system
◎ Built-in Qualcomm 1GHz processor
◎ TrackID music recognition
◎ 5-megapixel camera, LED flash
◎ support 720p HD video recording / playback
◎ Support FM Radio
◎ Support 2ADP Bluetooth / USB Interface
◎ HDMI video output support
◎ Support A-GPS satellite navigation
◎ Support Adobe Flash 10.1
◎ Support Wi-Fi 802.11 b / g / n wireless network
◎ Support DLNA
◎ GPS satellite navigation support
◎ Built-in 320MB memory, memory capacity
◎ expansion through microSD memory cards

Source

Xperia MiniPro 2 leaked SK17

noreply@blogger.com (bodeh6) — Sat, 02 Apr 2011 14:26:00 +0000

The Mini Pro 2 aka SK17 has been leaked by back2you on Esato.

N64oid on Sony Ericsson Xperia PLAY

noreply@blogger.com (bodeh6) — Mon, 28 Mar 2011 13:42:00 +0000

Kristen Schaal Xperia PLAY Commercials

noreply@blogger.com (bodeh6) — Wed, 23 Mar 2011 03:32:00 +0000

I think all these commercials for the Xperia PLAY with Kristen Schaal are very well done and funny. Kristen is an American actress, writer and comedian.

Unboxing Xperia PLAY

noreply@blogger.com (bodeh6) — Fri, 18 Mar 2011 01:43:00 +0000

Sony Ericsson Xperia Pro review (rus)

noreply@blogger.com (bodeh6) — Fri, 04 Mar 2011 19:09:00 +0000

HDMI out on Xperia neo

noreply@blogger.com (bodeh6) — Wed, 16 Feb 2011 17:15:00 +0000

SE promises Android 2.4 to hit new Xperia handsets first

noreply@blogger.com (bodeh6) — Wed, 16 Feb 2011 16:04:00 +0000

Sony Ericsson representatives have told Fudzilla that they expect the Xperia PLAY to be the first (or one of the first) handsets to ship Android 2.4. It appears as if they company are determined to reverse mistakes made with the X10 line and the lengthy delays in between updates. Android 2.4 may even already be in testing judging from a previous leak, although the company rebutted this, saying it was a misconfiguration.

SE plans to make sure the entire new Xperia line-up will get Android 2.4 from day one (or near enough). They also said that the Xperia PLAY will ship with five games when it launches in March, with football and car games taking priority. We will be posting our hands on impressions of the device later this week.