Hot Off the Presses - Articles

Turn That Frown Upside Down

Wed, 17 Nov 2010 12:00:00 PST

For clients of Salon Riviera in Redondo Beach, Calif., receiving a traffic or parking ticket has an unexpected upside: Bring the ticket to the salon and new clients will receive 50% off their service.

Meet the Media at Community Events

Wed, 17 Nov 2010 12:00:00 PST

"Go to where the media is!” says Nanette Miner, a small-business marketing expert and co-author of the book, 101 Media and Marketing Tips for Salon Owners, Stylists and Managers.

NSI Launches Business Development E-Book

Wed, 17 Nov 2010 12:00:00 PST

A new business development e-book titled Building Your Clientele in 6-9 Months: A 360° Guide to Generating Income is available on the NSI website to help nail technicians across the globe.

The Next Generation of Polish

Wed, 17 Nov 2010 12:00:00 PST

The new crop of UV-cured brush-on gel polishes has set the industry abuzz. But what exactly is the technology behind these so-called hybrids, and how can they affect your business?

Diagnosing Different Nail Types

Tue, 16 Nov 2010 12:00:00 PST

Not all nails are perfect. Some are thin, some are ridged, and some have cracks and tears. But luckily techs have a number of natural nail products to strengthen and treat a variety of nails. Here’s a quick guide from Nail Tek’s Mary Jo Zwirowski.

Gelish Wins Belgian Beauty Award for Most Innovative New Product

Mon, 15 Nov 2010 12:00:00 PST

Hand & Nail Harmony’s Gelish was voted the most innovative product at the Pro Esthetic (a Belgian beauty and wellness magazine) and Professional Beauty & Wellness (a trade show organization) in Belgium.

Kupa’s UP-200 Celebrates 20 Years in the Industry

Mon, 15 Nov 2010 12:00:00 PST

It’s been 20 years since Kupa Inc. introduced its popular and successful UP-200 electric file, but the company actually opened its door six years earlier.

Tune In to Nail Talk Radio

Mon, 15 Nov 2010 12:00:00 PST

Hosted by Athena Elliott, a certified medical nail technician and a Minx specialist, the show gives listeners the straight talk on the nail biz — including current trends, industry news, interviews with celebrity manicurists and industry leaders, and local salon reviews.

Essie Supports Ovarian Cancer Research

Mon, 15 Nov 2010 12:00:00 PST

For more than 10 years Essie Cosmetics has supported the Ovarian Cancer Research Fund (OCRF) and was once again pleased to participate in the Hampton’s spectacular Super Saturday event on July 31.

OPI Holiday Lacquers Inspired by “Burlesque”

Mon, 15 Nov 2010 12:00:00 PST

Inspired by Sony Pictures’ upcoming film “Burlesque's” outrageous costumes and bold choreography, OPI launches 12 limited-edition nail lacquers for holiday 2010.

My B.I.F. (Best Implement Friend)

Wed, 6 Oct 2010 12:00:00 PST

What implement can you not live without? Nail techs answer this question by describing the tools that get them through the workday. Plus, be sure to save the experts’ advice for implement purchasing, and the convenient buyers’ guide for the next time you’re shopping for new implements.

Making the Grade

Wed, 6 Oct 2010 12:00:00 PST

State inspectors have the ability to strike fear into salon owners, but listen closely and you will find opportunity ... even in a less-than-perfect rating. How states handle inspections (or a lack of them) is as varied as the colors clients choose.

Iowa Requires Sterilization for Cuticle Nippers

Thu, 23 Sep 2010 12:00:00 PST

Earlier this year, Iowa mandated the autoclaving of certain implements in the salon. As of March, cuticle nippers (along with tweezers and comedone extractors) must be sterilized by steam, dry heat, or other sterilization equipment.

Credit Card Program Makes Saving Seamless

Tue, 21 Sep 2010 12:00:00 PST

We know we should be saving for retirement — or taxes, or that vacation — but often we can’t seem to find a way. A free service called Auto-Save from Integrity Payment Systems automatically deducts a pre-determined amount each time a client pays with a credit card and deposits the amounts into an interest-bearing, no-minimum savings account.

How About Giving Your Time Value?

Tue, 21 Sep 2010 12:00:00 PST

“Why give away your time for free when you can be charging for it?” asks Elaine Watson, Star Nails’ global education director and vice president of marketing and sales.

Fashion Fixes

Tue, 21 Sep 2010 12:00:00 PST

Every day, women are faced with inconvenient, on-the-go fashion incidents that — luckily — can be repaired with an impressive variety of quick-fix tools. From crooked bangs to broken buttons, solve problems in an instant with these easy solutions.

Plush Polish Pillows

Tue, 21 Sep 2010 12:00:00 PST

“I love the idea of a salon highlighting some of its favorite OPI colors in its decor,” says Laurie March, a Los Angeles-based interior designer and project manager. March has made a name for herself custom designing pillows that match OPI polish colors.

A Long Overdue Appointment

Tue, 21 Sep 2010 12:00:00 PST

Five years ago, Patricia Yankee was named NAILS' Nail Tech of the Year in 2005. Part of her prize included a trip to California to do the cover nails for NAILS Magazine. We never seemed to be able to settle on a date that worked for both of us. And all of a sudden, it was five years later and we were still trying to figure out a good time for her to come out. Thankfully, it all came together this past June.

Universal Companies Helps Spas Advance with Education

Mon, 20 Sep 2010 12:00:00 PST

Universal Companies’ education program — Advance with Education — offers targeted topics to cover the needs of industry personnel, from business owner/manager to nail technician, skin care professional, or massage therapist. Spas may choose from a wide range of webinar classes or workshops held across the U.S.

Spilo Worldwide Announces the Passing of Rosalyn A. Barton

Mon, 20 Sep 2010 12:00:00 PST

An industry icon and part of Spilo Worldwide for more than 40 years, Rosalyn A. Barton (Simon) passed away on July 26. She was the right hand to Charles G. Spilo, the company’s founder, and a guiding influence to the company ever since.

SpaRitual Offers Polished Tips to Celebrity Poker Players

Mon, 20 Sep 2010 12:00:00 PST

Guests didn’t need to be dealt a good hand to keep their tips looking polished at the star-studded poker tournament Playing for Good at the home of Hank Azaria, because "The Simpsons" star’s backyard was transformed into a tranquil outdoor spa with mini-manicures provided by SpaRitual.

European Nail Cruise Is a Hit

Mon, 20 Sep 2010 12:00:00 PST

Italian-based nail product company Nailevo completed its first-ever European Nail Cruise this past May. The luxurious MSC Musica sailed to some of the most romantic places in the Mediterranean Sea while top global nail experts taught everything from gels to acrylics to e-file techniques.

Students Honored at Empire’s Future Professionals Expo

Mon, 20 Sep 2010 12:00:00 PST

Empire Education Group’s top students were honored on May 17 at this year’s Future Professionals Expo & Competition. More than 1,900 students from Empire’s 96 schools across the nation attended the 6th annual event in Hershey, Pa., where students from each school competed for valuable prizes.

A Video Can Make Your Salon a Star

Wed, 1 Sep 2010 12:00:00 PST

For many potential clients, the Internet is their first stop in the search for salons. While a salon menu, contact information, and great pictures of your salon (and even your nails) are a necessity, a snazzy, snappy promo-video can really help set your salon apart from the rest.

Client Appreciation

Tue, 31 Aug 2010 12:00:00 PST

"It’s a small price to pay to help set myself apart from the rest of the salons in my area," says Melodie Hand of Nail Designs by Mel in Clayton, N.C. She’s talking about her new client gift packs, a special gesture to welcome new clients to her salon.

Ditch Your Appointment Book for Good

Tue, 31 Aug 2010 12:00:00 PST

Salon owners love online booking because it cuts down on no shows, increases revenue, and eliminates phone tag. Clients love it because it makes the salon seem more professional and it accommodates their busy lifestyles. "And don’t worry, with MindBody you decide what appointments can be booked online. You can even use overlapping and double-booking features to maximize your efficiency," says Meg McCall, director of marketing for MindBody Salon Management Software.

Personal Facial Cleansing System

Tue, 31 Aug 2010 12:00:00 PST

Kiss clogged pores, oily patches, and uneven skin goodbye. Handheld facial cleansing systems allow the modern woman a quick and convenient way to get in-home skin rejuvenating treatments.

Websites Worth Watching

Tue, 31 Aug 2010 12:00:00 PST

Art of Beauty’s new onlie shopping tools make purchases simpler with features like shopper reviews and ratings.

Get, Give, Help Through PBA | NCA Disaster Relief Fund

Mon, 30 Aug 2010 12:00:00 PST

Salon professionals who have been affected by the recent flooding in Tennessee or tornados in Mississippi can apply for assistance from the PBA | NCA Disaster Relief Fund by filling out the Application for Aid available at www.ncacares.org in the Resources section.

Manicurist Makes a Young Girl's Dream Come True

Mon, 30 Aug 2010 12:00:00 PST

"Faith’s fingers were the littlest I had ever Minxed," says celebrity manicurist Kimmie Kyees, who gave the most special manicure of her career in May. Her client, 6-year-old Faith Pruden, was diagnosed with terminal brain cancer earlier in the year. Kyees had learned about Faith, who lives in her hometown of Columbus, Ohio, from an old friend and was instantly touched by her situation.

Behind the Scenes: A Real Life Fairy Tale

Thu, 26 Aug 2010 12:00:00 PST

When Princess Gard decided to attend America’s Beauty Show (ABS) earlier this year, she had no idea what to expect. Little did she know her entry would not only win her $500, but also a spot on the cover of NAILS Magazine.

What Sells (Besides Polish)

Wed, 18 Aug 2010 12:00:00 PST

If our admittedly unscientific poll of NAILS Facebook fans tells us anything, it’s that cuticle oil — and CND’s SolarOil in particular — is flying off your retail shelves. Strengtheners and antifungals made a good showing as well. But those are not the only home-care products that have the cash registers ringing. We asked techs to show us their biggest selling retail

London Manicurists Land a Spot in the Guinness Book

Wed, 18 Aug 2010 12:00:00 PST

Students at the London College of Beauty Therapy have filed and polished a combined length of 200 meters (656 feet) of fingernails to set a new Guinness World Record. In total, 1,897 men and women took part in the May 13 record attempt held at the college. The record was for the highest number of file and varnishes performed over an eight-hour period.

The Benefits of Being the “Best of”

Tue, 17 Aug 2010 12:00:00 PST

“Best of” lists help raise a salon’s profile, improve their reputation, and build loyalty among their clientele. How do these salons make the list? And how can your salon get in on the action?

West Coast Vs. East Coast: A Day With 2 Celebrity Nail Techs

Thu, 29 Jul 2010 12:00:00 PST

Associate publisher and editor Hannah Lee takes a look into the lives of two very in-demand, jetsetting celebrity nail techs for a day.

The Nitty Gritty Guide to Marketing Your Salon

Tue, 27 Jul 2010 12:00:00 PST

Get the lowdown on: the dos and don'ts of website design, salon-finder sites, the Yellow Pages (printed and online), designing a great business card, placing a newspaper ad, and more.

Go Greige

Fri, 9 Jul 2010 12:00:00 PST

Gray-beige polishes — also known as the “greige,” “taupe,” or “putty” trend — are showing up all over runways and adorning celebrities’ nails. Get the look in your salon this summer with these professional shades.

Pregnancy and the Nail Tech

Tue, 6 Jul 2010 12:00:00 PST

As a nail tech, you spend a large part of the day surrounded by chemicals. Now that you’re pregnant, is there anything that needs to change?

Online Press Releases Get the Word Out

Thu, 1 Jul 2010 12:00:00 PST

Using free websites that distribute press releases to search engines can be an inexpensive and effective way to spread news and information about your salon.

How to Bring the Party to the Kids

Wed, 30 Jun 2010 12:00:00 PST

“I have found in recessionary times people will find the money to spend on their children more then they will on themselves,” says Carolyn McNairn, the owner of a mobile spa business who started offering kids spa parties two years ago in response to a growing demand. McNairn shares all she’s learned in her new guide, “How To Start a Kids Mobile Spa Business.”

Four-Day Networking Promises Education, Fun

Mon, 28 Jun 2010 12:00:00 PST

The fourth-annual Northwest Nailtechs Networking Retreat will be held just outside of Seattle on Vashon Island, Wash., October 15-19. Enjoy a beautiful, relaxing, oceanfront setting while attending a tradeshow, classes, seminars, private workshops, competitions, and keynote presentations by Vicki Peters and Millie Haynam.

Shellac Your Nails

Tue, 4 May 2010 12:00:00 PST

CND Shellac is an innovative hybrid nail color that’s been in development for the last five years. Featuring new UV3 Technology, the gel-polish hybrid applies like polish, wears for 14 days, and can be removed in 10 minutes.

European Touch Celebrates 25 Years

Thu, 29 Apr 2010 12:00:00 PST

European Touch is celebrating a quarter-century in the beauty industry. An active developer and manufacturer of pedicure spas since its founding in 1985, the company has built and sold such products as the Murano, Rinato, Altera, Forte, and the original Omni Spa. Now, in honor of this special occasion, European Touch has introduced the 25th Anniversary Murano Spa Limited Edition.

These Toes Are A-Twitter

Thu, 29 Apr 2010 12:00:00 PST

When we asked Orange, Calif.-based celebrity nail artist Elsbeth Schuetz to come up with a toenail art design for this month’s cover, she brought us a whole slew of nail tips to choose from. While her hand-painted nail art is always super creative and artistic, we wanted to go with something a little more simple and wearable for the cover. Inspired by tone-on-tone patterns, she created this faux-snakeskin design using layered polish and diamond-shaped rhinestones.

At ISSE 2010, Manufacturers Answer: How is 2010 looking so far?

Tue, 23 Mar 2010 12:00:00 PST

From Jan. 30 through Feb. 1, beauty manufacturers showed their latest wares and chatted with their clients about the industry. In light of the economic recession, NAILS asked: How is 2010 looking so far? Have you made any changes to the way you do business?

For Members Only

Wed, 10 Mar 2010 12:00:00 PST

From cafés to pharmacies, customer loyalty programs are earning people points that translate into savings. Some salons have taken advantage of these programs as a creative way to expand their customer base. “Loyalty programs open an opportunity to develop relationships with your clients, and they create repeat business because there is an incentive to return to your salon,” says Nicole Leinbach Reyhle, founder of Retail Minded in Chicago.

Groupon: Quick Sales, New Clients

Mon, 8 Mar 2010 12:00:00 PST

Recently, Groupon’s New York City website featured a $25 Hot Lavender Cream Manicure at Sweet Lily Natural Nail Spa for just $12. When the day was over, Sweet Lily had sold 1,661 Groupons, far surpassing its 200-purchase minimum.

A Walk Down Blog Avenue

Fri, 19 Feb 2010 12:00:00 PST

Blogs can be a wonderful outlet for personal creativity, as well as powerful business tools to help build a loyal clientele. Here are some things to remember if you decide to start your own blog.

NailsMag.com's Top 10 Most Viewed Stories in 2009

Wed, 13 Jan 2010 12:00:00 PST

Top viewed stories included "Rock Star Toes," "Getting Nails Into Shape," and "Closing In On Ingrown Toenails."

Behind the Scenes: Matte About You

Mon, 14 Dec 2009 12:00:00 PST

With the new matte polish craze this fall, we used OPI’s matching matte and shiny versions of the same color to create a monochromatic French look. It’s a great understated but fun look for the holidays.

She's All Lacquered Up

Fri, 11 Dec 2009 12:00:00 PST

Michelle Mismas loves nail polish. A former nail biter and editor of the popular All Lacquered Up blog, Mismas took her first step into the nail industry by visiting makeup message boards online to talk about her passion. She realized there was no one giving the scoop on nail news.

Get Ready for Matte

Tue, 17 Nov 2009 12:00:00 PST

Luxury brand Rock & Republic and Essie Cosmetics have joined creative forces to push forward this season’s matte trend.

Champ Retains Her Title

Thu, 15 Oct 2009 12:00:00 PST

Lynn Lammers is once again NAILS’ top competitor this year. With a whopping 117 points, Lammers has reclaimed her #1 status from last year. Coming in second was Odyssey’s Trang Nguyen, and in third was England’s Kristy Meakin.

Ellen DeGeneres Gets Her First Manicure — And Talks About It

Thu, 15 Oct 2009 12:00:00 PST

OPI took to the spotlight in the opening monologue of the October 13, 2009 episode of The Ellen DeGeneres Show. Announcing that she had finally gone for a manicure, the famed comic and talk show host devoted her opening monologue to humorously chatting about the array of OPI nail colors available and their imaginative names.

Shoe Accessories

Thu, 17 Sep 2009 12:00:00 PST

Clients are more likely to show off their new pedicures in comfortable heels and sandals. With cushions, inserts, and protectors available, stock up on shoe accessories to enhance your clients’ footwear comfort.

Living the Dream

Thu, 17 Sep 2009 12:00:00 PST

From getting initial experience and photos to selling yourself at an appointment with an agent, this is a handy how-to guide for finding an agent for freelance manicuring work.

Boutique: Breast Cancer Awareness Products

Tue, 15 Sep 2009 12:00:00 PST

October is National Breast Cancer Awareness Month, and there’s no better way to show your clients you care than by retailing products that donate a portion of their proceeds to benefit breast cancer organizations.

Social Networking for Nail Techs

Fri, 11 Sep 2009 12:00:00 PST

Like many salons, East Village Spa in Des Moines, Iowa, was fully booked for Valentine’s Day, then right before the appointment cancellation charge cut-off of 48 hours, clients “suddenly” realized they wouldn’t be able to come in. Rather than lose money on empty appointments, the salon posted the new openings on Twitter. “They were immediately snatched up by people who’d waited too long to make Valentine’s Day plans. Twitter helped us stay 100% booked,” says owner Cassie Sampson.

New Moon

Fri, 4 Sep 2009 12:00:00 PST

Half-moon manicures are the newest fall trend to take the runways...and your salons...by storm.

Card Holders

Wed, 22 Jul 2009 12:00:00 PST

Who says business can’t be fun? With options that range from colorful, to funny, to ornate, the right business card case can liven up a dull work day, or make a lasting first impression. Stock up on business-card holders for those business-savvy clients.

Bath Goodies

Tue, 21 Jul 2009 12:00:00 PST

Most women juggle a lot of responsibilities, and a soak in the tub may be the only time they’ve got to unwind. These great-smelling goodies are for throwing in bath water, and whether they steep, fizzle, or melt, they’re guaranteed to make downtime more enjoyable. Stock them in the retail area for those clients who need some extra pampering.

When Retail Doesn’t Sell Well

Wed, 1 Jul 2009 12:00:00 PST

“Retail is like real estate sitting on your shelves,” says Bryan Durocher, president of Durocher Enterprises. “If a product is not turning a minimum of six to eight times a year, get rid of it and replace it with something that will sell.”

Are Men Ready to Wear Polish?

Fri, 26 Jun 2009 12:00:00 PST

American Idol's Adam Lambert loves "guyliner" and black nail polish. Should we expect to see more guys asking for polish?

Flip Flops

Mon, 1 Jun 2009 12:00:00 PST

Whether cute, comfy, or for emergencies only, every woman has at least one pair of flip flops. Display some fun footwear and your client may walk out wearing a pair.

What Women Want (and are buying)

Fri, 22 May 2009 12:00:00 PST

Women want to be a better version of themselves. They’re looking for products that will transform them, but they’re also looking for a great deal. At a recent trade show, The Benchmarking Company’s Alisa Marie Beyer presented these findings, found via a survey conducted by her beauty marketing research firm. Read on to find out what else the study showed — and how you can use it to your advantage.

Eye Candy

Mon, 13 Apr 2009 12:00:00 PST

Part of the appeal of the old-fashioned candy counter was the brilliant display methods, says Julie Shepperly, director of education for Milady. “They put everything front and center, bold and beautiful."

Eyeglass Cases

Tue, 7 Apr 2009 12:00:00 PST

It’s nice to have an extra sunglass or eyeglass case in case one goes missing, or just for some variety. Display cute cases that catch the eye, and your grateful client may remember that she has unprotected frames in her oversized bag.

2007 Salon of the Year: M&M Nails & Wellness Center

Tue, 7 Apr 2009 12:00:00 PST

M&M Nails & Wellness Center wins 2007 Salon of the Year award. Owner Maisie Dunbar calls it "the pinnacle of my nail career."

American Crew Designates Men’s Grooming Day

Tue, 7 Apr 2009 12:00:00 PST

A National Grooming Day for Men is in the works.

95° & Sunny Travels with Pro Golfers

Tue, 7 Apr 2009 12:00:00 PST

Tournament players treated to nail files and Shirley Jones.

China Glaze Supports the Arts

Tue, 7 Apr 2009 12:00:00 PST

Nail polish and manicures headline in a play.

Valinoti Gets Star Award

Tue, 7 Apr 2009 12:00:00 PST

Valinoti recognized in Star Magazine for her trendsetting nails.

Essie Polish Benefits Dress for Success

Tue, 24 Mar 2009 12:00:00 PST

Essie Cosmetics and The Style Network donate profits from Style.Berry polish to Dress For Success.

ibd Pampers Celebs at ESPY Awards

Tue, 24 Mar 2009 12:00:00 PST

ibd Pampers Celebs at ESPY Awards

It’s a Match!

Tue, 17 Mar 2009 12:00:00 PST

Polish and shoe color that go together? That’s what’s new on the trend reports…

It's Creme Brulee for Messing

Tue, 3 Mar 2009 12:00:00 PST

Actress and host of the Costume Deisgner Guild Awards Debra Messing picks opaque ivory polish from CND.

Nail Techs Share Their Star-Studded Stories

Mon, 23 Feb 2009 12:00:00 PST

From doing a celebrity's nails to driving one while in the Air Force, these nail techs have stories to tell.

Be the “Best of” Your Town

Thu, 19 Feb 2009 12:00:00 PST

Part substance, part strategy, staking out your spot on local “best of” lists requires a game plan. NAILS attempts to demystify the process of claiming your spot on the list.

Maintaining a Mani

Tue, 10 Feb 2009 12:00:00 PST

Deborah Lippmann guides Martha’s viewers in long-lasting polish.

Nail Tech Seizes her Success

Mon, 9 Feb 2009 12:00:00 PST

Well-known nail industry veteran and NSI educator, Erin Snyder, has book of inspirational works published.

Ugly Betty a Natural Beauty

Fri, 30 Jan 2009 12:00:00 PST

Golden Globe-nominated Ugly Betty actress America Ferrera was anything but at the awards show earlier this month.

All Mixed Up

Wed, 14 Jan 2009 12:00:00 PST

Even with all the great polish colors available from your favorite professional nail manufacturers, sometimes you have to mix it up yourself to get just the right color.

Jessica's Damaged Nail System

Thu, 1 Jan 2009 12:00:00 PST

With Phenomen Oil and Nourish Therapeutic Cuticle Formula, Jessica’s new Damaged Nail System rebuilds nails from the foundation to the surface.

Passionate for Purple

Mon, 1 Dec 2008 12:00:00 PST

What’s this season’s it polish color? The consumer magazine beauty blogs are abuzz with the polish-people-eating color, purple.

90210: A Colorful Zip Code

Mon, 1 Dec 2008 12:00:00 PST

OPI announces 90210 by OPI...the Ultimate Zip Code for Color, three hot new shades inspired by the new 90210 on The CW.

Celebrities Love Minx Nail Coatings

Mon, 1 Dec 2008 12:00:00 PST

Minx Nail Coatings are the hot accessory on female musicians and other top celebs.

"Squoval" Nails Popular With Glamour Magazine Readers

Sat, 1 Nov 2008 12:00:00 PST

On a recent web poll at Glamour.com, 57% of the respondents say they love the squoval shape.

Knowles Sisters Are Crazy for Obama!

Wed, 1 Oct 2008 12:00:00 PST

Beyonce and her sister Solange use their nails to show their support for democratic presidential nominee Barack Obama

Ask The Manicurist

Mon, 1 Sep 2008 12:00:00 PST

You first met The Manicurist — aka Rebecca Seals — in our April issue and judging by your response, you enjoyed her “pull no punches” attitude. Here’s her take on free repairs, last-minute changes, long-winded excuses, and other headaches of daily salon life.

CND Gets Huge Coverage in New York Times for Fashion Work

Mon, 1 Sep 2008 12:00:00 PST

CND's Team Creative has brought a whole new level to respect for nails in the world of high fashion. Catch the full story, including a video and podcast behind the scenes of the work of your fellow nail professionals. You'll feel so proud!

Education Leads to Retail Sales

Tue, 1 Jul 2008 12:00:00 PST

Salon consultant Bryan Durocher of Durocher Enterprises offers a way to make opening a dialog with clients just a little bit easier.

Why won't people buy products for at-home use, but instead seek freebies?

Sun, 1 Jun 2008 12:00:00 PST

I don’t know if people’s budgets are to blame but they don’t want to buy products for at-home use. They want you to give it away to them for free. I do have promotions and giveaways from time to time, but I can not afford to constantly give away products. How can I get them to pay for these items?

Is the recent consumer press about possible dangers at nail salons good or bad?

Thu, 1 May 2008 12:00:00 PST

Read how nail technicians and salon owners keep their clients' confidence and dispel their fears by making safety and sanitation in the salon an open book.

Ask the Manicurist

Tue, 1 Apr 2008 12:00:00 PST

In this installment, The Manicurist tackles cancellation fees, early clients and those nagging cell phones.

Bad Press? Who Cares?

Tue, 1 Apr 2008 12:00:00 PST

Has the hubbub surrounding salon sanitation had a measurable effect on your business?

What's New on Retail Shelves

Sat, 1 Mar 2008 12:00:00 PST

We asked NAILS readers what new retail products they’ve recently introduced. Far and away the most popular move was to add a new polish line from the top professional brands. Cuticle care products and lotions were also popular choices. Foot care follows in fourth place, then skin care, with Entity’s Nanovive Skin Revival System a particular favorite.

What's It to You?

Wed, 1 Jun 2005 12:00:00 PST

If nail techs won't retail nail products, manufacturers will have to sell them in alternative outlets.

Diary of a Celebrity Manicurist

Sat, 1 Jan 2005 12:00:00 PST

Celebrity manicurist April Foreman says that when she first became a manicurist is was just to work her way through school. She soon discovered it was a key that opened many doors.

When Fashion Meets Nails (CND at Fashion Week Spring 2003)

Sat, 1 Mar 2003 12:00:00 PST

Creative was the sole nail sponsor a GenArt 2003, creating exclusive designs for three of GenArt’s up-and-coming designers’ fashions.

25 Simple Ways to Promote Your Retail

Tue, 1 Oct 2002 12:00:00 PST

Discover new methods for increasing retail sales in this article packed with suggestions.