Nancy Hendrickson

Opt-In Skin – A Review

Nancy Hendrickson — Tue, 15 May 2012 14:04:03 +0000

I purchased the Opt-In Skin Wordpress plugin about three months ago ($47) and have been playing with it on one of my blogs. You can watch the video on the site, but in brief, here’s what it does: Once installed, you can create a variety of opt-in forms, including code from most of the major mailing list [...]

Morphing Into a Mystery Writer?

Nancy Hendrickson — Mon, 14 May 2012 16:56:50 +0000

I recently completed a 10-week course at Gotham Writers’ Workshop, under instructor Carole Bugge. Carol is the author of the novels The Star of India, The Haunting of Torre Abbey and several “Who Killed” novels. I learned so much about character, plotting and setting that I feel far more confident about tackling a mystery novel than [...]

Today’s Resource: Writing and Selling Your Mystery Novel

Nancy Hendrickson — Thu, 10 May 2012 13:01:17 +0000

Although I primarily write non-fiction, like most people I have a yen to write a novel.And for me, that translates into writing a mystery. I purchased Writing and Selling Your Mystery Novel a few months ago and am slowly working my way through the chapters. What I love about the book is that each chapter [...]

Today’s Resource: 100 Inspiring Videos for Writers

Nancy Hendrickson — Wed, 09 May 2012 13:00:39 +0000

From Frank McCourt, on writing about poverty, to New Yorker journalist David Remnick, links to 100 videos for writers of all genres. Videos are categorized by Fiction Non-Fiction Journalism Plays Classic Literature Advice from Writers Creativity Basics Business Take the time to do a browse – - there are some absolute gems in here. Copyright © [...]

Today’s Resource: LinkedIn App Released for iPad

Nancy Hendrickson — Sat, 28 Apr 2012 01:57:18 +0000

Although LinkedIn has had an iPhone app for quite awhile, it just released the iPad version – and it’s stunning. The “home” page is divided into three sections – All Updates, You, and Inbox. The center box (You) SHOULD see my photo – and this is the one glitch I found. The first time I [...]

Today’s Resource: Choose Your Pinterest Board Covers

Nancy Hendrickson — Fri, 06 Apr 2012 14:45:38 +0000

In case you didn’t notice, Pinterest just added a much-requested feature: You can now set the cover image on each of your pinboards. Now you have greater control over the appearance of your profile page. When Pinterest did a re-design of profile pages last month, they also introduced board covers. By default the cover (the [...]

Today’s Resource: Why iPhoto Rocks

Nancy Hendrickson — Mon, 26 Mar 2012 17:21:38 +0000

I’m a photo geek – have used Photoshop since back in the day. Have tried a bunch of photo editing apps for the iPad – and while I like (and sometimes love) many of them, iPhoto for the iPad really rocks. Here’s why 1. Intuitive 2. Easy 3. Flexibility 4. Doesn’t get in the way [...]

Today’s Resource: Free Content Marketing Course from Brian Clark Copyblogger

Nancy Hendrickson — Sat, 24 Mar 2012 00:17:04 +0000

Michael Port (bestselling author of the tremendously useful Book Yourself Solid) has put together a nifty resource with Brian Clark. It’s a five-part series about Brian’s approach to content marketing — how the Copybloggers use content to create a business asset, putting content at the heart of a thriving company. The series of interviews is [...]

Build Backlinks to Your Writer’s Site Using These 12 Websites

Nancy Hendrickson — Wed, 25 Jan 2012 21:36:59 +0000

A Dozen of My Favorite Web 2.0 Websites Use these sites to create powerful (and authority) backlinks to your own site or blog: Squidoo Tumblr Pinterest Weebly LiveJournal Wikispaces Xanga Friendster YouTube HubPages Docstoc StumbleUpon Copyright © 2012 Nancy Hendrickson. This Feed is for personal non-commercial use only. If you are not reading this material [...]

January 15 Curated Writer

Nancy Hendrickson — Sun, 15 Jan 2012 17:58:03 +0000

Researching, curating and sharing the best online articles for writers in all genres Apple’s War on Amazon Starts Thursday Cult of Mac Google Search Adds Google+ Social Examiner How to Create a Story Kindle Author Why Your Copy Isn’t Converting CopyBlogger Indie Authors in the Spotlight Ken Hoss Work Over Your Head Ken Pressfield One [...]

My Bitch About Poorly Researched Time Travel Books

Nancy Hendrickson — Sun, 01 Jan 2012 23:57:24 +0000

Good God! If you’re going to write time travel do your research! I downloaded a Kindle time travel novel last night and 30 minutes into it I was so disgusted with the jarring lack of accuracy that I deleted it from my iPad. No matter that the story had a fascinating premise or that the [...]

I Never Met a Semicolon I Didn’t Like. How About You?

Nancy Hendrickson — Sun, 04 Dec 2011 19:46:57 +0000

I attended a writing seminar many years ago and the speaker – - who was pontificating from his “I am great” platform – - told the gathering that the use of a semicolon would guarantee a rejection slip. As a long-time semicolon user (and lover), his proclamation scared the bejeezus out of me. Fortunately, the [...]

iA Writer Updated – Writers Will Love Adding Dropbox Folders

Nancy Hendrickson — Fri, 02 Dec 2011 23:00:00 +0000

Did you catch my review of iA Writer the other day? It’s my app of choice for writing on the iPad. Version 1.4 was just released – a free upgrade if you’re running the app. The two big changes are the support for Dropbox folders and iCloud support. Now, you can add a new Dropbox folder [...]

Free Fantasy and Sci-Fi Digest for Kindle and Kindle Apps

Nancy Hendrickson — Fri, 02 Dec 2011 18:37:18 +0000

If you write or read Fantasy and Sci-Fi, you may want to check out this free offer over at Amazon. It’s a free subscription to Fantasy and Sci-Fi Digest. Amazon notes that most subscriptions have a free 14-day trial period, but this “this exclusive digest edition of “Fantasy & Science Fiction” magazine is always free [...]

Kindle Fire Overtaking iPad?

Nancy Hendrickson — Fri, 02 Dec 2011 15:19:13 +0000

Mashable reported that BestBuy says the Kindle Fire is their best selling tablet, overtaking the iPad in sales. Don’t know if you saw the article last week, but apparently Amazon has priced the Fire so low it’s actually taking a tiny loss on each tablet sold. But, if you add up the ebook sales on [...]

Why Authors Have to Publish on Kindle and Nook – Now!

Nancy Hendrickson — Fri, 02 Dec 2011 03:10:29 +0000

Been thinking of selling on Kindle or Nook but haven’t gotten around to it? Now’s the time. As of this morning, Kindle has more than one million Kindle titles, and now Juniper Research released a new report on mobile eBook sales, which it forecasts to reach close to $10 billion ($9.7b) by 2016, up from [...]

Need a Great Text Editor for the iPad? Try iA Writer

Nancy Hendrickson — Tue, 15 Nov 2011 15:39:19 +0000

iA Writer (available for MAC and iPad) is one of many text editors I’ve tried for my iPad and the one I’ve decided is THE keeper. As a fulltime freelance writer I know how important it is to eliminate distractions and just do it. And iA Writer allows me to do just that. BTW – [...]

Ghostwriting – Are You Cyrano Enough for the Job?

Nancy Hendrickson — Mon, 14 Nov 2011 20:32:11 +0000

I think one of the earliest ghostwriters on the Planet was Cyrano de Bergerac, the poet whose love letters written for Christian, a young cadet, won the heart of Cyrano’s own love, the beautiful Roxane. Edmond Rostand’s play, written in 1897, has been played out time and again, from the 1950 Jose Ferrer film to [...]

The Art of Shielding Yourself From Rejection

Nancy Hendrickson — Wed, 19 Oct 2011 17:20:31 +0000

Want to be a freelance writer? Then find a few ways to shield yourself from rejection letters, critical readers, or just plain being ignored. When I first started freelancing I sent out dozens of gawdawful queries; no surprise that I collected enough rejection letters to paper at least part of a room. (This was back [...]

New Blogging Book by Problogger Darren Rowse

Nancy Hendrickson — Tue, 10 May 2011 13:08:09 +0000

Darren Rowse of Problogger fame today released his new e-book, Problogger’s Guide to Your First Week of Blogging. Darren says this book is like his 31 Days to a Better Blog (click to read a review) except it concentrates only on the first seven days of starting a new blog. The new e-book is broken [...]

31 Days to a Better Blog Workbook – Price Goes up on May 10

Nancy Hendrickson — Tue, 03 May 2011 17:06:29 +0000

I received an e-mail from Darren Rowse (of Problogger fame) letting me know the cost for his 31 Days to a Better Blog Workbook was going up in price on May 10. I purchased the workbook when it was first released and it’s excellent. I wrote a review of 31 Days to a Better Blog [...]

Rob Schultz’ Free Webinar on Profiting from Article Writing

Nancy Hendrickson — Wed, 27 Apr 2011 15:23:25 +0000

I attended Rob Schultz’ Article Challenge a couple of years ago – and as noted in an earlier post, I still refer to the 3-ring binders of information. Rob is launching his new and revised version of the Challenge in May. As Rob will tell you, sometimes the easiest way to build a business is [...]

Negotiating a Book Contract

Nancy Hendrickson — Mon, 25 Apr 2011 17:25:47 +0000

Should you try to negotiate your book contract, or just go with what the publisher considers a “standard” contract? Since I just completed a negotiation, my vote is to negotiate. In reality, though, the results of a negotiation depend upon the publisher’s flexibility your relationship with the publisher reasonableness (on both sides) how much they [...]

Build Your Business with Article Challenge 2011

Nancy Hendrickson — Thu, 21 Apr 2011 15:06:51 +0000

Two years ago I took Rob Schultz’ Article Challenge. If you use articles to promote your books, your services, or your products, Rob’s course is THE article course of choice (at least MY choice!). To this day I still use Rob’s materials as a reference when I want to write articles with a different format [...]

Get Things Done With The Action Machine

Nancy Hendrickson — Tue, 12 Apr 2011 20:30:42 +0000

I received an e-mail from my colleague Derek Franklin, letting me know his Action Machine 3 is now available. Yippee! I’ve owned The Action Machine since the first version was first released way back when, and have followed Derek for far longer than that. In case you don’t know him, his books on technology (published [...]

How Poor Usability Can Kill Your Copy and Conversions

Nancy Hendrickson — Mon, 21 Mar 2011 15:10:25 +0000

High Rankings Advisor’s newsletter (which always has great info) published an article by Karen Thackston about how poor ROI can be related to navigation and site flow rather than poor copy. She gave the example of a site selling custom handbags. The copy was excellent and the photos “gorgeous”. But when a buyer got to [...]

New E-Book Guides Bloggers in Creating a Solid Career

Nancy Hendrickson — Mon, 28 Feb 2011 22:56:34 +0000

Review: The Blogger’s Guide to Freelancing If you want to get out of the “wannabe-writer-rut” and start making a living doing something you love, pop over to Ali Luke’s site and grab a copy of The Blogger’s Guide to Freelancing. I’ve been around the block enough times to know glitter from gold – and Ali’s [...]

10 Free Resources for Copyright-Free Images for Your E-Book

Nancy Hendrickson — Mon, 28 Feb 2011 08:05:28 +0000

Bureau of Land Management National Oceanographic and Atmospheric Administration Department of Defense Images of American Political History National Park Service Archives National Park Service Historic Photo Collection National Aeronautics and Space Administration (NASA) Department of the Navy Ansel Adams Manzanar Photos (I used one of these for my Kindle article on writing memoirs) Stock.xchng (some [...]

Freelancer Food for Thought – Manifest Some Change in Your Life and Your Business

Nancy Hendrickson — Sat, 29 Jan 2011 19:39:22 +0000

How many books can you read about attracting what you want into your life? A limitless number, it seems. That’s why I was lukewarm about reading Manifesting Change, by Mike Dooley (author of Infinite Possibilities). But because a friend recommended it, I ordered a copy from Amazon ($14.58) and ended up reading it in a [...]

Kindle Books Can Now be Loaned

Nancy Hendrickson — Fri, 31 Dec 2010 02:18:08 +0000

Amazon announced its new program today, allowing readers, even non-Kindle owners, to borrow a book from another user for 14 days. The books can be downloaded and read using the Kindle or Amazon’s free Kindle apps available on various mobile devices. As an author, we have the option to opt-out of making our books available [...]

Right Brain Copy Secrets

Nancy Hendrickson — Wed, 13 Oct 2010 04:46:58 +0000

I would estimate 99% of all copy written is dull. Boring. Most of it is unsuccessful. And instead of being a delight, an incredible chore to read. The biggest reason for this lack of success is, in my view, because it is “left brain” copy. Left brain copy may be logical. The copy may make [...]

Do These 5 Things to Start Your Freelance Business

Nancy Hendrickson — Thu, 23 Sep 2010 19:18:26 +0000

New course for freelance writers: Social Networking: The 21st Century Way to Find New Clients On the laptop I use for all my writing work, I have a label stuck beneath the screen that says, “Money Favors Speed.” You probably know at least one person who is always planning something big that they’re going to [...]

Review: Benjamin Franklin’s The Way to Wealth – A Message for Today

Nancy Hendrickson — Mon, 13 Sep 2010 18:54:05 +0000

Benjamin Franklin’s The Way to Wealth Special Edition, by Jack Vincent Helpful Info Publishing Company September 2010, $12.95 We all want more money. But do our poor daily choices bleed us dry? This question and more are answered in the small but powerful book, Benjamin Franklin’s The Way to Wealth. I don’t know about you, [...]

Why You Should Keep Quiet About Your Goals

Nancy Hendrickson — Mon, 13 Sep 2010 15:33:41 +0000

Great video from TED about achieving your goals by NOT talking about them. (@3 minute watch) Copyright © 2012 Nancy Hendrickson. This Feed is for personal non-commercial use only. If you are not reading this material in your news aggregator, the site you are looking at is guilty of copyright infringement. Please contact legal@nancyhendrickson.com so [...]

Can You Measure ROI of Social Media Marketing?

Nancy Hendrickson — Tue, 31 Aug 2010 11:55:30 +0000

An online quipster poised the question: “How do you measure the return on investment (ROI) of social media marketing?” He then answered his own question with “You don’t.” Fortunately, that’s not exactly true. As businesses scramble to set up Facebook, Twitter and MySpace pages, analysts are scrambling to discover how impactful their company’s SMM has [...]

Add Interest to Your Site with a Collage

Nancy Hendrickson — Wed, 25 Aug 2010 16:44:37 +0000

It’s fun, it’s easy and it’s free I’m a photo-geekess; love shooting people, places and things. So of course was thrilled to discover Shape Collage, a free desktop software program that creates . . . . well, a collage Here’s one I did this morning of some of my favorite travels. Shape Collage is really [...]

Review: Social Media Marketing

Nancy Hendrickson — Tue, 24 Aug 2010 21:48:30 +0000

Social Media Marketing Strategies for Engaging in Facebook, Twitter & Other Social Media Liana “Li” Evans Que; 1 Original edition (June 28, 2010) ISBN-10: 0789742845 ISBN-13: 978-0789742841 360 pages $16.49 (on Amazon) Author Li Evans has been active in social media and search marketing for more than 10 years; who better to write a book [...]

Get Twitter Alerts with TweetBeep

Nancy Hendrickson — Sat, 21 Aug 2010 04:19:02 +0000

I use Google alerts all the time to keep track of topics of interest; right now I have alerts set to deliver the latest news on Amazon’s Kindle, best practices for website design, and copywriting (of course). If you run an online business, Google alert is the best (free) notification service around. Using it, you [...]

Are You One of the 93.6% of Small Business Owners Who Need Help?

Nancy Hendrickson — Wed, 21 Jul 2010 21:50:50 +0000

According to a 7,000-person 2010 U.S. Small Business Attitudinal Survey from the email marketing provider, ConstantContact 93.6% of business owners need help in finding the best way to get new customers 92.1% want help encouraging existing customers to refer more business 92% want help to identify the best online marketing tools When asked what specific [...]

Market Samurai Revisited – the only Keyword Tool You’ll Need

Nancy Hendrickson — Mon, 05 Jul 2010 14:26:38 +0000

Since August of 2008 I have been experimenting with one of the most professionally-crafted, lowest cost Internet marketing tools ever – - Market Samurai. First, I’m not the type to oooh and ahhhh over much of anything – - but this software is the real deal – - I use it almost daily in my [...]

Do You Dog-Food Your Services and Products?

Nancy Hendrickson — Mon, 03 May 2010 16:00:38 +0000

A popular post from last year Would you buy your own products? I heard something yesterday that really got me thinking about this. Someone called into A Way With Words–the National Public Radio show that discusses language, as in regional dialects, slang, word origins, grammar, and weird expressions–and asked about the use of “dog food” [...]

Yes, You Can Make Money Writing Shorts & Blog Posts Even When the Economy is Rotten

Nancy Hendrickson — Sat, 01 May 2010 13:31:29 +0000

Shorts (not the boxer variety!) are 500-700 word articles that are generally found in the front part of a magazine or published as a blog post. If you’re new to a publication or blog site, the editor will probably assign you a short rather than a full-length feature. Once you’ve proven yourself, you’ll get the [...]

Why Smart Marketers Must Publish on Amazon’s Kindle

nancy — Sun, 25 Apr 2010 03:54:35 +0000

If you’re selling a service or product and not self-publishing on Amazon’s Kindle platform, you’re not leveraging one of the Internet’s traffic giants. With more than 54 million hits a month, Amazon is the ultimate traffic-driver; even if you never own a Kindle why n ot get your e-books, special reports, or killer articles into [...]

Publish on Amazon Kindle and Make More Money

Nancy Hendrickson — Thu, 21 Jan 2010 22:12:55 +0000

The last two days have seen extraordinary opportunities opening up for publishers (authors) on the Amazon Kindle platform. Yesterday, Amazon announced it would increase payment to publishers (via an option) a 70% royalty fee on titles that met the following criteria: The author or publisher-supplied list price must be between $2.99 and $9.99 This list [...]

Amazon Bumps up Kindle Payment Amounts

Nancy Hendrickson — Thu, 21 Jan 2010 17:15:27 +0000

Amazon announced yesterday that publisher royalties for Kindle books will pop from 35 to 70-percent starting later this year. “Amazon Announces New 70 Percent Royalty Option for Kindle Digital Text Platform, Enabling Authors and Publishers to Earn More Royalties from Every Kindle Books SoldSEATTLE, Jan 20, 2010 (BUSINESS WIRE) — Amazon.com (NASDAQ:AMZN) today announced details [...]

Amazon Kindle Publishing in 2009: The Sheriff Came to Town

Nancy Hendrickson — Tue, 01 Dec 2009 15:32:57 +0000

For self-published authors who wanted to get their work in front of Amazon’s massive traffic, putting their work on the Kindle platform seemed like a no-brainer. At the beginning of 2009, almost anyone with a U.S. bank account and an article or book in digital format could publish to Kindle—including the bad, the good, and [...]

AbeBooks Holiday Sale of Signed Books

Nancy Hendrickson — Mon, 30 Nov 2009 22:40:47 +0000

My all-time favorite used bookstore online is having a Holiday Sale of signed books. I notice there’s a copy of Diana Gabaldon’s latest in the Claire-Jamie series – An Echo in the Bone. Gotta have it! Copyright © 2012 Nancy Hendrickson. This Feed is for personal non-commercial use only. If you are not reading this [...]

How Technology Brings a Famous Journal to Life

Nancy Hendrickson — Thu, 26 Nov 2009 00:02:44 +0000

At 12:00:01 GMT Thursday, November 26 (4:00:01 Pacific, November 25), the Scott Polar Research Institute will begin releasing the last journals of Captain Scott’s ill-fated Terra Nova expedition. The journal will be released day-by-day, starting today – 99 years from the date of the original entry. Beginning with the entry for November 26, 1910, which [...]

What Personality is Your Blog?

Nancy Hendrickson — Mon, 23 Nov 2009 14:55:06 +0000

A year ago I wrote about Typealyzer, a service that would analyze the personality of your blog based on your posts. At that time, my blog had only been running a couple of months, and its personality was assessed as ISTJ (introverted-sensing-thinking-judging) called The Duty Fulfiller. Sure, I like doing a good job, but I [...]

Does Your Niche Have Value? Ask Market Samurai

Nancy Hendrickson — Mon, 23 Nov 2009 03:06:40 +0000

This morning I poured a cup of New Mexico Pinon java, put on the headphones and watched the newest how-to video produced in Noble Samurai’s Dojo – - how to gauge the commerciality of your niche. Before talking business, I have to tell you, this Pinon coffee is a staple in my house. Blend high-altitude [...]

5 Tips for Marketing Your Non-Fiction Book

Nancy Hendrickson — Sun, 22 Nov 2009 23:29:36 +0000

Promoting your book is your responsibility, whether you’re lucky enough to get a publisher, or doing print-on-demand (POD). Boo-hoo. But, true. As the author of five non-fiction books (publisher-published) and two Nancy-published, here are my five favorite ways to market your work: 1. Create your website. As “duh” as this sounds, you’d be surprised how [...]

Preparing Your Book or Article for Kindle, Part II

Nancy Hendrickson — Tue, 17 Nov 2009 17:57:44 +0000

For Part I Selling Your Book on Kindle Okay, you have a Kindle account and are ready to sell. What next? Before you can do anything, you need to prepare your book for Kindle formatting. Unlike e-books that can be spruced up with beautiful graphics and color pictures, Kindle books are best suited for non-graphical [...]

Authors: Increase Conversion With a 5-Point Website Tune-Up

Nancy Hendrickson — Fri, 13 Nov 2009 21:00:04 +0000

Fellow authors – in addition to my career as a non-fiction author, I’ve spent close to 10 years doing website analysis for corporate, higher education, and personal websites. Increasing your conversion rate (the number of people who purchase your book or service, rather than just looking) is a must for authors, whether self or traditionally [...]

Make Money Writing About Your Hobby

Nancy Hendrickson — Sat, 07 Nov 2009 19:01:43 +0000

Internet Market Strategy For Serious Online Marketers Whether you have a yen for yard sales or a passion for pets, there’s an audience hungry for your articles. I found mine during a trip to Roswell, New Mexico back in the mid-90s. Since the “Roswell incident” of 1947, alien autopsies and government cover-ups have become cultural [...]

Selling Your Work on Kindle, Part I

Nancy Hendrickson — Thu, 05 Nov 2009 23:00:52 +0000

For the past many years, authors like me have supplemented their book and article-writing income by selling e-books. Promoting and selling e-books was a quick and easy way to re-purpose short stories, magazine articles, and books (fiction and non-fiction) with virtually no overhead. The good news: profits were high; the bad news – - sales [...]

Jeff Smith Interviews Nancy about Freelance Success

Nancy Hendrickson — Sun, 01 Nov 2009 21:50:08 +0000

Jeff [Question] Nancy, thanks for giving up some time to share your knowledge with our readers today. Can you give us an overview of your writing experience and what types of writing you have done to earn a living? Nancy Hendrickson [Answer] Jeff, I’ve written five books and over one-thousand shorts, features and Web pieces. [...]

Social Media Analogies in a Nutshell

Nancy Hendrickson — Wed, 28 Oct 2009 16:04:48 +0000

I sat in on an interesting webinar thrown by the 60-second marketer. The presenter gave these anologies for our favorite social media marketing sites. Facebook is like a pub, an informal place where people get together, hoist a beer and shoot the breeze. LinkedIn is like a Tradeshow – very business-like, watch your language, dress [...]

Write Your Novel in 30 Days

Nancy Hendrickson — Tue, 27 Oct 2009 16:16:40 +0000

It’s almost on us again: National Novel Writing Month – - do you have what it takes to join NaNoWriMo, the fun “seat-of-your-pants” approach to novel writing? Here’s the deal, per the NaNoWriMo site: Participants begin writing November 1. The goal is to write a 175-page (50,000-word) novel by midnight, November 30. Valuing enthusiasm and [...]

Join Me At Publishing Business Virtual Conference & Expo

Nancy Hendrickson — Fri, 23 Oct 2009 16:31:15 +0000

Join me @ the Publishing Business Virtual Conference & Expo Digital Content Day @ Your Desk Here are a few details: When: Thursday, October 29, 2009 Time: 10:00 a.m. – 5:00 p.m. ET Where: Your Computer – It’s Virtual & It’s Free Register now to get in on the goodies: Digital Content Day @ Your [...]

First Look at Nook

Nancy Hendrickson — Wed, 21 Oct 2009 16:08:26 +0000

Per Barnes and Noble, “Get bestsellers and new releases, your favorite newspapers, and magazines all delivered via fast and free 3G wireless. Great ebooks are just seconds away as you tap into the vast Barnes and Noble eBookstore. Sample any eBook for free.” It’s all about buying the Nook. This new entry into the e-reader [...]

Copywriting Grammar Ain’t Perfect

Nancy Hendrickson — Tue, 20 Oct 2009 18:34:38 +0000

MSNBC had an interesting article on the use of less-than-perfect grammar for Web copywriting. The trick, the article says is "balancing proper grammar with a conversational tone." Since consumers need to relate to your message, write in the same conversational tone you’d use if you were hanging out at Starbucks with your ideal customer. What [...]

Climate Change: Blog Action Day

Nancy Hendrickson — Thu, 15 Oct 2009 11:13:14 +0000

I’m participating (along with thousands of other bloggers) in the 09 Blog Action Day – - the once a year event when we all blog about a specific topic. By doing so on the same day, the blogging community effectively changes the conversation on the web and focuses audiences around the globe on that issue. [...]

Want to Know More About Social Media Marketing?

Nancy Hendrickson — Wed, 14 Oct 2009 19:45:49 +0000

Click the horizontal buttons to learn more about social media marketing. Copyright © 2012 Nancy Hendrickson. This Feed is for personal non-commercial use only. If you are not reading this material in your news aggregator, the site you are looking at is guilty of copyright infringement. Please contact legal@nancyhendrickson.com so we can take legal action [...]

Where Did the Famous Authors Live?

Nancy Hendrickson — Wed, 14 Oct 2009 18:10:39 +0000

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Earn Passive Income by Teaching What You Know

Nancy Hendrickson — Wed, 14 Oct 2009 13:31:36 +0000

My good friend, and fellow online entrepreneur, Lou Bortone (the OnlineVideoGuy) told me about a new service that is launching today at 11:00 am Pacific (1 Central, 2 Eastern). The service, Prfessor, allows non-techie people to set up their own "university", and teach the things they know – - and of course generate passive income [...]

Sell Your Books Internationally: Kindle Goes Global

Nancy Hendrickson — Wed, 07 Oct 2009 15:25:55 +0000

Amazon plans to start selling its Kindle reader in over 100 countries and territories on Oct. 19. Amazon is selling the Kindle with U.S. & International Wireless to customers in Asia, Africa, Europe, and South America, for US$279 for a reader with a 6-inch display and the ability to wirelessly download books and other content [...]

Authors: Can You Measure ROI of Social Media Marketing?

Nancy Hendrickson — Tue, 06 Oct 2009 14:31:21 +0000

An online quipster poised the question: "How do you measure the return on investment (ROI) of social media marketing (SMM)?" He then answered his own question with "You don’t." Fortunately, that’s not exactly true. Where to Start Measuring? As authors, businesses, solopreneurs, and entrepreneurs scramble to set up Facebook, Twitter and MySpace pages, analysts are [...]

Interview with a Mom-Author-Blogger

Nancy Hendrickson — Mon, 05 Oct 2009 14:22:36 +0000

Tina Nocera, founder of the Parental Wisdom blog, and the author of Because Kids Don’t Come With Manuals: Contemporary Advice for Parents, recently shared her experience of using her blog to promote her book. NH: Why did you start blogging? TN: Interestingly, the book is a conversation on parenting; something I mention in the introduction. A [...]

A Work-N-Progress

Nancy Hendrickson — Wed, 30 Sep 2009 00:23:27 +0000

Scenes from my fiction novel Locales: New York City, Bismarck, North Dakota, Montana Territory Dates: 1932 and 1876 Genre: Historical fiction/time travel Premise: Elizabeth Custer is given the opportunity to time-travel from 1933 to 1876, to see her husband one final time before his final battle on the Little Bighorn Scene: After the birthday party, April [...]

Authors: Learn How to Promote Your LinkedIn Profile

Nancy Hendrickson — Tue, 29 Sep 2009 22:08:59 +0000

LinkedIn isn’t the world’s most intuitive network, but you can do some pretty cool stuff – if you know where to look. For example, you can promote your LinkedIn profile by adding View My Profile buttons (like mine here), just by following these simple steps: 1. Click ‘Edit My Profile’ found in the left navigation [...]

Northern California Newspaper Reviews My Latest Book

Nancy Hendrickson — Tue, 29 Sep 2009 21:46:42 +0000

The Times-Standard of Eureka, California posted a very nice piece about my latest book, Historic Photos of Old California. In brief, they wrote: Author Nancy Hendrickson has written a new book that features a bevy of old California photographs. ”Historic Photos of Old California” (Turner Publishing Co., $39.95) includes 199 images from throughout the state, [...]

Nancy Hendrickson, Non-fiction author and coach

Nancy Hendrickson — Tue, 29 Sep 2009 16:58:14 +0000

Welcome to the official Website of Nancy Hendrickson, non-fiction author and coach. Here you can learn more about the author, her current works-in-progress, and her programs for private coaching. Or read sample chapters, reviews, and sign up for her newsletter containing exclusive behind-the-scenes information, book picks, and author interviews. Current News Right now, I’m finishing [...]

Nancy Hendrickson’s Favorite Internet Business Books

Nancy Hendrickson — Fri, 25 Sep 2009 15:55:15 +0000

I’m a book geek, and among my favorite reads are the following Internet-business books Facebook Marketing Content Rich Get Content, Get Customers Twitter Revolution Facebook Me! Waiting for your Cat to Bark? Don’t Make Me Think Letting Go of the Words Killer Web Content Tribes [...]

Three Easy Ways to Get Your Book Noticed on the Internet

Nancy Hendrickson — Thu, 24 Sep 2009 15:03:51 +0000

In the years that I’ve coached authors and entrepreneurs, I’ve discovered that the majority of people think marketing their books is an expensive proposition – - particularly when it comes to selling on the Internet. Truth is, it can cost a lot if you have the bad luck of working with an unscrupulous “publicist”, or [...]

Internet Passive Income Opportunities

Nancy Hendrickson — Wed, 23 Sep 2009 15:21:48 +0000

Yaro Starak wrote an interesting blog post the other day about passive income opportunities online. In brief, he detailed how (if you filter out the spam), you can easily find opportunities, although most people fail to actually work those opportunities. We’ve all seen it – the website that is thrown up in hopes of generating [...]

Brian Konradt of Book Author Services Interviews Nancy Hendrickson

Nancy Hendrickson — Tue, 22 Sep 2009 20:58:55 +0000

Interview by Brian Konradt of Book Author Services Since becoming a freelancer, NANCY HENDRICKSON has published more than one thousand features, shorts and newsletter columns in national and regional magazines and on the Web. Nancy is a full-time freelancer, living in San Diego. She specializes in computer, genealogy and history writing. [ BK ]: What [...]

Nancy’s Book Signing at Neiman Marcus

Nancy Hendrickson — Fri, 18 Sep 2009 19:13:13 +0000

Had a lot of fun at the Neiman Marcus Fashion Night Out, signing my newest book, Historic Photos of Old California. If you’re in San Diego on October 10, head down to Old Town (Captain Fitch’s Mercantile) – - I’ll be doing another signing from 2-4 pm. See you there! BTW – the Neiman event [...]

How to Use Twitter #HashTags

Nancy Hendrickson — Tue, 15 Sep 2009 16:06:58 +0000

I just completed setting up a Twitter account with custom background for one of my clients, and in preparing his Twitter to-do list, I realized I’d never blogged about Twitter #hashtags – an often overlooked Twitter function. What Are Twitter #Hashtags? To quote our friends over at Mashable, "Hashtags are essentially a simple way to [...]

Market Samurai Review: The Best Internet Marketing Tool. Period.

Nancy Hendrickson — Mon, 14 Sep 2009 14:39:17 +0000

Market Samurai is the Only Internet Marketing Tool You’ll Ever Need (IMHO) I had no idea, back in August of 2008, that I would discover one of the most professionally-crafted, lowest cost Internet marketing tools ever. Mind you, I’m not the type to oooh and ahhhh over much of anything – - but this software [...]

Increase Blog Readership by Crafting a Better Post Title

Nancy Hendrickson — Wed, 09 Sep 2009 16:58:57 +0000

Steal. Okay, I don’t mean go out and steal someone else’s title. What I mean is to emulate the format used by some of the smartest sales minds in the world – - people who design magazine covers. (read to the end of this post for my own technique to laser focus titles for a [...]

Writers Village University Interviews Nancy Hendrickson

Nancy Hendrickson — Wed, 02 Sep 2009 21:55:29 +0000

Spotlight on Nancy Hendrickson by Writers Village University T-Zero: Have you always been a writer? Do you have any particular background or creative writing courses that you draw from? NH: Even before I went to kindergarten, I remember running around with little pieces of paper I’d scribbled on. So yes, I think I’ve always been [...]

Nancy Hendrickson in Interview with Jenna Glatzer

Nancy Hendrickson — Tue, 01 Sep 2009 21:52:57 +0000

Excerpt from interview by Jenna Glatzer of AbsoluteWrite What’s a “niche” writer? A niche writer is one who specializes in writing for one or more markets. Although the majority of writers work in many markets, a niche writer has build a name in a specific market. For example, I frequently write for one genealogy magazine. [...]

Using Google Insights for Search

Nancy Hendrickson — Sat, 29 Aug 2009 17:12:26 +0000

httpv://www.youtube.com/watch?v=FQZCAY0SSIA Copyright © 2012 Nancy Hendrickson. This Feed is for personal non-commercial use only. If you are not reading this material in your news aggregator, the site you are looking at is guilty of copyright infringement. Please contact legal@nancyhendrickson.com so we can take legal action immediately.Plugin by Taragana

How to Create a Free Twitter Background

Nancy Hendrickson — Sat, 22 Aug 2009 13:49:59 +0000

httpv://www.youtube.com/watch?v=p9TM6IEflyE Copyright © 2012 Nancy Hendrickson. This Feed is for personal non-commercial use only. If you are not reading this material in your news aggregator, the site you are looking at is guilty of copyright infringement. Please contact legal@nancyhendrickson.com so we can take legal action immediately.Plugin by Taragana

New Direction: Coaching to Zen

Nancy Hendrickson — Sat, 22 Aug 2009 01:04:11 +0000

I’ve spent many years coaching and consulting with clients who want to _________ [fill in the blank]. In almost all cases, the client has innately known what they wanted, but through coaching gained the clarity needed to take appropriate action. It’s ironic, then, that I’ve struggled with "naming myself" because I can do such a [...]

How to Write a Compelling Ad using Market Samurai

Nancy Hendrickson — Thu, 20 Aug 2009 17:57:32 +0000

httpv://www.youtube.com/watch?v=pig4wZBH-5c Copyright © 2012 Nancy Hendrickson. This Feed is for personal non-commercial use only. If you are not reading this material in your news aggregator, the site you are looking at is guilty of copyright infringement. Please contact legal@nancyhendrickson.com so we can take legal action immediately.Plugin by Taragana

Nancy’s Latest Book Arrived: Historic Photos of Old California

Nancy Hendrickson — Wed, 19 Aug 2009 14:24:05 +0000

When a large, heavy box arrived at my door yesterday, I couldn’t imagine what it was – - until I saw it was from Turner Publishing – then I knew it was copies of my latest book, Historic Photos of Old California. Woo-hoo! I have to tell you – I was thrilled at the quality job [...]

Should You Use a Pen Name?

Nancy Hendrickson — Wed, 19 Aug 2009 03:00:06 +0000

3 Simple Steps to Getting Noticed Online (without shucking your jeans)

Nancy Hendrickson — Tue, 11 Aug 2009 22:53:01 +0000

In the time that I’ve worked with authors and entrepreneurs, it’s clear that many of them think promoting their services or products online is too expensive. Fact is, it can be. Bad news is, spending big bucks on pay-per-click or advertising doesn’t always translate to online sales – at least not for the "ordinary Joe". [...]

Review: How to Really Use LinkedIn

Nancy Hendrickson — Mon, 10 Aug 2009 23:01:12 +0000

For the last several months I’ve realized that my LinkedIn strategy has been less than brilliant. Translation: It totally sucks, lacks imagination and consistency, and serves my marketing efforts about as well as a bipolar Congress does the health care crisis. Solution: Get over to Amazon and buy How to Really Use LinkedIn, by Jan [...]

5 Best Premium WordPress Themes

Nancy Hendrickson — Sun, 09 Aug 2009 16:04:13 +0000

Over the years of pro blogging, I’ve tested hundreds of WordPress Themes, many free and others fee-based. Although I’ve seen lots of posts about the best free themes, I rarely read any about premium themes. Based on use for my own or client sites, these are my picks for the 5 best premium WordPress themes: [...]

Kaizen is Everywhere!

Nancy Hendrickson — Fri, 31 Jul 2009 20:13:10 +0000

I was sitting in a nail spa in Tallahassee, getting ready for my Department of Defense Worldwide Conference in Atlanta, and while getting "million dollar red" on my tootsie nails, I was half-watching a swimming meet in Rome. One of the U.S. women won an event (smashing a world record); when an interviewer asked what she [...]

What Do You Do If Something Leaves an “Aggressive” Comment on Your Blog?

Nancy Hendrickson — Fri, 24 Jul 2009 14:00:38 +0000

E-mail them and start a conversation. This happened to me just yesterday (and it isn’t the first time). As I was reading back through comments left by readers of the NancyHendrickson.com blog, one comment stood out because of its "aggressive tone". I actually thought the reader had a good point, so I e-mailed him and started [...]

How Close We Were to a Failed Revolution

Nancy Hendrickson — Thu, 23 Jul 2009 15:34:13 +0000

If you’ve read my blog or articles, you’ll have discovered my passion for American history – particularly the post-Civil War era on the frontier. In fact, my sister and I have built a Frontier Traveler blog about places we’ve been – and I’m sorry to admit that we struggle to find time to keep it [...]

Be Yourself, Even if you Have a Social Media Planner (Like Me)

Nancy Hendrickson — Thu, 23 Jul 2009 13:51:48 +0000

You may be tired of my talking about the Obama campaign and social media – - but having followed the SMB (social media blitz) for several months, I knew these guys were the top guns for using various social media channels to get out the word about the candidate and get out the vote. Now, as [...]

Accused of Twitter Stalking!

Nancy Hendrickson — Mon, 20 Jul 2009 19:06:09 +0000

I cracked up when I learned that a Twitter-newbie referred to me as a Stalker – - all because HE followed me, then weirded out when he read I was in his town! We had a laugh over this at dinner (Settimo Cielo — if you care to Google!), and decided that my role was far [...]

In Philadelphia

Nancy Hendrickson — Mon, 13 Jul 2009 20:07:05 +0000

Just landed in Philadelphia, on way to pick up rental car to drive to Trenton for a 7 pm meeting. Am pretty sure when we landed that the old buildings close to the end of the runway are Fort Mifflin. Gotta grab a couple of hours and get over there. Copyright © 2012 Nancy Hendrickson. [...]

Royals Now on Twitter

Nancy Hendrickson — Fri, 10 Jul 2009 19:11:42 +0000

Want to know what the Royals are up to? (think garden parties, charity events, church services) Pop over to their British Monarchy page on Twitter. Already pulling in more than 2,7000 followers, the Royals follow no one (what a surprise) – - but do keep the rest of the world up-to-date on day-to-day life with [...]

How I Got on Page #1 of Google in 3 Days (there is no magic)

Nancy Hendrickson — Fri, 10 Jul 2009 16:01:34 +0000

My client is a college that markets to military students. Because of the new GI Bill that went into effect August 1, 2009, there was a huge push in this industry to reach out to veterans who might be interested in getting a – - basically free – - education. My goal was to build the [...]

31 Days to a Better Blog Workbook – 25% discount today only

Nancy Hendrickson — Wed, 17 Jun 2009 12:44:43 +0000

Darren Rowse over at Problogger is selling his 31 Days to a Better Blog Workbook at a 25-percent discount for the next 12 hours or so. Instead of $19.95, it’s $14.95. Don’t know about Darren’s 31 days program? Click to read my review of 31 Days to a Better Blog Workbook (and the program). Copyright [...]