NetBiz http://blog.netbiz.com Digital Marketing for Small Businesses Mon, 24 Oct 2016 21:33:03 +0000 en-US hourly 1 https://wordpress.org/?v=4.5.17 Back to Basics Guide for Google Analytics http://blog.netbiz.com/2015/10/07/back-to-basics-guide-for-google-analytics/ http://blog.netbiz.com/2015/10/07/back-to-basics-guide-for-google-analytics/#comments Wed, 07 Oct 2015 22:01:12 +0000 http://blog.netbiz.com/?p=4866 Digital marketing is resource intensive. But, if you aren’t tracking the results of your online marketing, the efforts you put in could be worse than useless. To figure out whether your online marketing is effective and to better decide how to allocate your time and your money, you need to see who is arriving at […]

The post Back to Basics Guide for Google Analytics appeared first on NetBiz.

]]> http://blog.netbiz.com/2015/10/07/back-to-basics-guide-for-google-analytics/feed/ 2 Will the Google Mobile-Friendly Update Affect My Website? http://blog.netbiz.com/2015/04/15/will-the-google-mobile-friendly-update-affect-my-website/ http://blog.netbiz.com/2015/04/15/will-the-google-mobile-friendly-update-affect-my-website/#respond Wed, 15 Apr 2015 22:30:11 +0000 http://blog.netbiz.com/?p=5124 Google recently announced its latest search algorithm update launching on April 21, 2015. It will rank your site based on its ability to give mobile users the information they’re seeking, which Google refers to as “mobile friendliness.” In contrast to previous algorithm upgrades, such as Panda (Site Quality) and Penguin (Bad Link Penalties) which were […]

The post Will the Google Mobile-Friendly Update Affect My Website? appeared first on NetBiz.

]]> http://blog.netbiz.com/2015/04/15/will-the-google-mobile-friendly-update-affect-my-website/feed/ 0 Advanced Tactics for Developing Audiences and Competitive Intelligence: SearchFest 2015 Recap http://blog.netbiz.com/2015/03/02/advanced-tactics-for-developing-audiences-and-competitive-intelligence-searchfest-2015-recap/ http://blog.netbiz.com/2015/03/02/advanced-tactics-for-developing-audiences-and-competitive-intelligence-searchfest-2015-recap/#respond Mon, 02 Mar 2015 19:34:13 +0000 http://blog.netbiz.com/?p=4989 SearchFest 2015 Overview: “Competitive Intel” Why it’s important Competitive intelligence and understanding your audience are core components to succeeding with your digital marketing efforts. Competitive intelligence gives you a better look into what you’re up against in the marketplace. Is there something you’re missing? How are you differentiating yourself from your key competitors? Having a […]

The post Advanced Tactics for Developing Audiences and Competitive Intelligence: SearchFest 2015 Recap appeared first on NetBiz.

]]> http://blog.netbiz.com/2015/03/02/advanced-tactics-for-developing-audiences-and-competitive-intelligence-searchfest-2015-recap/feed/ 0 A Matter of Semantics: SearchFest 2015 Recap http://blog.netbiz.com/2015/02/27/a-matter-of-semantics-searchfest-2015-recap/ http://blog.netbiz.com/2015/02/27/a-matter-of-semantics-searchfest-2015-recap/#comments Sat, 28 Feb 2015 01:31:40 +0000 http://blog.netbiz.com/?p=5004 SearchFest 2015 Overview: “Semantic Juggernaut” Why it’s important In search engine optimization, you can play catch-up, or you can get ahead of the curve. Semantic search is the constantly evolving shift towards perfecting search accuracy by increasing search algorithms ability to gauge the contextual meaning of search and better understand what users are trying to […]

The post A Matter of Semantics: SearchFest 2015 Recap appeared first on NetBiz.

]]> http://blog.netbiz.com/2015/02/27/a-matter-of-semantics-searchfest-2015-recap/feed/ 1 How to Dominate Local Maps: SearchFest Recap http://blog.netbiz.com/2015/02/27/how-to-dominate-local-maps-searchfest-recap/ http://blog.netbiz.com/2015/02/27/how-to-dominate-local-maps-searchfest-recap/#respond Sat, 28 Feb 2015 00:10:32 +0000 http://blog.netbiz.com/?p=5022 SearchFest 2015 Overview: “Office Hours with ‘Professor Maps'” Why it’s important Search users, especially those on mobile, rely heavily on search engine maps to find businesses that are nearby. Maps are an integral piece of local search strategies. Unlike regular search options, maps gives a very good indication that a user is looking for a […]

The post How to Dominate Local Maps: SearchFest Recap appeared first on NetBiz.

]]> http://blog.netbiz.com/2015/02/27/how-to-dominate-local-maps-searchfest-recap/feed/ 0 Get Results from Your Local Content Strategy: SearchFest 2015 Recap http://blog.netbiz.com/2015/02/27/get-results-from-your-local-content-strategy-searchfest-2015-recap/ http://blog.netbiz.com/2015/02/27/get-results-from-your-local-content-strategy-searchfest-2015-recap/#respond Fri, 27 Feb 2015 22:52:43 +0000 http://blog.netbiz.com/?p=5025 SearchFest 2015 Overview: “Crafting and Executing a Local Content Strategy” Why it’s important With the rise in personalized content strategies and enhanced geographic targeting attributed to an increase in mobile usage, it’s becoming increasingly beneficial to hyper focus on local search. Not to mention there’s less competition. Without geographic modifiers in your content you’re more […]

The post Get Results from Your Local Content Strategy: SearchFest 2015 Recap appeared first on NetBiz.

]]> http://blog.netbiz.com/2015/02/27/get-results-from-your-local-content-strategy-searchfest-2015-recap/feed/ 0 Improving Content Delivery with Marketing Automation: SearchFest 2015 Recap http://blog.netbiz.com/2015/02/27/improving-content-delivery-with-marketing-automation-searchfest-2015-recap/ http://blog.netbiz.com/2015/02/27/improving-content-delivery-with-marketing-automation-searchfest-2015-recap/#respond Fri, 27 Feb 2015 21:37:03 +0000 http://blog.netbiz.com/?p=5011 SearchFest 2015 Overview: “Marketing Automation: The 40 Hour Asset” Why it’s important Wouldn’t it be great if your brand could get in front of your target audience in a highly personalized way? You can achieve that at scale with marketing automation. Marketing automation will not generate a pool of new leads, but if you’re already […]

The post Improving Content Delivery with Marketing Automation: SearchFest 2015 Recap appeared first on NetBiz.

]]> http://blog.netbiz.com/2015/02/27/improving-content-delivery-with-marketing-automation-searchfest-2015-recap/feed/ 0 Learn How to Perform an SEO Audit: SearchFest 2015 Recap http://blog.netbiz.com/2015/02/27/learn-how-to-perform-an-seo-audit-searchfest-2015-recap/ http://blog.netbiz.com/2015/02/27/learn-how-to-perform-an-seo-audit-searchfest-2015-recap/#respond Fri, 27 Feb 2015 20:38:18 +0000 http://blog.netbiz.com/?p=5014 SearchFest 2015 Overview: “Performing a Highly Technical SEO Audit” Why it’s important Intense competition for coveted organic search positions leaves little room for error. There are a wide range of perspectives ranging from businesses that don’t understand why their business isn’t showing up in search to those that understand, and have given up. SEO can […]

The post Learn How to Perform an SEO Audit: SearchFest 2015 Recap appeared first on NetBiz.

]]> http://blog.netbiz.com/2015/02/27/learn-how-to-perform-an-seo-audit-searchfest-2015-recap/feed/ 0 SearchFest 2015: Live from SearchFest with NetBiz http://blog.netbiz.com/2015/02/27/searchfest-2015-live-from-searchfest-with-netbiz/ http://blog.netbiz.com/2015/02/27/searchfest-2015-live-from-searchfest-with-netbiz/#respond Fri, 27 Feb 2015 16:53:09 +0000 http://blog.netbiz.com/?p=4962 Stay Connected Throughout SearchFest 2015 Throughout SearchFest 2015 on Friday February 27, 2015 we’ll be bringing you updates to the action with live-tweets on-location and overviews of many of the event seminars via our blog. Follow us on Twitter @NetBizSEM and follow the event via #SearchFest and @SEMpdx to keep your finger on the pulse […]

The post SearchFest 2015: Live from SearchFest with NetBiz appeared first on NetBiz.

]]> http://blog.netbiz.com/2015/02/27/searchfest-2015-live-from-searchfest-with-netbiz/feed/ 0 7 Strategies to Grow Your Facebook Page http://blog.netbiz.com/2015/02/19/7-strategies-to-grow-your-facebook-page/ http://blog.netbiz.com/2015/02/19/7-strategies-to-grow-your-facebook-page/#respond Thu, 19 Feb 2015 23:16:59 +0000 http://blog.netbiz.com/?p=4873 Trying to build a community around your Facebook page? Growing your Facebook community can be extremely challenging, but these seven growth hacking strategies will help you get started. Whether you have an established page lacking the reach or connections you’re looking for, or you’re just getting started on a community page, these ideas and strategies can help you boost […]

The post 7 Strategies to Grow Your Facebook Page appeared first on NetBiz.

]]> http://blog.netbiz.com/2015/02/19/7-strategies-to-grow-your-facebook-page/feed/ 0 Google+ Local Business Page Optimization Guide http://blog.netbiz.com/2015/02/09/google-plus-local-business-page-optimization-guide/ http://blog.netbiz.com/2015/02/09/google-plus-local-business-page-optimization-guide/#respond Tue, 10 Feb 2015 00:32:43 +0000 http://blog.netbiz.com/?p=4870 In late July last year Google released an unnamed but fairly significant update to their local search algorithm. A major authority in the search industry, Search Engine Land, coined this update: Pigeon. You may have heard of it. This update was geared towards local business and local search queries in an attempt to provide better results of queries […]

The post Google+ Local Business Page Optimization Guide appeared first on NetBiz.

]]> http://blog.netbiz.com/2015/02/09/google-plus-local-business-page-optimization-guide/feed/ 0