4 Free Easy Tips & Turbo-Charge your Google Adwords Sales!

By Bilal Hussain

If you’re looking to boost your click rates and cut your advertising cost with Google now, then all eyes open and read on

Because I will be revealing to you 4 shocking ways to dominate your Adwords listings, and wiping your competition off at the same time.

Better thank anything its easy to apply and quick

So let’s get started

1. Experiment an active headline, active headlines will replace your normal ads to what all the searchers are searching for.

So if your searcher types in, “cars”, this will appear in the headline

And if the searcher types in a phrase such as “cheap affordable cars,” then it will slip back to your old headline

Use that phrase by inputting in as, {KeyWord:affordable cars} in the headline section of your ad “affordable cars” is your default headline.

Bare in mind that the “K” and “W” are capitalized in “KeyWord”. For example “Affordable Cars” this means the search phrase will be capitalized. In this case, “Affordable Cars” instead of “Affordable cars” that’s if you input it as (Keyword).

Active headlines will almost always boost your click rate considerably, but it will also reduce the quality of traffic you will get.

You should experiment with active headlines. Once you have experimented that active headline in and you Adgroup are producing low-quality traffic, then you throw the active headline and a qualifier instead.

I’ve got some examples for a qualifier are to add a price to your ads, using words such as “For serious customers only”, buy now”, or use word that will send a message out to your targeted customers to click on your ad.

Also you might want to try adding words around your active headline such as “Unique {Keyword:Furniture}”, this works very well in Adroups with only a few keywords.

1. Testing ad positions – the highest one is always isn’t the best

You need to bare in mind that the number on position on the search will produce HUGE traffic, but that does not mean it will produce the best quality traffic.

As an alternative you can constantly adjust your bids, based on several day data collected, to target lower positions instead. Depending on your market you may want to target lower positions such as position three or four.

Keep in mind many bidders daily budgets cut off their campaigns at the end of the day, this means you can grab that part at a fraction of the cost, if you keep it out for too long it can be taken.

1. Use site selection correctly – Site selection allows advertisers to place their ads on specific sites.

It is completely different than search traffic and varies from normal content ads.

Instead of paying per click, your paying for impressions (or how many times your ads been seen) This can benefit some businesses or a huge waste of money for others.

It all depends on the market, some markets produce terrible traffic with search engine traffic but are excellent for site selection traffic, you might thinking whys that?

Its frequently because a market is in its early years, that means the target will not search for what you have to offer.

As an alternative the only way the target market can be reached is by reaching out to that community, these communities will be sites such as Blogs, forums or news sites.

I’ll give you an example, something like a tool that creates video blogs.

Very small ranges of people are looking to do this, but there are a lot of blogs publishers may easily be convinced that this is something they need to be doing.

The main point is, if you get good results with search engine traffic, then you may want to pay per click for your content advertising, the only exception is if you have an ultimate ad that generates a large amount of clicks, it will cheaper to pay for impressions.

1. Your best performing text ad on a banner

There are a lot of advertisers that either stick to only text ads, or their using banner ads that are not very effective, this is a costly mistake, the smart way to do this is by finding a very effective text ad.

Put that on a banner ad, you will find that these normally out-perform your text ads. That will be most profitable for you. It’s the right way to produce more sales.

Popularity links as you already know plays a big role in your website ranking within search engines.

The basic strategy to this is, the more links you have pointing to your website the more higher your website gets up the search engine ranking.

The most important part what you need to know is getting those high PR websites linking back to yours.

What you will be asking yourself is “how can I get those high PR links linking to my website without having to buy high PR links or spending hours looking for partners to link with the possibility of being denied by them.

Webmasters cannot afford to waste time, especially if you’re a part timer.

I’m going to reveal to you right now the strategy I use for getting HIGH PR links to your website and have them begging you to come.

The best thing is it can be done by following these 3 steps, I’m going to mention to you, so all eyes on, if you put just this to action, you will not only get hundreds of back links to your website, you’ll also get hundreds if not thousands of targeted visitors to your website at the same time….

And GUESS WHAT? IT’S ALL FOR FREE

Are you ready to rumble now?

Good lets go

1. Firstly you must write an article

You will need to write a related article about your product or services that brings the readers in and gets them to click through to your website, once they finishing reading it to find out more about your products and services you have to offer.

You probably “why do I have to write and article?”

It really simple actually because what do you get to insert and the end of your article?

Your Resource Box with your website details and most important of all you website URL pointing back to your website.

So let’s say when someone publishes your article to their website or in their news letter, blog or article directory, they MUST add your resource box with your website details and your URL

Some of you maybe scratching your head saying, I don’t know how to write and article, well you’re not alone.

I have put together few resources together so you can get the idea on how to structure your articles comfortably or get someone to help you write.

The second resource I’m going to give you today is Elance.com – http://www.elance.com – which basically this the place where you can submit a project by category and freelance writers etc your project will then bid, you pick the winner in the end and you set the budget.

That will point you in the right direction

Bare in mind you article is the crunch to it all for the back linking strategy, so make sure you put as much effort into and as much exposure.

Step 2 submitting your article to article directories

This is it, and it is very important you take a good look at this, because this where your articles are going to be picked up by website owners, Ezine publishers who are in constant greed for content to feed their audience.

There are literally thousands of article directories out there and thousands of ezine publishers looking for article content everyday and if they choose your article to publish to their website, they will have to include their resource box which includes you URL and website information.

The more articles you submit to article directories, the more potential back links you’re looking to receive.

Since article directories have brought up RSS (Real Simple Syndication) this will take your article so much further without lifting a finger and creating serious amount of back links, that’s what you want right? Good

We’ll get to RSS in a minute

Can you see the exposure behind writing an article?

Hope you can, ok keep up one last step

Step 3. Creating your own RSS feed for your articles

Now this is a very powerful step also

So what you need to do here is setup your RSS feed for your articles.

If you don’t know what RSS is, the basic definition….

RSS – an acronym “Real Simple Syndication” or “Rich site summary” and the XML extension is the format used to distribute you headline through the web which is also known as syndication.

Syndication is where the power of RSS is coming from, getting your message around the web in an instant to websites, subscribers and readers who subscribe to you RSS feeds.

The easiest way for you to do this is by setting up a blog either through:

WordPress.org – http://wordpress.org

Or through

Blogger.com – http://blogger.com

Word press is a much more advanced platform in blogging, such as scripting, I highly recommend Word press, but if you don’t have much experience with that you can use the blogger.com blog which takes 5min to setup.

Once you setup and ready to go, all you have left is your articles.

A quick tip to you make sure your using hyper links on your URL and use anchor text with your most targeted keywords, by doing this you will be recognised by search engines and ranked higher.

Once you have got you articles written, all you have to do is submit your new RSS feed to RSS directories and RSS search engines.

I’ve out down a couple of resources to get you going

Ping-O-Matic – http://pingomatic.com

RSS Top 55 – http://www.masternewmedia.org/rss/top55

That’s it.

I know theres been a lot of information to take in, but if you put those three steps in to action, you will surely get thousands of visitors to your website, this will benefit you huge and get you those back links from Ezine publishers and website owners

As you may already have a website and you will know the importance of traffic. Traffic is to internet marketing as location is to real estate that is the crunch, TRAFFIC if you don’t have that; you will not have any visitors to your website and that means no sales.

Mainly the creator of the website is the person that is driving to the website. The top ingredient in getting traffic is the search engine. Obviously you can use advertising such as video, newspaper, banners etc but its going to be costly, using search engines to get targeted traffic it is the least expensive method of advertising.

There are many website owners out there that do not understand the importance in search engines popularity, which gets you traffic and serious amount of it. The one thing what has importance is producing a good looking website; I’m not saying it is bad, but it is important for search engine placement. The following mistakes that most website owners out there are making I’m going to put down now for you, so you can avoid and go the right way and generate some serious targeted traffic to your site, that’s what your after isn’t it so lets get started.

1. Not using the correct keywords

This is very important choosing the right keywords is crucial to generating traffic, by choosing the right keywords and potential customers will get to your site much quicker. If you use the wrong keywords your site will receive very little traffic, not even that.

1. Duplicate keywords

If your using keyword more than once and their duplicated over and over again, this is also known as (keyword stacking) the search engines just miss the site or the page, so that is bad for search engines.

1. Robbing WebPages from other sites

You may have come across this before, ‘its only the internet, its ok, no one will know’ stealing content, icons and information, no don’t even think about it, that is one thing you want to stay away from others who have continually copying others work which is not search engine friendly at all. Search engines are very smart in that sense they can detect duplicated content when its going around, they have the power to stop you from being listed with them, so just keep that it mind.

1. Keywords that are not related to your website

There are many website owners out there who try to get their site seen by search engines, by inserting keywords that are irrelevant to their website. You will get owners that are inserting keywords that are so popular such as ”sex” or some famous celebrity, and hot topics of the day etc. The keywords do not have anything to do with the page topic. As the keyword is popular, owners think that it will super charge they traffic to the top. This is called spam by the search engines, this may cause the site to be removed completely from the search engines.

1. Keyword stuffing

This is similar to keyword stacking which I mentioned earlier, it means duplicated keywords to a graphic, layer or description on your website by using the “alt=” HTML parameter. If the search engines catch you with the text that does not relate to your description, graphic or layer they will consider it as spam.

1. Hidden texts

It might come across your mind that “if I hide my text so you cant see it” it will get me up in search engines, no wrong, do not try to hide your keyword phrases in your text by making them invisible. You will have some website owners out there that will change the colour of the text to the same colour of their text try to make it invisible (bad idea)

1. Relying on tiny texts

This is another way of hiding text just like the above hiding your text in your background, don’t try to hide your keywords and keyword phrases by shrinking them so small that you cant see them, its not going to help.

1. All search engines are the same, NO!

Many people take it that all search engines use the same rules, no it doesn’t work like that, each search engine have their own set of rules, they can change when their desire. So the best thing to do is, get the hang of the major search engine rules, you will get friendly with the rest.

1. Using Free Web Hosting

A big advice, do not use free website hosting, if your serious about generating some a lot of traffic to your website, then do not use free hosting, it will throw you of search engines that is a bad idea.

1. Not checking for missing web page elements.

Make sure you check your website for missing graphics, links etc, that will complete your website in detail, there are site out there that can do that for you free of charge.

These are few tips given that you should avoid, do not get that temptation to try them and try to get traffic, because it will cause some serious damage for you, it may prevent you from getting listed by search engines.

You wont just be wasting time working on your website, and get yourself thrown off which is not good, so just invest a little more time learn your way through the right way and generate traffic to your website with less hassle.

First of all what you may be asking yourself is what is blogging and what it is really all about, let me tell you right now blogging is a lucrative business and very easy to setup and manage. Can you see yourself getting paid by writing about things that interest you? Its true you can, No matter where you are and when ever you want, you can be in a internet cafe anywhere around the globe, it can be done in your own time, it wont be in the way of your vacation, spend as little time on your blog and more time on yourself.

What I’m going to get tell you today, is how to profit with a blog and setup one of your own all for FREE, would you be interested in some profits just by spending 20minutes a day on your blog? Course you would, so let’s get going.

Ok first thing first you need a blog, there are several options where you can get yourself a blog platform, and the options are:

1. Host a blog on your own with your own domain name
2. Get one for free

So what we’ll do now is get started on your free blog, you can get hold of a free blog right now on http://www.blogger.com, or get hold of a better version of blogging on http://www.wordpress.com Words Press is a completely free blog platform which I personally recommend and all the big time bloggers are all using word press.

The other blog platform which was blogger.com, this is owned by Google, so its going to be found by Google much faster than a Word press Blog. WordPress.com is a new option so I cannot give you any estimation on how fast you will be found on Googles listings. What I can advise is, word press is much better in a way that it is more advance than Google Blogger, such as track backs and categories, You can manage you side bar much more effectively and other features which I will explain to you later.

So get yourself your Blog whether it’s from Blogger or WordPress. Then get yourself comfortable with the platform, choose yourself the right theme and adjust any other other options to your requirements, and familiarise yourself publishing your first post on your blog.

Here are some small tips on getting your blogging vocabulary on a start:

Track back – If your posting about someone elses Blog post elsewhere, your post will come up on their “track back” section in their dashboard. Bare in mind this feature is not available with a Blogger account

Permalink – This officially stand for permanent links, which is also known as URL (Uniform Resource Locator) Permalink is the URL for each individual post that you make in your Blog.

Pinging – Pinging is the action where a certain aggregator is notified whenever your Blog is updated, that means the aggregator may show the newest post of your blog on their website. This is very useful way to gain traffic, we will discuss on traffic on another article.

Content

This is crunch time; let’s take a look at the type of content that will be effective for your Blog for you to make profits. You need to understand there is no fixed subject that your Blog should publish; this means you can post about whatever you’re interested in, it could be virtually anything. The difference between a profitable and a non profitable Blog is the way you write your content. So take a deep breathe and just pick what you would like to write just keep in mind you want something “light” not too heavy, You wouldn’t want to read your university professors lecture notes or the latest novel by your favourite author? When readers are on your Blog their there for information but they also looking around for information they can access much easily.

Why you have to provide readers with easy access information is to attract more and more visitors to your Blog also keep your current readers coming back for more. It is important to add yourself in to your Blog, your personal touch to your Blog post, such as a little humour, just relax and flow with your content as if you’re writing to a friend. Just to keep your readers on the ball just put in a good sense of humour, so add funny comments in your articles, it keeps your readers laughing.

One more important point is to avoid addressing your reader as plural units. Write your posts as if you’re having a conversation with your friend, this will get your readers to know you’re more and get a feel of you and your content.

So whiles your writing your content just establish your personality through your own words, everyone always want to know who their talking to, so just keep yourself tuned into your posts personally.

Having a great personality is a bonus, you will be great in creating content, when your creating a post your not just branding your Blog your branding yourself, your image, your name, when people mention your Blog, your name will go with it, when they need information they will know the source is you, just like brand names like Nike, for Sports wear and McDonalds for Fastfood, you will be known for your niche.

I will have more on this subject on my next posts, so keep in touch, Once the word gets around about your Blog, who ever needs to know about Blogging or your particular niche, they will come running to you and find you.

SEO (search engine optimisation) is an important source when you have a website and you need instant traffic. If you’re not in the top of search rankings no one will find it and you will have no traffic at all, so you need to make sure you website is ranked at the top of search engines so it can be seen and visited. Another important way to get up in ranking is having a lot of links. The more links you have to your website the more traffic you’ll get and your SEO ranking will get high up. It requires precautions so you don’t get spam links to your website.

Search Engine Optimisation companies cannot guarantee you a high ranking in all search engines for your site. So let’s get started Ill give you some tips to get your website in the top 10 rankings so on the first page of search engines. The internet is a free marketing, your website will naturally get into the place you want and receive traffic, many search engines insure that you rise above or fall below your position. This is why search engines are strict and you got to be in the good terms.

1)      The most important in search engine racking is content. Make sure you have plenty of content on your website with your keywords targeted within the article and title. The more content you have on your website the better. You should have roughly about a three hundred to five hundred words on each page but at the same time you need to look at the quality of the content you provide. If your just going to put three words of boring content and expect readers to just hang around, it wont happen you need them to come back over and over again.

2)      Sometimes your website URL (domain name) can help your ranking position, if you URL relates to some keywords it may help, it wont always you need to put in more than that.

3)      Search terms are recommended to be written in text, not graphics, if you use picture make sure you use alt tags to the picture, the alt tags are almost important than text. Another important tip is use keywords in your links to other pages. Search engines love links that lead to pages full of content that the all visitors are looking for. If you have a link that links to your page whiles the visitors has dropped by they may look around you website so be sure to have enough content to keep them busy.

4)      Choosing the right title is very important for your page, it will definitely make a big difference. Titles such as ‘free article on safe children’s toys’, or ‘contact the children’s toy expert today’ something in those word is very good to use as a title, those kind of titles will get you up in search engine rankings. The title is the most important and the best place to get your keywords in.

5)      The website navigation menu that appears mainly at the top of each page should include your pages title which has your keywords in them.

6)      There are a lot of competitive keywords so do not just use the most popular keyword phrases, be sure to include your niche keywords.

7)      Make sure you do not have links on your page that are not relevant. The more niche related your links are the better it is for ranking positions.

8)      You need to continuously keep your website updated as search engines love websites that are updated regularly even if its just a little tweak.

9)      You need to bare in mind search engines are not fans of automatic submission or multiple submissions, you need submit once manually.

10)  Keep up to date with SEO news, it will keep you in front of competition.

Pay Per Click what is it? It is an easy understanding of advertising strategy. Around 300 million searches being made all over the world everyday at the major search engines such as Yahoo, Google and Bing, that brings in 80% of internet traffic. Get your website on these major search engines is very important to get as many customers as possible to your website. For your ad to be clicked and viewed very often, your website should be at the top of all search lists. Most people only reach up to the third page of ranking, so the lower the ranking the less your ad is going to be clicked. “Pay per click” advertising, you pay to be seen on the internet search engines, you select any keyword or phrase about the website, and the highest bidder bidding for each keyword ranks the best. There is no up front cost, you only pay after your visitors have click.

Millions of people around the world click on “pay per click” advertisements campaigns. As the internet industry is hot, an ad from virtually anybody around the world can be seen on the internet.

Pay per click advertising is the fastest growing method of online marketing. Last year and estimation of $741.2 Million was spend on Pay per click advertising. The regular SEO (search engine optimisation) can take weeks or months to start producing results. Pay Per Click advertising can attract customers instantly, reason is, campaigns can be placed on any website and can be viewed by potential online customer from anywhere in the world at anytime every time.

Pay Per Click Advertising attracts the right customers instantly in a short a period of time. This is the best and fastest way of promoting products and services. You can also monitor who visits your website everyday, you can also track what they are looking for and their buying, with the right keyword phrases you can get the right people directed to your website and doing business with you.

Pay Per Click can be managed anytime of the day 24 hours a day 7 days a week from anywhere through the internet. This allows you to improve your campaigns effectively responding to activities of both customers and competitors.

So get started now take your business another way, the fast route to success.

The techniques I’m going to give you today are proven for making money with Google Adsense, it will get most Blogs and websites working. It’s no secret, just like every business you have to think smart and put your efforts into it to make it work. If you’re going to start with Google Adsense and thinking magically you’re going to be making $1000s each week. Well get that image out of your head because it will not happen sorry. The best way to make money on your Blog or website is by increasing your traffic. Iv got the best and the simplest way to, this is by distributing your articles to ezine lists, article announcement list, blog carnivals, social book marking sites such as face book, my space, digg, bebo and many more also yahoo groups don’t forget that. For your to get some serious traffic each day you need to publish at least one article a day, which needs to be with good quality and interesting for your readers.
When it comes to creating your ad units so they blend into your website or Blog, so change your unit colours to the same as your background colour this can be done by entering your hex colour code from your website or Blog so it looks as if its part of your website or Blog, just make sure it matches and does not look out of the way.

What you don’t want to do is put a border around your ad units that will not blend in, it will just stand out, and you will have to blend that in with your background colour to make it look part of your content.

The next step is to find yourself a profitable niche, the best way to find out if a niche is profitable is by doing a keyword search on the niche, by doing that you will know by the cost per click, if the CPC (cost per click) is low that means it is not a good niche to choose If the cost per click is high you will have a successful niche.

Keywords are compulsory, just make sure you do not flood your content with keywords, if you do that you’re just destroying the value of your content and the keyword. You need to get the hang of writing titles which involve common keywords and little in your contents.

Well its really easy here is a simple step by step system on how to exactly take control of your prospects when your calling them:

Turning your prospects into sales and sponsoring 10+ reps per month is sometimes by speaking to them depending on how your running your business, if your running it the right way all the answers are already built in your knowledge and how you have built, not using replicated websites and replicated auto-responders, if you have everything the same the answer your going to get is no from every prospect.

Following up your prospects and speaking to them is a weakness for some people, but it is not difficult to sponsor 10, 20 reps each month maybe more, we will give you a few tips on how to have the confidence to talk to your prospects easily and not let the prospect take control.

How to sponsor 10,20 reps

When your calling a prospect keep it a clean conversation and have the confidence on rejecting and qualifying prospects, ask them questions on how the business will be a fit for them, have they owned a business before, what was the industry they were in, what goal would you like to achieve, take the call in your own hands, listen to the prospect and answer them in a clean way without delaying the answer, if you delay the prospect will get out of your hands and all you’ll get is a no, which is bad.

Building self confidence

There is a free website which will give you that self confidence to achieve and speak to prospects which www.simpleology.com there are some that are shy, quiet and some that do not have the confidence in speaking to anybody, this Simpleology will teach you to take action when your leads are coming into your website.

A simple form on your website where your prospect will fill their details in, and you have to put your efforts, time and money to call them back and sometimes take the rejection from them.

Well there is another way where you could follow up your prospects with a touch of a button, all done on auto-pilot while your enjoying yourself shopping or enjoying life, you prospects will be responded through auto-responding emails, How does this work? Well heres how it works:

Auto responder with your business is a must in other word email marketing, building your contact list with your network marketing business is today’s way of succeed in business, your list of people is your asset which will help you make a ton of money, keeping in touch with your distributors, auto-responder is the best way, giving your down line updates on how to succeed in business, email marketing takes away the phone call in your business, you will not have to call your leads back if you setup you auto-responder the right way.

The most popular auto responders today are aweber and Get response all the alpha network marketers are using these email marketing strategies to succeed in their home businesses. Using auto responders with your business puts your business on auto pilot you don’t have move a finger, all you have to do is setup your account such as your form, depending on which auto-responder your using you can generate a html code and input that code into your website and there you have the form which your prospects will fill in their details.

Followup Messages

Email marketing will bring your business to your distributors inbox without you calling them, you have to setup your followup messages and when you would like them to be sent out, once you have a prospect signed up and verified their detail by email, they will start receiving your follow up emails, you can create as many followups as you wish, we do recommend you update it every time it keeps your down line in touch with you with updates on the industry, new products and tips.

Blog Broadcast

For example you have your list of people in place, and you have setup your Blog, blog broadcast will allow you to send your distributors/prospects updates on all your new blog post just by the push of a button, you are entitled to design your broadcasts and links, promotions you may have.

Making Money with Auto-responders

Email Marketing is another source of making a huge amount of money with auto-responders, if your list of people have that trust in you, which we will show you how to keep your list entertained and keep reading your emails after and after again, when you have a product which you are selling all you have to do is send one email which will go to all your list and there you have it sales coming in just by sending an email, we will go into much more detail in another post on how to get prospects to buy and buy from you.

There are tons of ways to get a large amount of traffic to your website such as:

Google Adwords
Yahoo
Msn
Social Network Website i.e Facebook, my space, twitter
SEO (Search Engine Optimisation)
Website Banners

How does it work?

Drawing traffic to your website is the crunch, there are several ways to advertise and drive traffic to your website, such as putting an advert in the newspaper, brochures, business cards, banners, inserting banners on to websites, PPC (pay per click advertising) SEO – search engine optimisation social advertising such as face book,twitter, my space blog, it all depends on your budget, how much your looking to spend on your advertising, we will get in further detail in each method on other posts.

The one advertising method which is very effective and highly recommend is PPC (pay per click advertising) google AdWords, yahoo search marketing, MSN PPC those are most effective and will drive huge amounts of traffic to your website if you do it right, there are sources that will teach you the right way with Google Adwords and other PPC methods, there are free videos teaching how to produce 100+ leads every day. All other PPC methods such as yahoo search marketing and msn are similar to Google Adwords such as platform which we will go into more detail with each platform on another post.

Sometimes PPC advertising cant be used depending on your budget, if its not used the right way it can be costly, the free videos will show you the right way to advertise using PPC Google Adwords. There is other methods to grow your business when building your business on a budget, there are a lot of free tips to build your business on a show string budget, through social media website such as facebook, twitter etc.

Once you have the hang on things you will receive tons of traffic to your website through any of ther advertising methods you use, bare in mind if you choose one method of advertise, stick to that do not go onto other methods it will just loose your concentration and slow things down with your business and take time to drive traffic to your website.

Depending on your mentors knowledge in the business, they may have an in house PPC expert and they will know the best way to drive traffic on which ever budget you have, but we will go in more detail on every method of advertising on this blog to teach you exactly the best and the cheapest way to drive traffic to your website.

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