Neuland

Social Game Summit 09: Climbing toward Profitability, part II

Steffan Heuer — Wed, 01 Jul 2009 02:23:46 -0700

Here is part two of Fabian Tan's report on the Social Gaming Summit 09. The first part can be found here. As users on social networking sites get older (according to Justin Smith over half of game...

Social Gaming Summit 09: Climbing toward Profitability, part I

Steffan Heuer — Fri, 26 Jun 2009 08:05:51 -0700

What's in store for social games now that every so-called platform from the iPhone to Facebook is alive with little apps that eat our time and attention and in return report back location and...

The DNA of "Made in Germany," part 5: Kathy Johnson's take

Steffan Heuer — Tue, 09 Jun 2009 09:23:00 -0700

Here's the next installment in my mini-series about national brand identity, to wit: What's the DNA of the phrase "Made in Germany?" I asked Kathy Johnson, one of the principals of Consort Partners,...

The DNA of "Made in Germany," part 4: Miko Matsumura´s take

Steffan Heuer — Sun, 07 Jun 2009 10:10:44 -0700

"Made in Germany" is a wide and varied term. So far, we have covered sextants, roller pens, cars, the entrepreneurial spirit, and green building standards. I am happy about the following reflection...

The DNA of "Made in Germany," part 3: Architect Prisca Weems' take

Steffan Heuer — Wed, 03 Jun 2009 15:40:36 -0700

In my quest to get a handle on what "Made in Germany" means to thinkers and visionaries in different industries, I asked Prisca Terven Weems about her thoughts. Trained as an architect, she is the...

The DNA of "Made in Germany," part 2: Mike Sigal's take

Steffan Heuer — Mon, 01 Jun 2009 16:42:07 -0700

After futurist Paul Saffo´s short essay, I asked Mike Sigal, CEO of the Guidewire Group, what the term "Made in Germany" means to him -- in line with the current issue of brand eins about identity....

The DNA of "Made in Germany," part 1: Paul Saffo's take

Steffan Heuer — Sun, 31 May 2009 22:26:35 -0700

What is, and what is in a national brand? I asked some astute observers of current affairs and business men and women around the U.S. for their definition of the term "Made in Germany." This poll in...

Apple's App Store Powers the Universal Touring Machine

Steffan Heuer — Sat, 02 May 2009 15:13:59 -0700

Selling one billion apps in roughly eight months is one thing -- and it has received plenty of coverage (I did a backgrounder in an interview today for Deutschlandradio's weekly Breitband tech show...

Innovation @ Work -- It's All a Game!

Steffan Heuer — Sun, 08 Mar 2009 19:11:53 -0700

As I pointed out in a recent piece in The Economist, companies large and small are luring employees into innovation and ideation exercises built around prediction markets which at times resemble...

Zappos -- Cultural Lessions for the Recession

Steffan Heuer — Thu, 22 Jan 2009 13:03:20 -0800

Back in the fall of 2008, when things looked only slightly less bad than they do now, I profiled e-commerce miracle Zappos.com for brand eins. CEO Tony Hsieh had caught my attention for a while as he...