Niche Dental Marketing

Niche Dental Videos: Proven New Patient Results with Postcards Marketing

2012-01-04T12:42:00.000-08:00

This video shows the reality of putting the 'best pieces' together for my client (and a dentist like you) to generate actual, positive results...

Dentists, Where Could You Get New Dental Patients From?

Well, let's now sift through all the options to try, and try and again to figure out what the h_ll a dentist should do...

1) Patient, Team, Specialists Referrals...

2) Practice Signage or brochures...

3) Direct mailings like postcards, newsletters, flyers and other mailers...

4) Advertisements in Yellow Pages, Newspapers, Magazines and other print publications...

5) Commercials on broadcast TV, Cable Television, Local Radio Stations and other 'traditional electronic' media...

6) Out of Home/Outdoor advertising like billboards, shopping carts, gas pump displays, mall posters, workout gym fixed and video displays, movie theaters and other non-online venues...

7) Online marketing such as Bing, Yahoo, Google Adwords and other PPC advertising.

8) Facebook, 1888PressRelease.com, Google+ Twitter, Digg, Ning and other online social and search networks...

9) YouTube, MetaCafe and other video websites...

Finally,

YOUR Dental office website...

Niche Dental and Connective Communication© provides the ability to refine the wealth of options down to the reality of dentistry, dental and dentists success: more patients, more health, more revenues.

Sincerely,

Dick Chwalek

NicheDental.com

YouTube.com/user/NicheDental2000

www.twitter.com/nichedental

Dental Seminar: Retirement Plans for Dentists' Offices

2011-10-17T12:34:00.000-07:00

Northern Dental Alliance Members, Charlie Steingas, EA, MAAA, MSPA and Rick Epple, CFP® will be co-hosting an educational seminar on Friday, November 4 at 9:00AM.

Charlie Steingas

Charlie will be presenting on "How Small Business Owners Can Take Advantage of Their Size to Achieve Financial Independence Via Their Retirement Plan".

Please join us to learn more about this important topic affecting business owners.

Even if you have a business retirement plan, you will want to learn if you have the best for your circumstances.

Objective of the Educational Session:

Provide information all business owners can use.

Why is important to have the most appropriate retirement plan in place for a business owner?

Rick Epple

What are the different types of retirement plan options for a business owner?

What factors should be looked at when determining the appropriate retirement plan for a business including timing and design ideas?

What retirement plans allow the most tax deferral and savings for the owner?

When: Friday, November 4
Time: 9:00 am to 10:30 am
Where: 1000 Twelve Oaks Center Dr • Suite 101
Cost: $0 (free)
What: Light breakfast to be served

RSVP

Contact Sherry at
admin@EppleFinancial.com

Or
Call 952-470-5049

More About

Charlie Steingas

Rick Epple

Blog Entry Also On NorthernDentalAlliance.com

& NicheDental.com

--------------------------------

Blog Entry Posted by

Dick Chwalek

NicheDental.com

NDA Welcomes New Member, Christensen Dental Consulting

2011-10-17T12:07:00.000-07:00

Gayle Christensen, Welcome to The Northern Dental Alliance. Gayle brings on board significant expertise in the practice and dental offices management area. She is a published author and has experience in many areas of office and team improvement and is excited to be part of NDA to help more dentists achieve ongoing and complete success.

READ more about Gayle, then CALL her

or anyone of our Northern Dental Alliance members,

who can work specifically with you or coordinate with other members,

only when or if you request their services.

NDA members are independent dental consultants, like Gayle, who work in the best interest of their dentist-clients. The NDA can take your practice to the next level of customer service, internal efficiency, building design, new patient revenues, safety standards (OSHA/Infection control), financial independence, laboratory results, and overall performance.

Gayle Christensen - Consultant/Owner & NOW NDA Member

Christensen Dental Consulting

Practice Management Systems & Training

Gayle has dedicated her professional career to developing and implementing effective dental management systems. Her systemic approaches bring clarity, accountability, increased office profits and patient satisfaction to dentist offices all over the Midwest including Minnesota, North Dakota, South Dakota, Wisconsin and Iowa. She believes the team is the heart of the dentistry offices, and customer service is the best marketing tool.

Dentists praise Gayle's unique ability to relate to, and motivate, the entire dental team to make positive changes in their practices and, ultimately, their own lives. Her caring attitude and years of dental management experience give her the insight necessary to develop personalized methods for improving the day-to-day operations and meeting common dental office challenges.

Gayle has dedicated her professional career to developing and implementing effective dental management systems. Her systemic approaches bring clarity, accountability, increased office profits and patient satisfaction to dentist offices all over the Midwest including Minnesota, North Dakota, South Dakota, Wisconsin and Iowa. She believes the team is the heart of the dentistry offices, and customer service is the best marketing tool.

Dentists praise Gayle's unique ability to relate to, and motivate, the entire dental team to make positive changes in their practices and, ultimately, their own lives. Her caring attitude and years of dental management experience give her the insight necessary to develop personalized methods for improving the day-to-day operations and meeting common dental office challenges.

She has extensive experience as a trainer and coach on leadership and dental team building-related topics. A popular presenter, Gayle has spoken at dentistry study groups, and lectured to students at the University of Minnesota to current and future dentists.

Associations, Accomplishments & Authorship

Founder of the Dental Business Training Center - Learn More: DBTC Link
Member of the American Association of Dental Office Managers (AADOM)
Member of the Academy of Dental Management Consultants (ADMC)
Served as ADMC Board member
Certified by Bent Ericksen & Associates Specialist in Employment Law
Certified by Integrated Performance Management (IPM)

Gayle Christensen

Author of

“The Power of Knowing Your Benchmarks”

Published in

“Powerful Practice:

Leading Consultants Share Strategies for Dental Practice Success”

Order Here

Website: www.gaylechristensen.com
13640 Alamo St NW
Ham Lake, MN 55304
For General inquiries - Use Form at Gayle's Website
CALL Direct • (763) 755.4087

Also Posted at NorthernDentalAlliance.com

-----------------

Blog Story Posted by

Dick Chwalek

NicheDental.com

Workshop: STEPS TO SUCCESS For Dentists, Dental Offices

2011-09-28T12:08:00.000-07:00

STEPS TO SUCCESS

IN YOUR

DENTAL PRACTICE

A workshop designed for the entire dental team

October 14, 2011
Bloomington, MN
Dental Offices Workshop Speakers

Gayle Christensen

Jeff Benson, DDS

Tammy Hines, LDA CDA

Zak Spaniol, CEO

Leanne M. Kramer, LDA CDA CDPMA

This workshop is designed to help doctors and their staff become more educated on important issues they encounter daily. The lectures will cover some of the most current procedures and regulations that all team members should be aware of.

It is critical to keep current on these topics being the dental industry is con- stantly changing.

We hope to answer any questions or concerns that offices have and believe this information will be beneficial for all dental practices.

Statements Plus Compliance Solutions Inc

HIPAA Solutions

Dental Seminar Presented by the following Speakers:

Leanne M. Kramer, LDA, CDA, CDPMA

Meeting Regulatory Burdens with Ease

Common areas of non-compliance

Day to Day requirements to meet OSHA/CDC/MDH

Standards The “Nuts and Bolts” of RSO Responsibilities

Gayle Christensen

Employment Law Compliance for Dentists Come and Learn:

Your degree of personal and professional exposure

How to ensure compliance with State and Federal employment regulations

Most common HR mistakes and how to prevent them

Keys to preventing lawsuits

Jeff Benson, D.D.S.

What Your Dental Lab Needs From You

Pre-treatment consultation with the lab

Clinical Photography

Accurate Shade Determination

Diagnostic Wax-Ups

Proper reduction methods to ensure optimum
esthetics

Tammy Hines, LDA, CDA

HIPAA/HI TECH: Protecting your staff and your patients

How it affects the functions of your daily office
routine

Current Forms

Safeguard Recommendations

Zak Spaniol, CEO

Technology Integration in your Dental Practice

Disaster recovery– best practice and procedures

Network Security

Social Media in the dental field

Choosing the proper technical support company

Steps to Success in your Dental Practice

General Information

Place: MN Society of CPA’s Education Center
Southpoint Office Center
Location: 1650 West 82nd Street, Suite 600
Bloomington MN 55431
Date: Friday October 14, 2011
Schedule: Registration 8:30-9:00 a.m.
Lectures: 9:00-2:30 p.m.
Lunch: 12:15-1:00 p.m.
Wrap Up: 2:30-3:00 p.m.
CE credits: Five (5) will be provided

Tuition: $149 first person from office $99 each additional staff member

Seminar Includes: Certificate of Attendance Lunch and refreshments Literature on each course topic

Course Content

Attendees of this workshop have the option of attending one lecture during each time frame for a total of three lectures.

9:00—10:30 a.m

OSHA

Common areas of non compliance in the dental office. Find out what inspectors are looking for regarding documentation

Employment Law

Learn why you should have your practice in Employment Law Compliance and how to remain in Compliance. This is easy to achieve with some basic knowledge and awareness.

10:45—12:15 p.m.

What your Dental Lab Needs From You

Simple tips and strategies for providing your dental lab with all the information it needs to create the most beautiful and functional restorations for your patients.

HIPPA/HI Tech

Find out how to make sure your dental staff as well as patients are protected in all aspects of dentistry

1:00—2:30 p.m.

RSO

Learn the ins and outs of the x-ray rule
and what is and isn’t required of you.

Technology Integration

Solutions to keep your practice running with the proper support. Learn tips on ensuring your data is saved properly and is kept safe.

2:30—3:00 p.m.

Wrap Up-Questions

Registration

PLEASE PRINT – Printout Version

AGD Membership #____________________

Name_______________________________

Address_____________________________

City_________________

State_________ Zip_________

Telephone_____________________

Fax______________

Email_______________________________

Specialty____________________________

Name to appear on certificate:

_____________________________________

Tuition $149 first person $99 each additional staff member

Please indicate payment method

____ Check _____Visa _____ MasterCard _____ Discover Credit

Card #___________________________________

Exp. Date____________________

Signature_______________________________________

Tuition check enclosed $________________________U.S.

Make check payable to:

Statements Plus Compliance Sol Inc

To register, mail form with payment to:

Statements Plus Compliance Solutions Inc.

Contact: Roxane 4454 128th St. NW

Silver Creek Twp, MN 55320

Tel: 763-878-2150 Fax: 763-878-2151

Cancellations made at least four weeks before the course starts: 75% of the full course fee will be refunded.

Cancellations made at least two weeks before the course starts: 50% of the full course fee will be refunded.

Cancellations made one week before the course starts and no shows: no refund. If the entire course is cancelled, the full amount will be refunded.

Also Posted At NicheDental.com

Workshop: STEPS TO SUCCESS For Dentistry Offices

And At NorthernDentalAlliance.com

Continuing Education: Does Your Dentist Minimum Do or Much More For You?

2011-08-25T12:17:00.000-07:00

In some states Continuing Education for dentists and other dental professionals (hours per year) is barely foot noted in their regulations.

For other states, it's even less than a foot. Like Wyoming, Colorado and Wisconsin; they give requirements the boot: none, zippo, nada, zero, C-Ya!

On the other foot, there is South Dakota, which requires dentists to get 100 hours each year!

Tennessee is somewhere in the middle of the pack at 40. Here is Minnesota dentists are required to do 50 hours. Checkup on your dentists state of affairs in CE must dos.

Dr. White does more than the requirements to keep his patients healthier and happier for longer. Not trust the marketing consultant? I wouldn't either.

My job as a marketer (a.k.a. makeitupasyougoslickster) is not to convince you of anything. The only ethical thing I can do when it comes to your health and what to do is for me to get you to consider something better.

The unethical thing would be to stick you deep into the stale gulf of sub par, roll you in the same old, enough-to-get-by short term value dentistry, dipped in the schemes of lackluster and divert you from the very little continuing education other dentists seem to muster.

Marketing and Dental Commentary by Dick Chwalek - NicheDental.com

The Marketing Consultant For Dentists and the Patients Who Choose Them for Good Reasons Not Just Because of Habitual Lesions...

Dentists: Call Oli - he'll get things started 1+888.380.0020
Consumers: Beware but also Shake the Snare of Yesteryear Dental Care,
And Read about Dr. White: Article Below or...
At his Blog Here: drkentwhite-nashvilletndentists.blogspot.com
Dentists looking for Continuing Education - Start Here.

------------------------------------

Advanced Periodontal (Gum) Treatment: Soft Tissue Health~Local to Systemic

Dr. Kent E. White of Nashville recently attended a vital continuing education course covering periodontal (gum) disease management and tooth loss prevention.

Course: Soft Tissue Health: Local to Systemic
Date: Friday 08/05/11 Nashville, TN
Time: 8am to 5pm
Speaker: Peter Vanstrom, DDS

With about 80% U.S. adults having some form of gum disease, the need for more extensive training and education to help patients here in the Nashville area and around the country is obvious. Dr. White and his team are dedicated to providing the highest level of treatment to combat the effects of this all too common and very aggressive gum, enamel, root, bone, teeth and smile appearance ravaging disease.

Fortunately, Dr. Kent White and his team at the Center for Advanced Dentistry in Nashville, Tennessee are able to help patients no matter what the condition of their smile is. While ongoing prevention and early intervention are better than later in the disease progression, patients should never worry their condition is untreatable.

Even if significant tooth loss has occurred, Dr. White can develop a treatment plan to restore oral health and smile confidence. From replacing one or two teeth with dental implants to a complete smile makeover, there are wide range of therapies he can employ. His expertise in cosmetic dentistry and restorative dental care is something many patients have seen give them the youthful and healthy smile they deserve.

One of the most vital elements of effective periodontal disease management is Dr. White’s ability to use many non-surgical techniques to maintain the health of your teeth and even to bring a smile back from the brink. At the Center for Advanced Dentistry the focus is optimal dental health along with maintaining a youthful appearance to your smile. Totally healthy smiles are great looking smiles.

Dr. White uses state of the art periodontal technologies in treatment and for accurate diagnosis. Getting away for the surgical aspects of treating periodontal disease as much as possible insures more people will seek out care.

Some of the ‘comfort technology’ Dr. Kent White of Nashville utilizes is a piezoelectric ultrasonic scaler and irrigator that requires less pressure when removing the build up on teeth and the jaw bone. In many cases, we are able to eliminate the need for local anesthesia during the procedure. The handpiece he uses is designed to improve the his field of vision without causing an increase in heat from the instrument.

The dentistry continuing education course Dr. Kent E. White attended was developed and sponsored by Zila, Inc.

> It offers comprehensive oral care and cancer screening products.

Healthy Mouth. Healthy Patient. Healthy Practice.

Soft Tissue Management® for Periodontal Health

Soft Tissue Management® (STM)® is a program unique to Zila. With more than 20 years of proven results, STM® incorporates the use of Zila dental products for treating patients at all stages of oral health – from healthy to advanced periodontitis.

STM® is:

An organized system for early detection, diagnosis, treatment and maintenance of periodontal disease, and for the early detection of oral cancer.
A non-surgical approach to diagnose, prevent, treat and manage the progression of early to moderate stages of periodontal disease in a general practice.
A program that provides comprehensive and structured practice management tools for early to moderate disease with ongoing support.

Advanced Periodontal Treatment: Soft Tissue Health: Local to Systemic
Learn More about Periodontal Disease.

Dr. Kent E. White

Transformed Smiles Movie ONE
Transformed Smiles Movie TWO
All Smiles By Nashville Dentist Dr. Kent E. White

Dr. Kent White and our Nashville Team at the Center for Advanced Dentistry.

www.WhiteSmilesForLife.com • www.WhiteSmiles4Life.com

CALL (615) 208.9690

2300 21st Avenue South, Suite 103
Nashville, TN 37212

-------

Original Blog Post: Advanced Periodontal (Gum) Treatment: Soft Tissue Health~Local to Systemic

Works While They Wait - Wait No Longer to Access What Is On Hold In Your Revenues

2011-07-22T07:49:00.002-07:00

There are many marketing services out there. My colleague in dental marketing Jeff Wilson (pictured) of Business Audio Source and OnHold Music Source provides the "What's Holding Them Back" solution to the equation...

Marketing Your Dental Services to Would-Be and Current Patients

By Jeffrey R Wilson

As the dentist or practice manager, you've invested time and money in running a successful dental practice but are still coming up short of where you want to be. Bringing on new patients is an obvious way to increase your bottom line, however the patients you already have are generally worth more than the new ones you're trying to get in the door.

Current Patients Your current patients are in need of advanced dental treatments and makeover veneers but continue to put off treatment. Cost is likely a primary factor but many patients are just indecisive or simply procrastinate their treatment. If you bring up cosmetic dentistry services with your patients you will unwittingly turn some of them off without even realizing it. So how do you market to your patients, at a time when they are focused on their dental health while you have their complete attention and do it without the possibility of seeming desperate, pushy or turning anyone off? By using informative marketing messages played to your patients while waiting on hold.

You may think your patients don't typically wait on hold for very long... but, they don't have to! You can deliver your most compelling marketing messages in less than 15 seconds.
New and Perspective Patients If you're not attracting new patients your practice can only grow smaller. Despite the best dental marketing, most new patients find your phone number on a list filled with other area dental practices provided by their insurance provider. They'll pick the three closest to their home or work place and call to ask a few basic questions. What makes your practice stand out? In the few seconds your new prospect waits on hold, custom hold messaging can paint a vivid picture about your practice, your dental niche, and the technology you provide. An effective hold message gives your practice that add image boost to help land new patients.

On Hold Marketing Works The reason Custom On Hold Messages are so effective is because they target a captive audience, at the exact time they are actively engaged with your practice and most interested in your services. No one who calls your practice is calling to be put on hold. But, they accept being placed on hold and are listening for their turn to speak with a staff member. This is a golden opportunity to connect with your callers while they are totally receptive to your message. In fact, if you have anything less than a well produced custom hold production you risk annoying your callers.

The alternative to custom hold messages Statistics show more than 70% of the people who call a private medical practice, be it their dentist or primary care physician, are placed on hold. On average hold time is greater than 45 seconds. You don't have to play a custom hold message but you do have to play something. Here are the alternatives.

Silence - Silence equals nothing. If you do nothing, your callers will wait on hold in complete silence. Leave them on hold for more than a few seconds and they're likely to think they've been disconnected. A minute on hold in silence seems more like five. If your practice plunges callers on hold into silence, ask your receptionist how often calls on hold hang-up, or how often patients call back and wonder why they were disconnected. Wonder how many didn't call back?

Radio - Playing a radio station over the hold lines is a broadcast and licensing violation. It's also guaranteed to annoy callers with commercials, banter from DJs, and possible static in the connection.

CD/MP3 Player - You now have control over commercials, and static but you're still in violation of music licensing and are wasting an ideal opportunity to connect with your callers and market your services.

Custom hold message reinforces and increases the value of your current marketing strategies.

How much would your practice benefit with just three extra whitening treatments each week? Or, 5 additional "smile make-over's" every month? It's a modest goal that you can easily attain with the right hold messages. An effective message on hold campaign provides compelling information that plants the seeds of possibility in your patients mind. When they ask for more details about a particular treatment, you've just been given the green light and are now much more likely to be able to enhance your patients smile and oral health, not to mention your bottom line.

Bring the power of On Hold Dental Marketing to your practice. Packages start at just $39/mo. Includes digital player and semi-annual production updates

Visit us online and opt-in to to receive more helpful communication & marketing tips and receive a Free Music On Hold Download from your friends at Business Audio Source!

Article Source: http://EzineArticles.com/?expert=Jeffrey_R_Wilson

==========

Posted by Dick Chwalek

NicheDental.com

Traverse City Dental Office Sponsors: Cherry-Roubaix 2011 Cancer Survivors Benefit Ride.

2011-07-22T07:49:00.001-07:00

TRAVERSE CITY, MI, July 1, 2011

The 4th Annual Cherry-Roubaix that delivers the State Road Race Championship race as part of their three day event on August 14, 2011 (in conjunction with the Michigan Bike Race Association and USA Cycling) also hosts a choice of either a 20 or 43-mile Charity Ride on August 13 to benefit Munson Healthcare Women‟s Cancer Fund.

Using every fund dollar for its purpose, Munson Women‟s Cancer Fund provides financial assistance to women in northern Michigan who have been diagnosed with cancer and have exhausted other financial means for their cancer-related health care.

Among other related items and health services, Munson Women‟s Cancer Fund covers expenses of prosthetics, transportation, childcare during treatment, and home medications.

“My grandfather, 'Papa', my father, Paul, my mother, Jeanette and my sister, Lucia...my entire family all had cancer.” With such a personal connection herself, Cherry-Roubaix Charity Ride founder Jean Peters feels passionate about the purpose that fuels the Charity Ride and inspires ride participants. “Papa was the first person I ever knew that died. He died of prostate cancer. My father died of Leukemia, and my mother had colon cancer. My sister Lucia has survived three types of cancer including a rare and deadly uterine-lining cancer. Two years later Lucia was also diagnosed colon cancer, and more recently, she had a big chunk taken from her leg as a result of skin cancer.”

Peters emotionally bonds with the many Charity Ride cyclists somehow touched by cancer in their lives. “My friends and their family that have had cancer include Joe, Marge, Kim, Kristin, Bill, Bud, Marta, Arabella, Mary Jean, Lucho, CiCi, Dayne, Jim, Maxine and my kitty, Roscoe. And of course, generations of Americans feel connected to famous cancer victims like John Wayne, Farrah Fawcett, Patrick Swayze, Dennis Hopper, Gregory Hines and Lance Armstrong.”

Peters reflects on a recent report that compared to 1993, Americans are now 18% less likely to die of cancer. “So why commit to the Cherry-Roubaix Charity Ride if cancer sufferers have been on the decline? Because everything we do to combat this insidious disease has an impact. An eighteen percent improvement simply means those patients are not dying, but they and their families still have to endure the illness. That means people in my life, people in your life...and maybe even you.”

Straightforward and compassionate, Peters hits the mark. “Cherry-Roubaix Charity Ride cyclists ride because they care. Some are remembering those lost, some are fighting for those who are battling right now, some are paying it forward. Me? I am doing all three, and I am quite certain anyone who generously signs up for the Cherry-Roubaix Charity Ride is doing the same thing.”

_____________________________

The Northwood Dental office in Traverse City is excited to be supporting and sponsoring this exciting cycling event as a Team Level sponsor. Dr. Brian Klym will also be racing on Sunday, August 14 as part of the Hagerty Cycling Team as a Cap 4 Racer.

More About The Cancer Survivors Fundraisers

Commit to one of two ride distances out gorgeous Old Mission Peninsula on August 13, and Peters guarantees that as participant, cyclists will get more than they give. “The 'Sisterhood' is leading us out the shoreline road from downtown Traverse City, and everyone, speedy or slow, is working to ride cancer into the ground by helping our friends and neighbors get help they need from Munson Women's Cancer Fund. We may not know who combats cancer now or in the future, but today we can do something.”

Peters confirms, “Our Cherry-Roubaix Charity Ride community inspires and needs your help. Get on a bike, have a good time, get a cool tee shirt, enjoy revitalizing comradeship and refreshments at Jolly Pumpkin on Old Mission Peninsula, and join millions globally who take a step in their own way to wipe this condition off the face of the earth. I'll be over your shoulder with you. Hundreds, including me, are very grateful for your choice on August 13 to ride together to defend women's health, support our friends and our families, and kick cancer to the curb.”

View photos, discover information, or register today for the Cherry-Roubaix Charity Bike Ride to benefit Munson Women's Cancer Fund at Cherry Roubaix Cycling: Charity Ride Web Page. Learn more about at MunsonHealthcare.Org Monson Women's Cancer Fund Page.

Jean Peters, founder of the Cherry-Roubaix Charity Ride, is also Cherry-Roubaix Technical Director and a member of the Cherry-Roubaix Board of Directors. Email Peters at jean@cherry-roubaix.com. Particular inspiration for this sharing of information is dedicated to the memory of Jean Peters’ dear friend, Jim B., a wonderful man, artist and supreme gardener whose gentle soul was relieved of his battle with cancer in late June 2011.

Cherry-Roubaix series is a three-day weekend event. The State Championship Road Race is on Sunday, August 14. The championship course begins and ends high atop Sugarloaf Resort in Cedar, Michigan.

The Grand Traverse area is a popular cycling destination and an amazing place for vacation value. All ages find opportunities to participate or take a break from fast-paced Cherry-Roubaix action. Relax on miles of pristine beaches, take a wine tour across Leelanau or Old Mission Peninsula, enjoy time at a ball game, climb the sand dunes or unwind in a charming movie theater after spending a few hours shopping and dining in quaint downtown Traverse City.

The weekend begins with evening Sprints on Friday, August 12 at Traverse City’s Friday Night Live, and the excitement continues on Saturday, August 13 with a rip-roaring full day of cycling.

Early morning cyclists of all levels may participate in the Cherry-Roubaix Charity Ride to Benefit Munson Women’s Cancer Fund followed by the high-energy Cherry-Roubaix Old Town Criterium. The criterium thrills spectators as racers explode into a one-mile course through the streets of Traverse City.

Simultaneously with the Old Town Crit, the Kids Fun Ride and Cruiser Classic mix up the action for all to enjoy.

The weekend crescendos in Leelanau County on Sunday, August 14 at the launch of the Michigan State Road Race Championship, the demanding race to determine the best of the best in Michigan. Hills and turns of the of the old 1980’s State Road Race course unforgivingly challenge and test racers from around the state.

Three days of Cherry-Roubaix events across the resort landscape of the Traverse City area satisfy cycling fans of all ages, from families looking for a fun, northern Michigan getaway to die-hard professional and amateur racers seeking incredible races in a supportive cycling community.

Click to find maps, a downloadable media kit, and Cherry-Roubaix info or call John Sohacki, Event Director at 231-342-2003.
## #

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Posted by Dick Chwalek

NicheDental.com

2nd of Series: To See More Patients Consistently – Imagine Dentistry Differently

2011-06-09T09:34:00.000-07:00

This is the 2nd Installment of my series on Connective Communication© as how it relates to the way patients and dentists perceive their 'fields of disinterest'...

First, A Quick Previous Portion Review...

Dentistry Reductionism Source Discovery:

Words & Questions Above: Who do these words and statements relate to:

= The Public & Patients Value Perspective of Dentistry

= Most Dentists View of/Approach to Marketing

Hmmm… Notice the similarity?

Whoa...! Correlation may just Equal Causation!

Theorem = Patients prioritize the value of dentistry as dentists do the value of communicating the priority to patients.

Theorem Research and Explanation

Dental Communication Math

CE Equations
100 hours of continuing education + 5 hours communicating to public/patients (beyond 1 on 1) = 95 hours of wasted education

Exponential Remainder:

Few

less

lower

diminished

Advanced Treatment Equations

Cosmetic Dentistry over focused + Lack of public & patient communication = 'overselling' sticker-shock blowback!

The Public thinks

One tooth

New Technology + Wow Dental Office + Same general public awareness of dentistry

Boom

Plateau

LEARN about ‘New Patient Availability' and Connective Communication© Results:

Part ONE Dental Patient Availability Video (of 2)

Part TWO Dental Patient Availability Video (of 2)

_______________________________________________

Low Priority CAUSE Hypothesis

Skimpy Dental Marketing: penny wise - few new patients rule thus.

Slam Bam Huge

Cheap Slap About

Statistics to Back Up My Antics Notes:

"Overall, there was no change in the percentage of the population with a dental visit from 1996 to 2004." (SeniorJournal.com)

Ouch! Painless Dentistry Marketing seems to be lacking in the industry.

END OF 2ND

Installment

Next Installment

Begins With...

Dental Marketing REALITY CHECK UP

_______________________________________________

Click To Read The Complete

'To See More Patients Consistently...' Article

(On NicheDental.com)

_______________________________________________

LEARN about ‘New Patient Availability'
and Connective Communication© Results:
Part ONE Dental Patient Availability Video (of 2)
Part TWO Dental Patient Availability Video (of 2)

_______________________________________________

Connective Communication^© = Dental Marketing

Freed From Generic, Founded on Value, Focused On Success!

To Schedule A Consult

Contact - Niche Dental Liaison

Oli Gonsalves

1+888.380.0020

Email ogonsalves@nichedental.com

Oli can answer many of your questions.

Then set up a meeting with me - depending on your needs/requests

Sincerely,

Dick Chwalek

NicheDental.com
Dentist Marketing Coach
Dentistry Communication Consultant

VIDEO: Center for Advanced Dentistry in Nashville Hygienist Talks About Dr. White's Approach

2011-05-27T09:56:00.000-07:00

Music City Tennessee Dentist, Kent White's MAIN GOAL is avoiding teeth in crisis.

Melissa has long term experience in dental hygiene-preventative care. She is excited about the proactive and comprehensive treatment style Dr. White has brought to the Nashville TN office she has worked at many years.

Besides complete, careful diagnosis and advanced techniques, no patient is rushed or pressured into doing more than they want. At the same time, Dr. White develops individual treatment plans and recommends the best way to proceed. When possible, a phased schedule can be implemented to get the rewarding results each patient wants cost effectively.

Kent E. White, DDS • Center For Advanced Dentistry, PLLC

CALL (615) • 208-9690

Or Visit

www.WhiteSmilesForLife.com • www.WhiteSmiles4Life.com

2300 21st Avenue South, Suite 103 • Nashville, TN 37212

CBA: Latest Addition to The Northern Dental Alliance Team, a firm focused on Retirement Plan Design, Administration

2011-05-26T07:51:00.000-07:00

Further Strengthening Their Breadth of Member Expertise, the NDA Welcomes Aboard Cash Balance Actuaries…

Charlie Steingas, owner of Cash Balance Actuaries, LLC, has joined the Northern Dental Alliance (NDA).

A Minnesota-based organization, NDA also advises dentists in the areas of office safety, construction, marketing, laboratory services, banking, practice transition, staffing, retirement plans, and personal financial strategies.

---------

Cash Balance Actuaries, LLC, provides as much help with your small 401(k), Profit Sharing, Defined Benefit, or Cash Balance Plan as you need. Explains Steingas, “Our services are priced very competitively and the quality of work and timeliness of service is second-to-none. “We will help you make your retirement plan work for you to meet your goals as a dentist and a business owner.”

Charlie provides complimentary proposals and plan designs at no charge. Please contact him if you are interested in increasing your tax deduction by contributing more to a qualified retirement plan or for him to take a quick look at your current plan to make sure it is meeting all of your goals.

Steingas also says, “Cash Balance Actuaries, LLC does not provide investments or investment advice, nor do we take commissions or asset-based fees of any kind. We charge a flat fee strictly based on our fee schedule which depends only on how much work we provide for your plan.”

CBA Client Testimonial: “Charlie was able to triple my retirement plan contributions without requiring any additional contributions for my staff. He’s also much better at helping me understand my 401(k) plan than my previous TPA.”

As with all Northern Dental Alliance members, Cash Balance Actuaries is an independent firm. Dentists can select individual NDA consultant members and then 'build a team' if desired. Each member is an independent advisor and diligently works in the best interests of the client.

Areas of expertise NDA members represent include business banking, equipment/facility financing, laboratory services, cosmetic/implant dentistry education, OSHA training, infection control, fee-only personal financial/tax planning, retirement strategies, new office building/remodeling, practice purchases/sales, Transitions Mike Haase, Aftco Transition Consultants & dentist transitions, staff recruitment and dental employee placement, and dentists marketing consulting & dental office advertising campaigns.

The Northern Dental Alliance welcomes Charlie Steingas as a member, and is excited to offer his expertise and knowledge to current and future dentist-clients. The professionals of Northern Dental Alliance work with dentists to improve their businesses, enhance their clinical techniques, maintain and improve team skills, protect their practice and personal investments, and increase their personal financial security.

Charlie believes having a niche focus on dental businesses works well for his firm and the dentists he works with. He understands that most dentists have other things to focus on besides their retirement and taxes and his goal is to make everything run as smoothly and cost-effective as possible. Dentists have worked hard to get through school, start or buy into a practice, grow the practice to profitability, and they don’t want taxes and fees eating into their hard-earned assets. With tax rates on the rise, one of the only true opportunities still offered by Uncle Sam is a qualified retirement plan.

The business philosophy of Cash Balance Actuaries, LLC is to exceed the client’s expectations in timeliness and quality, and to never have any surprises with regard to their plan. The success of this philosophy is proven by the satisfaction and loyalty of Charlie’s clients.

The addition of Charlie Steingas and Cash Balance Actuaries, LLC is a sign of a growing industry need for groups like the Northern Dental Alliance.

LEARN more about the qualified retirement plan options:

Visit NorthernDentalAlliance.com or CashBalanceActuaries.com. Or Call Charlie: (952) 500-8696.

NDA Contact Information

Northern Dental Alliance
www.NorthernDentalAlliance.com
c/o NDA Member, Rick Epple 
1000 Twelve Oaks Center Dr, Suite 101 
Wayzata, MN 55391 
866-556-6213

PRINT Formatted CBA PressRelease
Photo Slide Show on 1888PressRelease.com
CBA Membership Announcement Posted On 1888PressRelease.com
Story Posted By
Dick Chwalek, President of Niche Dental
@ NicheDental.com
Founder/Member of the Northern Dental Alliance Located in MN

1ST Installment: To See More Patients Consistently – Imagine Dentistry Differently

2011-05-23T09:08:00.000-07:00

The following dental marketing blog/article is formatted & written in a style that may challenge readers who are partial to concise and self contained concepts.
Why?
The point I am making requires a discerning rethinking of communication in reference to dentistry. Unpacking the dental care prioritization riddle is NOT found in “Secret” Dental Marketing Reports!
And, why would anyone hide a solution from dentists, which would help improve dental health in their community?

Developing a system to compensate for the ‘reality of where consumers/patients and dentists’ are required deep research, analysis of actual results, long term perspective (years) and finally, a societally reflective reality check.
This was done to determine how all past/current marketing tactics and communication approaches influence dentists and consumers: positively and negatively.
Using the researched data developed, I created a system that does not, like too much of the dentistry focused marketing, ‘paint over’ what was/is and will be ‘wrong’ with the communication environment.
Unless ‘ALL the real issues’ are confronted and the system/solution is fully developed - not slapped together - the dearth of benefits from dental marketing will continue to lag (harming public, economic and office health) whether we are in tough economic times or not. (SeniorJournal.com)

Skimming the shiny objects from the marketing goodie tray is a symptom – but also a major contributor to the flat lining or worse of dentistry acceptance and value prioritization. While ‘good skimming’ will show results – it merely masks the problems underneath: value stays low or does little to move consumers forward.
Like flossing and brushing can only do so much if someone is more ‘predisposed’ to periodontal disease than the above average person, marketing done slapdash that moves one step ahead - will then move 99.5% back.
That said, to make this dentistry communication blog-article somewhat easier to consume I am going to present it in small portions--with a link to the full concept at the end of each section...

Let’s begin:
First, some...

Dental Word Association:

Skimp. Skimp. Skimp. Minimal. Minimal. Minimal. Cheaper. Cheaper. Cheaper.

Dentistry Priority Digression Questions:

Any other way to approach it? Can I hold off on...? I can't see paying that much!

Dentistry Reductionism Source Discovery:

Words & Questions Above: Who do these words and statements relate to:

= The Public & Patients Value Perspective of Dentistry
= Most Dentists View of/Approach to Marketing

Hmmm… Notice the similarity?
Whoa...! Correlation may just Equal Causation!
Theorem = Patients prioritize the value of dentistry as dentists do the value of communicating the priority to patients.

END OF 1ST

Installment

Click To Read The Complete

'To See More Patients Consistently...' Article

(On NicheDental.com)

_______________________________________________

LEARN about New Patient 'Availability'

and Connective Communication© Results:

Part One Video & Part Two Video (of two).

_______________________________________________

Connective Communication^© = Dental Marketing

Freed From Generic, Founded on Value, Focused On Success!

To Schedule A Consult

Contact - Niche Dental Liaison

Oli Gonsalves

1+888.380.0020

Email ogonsalves@nichedental.com

Oli can answer many of your questions.

Then set up a meeting with me - depending on your needs/requests

Sincerely,
Dick Chwalek

NicheDental.com
Dentist Marketing Coach
Dentistry Communication Consultant

NDA Member Named '2011 Best Financial Advisers for Dentists' by Dental Practice Report

2011-05-19T08:54:00.000-07:00

Northern Dental Alliance and Epple Financial Advisors, LLC, are pleased to announce that Rick Epple, CFP®, has been selected by Dental Practice Report magazine as one of the “2011 Best Financial Advisers for Dentists” list in their April 2011 edition.

Mr. Epple is one of only three financial advisors in the State of Minnesota to be included in this year’s rankings.

Candidates were selected to the list based upon knowledge and experience, geography, and in good standing with no disciplinary action against them through the Securities and Exchange Commission, Certified Financial Planner Board of Standards Inc., and Financial Industry Regulatory Authority.

Mr. Epple has been very involved in helping dentists including as a founder and member of the Northern Dental Alliance: the organization’s website is www.NorthernDentalAlliance.com.

“Our dental alliance was conceived as a resource for dentists. Each member was looking for a way to attain long-term and overall success for our dentist clients. Personally, I wanted to both assist dentists in achieving their personal financial goals and have the resources readily available to enhance the business and professional side as well. Linking with dental experts in many areas makes that possible.”

Epple Financial Advisors provides comprehensive, Fee-Only financial planning and ongoing wealth management services for families, business owners and dentists who are looking to delegate some level of responsibility for managing their financial affairs.

These people recognize they don’t have the requisite skill set to effectively manage their finances and investments, or they are simply choosing to delegate this task to a trusted advisor.

DentalPracticeReport.com

(Financial Advisers for Dentists Supplement)

DentalProductsReport.com

______________________________________________________

About Rick Epple CFP® My focus as a Certified Financial Planner is to help business owners reach their personal and financial goals, and this blog will provide objective information on a wide variety of related topics, from goal setting to estate planning.

View all posts by Rick Epple CFP® at his Financial Planning for Dentists Blog…

Click To Watch Rick's

VIDEO: Dentists Is Your Financial Planner Held To A Fiduciary Standard?

Epple Financial Advisors, LLC
1000 Twelve Oaks Center Dr, Suite 101
Wayzata, MN 55391
Phone 952-470-5049
Fax 952-241-0575

______________________________________________________

Posted by Dentist Marketing Consultant, Dick Chwalek of NicheDental.com

Video Part 2 of 2: Why Are New Dental Patients 'Available' In Your Area or Not...

2011-05-16T08:50:00.000-07:00

The second video concludes my general discussion about New Dentistry Patient Availability. This concept refers to the stable or constant number of consumers who are searching for a dentist or dental offices.

The 'Availability' number does NOT change just because another dentist moves into the area.

The ‘Availability quotient’ is changeable but only with a disruption in the environment (like a dentist building a new office--that is obvious to the consumer) or an external communication intervention using activators such as dental marketing direct mail/postcards.

Activators are combined into the Connective Communication© formula, which involves combining layers of marketing required to activate a vibrant new patient base and sustain a high level of available participants.

Dentists develop a matrix of these activators: one 'gathers' the current available group, another 'creates' more new patients and, the third improves the value of what patients request/purchase.

NOTE: Client Testimonial - Split into three parts throughout Part 2 of 2.

Video Presented by Dick Chwalek of Niche Dental
Dentistry Communication Consultant and Dentist Marketing Coach

Also visit my YouTube.com Channel for the latest Dental Marketing/Dentists video.

For more information Contact

Niche Dental

Client Liaison • Oli Gonsalves

CALL

1.888.380.0020

or SEND Email To Oli

View 1 of 2 'Availability' Video and 2 of 2 'Availability' Video on NicheDental.com

Nashville Dentist's Video: Why Dental Implants?

2011-04-13T14:33:00.000-07:00

Dr. White offers comprehensive smile care including implant dentistry when appropriate.

Various forms of dentistry can provide positive restorative results.

Yet, dental implants add even more value. Implants are natural looking and are as strong as natural teeth. Adjacent teeth are protected – no need to attach a bridge or partial denture to them, making the procedure more conservative of your surrounding healthy teeth.

Implant dentistry is total oral health rejuvenation with the added benefit of beautifully natural smile makeover. It's dental care everyone should consider who is a missing tooth or or many teeth teeth, and then experience.

Both implants and implant supported dentures are long term smile healthy treatments.

For More Information - Contact Dr. Kent E. White.

CALL (615) 208.9690

www.whitesmiles4life.com www.WhiteSmilesForLife.com

2300 21st Avenue South, Suite 103

Nashville, TN 37212

Also Visit

Dr. Kent E. White's Dental Blog

And Center for Advanced Dentistry FaceBook Page

Video Compiled by

Dick Chwalek

NicheDental.com
Niche Dental Director
Dentistry Communication and Dentists Marketing Consultant
Northern Dental Alliance Member and Founder

Dentists Learn About Retirement Plans Design and Administration

2011-04-13T13:46:00.000-07:00

A cash balance plan is a defined benefit plan that operates much differently than other kinds of retirement plans.
Below is general information provided by Cash Balance Actuaries, LLC of Eden Prairie, MN about how the cash balance plans they design operate, and the advantages of using a cash balance plan to help meet the dentists' retirement savings objectives.

In addition, an introduction to Northern Dental Alliance member Charles Steingas, chief actuary of Cash Balance Actuaries, LLC.

INTRODUCTION

Most of the cash balance plans we design are established for the primary benefit of the owners or executives of a company. Therefore, the contributions for owners and executives are typically very large with a smaller contribution provided to staff to meet IRS requirements. During the plan design, the sponsoring company selects the amount of contribution for each owner and executive, up to the maximum amount permitted by law.

Only businesses can sponsor a cash balance plan, but any business entity may do so. We provide services for sole proprietorships, partnerships, LLCs, nonprofits, and corporations. You don't even need to have any employees other than yourself.

The number of companies sponsoring cash balance plans is growing rapidly. Find out specific the reasons for such rapid growth by linking to CBA's website:

Company Overview

• Client Focused Actuarial & Pension Plan Consulting

Cash Balance Actuaries, LLC specializes in the design and administration of small to medium sized Defined Benefit Plans including Cash Balance Plans. Our mission is to provide well-structured retirement plans to all profitable businesses around the country and to be the first choice of employment for the best and brightest actuaries and consultants.

The defining characteristic of Cash Balance Actuaries, LLC is the high quality of employees who provide the best service to our clients. And it all starts at the top with founder and owner Charlie Steingas, EA, MSPA, MAAA. He possesses a unique ability to communicate complex technical issues to clients in a simple, easy-to-understand way. Clients who understand their pension plans are much more likely to appreciate them.

Along with the best employees we seek to partner with the best clients from around the country. Everything is done online whenever possible so we help our clients minimize the paper required to sponsor a plan. We pride ourselves on being available to answer our clients' questions with accurate and creative solutions all while making sure the plan still meets their needs of being easy to understand and administer.

Charles D. Steingas, EA, MSPA, MAAA

Charlie is the chief actuary and founding member of Cash Balance Actuaries, LLC. After working for over 10 years on all types of retirement plans, he decided he could better serve his clients by offering them the most personal service at more reasonable prices. With Cash Balance Actuaries, Charlie is able to offer cutting edge retirement plan designs and personal service to help clients truly understand and appreciate their plans.

Charlie graduated from Drake University in Iowa with degrees in Actuarial Science and Finance. Since then he has become an enrolled actuary as well as a member of the American Academy of Actuaries and the American Society of Pension Professionals and Actuaries, and is now a member of Northern Dental Alliance -- who help dentists achieve success.

WEBSITE

www.CashBalanceActuaries.com

CBA designs and administers retirement plans tailored to save dentists money on taxes and meet a dentist's specific needs as a business owner.

www.NorthernDentalAlliance.com

Blog Provided by

Dick Chwalek

NicheDental.com
Niche Dental Director
Dentistry Communication and Dentists Marketing Consultant
Northern Dental Alliance Member and Founder

Video: Total Dentistry Makeovers, Implants, Sedation in Michigan

2011-04-11T22:38:00.000-07:00

Total Dentistry Makeovers, Implants, Sedation in Traverse City - The best home videos are here

Dr. Brian Klym of Traverse City, MI provides Painless, anxiety-free dentistry. Dental care provided any other way would almost for sure reduce the level of oral health his patients would accept.

The Northwood Dental team strives to overcome every obstacle that could discourage the building of positive dental care habits.

While dentists visits may be avoidable for a short time, a continued absence has disadvantages you probably understand all too well. End your dental care sabbatical!

Statistics show avoiding dental offices due to fear and worry dramatically impacts dental and overall health. Stop oral health decline.

Dr. Klym and our Northwood Dental team make dental visits a positive routine by working towards a total comfort setting for our patients.

Oral sedation is a vital element in creating this level of anxiety-free, comfort and making dental treatment painless.

View our video and visit www.NorthwoodDentalTC.com

Brian Klym, DDS
10748 E. Traverse Highway
Traverse City, Michigan 49684

==============

Video Developed and Compiled by

Dick Chwalek

NicheDental.com
Niche Dental Director
Dentistry Communication and Dentists Marketing Consultant
Northern Dental Alliance Member and Founder

Consultants Attend Dental Meeting: St. Paul Minnesota

2011-04-11T21:55:00.000-07:00

2011 MDA – Star of The North Meeting

Minnesota Dental Association

APRIL 28-30, 2011

Thursday to Saturday

Saint Paul RiverCentre

NDA Members Attending

NDA Members attending

and/or having a booth include:

Mike Haase, Aftco Transition Consultant

Renstrom Dental Studio, MN based Laboratory

Jennifer Maschke, US Bank, Business Banking Officer

Andy Christensen, President Heritage Construction Companies, Booth #412

Kim Smythe, Owner, Dental Staffing Services (Attending: Dental Assistant)

For more, Star of the North MN Dental Event.

Star of the North 2011

^{Information From}^{Star of the North Website}^…

Make Connections. Gain Experience

The Minnesota Dental Association’s Star of the North Meeting is the premier state dental meeting of the Upper Midwest. With 70 continuing education seminars and an exhibit floor featuring over 270 innovative companies, the Star of the North Meeting provides current clinical and practice management information to the dental community.

In 2011, seminars will be offered on Thursday, April 28 to Saturday, April 30.

The exhibit floor will be open to all attendees on Friday and Saturday, April 29-30.

A special invitation-only, Exhibit Hall Premiere Night will take place on Thursday, April 28 from 4:30 pm to 8:00 pm.

About the Meeting

^{Information Below From}^{Star of the North Website}^…

Dr. Paul F. Kirkegaard, Jr., 2011 Chair, Star of the North Meeting

Dr. Timothy J. Flor, President, Minnesota Dental Association

Who

The Star of the North Meeting is open to

Dentists

Dental residents

Dental students

Dental assistants

Dental hygienists

Dental office staff

Dental lab technicians

And guests of dentists.

Dates

Thursday, April 28 – Saturday, April 30, 2011

Location

Saint Paul RiverCentre

175 West Kellogg Blvd

Saint Paul, MN 55102

(651) 265-4800

Availability of New Dental Patients Video: Part 1 of 2

2011-03-24T14:09:00.000-07:00

Connective Communication© involves combining the layers of marketing required to activate a vibrant new patient base and sustain a high level of available participants.

"Availability" is generally constant yet can be increased when the right combination of activators is in place. Rather than throwing dental marketing 'stuff' at the wall - dentists develop a matrix that not only 'gathers' the current available group but 'creates' more new patients and improves the value of what they request/purchase.

Video Presented by Dick Chwalek of Niche Dental, dentistry communication consultant and dentist marketing coach.

For more information Contact Oli: click here or CALL 1-888-380-0020

Trust In Dentistry-Dentists: How-Where Do You Base Yours?

2011-03-17T09:28:00.000-07:00

22 Years of Trusted Smiles

The trust patients place in Dr. Angela Ramirez is demonstrated in Brenda’s experience. Brenda, a model and comedian, had her first visit with Dr. Ramirez over 22 years ago for replacement of cosmetic bonding that failed to hide her tetracycline stained teeth. While Dr. Ramirez’s restorative efforts greatly improved Brenda’s smile in 1988, dentistry has advanced.

“Her original smile makeover veneers and dental crowns were created to match her natural color - long before teeth whitening was popular,” Dr. Ramirez said. “So that meant a yellowed look, not as attractive as it was then.” Brenda said she loved her teeth for many years, but was noticing how other people’s teeth were getting whiter.

Then about a year ago Brenda emailed Dr. Ramirez. Rather than encouraging her to come to Boca Raton, Dr. Ramirez offered to help her select a dentist near her home in Maine.

“I didn’t hear from her again until this summer, when she decided to come to Florida for a ‘newer’ smile,” said Dr. Ramirez.

Brenda, returned to Boca Raton from Maine. She had a consultation and two other visits with Dr. Ramirez to complete her dental treatment.

Later, Brenda sent a praise filled email about how happy she was with her ‘new again’ smile...

“Thanks for all your hard work and attention to detail. I received the photos, and just as in real life, my teeth are beautiful and natural-looking. I love to look in the mirror and smile.”

More at YourBocaDentist.com

Brenda, returned to Boca Raton from Maine. She had a consultation and two other visits with Dr. Ramirez to complete her treatment.

Later, Brenda sent a praise filled email about how happy she was with her ‘new again’ smile...

“Thanks for all your hard work and attention to detail. I received the photos, and just as in real life, my teeth are beautiful and natural-looking. I love to look in the mirror and smile.”

More at YourBocaDentist.com

Optimally Informed • The Choice Is Yours.
A decision is made to move ahead only when everything is understood. For Brenda, it meant renewing her smile.
“I was able to see right away how I would treat her smile,” Dr. Ramirez said. “I knew I would be able to design a more natural and complementary smile for her.”

Time For Healthier and Happier Smiles

Putting off your new smile/dental care? Consider:
“For over 25 years I’ve focused on optimal health while using the most advanced, and lifelike treatments.” Dr. Ramirez

A patient of ours waited 10 years before they were ready.

“She was afraid. But her treatment was done about the same time as Brenda’s, and she’s very happy with her healthier, new smile.” Dr. Ramirez.

Dr. Angela Ramirez, Your Boca Raton Dentist Is Ready To Do Right By You.

Angela M. Ramirez, DMD

Offers The Following

Dental Services and Dentistry Treatments...

Comprehensive Preventive Dental Care/Regular Checkups

Tooth Replacement Dental Implants

Smile Makeover Porcelain Veneers

ClearCorrect Invisible Orthodontic Braces Option

In Office and Home Teeth Whitening

Tooth Saving Root Canals/Endodontic Therapy

Schedule A Complimentary Consultation!

561-948-4297

1865 NW Boca Raton Blvd • Suite 101 • Boca Raton, FL 33432

White Smiles For Life: Nashville Dentist's Video Montage

2011-01-21T12:25:00.000-08:00

Center for Advanced Dentistry - Video Montage

Dr. Kent E. White provides the care you deserve – bringing harmony to oral muscles, restoring health, achieving natural beauty and enriching lives.

Because he believes so passionately in the value of this comprehensive treatment approach, Dr. White wants more people to understand the depth of its possibilities patients, consumers and other dentists.

Dr. White has been a senior instructor at the Las Vegas Institute of Advanced Dental Studies. He has mentored many fellow dentists and their teams at LVI and in other locations.

MORE than a cosmetic dentist...

By combining the most advanced techniques in aesthetic/cosmetic, restorative, reconstructive and preventive dentistry with his knowledge and skills in Neuromuscular Dentistry diagnosis and treatment, Dr. White has been able to bring healing comfort to the lives as well as enhance smiles of people.... Just. Like. You.

As Dr. Kent White explains, "Our educational pursuits and our treatment approach influence the solutions we develop for our clients/patients. Today, caring deeply requires an ever-increased need for the latest and most accurate information and ongoing skill development. In this environment that means if we stop learning, we stop caring. "

Additionally, according to Dr. White, "To make this high level of care possible, I continually widen my dental perspective. I ask myself the same questions everyday, such as... 'What are my clients missing because of my current focus? Are yesterday’s results still good enough? Is the standard still the standard?'”

Kent. E. White, DDS

www.WhiteSmiles4Life.com

Center For Advanced Dentistry
Advanced Dentistry
2300 21st Avenue South

Suite 103

Nashville, TN 37212

-- Recently Dr. White formerly with Embassy Dental in Nashville.

=====

Your Dental Care Missing Something?

> Could It Be Exactly what YOU Deserve!

Sincerely,
Dick Chwalek

> Communication Consultant & Marketing Strategist for Dentists
www.NicheDental.com

Kent White - Nashville TN Dentist - MetaCafe Videos 1 - Restores Teeth

Dr. White - Music City Area Dentist - MetaCafe Videos 2 - Silver Mercury Fillings

Boca Raton Dentist: Be Optimally Informed, Then Decide.

2011-01-21T10:56:00.000-08:00

At Your Boca Dentist, decisions are made to move ahead only when the patient understands the plan and knows what the goal is. For their patient Brenda, it meant renewing her smile for a second time - first in 1988 and then last year.

“I was able to see right away how I would treat her smile,” Dr. Angela Ramirez said. “I knew I would be able to design a more natural and complementary smile for her.”

Link Here To...

See Brenda's Smile Makeover and Read Her Testimonial.

Time For Healthier and Happier Smiles

Putting off your dental care? Consider:

- At Your Boca Dentist complimentary consultations, the focus is on you...

“A new patient of ours recently walked out of another office because no one there really listened” said Dr. Ramirez. “They ‘pushed’ implants, which the patient didn’t want. When inquiring about our services, we’ll work on the best solution for you.”

'“For over 25 years I’ve focused on optimal health while using the most advanced, lifelike treatments.”

A patient of Dr. Ramirez waited 10 years before they went ahead with care. According to Dr. Ramirez, “She was afraid. But her treatment was done about the same time as Brenda’s, and she’s very happy with her healthier, new smile.”

Read Your Boca Dentist's Recent Patient Newsletter.

Your Boca Dentist

Angela M. Ramirez, DMD

1865 NW Boca Raton Blvd., Suite 101

Boca Raton, Florida 33432

-------------

Something missing from your dentistry?

Maybe It's the Dental Care YOU Deserve!

Sincerely,
Dick Chwalek
> Communication Consultant and Marketing Strategist for Dentists

www.NicheDental.com

Philadelphia Area Dentist Presents Patient Smile Makeover

2011-01-21T10:34:00.000-08:00

How West Chester PA dentist,

Dr. Ron Briglia and his team

Achieved Their Patient's Goals.

"Liz wanted to improve her smile for years. To achieve her goals within her budget, we started with her upper four front teeth. In near the future, Liz would like to complete her smile makeover..."

Read More @ Total Confidence Dentistry.

In Liz’s Words:

“To say that Dr. Briglia and his team perform nothing less than magic is an understatement. It has been a long journey for me since Dr. Briglia first evaluated the condition of my teeth and gums. Over the ensuing three years, much reparative work was required before any thought could be given to cosmetic improvements.

Once gum health was restored, Dr. Briglia and his technician, Kathy, launched their campaign to improve the look and feel of my teeth and smile.

The end result has truly been..."

Review Other Smile Views & Read Her Entire Testimonial

@ Total Confidence Dentistry - Before/After Smiles.

Ron Briglia, DMD

www.TotalConfidenceDentistry.com

The Chester County Medical Center
600 East Marshall Street
Suite 201
West Chester, PA 19380

=====

What Is Missing From Your Dental Care?

> What if it is exactly what YOU Deserve!

Sincerely,

Dick Chwalek

> Communication Consultant & Marketing Strategist for Dentists

www.NicheDental.com

Northwest Michigan: K9000 3D-Dental Scan Technology

2011-01-21T10:13:00.000-08:00

The Northwood Dental team of Traverse City is again improving their treatment capabilities, by investing the new three-dimensional K9000 imaging system. With the Kodak technology, local dentist Dr. Brian Klym can now determine a dental diagnosis more accurately and efficiently, minimizing repeat visits, saving patients time and money.

Advanced Diagnosis • Enhanced Convenience & Comfort

According to Dr. Klym, “Before I even start, I can see the entire 3D anatomy of the root canal where before I couldn’t.”

“You stand up in a very open room, no confined feeling or sense of claustrophobia. The average scan is only 24 seconds,” Dr. Klym explained and added, “During the diagnostic procedure patients can also look out a window; nature enhancing the calming effect.” The result is total comfort and peace of mind.

The Kodak 9000 also shows high-resolution images, allowing Dr. Klym to perform more informed and precise treatments. In essence, it offers a better, closer look than other general dentist offices in the area can achieve.

Learn More @ Northwood Dental about the K9000 3D Digital Imaging System

Brian Klym, DDS

www.NorthwoodDentalTC.com

10748 E. Traverse Highway

Traverse City, Michigan 49684

---

Does your dentist utilize a comprehensive approach?

Rather than merely 'get by' -- get what YOU Deserve!

Sincerely,

Dick Chwalek

> Communication Consultant and Marketing Strategist for Dentists

> NicheDental.com

Other Michigan Dentist Blog Posts..

Dental Staffing Services Of MN: Expertise To Efficiently Assist Dentist Clients of NDA Members

2010-12-02T08:55:00.000-08:00

Minneapolis-St. Paul, MN-WI (1888PressRelease) December 02, 2010 - Kim Smythe, owner of Dental Staffing Services, has joined the Northern Dental Alliance (NDA). A Minnesota-based organization, NDA also advises dentists in the areas of office safety, construction, marketing, laboratory services, banking, practice transition, and personal financial strategies.

The Northern Dental Alliance provides a comprehensive platform for dentists to structure highly successful and secure businesses, achieve superior oral health and smile enhancement restorations for their patients as well as protect and improve their financial future through proper investment and transition planning. Dental Staffing Services greatly increases the depth of knowledge and resources every NDA member can offer their dentist clients.

Dental Staffing Services, established in 1998, places Dental Assistants, Dental Hygienists and Office Staff with various offices throughout Minnesota and Western Wisconsin. As a Registered Dental Assistant, owner Kim Smythe draws on dental experience and industry knowledge to recruit and place dynamic dental professionals on a temporary and permanent basis.

As with all Northern Dental Alliance members, Dental Staffing Services is an independent firm. Dentists can select individual NDA consultant members and then 'build a team' if desired. Each member is an independent contractor and diligently works in the best interests of the client.

Areas of expertise NDA members represent include business banking, equipment/facility financing, laboratory services, cosmetic/implant dentistry education, OSHA training, infection control, fee-only personal financial/tax planning, retirement strategies, new office building/remodeling, practice purchases/sales, dentist transitions, staff recruitment and placement, and marketing/advertising campaigns.

The Northern Dental Alliance welcomes Kim Smythe as a member, and is excited to offer her expertise and knowledge to current and future dentist-clients. The professionals of Northern Dental Alliance work with dentists to improve their businesses, enhance their clinical techniques, maintain and improve team skills, protect their practice and personal investments, and increase their personal financial security.

Kim believes having a niche focus on dental professionals allows her to develop a depth of experience, expertise and connections to solve staffing issues in a prompt, cost-effective manner. She also understands the importance of staffing talented, caring team members with integrity and dedication to serving patients and representing the dental practice. In order to maintain these standards, Dental Staffing Services requests feedback following every placement.

Examples:

"Always positive with a smile on her face. Hard to come by GOOD temps! She's great!"

"Appeared like she's worked here forever. Really knew what she was doing."

"Very cheery and friendly to the patients. Had a smile on her face at all times and was able to carry on a conversation with our patients. Would take her back anytime."

The business philosophy of Dental Staffing Services is based on building and maintaining close working relationships with clients. The success of this philosophy is proven by the satisfaction of their clients who continue to make Dental Staffing Services their first choice to fill their staffing needs.

Having the right team is critical to success in the dental industry. Kim Smythe helps dentists search for-and find-the right person for the job, whether temporary or permanent.

The addition of Kim Smythe and Dental Staffing Services is a sign of a growing industry need for groups like the Northern Dental Alliance. Growth that will soon include a member with expertise in Defined Benefit Plans for retirement.

To learn more about the recruitment of dental professionals, visit NorthernDentalAlliance.com or DentalStaffingMN.com. Or talk with Kim Smythe by calling (865) 483-8100.

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For Dental Practices - Offices/Dentists: Temp, Temp To Permanent, Etc.
For the Applicant - Dental Hygienists, Assistants, Office Managers

NDA Contact Information

www.NorthernDentalAlliance.com
c/o NDA Member, Rick Epple
1000 Twelve Oaks Center Dr., Suite 101
Wayzata, MN 55391
866-556-6213

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Northern Dental Alliance Growth Continues, Adds Dental Staffing Services of Minnesota to Repertoire of Independent Consultants

Dental Staffing Services in Minnesota PR Posted on NDA

TV Program Features Nashville Dentist's Advanced, Comprehensive Approach To Dental Care

2010-11-22T20:00:00.000-08:00

Nashville, TN (1888PressRelease) November 04, 2010

Local Nashville dentist, Kent E. White, DDS, was recently featured on MDTV. The show gave him the ability to provide insight into the dilemmas with presenting dental treatment today, and how to prepare his own patients for treatment plan presentation.

"When seen by dentists in the past, patients have been told that things were fine, because they based diagnosis on the presence or absence of pain," Dr. White said. "That troubles me, because usually that means the tooth is already in the process of 'dying' and it means we missed the opportunity to work on this tooth years ago."

Dr. Kent White explains in the MDTV program that he prefers stopping tooth degeneration before it becomes painful, and before lasting harm can set in.

"Catch things before they hurt; that's really the philosophy that we use here," said Dr. White.

Trained in advanced preventive, restorative, and aesthetic dentistry, Dr. White's practice in Nashville offers a comprehensive array of services, from the purely cosmetic to the critically restorative. What interests Dr. White the most, perhaps, is the idea of giving his patients the best of both worlds-a healthy and beautiful smile that not only prevents pain and decay, but also gives his patients confidence in their smile.

Nashville area dentist, Dr. Kent E. White and MDTV showcase the benefits of avoiding or stopping tooth failure before pain and lasting harm occurs. The TV show and online video give him the chance to clearly explain the value of advanced dentistry. Including how a comprehensive dental approach is most beneficial, especially for patients still searching for the right solution, dentist and office.

"We're able to save most of our teeth with inlays or onlays," said Dr. White. "We basically restore the tooth back to its original health, strength, and beauty in the most conservative manner possible. That is the kind of dentistry that I think we should be moving forward with."

Aside from many dentists basing diagnoses on the presence of pain, Dr. White sees a real challenge in teeth that continue to decay behind or under a metal filling.

"There's not a day that goes by that we don't see a tooth that has a real large silver (mercury) filling that has split a tooth or has broken a part of a tooth," Dr. White said. "A big epidemic that we face is that we can't x-ray through them. These large metal fillings are outlasting our teeth."

Further, Dr. White noted how training and continuing education can vary greatly from dentist to dentist. "Currently there are only 3-7% of dentists that go on to do clinical training or residency or a fellowship after dental school," is one example Dr. White cites.

While Dr. White treats each patient's mouth for health first and beauty second, he knows that many of his happiest patients chose to take a comprehensive approach. And doing so takes less time than patients expect, leaving them pleasantly surprised for the long term.

"Ideally we always want to treat the disease first and foremost, and most of the time when you're having comprehensive care done here, you're getting it all done at once."

Dr. White's reason for appearing on the program, distilled to its essence, was to spread the word to patients: look for a dentist who doesn't wait until you experience pain to treat your teeth.

"The primary purpose was to get the message out of alternative and contemporary methods to help alleviate periodontal disease and tooth deterioration. Make the public aware of just how catastrophic some of our issues are in dentistry right now. Give the public a view of what alternatives there are."

For more information on Dr. White's appearance on MDTV, or general information regarding Dr. White's practice and offered services, visit www.whitesmiles4life.com.

*See this Nashville dentistry video presentation online at www.Fox17.com/sections/community/features/mdtv.

Nashville area dentist, Dr. Kent E. White and MDTV showcase the benefits of avoiding or stopping tooth failure before pain and lasting harm occurs. The TV show and online video give him the chance to clearly explain the value of advanced dentistry. Including how a comprehensive dental approach is most beneficial, especially for patients still searching for the right solution, dentist and office.

Contact Information
Center For Advanced Dentistry
Kent E. White, DDS
2300 21st Avenue South, Suite 103
Nashville, TN 37212
(615) 383-6787

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